Dstillery Audiences

LOS ANGELES CLUSTER

Audience Size: 40.2 Thousand Devices

Explore the Los Angeles Cluster Audience

Below you'll find more information about the Los Angeles Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 40.2 thousand unique devices whose actions qualify for the Los Angeles Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Los Angeles Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Los Angeles Cluster audience is Los Angeles Activities Researchers.

Interest Composition Index
Los Angeles Activities Researchers 62.97% 22.80x
California Trip Planners 74.46% 21.95x
San Diego Events Researchers 61.78% 20.51x
San Francisco Activities Researchers 61.76% 20.50x
San Diego Trip Planners 65.67% 20.33x
San Diego Activities Researchers 59.08% 20.16x
California Skiers and Snowboarders 69.75% 19.97x
Los Angeles Mass Transit Commuters 78.29% 19.71x
Opera Enthusiasts 64.41% 19.23x
Los Angeles Trip Planners 69.83% 19.13x
Composition Percentage: The overlap percentage between the Los Angeles Cluster audience and the Interest attribute.
Index: A comparison of the Los Angeles Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Los Angeles Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Los Angeles Cluster audience is Forever 21.

Location Composition Index
Forever 21 0.17% 4.65x
Abercrombie & Fitch 0.05% 3.22x
Hugo Boss 0.07% 3.07x
Zara 0.05% 2.66x
Free People 0.05% 2.50x
Hollister 0.10% 2.49x
Brooks Brothers 0.05% 2.19x
The Childrens Place 0.15% 2.11x
Zumiez 0.12% 2.02x
Tommy Bahama 0.02% 2.00x
Composition Percentage: The overlap percentage between the Los Angeles Cluster audience and the Location attribute.
Index: A comparison of the Los Angeles Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Los Angeles Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Los Angeles Cluster audience is transparentcalifornia.com.

Website Composition Index
transparentcalifornia.com 13.14% 105.55x
presstelegram.com 10.44% 75.44x
sbsun.com 11.11% 66.16x
dailybulletin.com 10.57% 63.84x
dailybreeze.com 11.64% 63.78x
vcstar.com 16.18% 61.58x
uclahealth.org 11.56% 61.42x
calottery.com 14.83% 61.34x
la.curbed.com 26.75% 60.81x
dailynews.com 33.01% 60.76x
Composition Percentage: The overlap percentage between the Los Angeles Cluster audience and the Web attribute.
Index: A comparison of the Los Angeles Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Los Angeles Cluster audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 1.84% 157.87x
Custom T-Shirts 1.02% 121.46x
Canada News 1.18% 97.94x
Southern California Tourism 22.65% 88.61x
Law School Research Cluster 1.83% 78.90x
California Universities 28.71% 77.96x
Southern California Cluster 3.14% 72.30x
Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) 2.82% 62.97x
Canadian Construction & Renovation Research Cluster 2.23% 56.99x
Social & Demographic Trends 4.01% 46.67x
Composition Percentage: The overlap percentage between the Los Angeles Cluster audience and the Content Affinity attribute.
Index: A comparison of the Los Angeles Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Los Angeles Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female