Dstillery Audiences

LOCAL & TRAVEL ENGLAND - EAST MIDLANDS

Audience Size: 35.5 Thousand Devices

Explore the Local & Travel England - East Midlands Audience

Below you'll find more information about the Local & Travel England - East Midlands audience, broken down in different categories based on their digital and physical behaviors. These are 35.5 thousand unique devices whose actions qualify for the Local & Travel England - East Midlands audience.

Dstillery Crafted Audiences

INTERESTS

The Local & Travel England - East Midlands audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Local & Travel England - East Midlands audience is Women’s Fashion Blogs Readers.

Interest Composition Index
Women’s Fashion Blogs Readers 62.73% 27.64x
Readers of Hispanic Content 50.92% 19.59x
Women's Fashion Magazine Readers 44.09% 19.41x
Hair Care Shoppers 40.68% 18.61x
Women's Fitness Enthusiasts 40.42% 18.48x
Celebrity Gossip Fans 39.63% 17.64x
Women's Health Researchers 37.27% 17.16x
Teen Content Readers 45.41% 17.09x
Entertainment & Tabloid Magazine Readers 38.32% 17.05x
TV Advertising Professionals 34.12% 16.11x
Composition Percentage: The overlap percentage between the Local & Travel England - East Midlands audience and the Interest attribute.
Index: A comparison of the Local & Travel England - East Midlands audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Local & Travel England - East Midlands audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Local & Travel England - East Midlands audience is Forever 21.

Location Composition Index
Forever 21 0.05% 3.76x
Hugo Boss 0.06% 3.35x
Abercrombie & Fitch 0.08% 2.63x
Chicos 0.05% 1.94x
J. Crew 0.06% 1.94x
Charlotte Russe 0.08% 1.84x
Carhartt 0.38% 1.81x
Eddie Bauer 0.03% 1.80x
Mens Wearhouse 0.14% 1.71x
Coach 0.03% 1.66x
Composition Percentage: The overlap percentage between the Local & Travel England - East Midlands audience and the Location attribute.
Index: A comparison of the Local & Travel England - East Midlands audience to the internet population.
Dstillery Web Insights

WEBSITES

The Local & Travel England - East Midlands audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Local & Travel England - East Midlands audience is heatworld.com.

Website Composition Index
heatworld.com 95.34% 522.92x
flyingmag.com 23.02% 157.70x
allfreeknitting.com 25.31% 149.14x
dronedj.com 22.79% 149.12x
9to5toys.com 25.58% 147.05x
redtri.com 23.68% 145.91x
boatingmag.com 20.15% 133.92x
gfinityesports.com 20.24% 129.63x
recipelion.com 26.77% 125.77x
realsport101.com 25.87% 122.01x
Composition Percentage: The overlap percentage between the Local & Travel England - East Midlands audience and the Web attribute.
Index: A comparison of the Local & Travel England - East Midlands audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Local & Travel England - East Midlands audience is Knitting & Crochet.

Content Affinity Composition Index
Knitting & Crochet 27.40% 40.50x
Live Music 27.62% 38.25x
Fashion Cluster 22.46% 33.56x
Assorted Topics (Viral Media, Paid Traffic) 9.13% 24.44x
College Greek Life 1.07% 23.60x
Celebrity Gossip 2.58% 22.99x
Apple Blogs & Hacks 33.80% 21.63x
Build Your Own Computer Enthusiasts 31.97% 21.47x
Military & Law Enforcement 17.68% 20.52x
Sewing, Embroidery & Fabrics 7.09% 19.21x
Composition Percentage: The overlap percentage between the Local & Travel England - East Midlands audience and the Content Affinity attribute.
Index: A comparison of the Local & Travel England - East Midlands audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Local & Travel England - East Midlands audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female