Explore the Machines & Industrial Supplies Audience
Below you'll find more information about the Machines & Industrial Supplies audience, broken down in different categories based on their digital and physical behaviors. These are 21.4 thousand unique devices whose actions qualify for the Machines & Industrial Supplies audience.
INTERESTS
The Machines & Industrial Supplies audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Machines & Industrial Supplies audience is Welding Tools and Supplies Shoppers.
| Interest | Composition | Index |
| Welding Tools and Supplies Shoppers | 87.85% | 27.62x |
| Civil Engineers | 94.48% | 27.03x |
| Home Brewing Enthusiasts | 59.67% | 26.02x |
| Product Manuals Researchers | 65.75% | 25.89x |
| Power Tools Shoppers | 69.06% | 25.76x |
| Home Heating and Cooling Researchers | 53.04% | 23.44x |
| Plumbers | 66.85% | 23.43x |
| Moving Truck Rental Researchers | 54.70% | 22.19x |
| Ebay Shoppers | 52.49% | 21.64x |
| Home Exterior Design Enthusiasts | 42.54% | 21.63x |
Composition Percentage:
The overlap percentage between the Machines & Industrial Supplies audience and the Interest attribute.
Index: A comparison of the Machines & Industrial Supplies audience to the internet population.
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APPAREL RETAILERS
The Machines & Industrial Supplies audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Machines & Industrial Supplies audience is LOFT.
| Location | Composition | Index |
| LOFT | 0.02% | 3.57x |
| Gap | 0.01% | 1.98x |
| Carhartt | 0.22% | 1.69x |
| Old Navy | 0.02% | 1.36x |
| Hollister | 0.01% | 0.88x |
Composition Percentage:
The overlap percentage between the Machines & Industrial Supplies audience and the Location attribute.
Index: A comparison of the Machines & Industrial Supplies audience to the internet population.
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WEBSITES
The Machines & Industrial Supplies audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Machines & Industrial Supplies audience is garagejournal.com.
| Website | Composition | Index |
| garagejournal.com | 26.30% | 58.62x |
| tractorbynet.com | 24.60% | 50.03x |
| equipmenttrader.com | 20.55% | 47.45x |
| hotrod.com | 15.73% | 40.06x |
| ls1tech.com | 11.60% | 39.65x |
| finehomebuilding.com | 14.70% | 39.08x |
| silveradosierra.com | 10.48% | 37.77x |
| manualslib.com | 28.01% | 35.55x |
| corvetteforum.com | 13.90% | 33.56x |
| advrider.com | 12.28% | 32.88x |
Composition Percentage:
The overlap percentage between the Machines & Industrial Supplies audience and the Web attribute.
Index: A comparison of the Machines & Industrial Supplies audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Machines & Industrial Supplies audience is Power Tools.
| Content Affinity | Composition | Index |
| Power Tools | 29.30% | 208.71x |
| Home Furnishings | 10.78% | 143.90x |
| Garden Power Equipment | 13.83% | 86.66x |
| Medical Supplies and Information | 3.38% | 56.49x |
| Woodwork | 13.83% | 51.52x |
| Trucking | 11.33% | 41.52x |
| Design Software | 8.93% | 39.78x |
| Antiques & Auctions | 4.79% | 38.06x |
| Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) | 3.70% | 34.96x |
| Private Aviation | 3.27% | 31.57x |
Composition Percentage:
The overlap percentage between the Machines & Industrial Supplies audience and the Content Affinity attribute.
Index: A comparison of the Machines & Industrial Supplies audience to the internet population.
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DEMOGRAPHICS
The Machines & Industrial Supplies audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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