Dstillery Audiences

LOS ANGELES CLUSTER

Audience Size: 30.7 Thousand Devices

Explore the Los Angeles Cluster Audience

Below you'll find more information about the Los Angeles Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 30.7 thousand unique devices whose actions qualify for the Los Angeles Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Los Angeles Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Los Angeles Cluster audience is Los Angeles Activities Researchers.

Interest Composition Index
Los Angeles Activities Researchers 64.97% 23.38x
San Diego Events Researchers 62.28% 22.77x
San Francisco Activities Researchers 62.28% 22.77x
San Diego Activities Researchers 58.98% 21.80x
California Trip Planners 73.05% 21.63x
Environmental Activists 57.49% 21.62x
Liberal Think Tank Readers 45.51% 19.41x
Sporting Goods Shoppers 44.91% 19.23x
San Diego Trip Planners 64.97% 19.07x
Charitable Organization Researchers 46.11% 18.91x
Composition Percentage: The overlap percentage between the Los Angeles Cluster audience and the Interest attribute.
Index: A comparison of the Los Angeles Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Los Angeles Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Los Angeles Cluster audience is Old Navy.

Location Composition Index
Old Navy 0.09% 5.65x
Michael Kors 0.08% 3.40x
Abercrombie & Fitch 0.05% 3.22x
Journeys 0.08% 2.07x
Tommy Bahama 0.02% 2.00x
Brooks Brothers 0.03% 1.81x
Urban Outfitters 0.03% 1.69x
Victoria's Secret 0.08% 1.67x
Hollister 0.03% 1.58x
Ann Taylor 0.02% 1.45x
Composition Percentage: The overlap percentage between the Los Angeles Cluster audience and the Location attribute.
Index: A comparison of the Los Angeles Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Los Angeles Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Los Angeles Cluster audience is calottery.com.

Website Composition Index
calottery.com 12.67% 78.46x
dailybreeze.com 12.49% 72.86x
nbclosangeles.com 24.15% 71.95x
la.curbed.com 26.89% 67.33x
vcstar.com 16.27% 64.16x
sbsun.com 11.02% 61.65x
nbcbayarea.com 11.30% 57.64x
discoverlosangeles.com 10.71% 51.90x
ucla.edu 13.05% 51.36x
lamag.com 18.64% 50.80x
Composition Percentage: The overlap percentage between the Los Angeles Cluster audience and the Web attribute.
Index: A comparison of the Los Angeles Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Los Angeles Cluster audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 1.84% 157.87x
Custom T-Shirts 1.02% 121.46x
Southern California Tourism 19.80% 111.53x
California Universities 27.44% 105.01x
Canada News 1.18% 97.94x
Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) 3.00% 76.66x
Social & Demographic Trends 3.85% 65.55x
Canadian Construction & Renovation Research Cluster 2.23% 56.99x
Philanthropy - Nonprofits 2.08% 49.41x
Community Planning & Transportation 3.00% 48.00x
Composition Percentage: The overlap percentage between the Los Angeles Cluster audience and the Content Affinity attribute.
Index: A comparison of the Los Angeles Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Los Angeles Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male