Explore the Machines & Industrial Supplies Audience
Below you'll find more information about the Machines & Industrial Supplies audience, broken down in different categories based on their digital and physical behaviors. These are 319 thousand unique devices whose actions qualify for the Machines & Industrial Supplies audience.
INTERESTS
The Machines & Industrial Supplies audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Machines & Industrial Supplies audience is Welding Tools and Supplies Shoppers.
| Interest | Composition | Index |
| Welding Tools and Supplies Shoppers | 79.11% | 24.63x |
| Civil Engineers | 89.53% | 22.55x |
| Power Tools Shoppers | 62.98% | 21.13x |
| Model Aircraft and Rocket Hobbyists | 70.88% | 20.39x |
| Product Manuals Researchers | 56.71% | 19.64x |
| Plumbers | 58.80% | 17.93x |
| Automotive Service Professionals | 55.92% | 17.89x |
| Light Bulb Shoppers | 51.95% | 16.93x |
| Home Brewing Enthusiasts | 49.83% | 16.72x |
| Tractor Shoppers | 51.64% | 16.70x |
Composition Percentage:
The overlap percentage between the Machines & Industrial Supplies audience and the Interest attribute.
Index: A comparison of the Machines & Industrial Supplies audience to the internet population.
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APPAREL RETAILERS
The Machines & Industrial Supplies audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Machines & Industrial Supplies audience is Belk.
| Location | Composition | Index |
| Belk | 0.02% | 3.26x |
| Armani | 0.02% | 1.55x |
| Talbots | 0.02% | 1.39x |
| Carhartt | 0.21% | 1.36x |
| Madewell | 0.01% | 1.17x |
| Hugo Boss | 0.02% | 1.11x |
| Jos A. Bank Clothiers | 0.02% | 1.04x |
| Dressbarn | 0.02% | 1.03x |
| Urban Outfitters | 0.02% | 0.87x |
| Lululemon | 0.02% | 0.82x |
Composition Percentage:
The overlap percentage between the Machines & Industrial Supplies audience and the Location attribute.
Index: A comparison of the Machines & Industrial Supplies audience to the internet population.
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WEBSITES
The Machines & Industrial Supplies audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Machines & Industrial Supplies audience is mmsonline.com.
| Website | Composition | Index |
| mmsonline.com | 16.02% | 470.40x |
| baldor.com | 13.73% | 424.64x |
| vxb.com | 8.66% | 397.52x |
| dwyer-inst.com | 9.41% | 338.21x |
| bid-on-equipment.com | 9.26% | 320.65x |
| xylem.com | 4.93% | 285.82x |
| globalspec.com | 24.18% | 277.61x |
| professionalplastics.com | 11.39% | 249.65x |
| reliance-foundry.com | 4.68% | 243.99x |
| penntoolco.com | 6.05% | 234.03x |
Composition Percentage:
The overlap percentage between the Machines & Industrial Supplies audience and the Web attribute.
Index: A comparison of the Machines & Industrial Supplies audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Machines & Industrial Supplies audience is Engineering.
| Content Affinity | Composition | Index |
| Engineering | 28.49% | 106.47x |
| Power Tools | 25.20% | 86.67x |
| Chemicals | 2.83% | 85.40x |
| Robotics | 6.07% | 85.12x |
| Electrical Engineering | 16.49% | 71.67x |
| Health & Safety Compliance | 3.95% | 68.12x |
| Paper & Packaging | 1.96% | 65.35x |
| Rural Living | 0.31% | 62.78x |
| Home Improvement Contractor | 2.14% | 62.71x |
| Lighting & Power | 8.63% | 61.05x |
Composition Percentage:
The overlap percentage between the Machines & Industrial Supplies audience and the Content Affinity attribute.
Index: A comparison of the Machines & Industrial Supplies audience to the internet population.
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DEMOGRAPHICS
The Machines & Industrial Supplies audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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