Dstillery Audiences

LOCAL & TRAVEL ENGLAND - EAST MIDLANDS

Audience Size: 25.3 Thousand Devices

Explore the Local & Travel England - East Midlands Audience

Below you'll find more information about the Local & Travel England - East Midlands audience, broken down in different categories based on their digital and physical behaviors. These are 25.3 thousand unique devices whose actions qualify for the Local & Travel England - East Midlands audience.

Dstillery Crafted Audiences

INTERESTS

The Local & Travel England - East Midlands audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Local & Travel England - East Midlands audience is Women's Fashion Magazine Readers.

Interest Composition Index
Women's Fashion Magazine Readers 59.60% 26.26x
Hair Care Shoppers 57.94% 25.42x
Entertainment & Tabloid Magazine Readers 53.10% 24.73x
Women's Fitness Enthusiasts 53.85% 24.43x
Celebrity Gossip Fans 56.35% 24.02x
Entertainment Industry Decision Makers 47.66% 23.32x
TV Advertising Professionals 48.02% 22.91x
Wedding Registrants 50.12% 22.49x
Mens Fitness Publication Readers 46.90% 22.29x
Teen Content Readers 60.56% 22.19x
Composition Percentage: The overlap percentage between the Local & Travel England - East Midlands audience and the Interest attribute.
Index: A comparison of the Local & Travel England - East Midlands audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Local & Travel England - East Midlands audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Local & Travel England - East Midlands audience is Kate Spade.

Location Composition Index
Kate Spade 0.12% 5.93x
Gap 0.24% 3.75x
Brooks Brothers 0.08% 3.64x
Michael Kors 0.12% 3.12x
Chicos 0.12% 3.08x
Urban Outfitters 0.08% 2.78x
American Eagle Outfitters 0.12% 2.68x
Abercrombie & Fitch 0.08% 2.63x
Lane Bryant 0.08% 2.39x
Hollister 0.08% 2.19x
Composition Percentage: The overlap percentage between the Local & Travel England - East Midlands audience and the Location attribute.
Index: A comparison of the Local & Travel England - East Midlands audience to the internet population.
Dstillery Web Insights

WEBSITES

The Local & Travel England - East Midlands audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Local & Travel England - East Midlands audience is thetab.com.

Website Composition Index
thetab.com 18.46% 59.02x
justjaredjr.com 17.29% 54.40x
wmagazine.com 27.59% 53.86x
nationalenquirer.com 10.75% 50.62x
flickeringmyth.com 11.27% 41.50x
lifeandstylemag.com 34.97% 36.87x
womansworld.com 12.44% 36.71x
dmarge.com 13.75% 36.48x
perezhilton.com 16.46% 35.76x
fashionista.com 17.10% 35.44x
Composition Percentage: The overlap percentage between the Local & Travel England - East Midlands audience and the Web attribute.
Index: A comparison of the Local & Travel England - East Midlands audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Local & Travel England - East Midlands audience is Instagram Management.

Content Affinity Composition Index
Instagram Management 0.87% 39.08x
Fashion Cluster 20.44% 34.68x
Celebrity Gossip 4.13% 30.62x
Ireland Cluster 16.87% 28.15x
Assorted Topics (Television, Origami, Men's Health) 1.43% 26.22x
Alternative Movie Streaming 0.99% 23.63x
Australia & New Zealand Media 7.06% 22.36x
Video Content Sites 12.62% 21.89x
Beauty & Cosmetics 3.33% 21.29x
Assorted Topics (Internet Slang, Hoaxes, Photography) 0.75% 20.89x
Composition Percentage: The overlap percentage between the Local & Travel England - East Midlands audience and the Content Affinity attribute.
Index: A comparison of the Local & Travel England - East Midlands audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Local & Travel England - East Midlands audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female