Explore the Machines & Industrial Supplies Audience
Below you'll find more information about the Machines & Industrial Supplies audience, broken down in different categories based on their digital and physical behaviors. These are 403 thousand unique devices whose actions qualify for the Machines & Industrial Supplies audience.
INTERESTS
The Machines & Industrial Supplies audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Machines & Industrial Supplies audience is Civil Engineers.
| Interest | Composition | Index |
| Civil Engineers | 84.23% | 28.55x |
| Welding Tools and Supplies Shoppers | 73.52% | 27.18x |
| Power Tools Shoppers | 56.32% | 23.40x |
| Model Aircraft and Rocket Hobbyists | 67.56% | 22.74x |
| Product Manuals Researchers | 51.00% | 21.23x |
| Plumbers | 51.48% | 20.48x |
| Automotive Service Professionals | 50.16% | 19.99x |
| Light Bulb Shoppers | 46.92% | 19.34x |
| Home Brewing Enthusiasts | 44.22% | 17.83x |
| Ebay Shoppers | 43.46% | 17.62x |
Composition Percentage:
The overlap percentage between the Machines & Industrial Supplies audience and the Interest attribute.
Index: A comparison of the Machines & Industrial Supplies audience to the internet population.
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APPAREL RETAILERS
The Machines & Industrial Supplies audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Machines & Industrial Supplies audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.21% | 1.44x |
| Gymboree | 0.03% | 1.42x |
| Lane Bryant | 0.02% | 1.41x |
| Free People | 0.01% | 1.41x |
| Aeropostale | 0.03% | 1.41x |
| Talbots | 0.02% | 1.40x |
| Banana Republic | 0.03% | 1.22x |
| The Childrens Place | 0.04% | 1.14x |
| Dressbarn | 0.01% | 1.13x |
| Coach | 0.02% | 1.13x |
Composition Percentage:
The overlap percentage between the Machines & Industrial Supplies audience and the Location attribute.
Index: A comparison of the Machines & Industrial Supplies audience to the internet population.
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WEBSITES
The Machines & Industrial Supplies audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Machines & Industrial Supplies audience is mmsonline.com.
| Website | Composition | Index |
| mmsonline.com | 16.06% | 424.67x |
| baldor.com | 14.19% | 389.48x |
| discountsteel.com | 6.40% | 383.26x |
| vxb.com | 8.58% | 368.18x |
| thomasnet.com | 5.15% | 327.65x |
| haascnc.com | 5.70% | 327.13x |
| dwyer-inst.com | 9.64% | 322.40x |
| exair.com | 5.49% | 321.57x |
| coromant.com | 4.41% | 307.96x |
| bimba.com | 3.88% | 305.72x |
Composition Percentage:
The overlap percentage between the Machines & Industrial Supplies audience and the Web attribute.
Index: A comparison of the Machines & Industrial Supplies audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Machines & Industrial Supplies audience is Engineering.
| Content Affinity | Composition | Index |
| Engineering | 29.81% | 91.75x |
| Power Tools | 23.93% | 83.31x |
| Chemicals | 3.16% | 77.78x |
| Robotics | 6.27% | 76.96x |
| Health & Safety Compliance | 4.32% | 65.56x |
| Paper & Packaging | 2.24% | 63.64x |
| Rural Living | 0.35% | 62.95x |
| Electrical Engineering | 17.56% | 62.09x |
| Home Improvement Contractor | 2.93% | 61.35x |
| Lighting & Power | 8.69% | 57.68x |
Composition Percentage:
The overlap percentage between the Machines & Industrial Supplies audience and the Content Affinity attribute.
Index: A comparison of the Machines & Industrial Supplies audience to the internet population.
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DEMOGRAPHICS
The Machines & Industrial Supplies audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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