Dstillery Audiences

LOS ANGELES NEWS

Audience Size: 2.7 Million Devices

Explore the Los Angeles News Audience

Below you'll find more information about the Los Angeles News audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Los Angeles News audience.

Dstillery Crafted Audiences

INTERESTS

The Los Angeles News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Los Angeles News audience is Liberal News Readers.

Interest Composition Index
Liberal News Readers 33.40% 12.51x
Los Angeles Activities Researchers 38.84% 12.48x
Financial Business Intelligence Researchers 31.93% 11.71x
Financial News Readers 28.68% 11.12x
Advertising Professionals 31.25% 11.06x
Readers of South Asian Content 29.77% 10.95x
Conservative News Readers 33.56% 10.93x
Readers of Japanese Content 31.16% 10.72x
Arizona Wildcats Fans 26.05% 10.72x
TV Advertising Professionals 30.32% 10.68x
Composition Percentage: The overlap percentage between the Los Angeles News audience and the Interest attribute.
Index: A comparison of the Los Angeles News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Los Angeles News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Los Angeles News audience is Talbots.

Location Composition Index
Talbots 0.01% 1.61x
LOFT 0.01% 1.45x
Chicos 0.02% 1.39x
The Childrens Place 0.02% 1.24x
Banana Republic 0.01% 1.24x
Express 0.01% 1.23x
Carhartt 0.19% 1.19x
Victoria's Secret 0.02% 1.10x
White House Black Market 0.01% 1.08x
Maurices 0.02% 1.05x
Composition Percentage: The overlap percentage between the Los Angeles News audience and the Location attribute.
Index: A comparison of the Los Angeles News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Los Angeles News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Los Angeles News audience is sbsun.com.

Website Composition Index
sbsun.com 4.52% 44.41x
whittierdailynews.com 1.34% 43.73x
dailybulletin.com 3.64% 42.87x
pasadenastarnews.com 2.60% 41.18x
sgvtribune.com 3.05% 40.70x
presstelegram.com 3.62% 40.45x
kesq.com 5.35% 39.90x
dailybreeze.com 5.54% 39.06x
vvdailypress.com 2.93% 38.51x
hometownstation.com 2.53% 37.79x
Composition Percentage: The overlap percentage between the Los Angeles News audience and the Web attribute.
Index: A comparison of the Los Angeles News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Los Angeles News audience is Southern California Cluster.

Content Affinity Composition Index
Southern California Cluster 0.12% 21.21x
Southern California Tourism 1.07% 18.50x
Central California Cluster 6.15% 16.53x
Northern California Cluster 12.86% 13.53x
San Diego Cluster 14.63% 12.97x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.03% 12.82x
San Francisco Bay Area Cluster 20.18% 11.95x
Assorted Topics (Viral Media, Paid Traffic) 0.02% 11.94x
Right Wing Blogs - Political Activism 0.13% 11.70x
Fox News Content Consumers 9.65% 11.68x
Composition Percentage: The overlap percentage between the Los Angeles News audience and the Content Affinity attribute.
Index: A comparison of the Los Angeles News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Los Angeles News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male