Explore the Machines & Industrial Supplies Audience
Below you'll find more information about the Machines & Industrial Supplies audience, broken down in different categories based on their digital and physical behaviors. These are 434.5 thousand unique devices whose actions qualify for the Machines & Industrial Supplies audience.
INTERESTS
The Machines & Industrial Supplies audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Machines & Industrial Supplies audience is Civil Engineers.
| Interest | Composition | Index |
| Civil Engineers | 76.83% | 32.02x |
| Welding Tools and Supplies Shoppers | 69.27% | 30.74x |
| Model Aircraft and Rocket Hobbyists | 61.57% | 27.32x |
| Power Tools Shoppers | 56.30% | 26.07x |
| Product Manuals Researchers | 51.96% | 24.63x |
| Automotive Service Professionals | 46.39% | 22.97x |
| Plumbers | 47.80% | 21.59x |
| Light Bulb Shoppers | 46.38% | 20.96x |
| Truck Drivers | 45.24% | 20.37x |
| Tractor Shoppers | 47.57% | 20.03x |
Composition Percentage:
The overlap percentage between the Machines & Industrial Supplies audience and the Interest attribute.
Index: A comparison of the Machines & Industrial Supplies audience to the internet population.
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APPAREL RETAILERS
The Machines & Industrial Supplies audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Machines & Industrial Supplies audience is J. Crew.
| Location | Composition | Index |
| J. Crew | 0.08% | 1.46x |
| Armani | 0.05% | 1.43x |
| Buckle | 0.21% | 1.43x |
| Banana Republic | 0.11% | 1.30x |
| Lane Bryant | 0.05% | 1.22x |
| Mens Wearhouse | 0.50% | 1.19x |
| Kate Spade | 0.03% | 1.10x |
| Forever 21 | 0.05% | 1.01x |
| Zumiez | 0.06% | 0.97x |
| Gap | 0.08% | 0.94x |
Composition Percentage:
The overlap percentage between the Machines & Industrial Supplies audience and the Location attribute.
Index: A comparison of the Machines & Industrial Supplies audience to the internet population.
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WEBSITES
The Machines & Industrial Supplies audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Machines & Industrial Supplies audience is shars.com.
| Website | Composition | Index |
| shars.com | 5.77% | 451.81x |
| astbearings.com | 5.10% | 386.09x |
| baldor.com | 13.38% | 303.28x |
| dwyer-inst.com | 8.30% | 284.04x |
| vxb.com | 8.10% | 281.53x |
| haascnc.com | 4.45% | 267.07x |
| exair.com | 4.82% | 260.36x |
| penntoolco.com | 4.41% | 257.02x |
| mfg.com | 3.58% | 244.98x |
| bid-on-equipment.com | 8.32% | 237.11x |
Composition Percentage:
The overlap percentage between the Machines & Industrial Supplies audience and the Web attribute.
Index: A comparison of the Machines & Industrial Supplies audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Machines & Industrial Supplies audience is Handyman Tools.
| Content Affinity | Composition | Index |
| Handyman Tools | 0.22% | 88.87x |
| Engineering | 21.01% | 83.24x |
| Power Tools | 26.76% | 74.96x |
| Chemicals | 2.33% | 69.47x |
| Rural Living | 0.81% | 66.07x |
| Robotics | 8.21% | 62.38x |
| Health & Safety Compliance | 2.74% | 58.78x |
| Electrical Engineering | 15.53% | 55.17x |
| Lighting & Power | 8.29% | 51.03x |
| Electronic Cabling | 3.60% | 48.69x |
Composition Percentage:
The overlap percentage between the Machines & Industrial Supplies audience and the Content Affinity attribute.
Index: A comparison of the Machines & Industrial Supplies audience to the internet population.
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DEMOGRAPHICS
The Machines & Industrial Supplies audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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