Dstillery Audiences

LOCAL & TRAVEL ENGLAND - EAST MIDLANDS

Audience Size: 13.4 Thousand Devices

Explore the Local & Travel England - East Midlands Audience

Below you'll find more information about the Local & Travel England - East Midlands audience, broken down in different categories based on their digital and physical behaviors. These are 13.4 thousand unique devices whose actions qualify for the Local & Travel England - East Midlands audience.

Dstillery Crafted Audiences

INTERESTS

The Local & Travel England - East Midlands audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Local & Travel England - East Midlands audience is Women's Fashion Magazine Readers.

Interest Composition Index
Women's Fashion Magazine Readers 48.57% 24.94x
Teen Content Readers 57.14% 23.49x
United Kingdom News Readers 47.14% 23.06x
Celebrity Gossip Fans 45.71% 22.73x
Wedding Registrants 45.71% 22.55x
Women’s Fashion Blogs Readers 44.29% 21.15x
Streaming British TV Users 41.43% 20.79x
Mens Fitness Publication Readers 37.14% 20.30x
Women's Fitness Enthusiasts 35.71% 18.71x
Entertainment & Tabloid Magazine Readers 37.14% 18.52x
Composition Percentage: The overlap percentage between the Local & Travel England - East Midlands audience and the Interest attribute.
Index: A comparison of the Local & Travel England - East Midlands audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Local & Travel England - East Midlands audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Local & Travel England - East Midlands audience is Hugo Boss.

Location Composition Index
Hugo Boss 0.06% 3.35x
Abercrombie & Fitch 0.08% 2.63x
Charlotte Russe 0.08% 1.84x
Coach 0.03% 1.66x
American Apparel 0.04% 1.57x
Kate Spade 0.04% 1.41x
Levi Strauss 0.04% 1.40x
Composition Percentage: The overlap percentage between the Local & Travel England - East Midlands audience and the Location attribute.
Index: A comparison of the Local & Travel England - East Midlands audience to the internet population.
Dstillery Web Insights

WEBSITES

The Local & Travel England - East Midlands audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Local & Travel England - East Midlands audience is inquisitr.com.

Website Composition Index
inquisitr.com 25.17% 26.98x
pinkvilla.com 19.05% 25.12x
talksport.com 21.78% 24.99x
hellogiggles.com 17.94% 24.72x
mtv.com 19.88% 24.23x
wikia.com 18.80% 24.13x
zimbio.com 13.48% 23.89x
radaronline.com 28.34% 23.61x
radiotimes.com 33.65% 23.57x
womanandhome.com 14.96% 22.55x
Composition Percentage: The overlap percentage between the Local & Travel England - East Midlands audience and the Web attribute.
Index: A comparison of the Local & Travel England - East Midlands audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Local & Travel England - East Midlands audience is Ireland Cluster.

Content Affinity Composition Index
Ireland Cluster 19.30% 52.61x
Fashion Cluster 24.06% 34.25x
Canada Consumer Product Cluster 6.77% 29.22x
LGBTQ Advocacy 12.53% 25.81x
Australia & New Zealand Media 3.76% 23.70x
Pakistan Cluster 3.51% 23.62x
Dating & Relationships 11.53% 21.22x
Canadian Lifestyle 6.02% 21.03x
Canada Tourism Research Cluster 6.52% 19.24x
NYC Tourist Attractions 4.26% 18.41x
Composition Percentage: The overlap percentage between the Local & Travel England - East Midlands audience and the Content Affinity attribute.
Index: A comparison of the Local & Travel England - East Midlands audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Local & Travel England - East Midlands audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female