Dstillery Audiences

LOCAL & TRAVEL ENGLAND - EAST MIDLANDS

Audience Size: 21.4 Thousand Devices

Explore the Local & Travel England - East Midlands Audience

Below you'll find more information about the Local & Travel England - East Midlands audience, broken down in different categories based on their digital and physical behaviors. These are 21.4 thousand unique devices whose actions qualify for the Local & Travel England - East Midlands audience.

Dstillery Crafted Audiences

INTERESTS

The Local & Travel England - East Midlands audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Local & Travel England - East Midlands audience is Readers of South Asian Content.

Interest Composition Index
Readers of South Asian Content 47.12% 22.63x
Advertising Professionals 42.90% 21.93x
TV Advertising Professionals 37.54% 21.89x
Entertainment Industry Decision Makers 37.40% 21.62x
Mens Fitness Publication Readers 35.54% 21.48x
Entertainment & Tabloid Magazine Readers 35.63% 20.58x
Women's Fashion Magazine Readers 37.63% 20.54x
LGBT Activists 43.58% 20.46x
Media Buying Professionals 39.04% 20.41x
Hair Care Shoppers 36.90% 20.28x
Composition Percentage: The overlap percentage between the Local & Travel England - East Midlands audience and the Interest attribute.
Index: A comparison of the Local & Travel England - East Midlands audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Local & Travel England - East Midlands audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Local & Travel England - East Midlands audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.32% 2.65x
Gap 0.09% 1.05x
Belk 0.01% 0.80x
Carhartt 0.18% 0.77x
Victoria's Secret 0.05% 0.56x
Charlotte Russe 0.00% 0.35x
Composition Percentage: The overlap percentage between the Local & Travel England - East Midlands audience and the Location attribute.
Index: A comparison of the Local & Travel England - East Midlands audience to the internet population.
Dstillery Web Insights

WEBSITES

The Local & Travel England - East Midlands audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Local & Travel England - East Midlands audience is digitalspy.com.

Website Composition Index
digitalspy.com 18.89% 61.96x
gurl.com 16.53% 49.01x
mansionglobal.com 11.48% 48.61x
nme.com 42.29% 47.86x
tinybuddha.com 13.13% 47.17x
digital-photography-school.com 10.57% 45.28x
scmp.com 22.13% 44.46x
wmagazine.com 10.79% 43.38x
fashionista.com 14.61% 42.24x
pandora.net 19.23% 40.93x
Composition Percentage: The overlap percentage between the Local & Travel England - East Midlands audience and the Web attribute.
Index: A comparison of the Local & Travel England - East Midlands audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Local & Travel England - East Midlands audience is Bowling.

Content Affinity Composition Index
Bowling 7.53% 77.69x
International Travel 6.58% 72.66x
Ireland Cluster 14.93% 50.69x
Aid Groups 7.81% 47.37x
South Africa News Cluster 7.35% 42.06x
Assorted Topics #11154 (Art, Photography, Fashion, Paranormal Activity) 8.90% 39.39x
Asia Travel 17.39% 37.24x
Perfume, Makeup & Cosmetics 4.45% 36.13x
Middle East News 11.44% 33.08x
European Museums, Restaurants & Events 7.40% 29.90x
Composition Percentage: The overlap percentage between the Local & Travel England - East Midlands audience and the Content Affinity attribute.
Index: A comparison of the Local & Travel England - East Midlands audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Local & Travel England - East Midlands audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male