Dstillery Audiences

LOS ANGELES NEWS

Audience Size: 2.5 Million Devices

Explore the Los Angeles News Audience

Below you'll find more information about the Los Angeles News audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Los Angeles News audience.

Dstillery Crafted Audiences

INTERESTS

The Los Angeles News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Los Angeles News audience is Liberal News Readers.

Interest Composition Index
Liberal News Readers 31.61% 17.68x
Los Angeles Activities Researchers 32.89% 17.04x
Financial Business Intelligence Researchers 29.80% 16.74x
Advertising Professionals 28.23% 15.87x
Readers of South Asian Content 28.87% 15.37x
Financial News Readers 26.36% 15.23x
TV Advertising Professionals 27.33% 15.22x
Tampa and St Petersburg Trip Planners 29.23% 14.89x
Law Enforcement Officers 32.87% 14.86x
Readers of Japanese Content 28.66% 14.74x
Composition Percentage: The overlap percentage between the Los Angeles News audience and the Interest attribute.
Index: A comparison of the Los Angeles News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Los Angeles News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Los Angeles News audience is Carhartt.

Location Composition Index
Carhartt 0.05% 1.01x
Composition Percentage: The overlap percentage between the Los Angeles News audience and the Location attribute.
Index: A comparison of the Los Angeles News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Los Angeles News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Los Angeles News audience is sbsun.com.

Website Composition Index
sbsun.com 3.67% 49.32x
dailybulletin.com 2.74% 47.29x
sgvtribune.com 2.24% 46.03x
dailybreeze.com 4.16% 43.86x
vvdailypress.com 2.41% 43.02x
presstelegram.com 3.06% 42.57x
pe.com 8.63% 41.84x
hometownstation.com 1.58% 41.42x
kesq.com 4.55% 41.21x
pasadenastarnews.com 5.57% 40.26x
Composition Percentage: The overlap percentage between the Los Angeles News audience and the Web attribute.
Index: A comparison of the Los Angeles News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Los Angeles News audience is Southern California Cluster.

Content Affinity Composition Index
Southern California Cluster 0.03% 22.67x
Central California Cluster 3.85% 20.47x
Northern California Cluster 11.46% 17.68x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.05% 17.32x
Southern California Tourism 0.34% 16.91x
San Diego Cluster 10.39% 16.57x
San Francisco Bay Area Cluster 17.26% 15.81x
Australia & New Zealand Media 2.31% 15.67x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.01% 15.23x
Los Angeles Tourism 2.90% 14.12x
Composition Percentage: The overlap percentage between the Los Angeles News audience and the Content Affinity attribute.
Index: A comparison of the Los Angeles News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Los Angeles News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male