Explore the Local & Travel England - East Midlands Audience
Below you'll find more information about the Local & Travel England - East Midlands audience, broken down in different categories based on their digital and physical behaviors. These are 26.8 thousand unique devices whose actions qualify for the Local & Travel England - East Midlands audience.
INTERESTS
The Local & Travel England - East Midlands audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Local & Travel England - East Midlands audience is Celebrity Gossip Fans.
| Interest | Composition | Index |
| Celebrity Gossip Fans | 56.42% | 21.84x |
| Women's Fashion Magazine Readers | 60.15% | 21.74x |
| Hair Care Shoppers | 57.81% | 20.48x |
| Entertainment & Tabloid Magazine Readers | 52.76% | 20.21x |
| Teen Content Readers | 60.63% | 20.06x |
| Women's Fitness Enthusiasts | 53.90% | 19.97x |
| Entertainment Industry Decision Makers | 47.20% | 18.97x |
| United Kingdom News Readers | 51.19% | 18.40x |
| TV Advertising Professionals | 48.66% | 18.08x |
| Women's Health Researchers | 49.87% | 17.91x |
Composition Percentage:
The overlap percentage between the Local & Travel England - East Midlands audience and the Interest attribute.
Index: A comparison of the Local & Travel England - East Midlands audience to the internet population.
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APPAREL RETAILERS
The Local & Travel England - East Midlands audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Local & Travel England - East Midlands audience is Madewell.
| Location | Composition | Index |
| Madewell | 0.07% | 3.82x |
| J. Crew | 0.15% | 3.66x |
| Chicos | 0.15% | 3.41x |
| Lululemon | 0.11% | 3.24x |
| Brooks Brothers | 0.07% | 3.06x |
| Forever 21 | 0.11% | 2.91x |
| Dressbarn | 0.07% | 2.69x |
| Abercrombie & Fitch | 0.08% | 2.63x |
| Talbots | 0.07% | 2.60x |
| Jos A. Bank Clothiers | 0.07% | 1.94x |
Composition Percentage:
The overlap percentage between the Local & Travel England - East Midlands audience and the Location attribute.
Index: A comparison of the Local & Travel England - East Midlands audience to the internet population.
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WEBSITES
The Local & Travel England - East Midlands audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Local & Travel England - East Midlands audience is thetab.com.
| Website | Composition | Index |
| thetab.com | 18.77% | 48.09x |
| wmagazine.com | 26.80% | 47.45x |
| justjaredjr.com | 17.40% | 44.24x |
| betches.com | 8.51% | 41.57x |
| nationalenquirer.com | 10.69% | 41.15x |
| j-14.com | 7.20% | 37.54x |
| dirt.com | 8.79% | 36.26x |
| flickeringmyth.com | 10.60% | 32.87x |
| hollywood.com | 6.08% | 32.17x |
| dmarge.com | 12.89% | 31.34x |
Composition Percentage:
The overlap percentage between the Local & Travel England - East Midlands audience and the Web attribute.
Index: A comparison of the Local & Travel England - East Midlands audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Local & Travel England - East Midlands audience is Fashion Cluster.
| Content Affinity | Composition | Index |
| Fashion Cluster | 20.23% | 30.87x |
| Celebrity Gossip | 4.10% | 28.72x |
| Ireland Cluster | 17.12% | 24.79x |
| Alternative Movie Streaming | 0.77% | 22.82x |
| Hipster Clothing | 0.73% | 21.84x |
| Assorted Topics (Art, Photography, Fashion, Paranormal Activity) | 9.62% | 21.52x |
| College Greek Life | 1.06% | 21.21x |
| LGBTQ Advocacy | 12.55% | 19.74x |
| Australia & New Zealand Media | 6.26% | 19.71x |
| Video Content Sites | 11.64% | 19.69x |
Composition Percentage:
The overlap percentage between the Local & Travel England - East Midlands audience and the Content Affinity attribute.
Index: A comparison of the Local & Travel England - East Midlands audience to the internet population.
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DEMOGRAPHICS
The Local & Travel England - East Midlands audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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