Explore the Machines & Industrial Supplies Audience
Below you'll find more information about the Machines & Industrial Supplies audience, broken down in different categories based on their digital and physical behaviors. These are 412 thousand unique devices whose actions qualify for the Machines & Industrial Supplies audience.
INTERESTS
The Machines & Industrial Supplies audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Machines & Industrial Supplies audience is Civil Engineers.
| Interest | Composition | Index |
| Civil Engineers | 83.80% | 27.68x |
| Welding Tools and Supplies Shoppers | 72.94% | 25.20x |
| Power Tools Shoppers | 57.29% | 21.76x |
| Model Aircraft and Rocket Hobbyists | 67.49% | 21.51x |
| Product Manuals Researchers | 51.27% | 20.00x |
| Plumbers | 50.76% | 19.08x |
| Automotive Service Professionals | 50.54% | 18.88x |
| Light Bulb Shoppers | 48.11% | 18.62x |
| Home Brewing Enthusiasts | 44.76% | 16.63x |
| Ebay Shoppers | 43.05% | 16.42x |
Composition Percentage:
The overlap percentage between the Machines & Industrial Supplies audience and the Interest attribute.
Index: A comparison of the Machines & Industrial Supplies audience to the internet population.
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APPAREL RETAILERS
The Machines & Industrial Supplies audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Machines & Industrial Supplies audience is REI.
| Location | Composition | Index |
| REI | 0.01% | 1.77x |
| Buckle | 0.22% | 1.33x |
| Ann Taylor | 0.02% | 1.26x |
| Kate Spade | 0.02% | 1.13x |
| Jos A. Bank Clothiers | 0.18% | 1.12x |
| Dressbarn | 0.03% | 1.12x |
| Chicos | 0.04% | 1.08x |
| Mens Wearhouse | 0.28% | 1.06x |
| Forever 21 | 0.03% | 1.05x |
| Bonobos | 0.05% | 1.04x |
Composition Percentage:
The overlap percentage between the Machines & Industrial Supplies audience and the Location attribute.
Index: A comparison of the Machines & Industrial Supplies audience to the internet population.
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WEBSITES
The Machines & Industrial Supplies audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Machines & Industrial Supplies audience is mmsonline.com.
| Website | Composition | Index |
| mmsonline.com | 15.54% | 402.62x |
| baldor.com | 14.10% | 358.57x |
| vxb.com | 8.59% | 342.14x |
| discountsteel.com | 7.29% | 331.19x |
| dwyer-inst.com | 9.20% | 310.65x |
| thomasnet.com | 6.26% | 305.74x |
| exair.com | 5.39% | 305.59x |
| haascnc.com | 5.30% | 299.97x |
| mfg.com | 3.68% | 293.35x |
| bimba.com | 3.74% | 279.97x |
Composition Percentage:
The overlap percentage between the Machines & Industrial Supplies audience and the Web attribute.
Index: A comparison of the Machines & Industrial Supplies audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Machines & Industrial Supplies audience is Handyman Tools.
| Content Affinity | Composition | Index |
| Handyman Tools | 0.15% | 97.37x |
| Engineering | 30.08% | 87.49x |
| Power Tools | 23.55% | 80.27x |
| Chemicals | 3.34% | 71.61x |
| Robotics | 6.71% | 68.82x |
| Health & Safety Compliance | 4.72% | 63.59x |
| Paper & Packaging | 2.55% | 60.12x |
| Rural Living | 0.40% | 58.39x |
| Electrical Engineering | 18.42% | 57.88x |
| Home Improvement Contractor | 3.53% | 54.21x |
Composition Percentage:
The overlap percentage between the Machines & Industrial Supplies audience and the Content Affinity attribute.
Index: A comparison of the Machines & Industrial Supplies audience to the internet population.
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DEMOGRAPHICS
The Machines & Industrial Supplies audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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