Dstillery Audiences

MAGIC & GAMES

Audience Size: 481.1 Thousand Devices

Explore the Magic & Games Audience

Below you'll find more information about the Magic & Games audience, broken down in different categories based on their digital and physical behaviors. These are 481.1 thousand unique devices whose actions qualify for the Magic & Games audience.

Dstillery Crafted Audiences

INTERESTS

The Magic & Games audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Magic & Games audience is Hearthstone Video Game Fans.

Interest Composition Index
Hearthstone Video Game Fans 65.72% 35.93x
Action Figure and Collectibles Shoppers 48.93% 29.59x
Diablo Video Game Fans 55.46% 27.77x
Board Game Enthusiasts 46.52% 26.19x
Online Role Playing Game Enthusiasts 51.23% 24.59x
eSports Enthusiasts 41.72% 22.66x
Video and Computer Gaming Enthusiasts 38.69% 21.95x
PokemonGo Fans 40.25% 21.60x
Pokemon Enthusiasts 42.15% 20.32x
Anime Fans 37.56% 19.90x
Composition Percentage: The overlap percentage between the Magic & Games audience and the Interest attribute.
Index: A comparison of the Magic & Games audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Magic & Games audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Magic & Games audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.23% 1.04x
Mens Wearhouse 0.36% 1.03x
Composition Percentage: The overlap percentage between the Magic & Games audience and the Location attribute.
Index: A comparison of the Magic & Games audience to the internet population.
Dstillery Web Insights

WEBSITES

The Magic & Games audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Magic & Games audience is mythicspoiler.com.

Website Composition Index
mythicspoiler.com 33.14% 617.11x
magicspoiler.com 34.10% 605.70x
starcitygames.com 30.02% 604.86x
mtgvault.com 6.42% 596.43x
deckbox.org 8.82% 596.19x
mtgdecks.net 6.61% 576.44x
mtgsalvation.com 54.80% 523.04x
beastsofwar.com 6.03% 521.53x
edhrec.com 32.30% 510.79x
mtggoldfish.com 57.41% 495.90x
Composition Percentage: The overlap percentage between the Magic & Games audience and the Web attribute.
Index: A comparison of the Magic & Games audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Magic & Games audience is PC Gamers.

Content Affinity Composition Index
PC Gamers 26.42% 27.38x
Collectibles - Toys & Collectibles 22.90% 21.08x
Studio & Franchise Video Game Players 9.34% 18.93x
RPG & MMO Video Game Fans 32.01% 17.38x
Humor & Entertainment - Comic Culture 20.82% 16.93x
Anime 7.48% 16.59x
Alt Religion 1.60% 14.60x
Casual & Nintendo Gamers 38.74% 13.16x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 3.48% 11.42x
Hobby Vehicles 1.66% 10.24x
Composition Percentage: The overlap percentage between the Magic & Games audience and the Content Affinity attribute.
Index: A comparison of the Magic & Games audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Magic & Games audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male