Dstillery Audiences

LONDON TOURISM & EVENTS

Audience Size: 18.3 Thousand Devices

Explore the London Tourism & Events Audience

Below you'll find more information about the London Tourism & Events audience, broken down in different categories based on their digital and physical behaviors. These are 18.3 thousand unique devices whose actions qualify for the London Tourism & Events audience.

Dstillery Crafted Audiences

INTERESTS

The London Tourism & Events audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the London Tourism & Events audience is Broadway Fans.

Interest Composition Index
Broadway Fans 59.78% 25.75x
Avid Readers 60.84% 25.58x
New York City Events Researchers 59.56% 25.56x
Entertainment Industry Decision Makers 50.71% 25.06x
TV Advertising Professionals 51.88% 24.62x
LGBT Activists 57.49% 24.61x
Los Angeles Activities Researchers 57.09% 23.58x
Advertising Professionals 50.49% 23.37x
Moviegoers 55.12% 23.34x
Podcast Listeners 52.75% 22.41x
Composition Percentage: The overlap percentage between the London Tourism & Events audience and the Interest attribute.
Index: A comparison of the London Tourism & Events audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The London Tourism & Events audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the London Tourism & Events audience is Zara.

Location Composition Index
Zara 0.18% 9.68x
American Apparel 0.18% 8.11x
Brooks Brothers 0.11% 5.24x
Tommy Bahama 0.11% 5.05x
Urban Outfitters 0.15% 4.21x
Hugo Boss 0.11% 3.93x
Lululemon 0.11% 3.51x
Express 0.07% 2.86x
LOFT 0.15% 2.61x
Charlotte Russe 0.07% 2.24x
Composition Percentage: The overlap percentage between the London Tourism & Events audience and the Location attribute.
Index: A comparison of the London Tourism & Events audience to the internet population.
Dstillery Web Insights

WEBSITES

The London Tourism & Events audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the London Tourism & Events audience is timeout.com.

Website Composition Index
timeout.com 52.44% 27.40x
huffingtonpost.com 43.45% 26.56x
pastemagazine.com 33.16% 24.55x
radiotimes.com 29.47% 22.46x
thewrap.com 42.98% 22.34x
vogue.com 31.81% 19.76x
vimeo.com 36.59% 19.72x
indiewire.com 49.79% 19.15x
rottentomatoes.com 41.94% 18.86x
vulture.com 53.22% 18.14x
Composition Percentage: The overlap percentage between the London Tourism & Events audience and the Web attribute.
Index: A comparison of the London Tourism & Events audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the London Tourism & Events audience is Rural Living.

Content Affinity Composition Index
Rural Living 5.33% 375.23x
Film Production 13.04% 97.11x
Broadway Information 26.81% 68.56x
Feminism 4.19% 64.16x
Writing & Publishing 13.15% 61.70x
Art News & Products 6.23% 55.92x
European Museums, Restaurants & Events 8.05% 50.63x
Book Publishers 10.13% 47.64x
Discount Books 1.93% 43.27x
NYC Tourist Attractions 26.16% 41.93x
Composition Percentage: The overlap percentage between the London Tourism & Events audience and the Content Affinity attribute.
Index: A comparison of the London Tourism & Events audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The London Tourism & Events audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male