Dstillery Audiences

LOS ANGELES CLUSTER

Audience Size: 15.3 Thousand Devices

Explore the Los Angeles Cluster Audience

Below you'll find more information about the Los Angeles Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 15.3 thousand unique devices whose actions qualify for the Los Angeles Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Los Angeles Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Los Angeles Cluster audience is Charitable Organization Supporters.

Interest Composition Index
Charitable Organization Supporters 36.07% 12.13x
Los Angeles Activities Researchers 36.07% 11.94x
California Trip Planners 44.26% 11.81x
San Francisco Activities Researchers 35.25% 11.44x
San Diego Events Researchers 35.25% 11.44x
Ivy League College Researchers 30.33% 10.94x
Liberal Think Tank Readers 31.97% 10.74x
California Skiers and Snowboarders 36.89% 10.59x
San Diego Activities Researchers 31.15% 10.25x
San Diego Trip Planners 40.16% 10.17x
Composition Percentage: The overlap percentage between the Los Angeles Cluster audience and the Interest attribute.
Index: A comparison of the Los Angeles Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Los Angeles Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Los Angeles Cluster audience is Michael Kors.

Location Composition Index
Michael Kors 0.08% 3.40x
Abercrombie & Fitch 0.05% 3.22x
Journeys 0.08% 2.07x
Tommy Bahama 0.02% 2.00x
Brooks Brothers 0.03% 1.81x
Hollister 0.03% 1.58x
Ann Taylor 0.02% 1.45x
Buckle 0.03% 1.31x
Levi Strauss 0.02% 1.23x
Gap 0.03% 1.22x
Composition Percentage: The overlap percentage between the Los Angeles Cluster audience and the Location attribute.
Index: A comparison of the Los Angeles Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Los Angeles Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Los Angeles Cluster audience is lamag.com.

Website Composition Index
lamag.com 18.77% 37.06x
dailynews.com 14.08% 24.69x
nbclosangeles.com 9.70% 24.35x
desertsun.com 8.41% 21.93x
fresnobee.com 7.61% 19.91x
cornell.edu 6.36% 18.66x
abc10.com 9.60% 18.32x
onlinelibrary.wiley.com 5.83% 17.53x
pressdemocrat.com 8.58% 16.17x
sanfrancisco.cbslocal.com 11.36% 15.02x
Composition Percentage: The overlap percentage between the Los Angeles Cluster audience and the Web attribute.
Index: A comparison of the Los Angeles Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Los Angeles Cluster audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 1.84% 157.87x
California Universities 11.75% 133.25x
Custom T-Shirts 1.02% 121.46x
Canada News 1.18% 97.94x
Canadian Construction & Renovation Research Cluster 2.23% 56.99x
Writing & Publishing 3.25% 39.28x
Los Angeles Tourism 21.64% 37.92x
University Press 4.02% 36.62x
Central California Cluster 11.13% 28.97x
Aid Groups 2.78% 28.31x
Composition Percentage: The overlap percentage between the Los Angeles Cluster audience and the Content Affinity attribute.
Index: A comparison of the Los Angeles Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Los Angeles Cluster audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male