Dstillery Audiences

LOS ANGELES CLUSTER

Audience Size: 61.5 Thousand Devices

Explore the Los Angeles Cluster Audience

Below you'll find more information about the Los Angeles Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 61.5 thousand unique devices whose actions qualify for the Los Angeles Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Los Angeles Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Los Angeles Cluster audience is Los Angeles Mass Transit Commuters.

Interest Composition Index
Los Angeles Mass Transit Commuters 72.79% 38.55x
California Trip Planners 65.02% 36.88x
California Skiers and Snowboarders 60.29% 36.59x
Los Angeles Activities Researchers 54.71% 35.46x
Los Angeles Trip Planners 62.21% 35.13x
San Francisco Activities Researchers 49.21% 31.63x
San Diego Events Researchers 49.19% 31.62x
Opera Enthusiasts 53.75% 31.45x
San Diego Activities Researchers 47.82% 31.06x
San Diego Trip Planners 57.79% 29.86x
Composition Percentage: The overlap percentage between the Los Angeles Cluster audience and the Interest attribute.
Index: A comparison of the Los Angeles Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Los Angeles Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Los Angeles Cluster audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.04% 16.09x
Lorna Jane 0.05% 14.55x
Topshop 0.09% 7.13x
Everlane 0.03% 6.19x
Uniqlo 0.09% 5.55x
Intermix 0.04% 4.97x
Club Monaco 0.07% 4.69x
Calvin Klein 0.02% 3.60x
Lane Bryant 0.14% 3.55x
Forever 21 0.16% 3.32x
Composition Percentage: The overlap percentage between the Los Angeles Cluster audience and the Location attribute.
Index: A comparison of the Los Angeles Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Los Angeles Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Los Angeles Cluster audience is metro.net.

Website Composition Index
metro.net 18.29% 157.14x
capradio.org 14.16% 139.03x
discoverlosangeles.com 11.74% 120.18x
lamag.com 15.22% 105.65x
transparentcalifornia.com 9.46% 100.21x
sgvtribune.com 8.62% 90.40x
presstelegram.com 9.75% 89.00x
usc.edu 10.06% 87.10x
knotts.com 7.77% 85.48x
kcrw.com 10.00% 78.24x
Composition Percentage: The overlap percentage between the Los Angeles Cluster audience and the Web attribute.
Index: A comparison of the Los Angeles Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Los Angeles Cluster audience is Golf & Boats.

Content Affinity Composition Index
Golf & Boats 1.24% 532.49x
Local & Travel England - North Midlands 0.72% 219.54x
Watches & Jewelry 0.38% 207.27x
Rural Living 2.62% 183.99x
Decoration & Fabric 0.67% 173.56x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 1.84% 157.87x
Custom T-Shirts 1.02% 121.46x
Canada News 1.18% 97.94x
Southern California Tourism 31.39% 76.48x
California Universities 33.63% 64.58x
Composition Percentage: The overlap percentage between the Los Angeles Cluster audience and the Content Affinity attribute.
Index: A comparison of the Los Angeles Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Los Angeles Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female