Dstillery Audiences

MAGIC & GAMES

Audience Size: 655.4 Thousand Devices

Explore the Magic & Games Audience

Below you'll find more information about the Magic & Games audience, broken down in different categories based on their digital and physical behaviors. These are 655.4 thousand unique devices whose actions qualify for the Magic & Games audience.

Dstillery Crafted Audiences

INTERESTS

The Magic & Games audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Magic & Games audience is Movie and Game Review Readers.

Interest Composition Index
Movie and Game Review Readers 32.24% 20.09x
Hearthstone Video Game Fans 64.67% 19.90x
Diablo Video Game Fans 58.08% 19.69x
Video and Computer Gaming Enthusiasts 49.47% 19.15x
Video Gamers 52.24% 18.86x
Action Figure and Collectibles Shoppers 50.09% 18.61x
Gamers 56.11% 18.59x
PokemonGo Fans 57.79% 17.97x
Streaming Video Fans 34.61% 17.71x
Dungeons and Dragons Fans 75.45% 17.66x
Composition Percentage: The overlap percentage between the Magic & Games audience and the Interest attribute.
Index: A comparison of the Magic & Games audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Magic & Games audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Magic & Games audience is Hollister.

Location Composition Index
Hollister 0.01% 2.00x
Victoria's Secret 0.04% 1.96x
Dressbarn 0.02% 1.92x
White House Black Market 0.02% 1.84x
Lane Bryant 0.02% 1.60x
Buckle 0.02% 1.54x
Mens Wearhouse 0.02% 1.36x
Jos A. Bank Clothiers 0.01% 1.35x
American Eagle Outfitters 0.01% 1.34x
The Childrens Place 0.02% 1.33x
Composition Percentage: The overlap percentage between the Magic & Games audience and the Location attribute.
Index: A comparison of the Magic & Games audience to the internet population.
Dstillery Web Insights

WEBSITES

The Magic & Games audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Magic & Games audience is magicspoiler.com.

Website Composition Index
magicspoiler.com 19.44% 227.53x
deckstats.net 5.13% 226.40x
gatherer.wizards.com 10.38% 224.02x
mythicspoiler.com 16.62% 218.08x
mtgvault.com 1.73% 216.85x
draftsim.com 22.53% 213.28x
mtgsalvation.com 26.12% 212.66x
archidekt.com 7.26% 208.26x
cardgamebase.com 12.47% 206.57x
deckbox.org 2.66% 205.01x
Composition Percentage: The overlap percentage between the Magic & Games audience and the Web attribute.
Index: A comparison of the Magic & Games audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Magic & Games audience is Roleplay & Fantasy Games.

Content Affinity Composition Index
Roleplay & Fantasy Games 0.10% 28.51x
PC Gamers 23.77% 23.59x
Studio & Franchise Video Game Players 5.43% 23.54x
Anime 3.97% 20.04x
Collectibles - Toys & Collectibles 14.76% 17.40x
RPG & MMO Video Game Fans 26.50% 17.19x
Casual & Nintendo Gamers 48.75% 14.44x
Feminism 0.20% 12.73x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.10% 12.24x
Technology News 17.12% 11.65x
Composition Percentage: The overlap percentage between the Magic & Games audience and the Content Affinity attribute.
Index: A comparison of the Magic & Games audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Magic & Games audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male