Dstillery Audiences

MAINE CLUSTER

Audience Size: 1 Million Devices

Explore the Maine Cluster Audience

Below you'll find more information about the Maine Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1 million unique devices whose actions qualify for the Maine Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Maine Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Maine Cluster audience is Canoeing and Kayaking Enthusiasts.

Interest Composition Index
Canoeing and Kayaking Enthusiasts 38.26% 15.05x
Cape Cod News Readers 31.39% 14.58x
Boston Trip Planners 29.84% 14.50x
UConn Huskies Fans 27.31% 13.04x
New England Patriots Fans 28.17% 12.00x
Liberal News Readers 23.82% 11.26x
Financial Business Intelligence Researchers 22.85% 10.68x
Tampa and St Petersburg Trip Planners 21.72% 10.46x
Financial News Readers 21.17% 10.26x
Social Liberals 22.65% 10.22x
Composition Percentage: The overlap percentage between the Maine Cluster audience and the Interest attribute.
Index: A comparison of the Maine Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Maine Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Maine Cluster audience is Talbots.

Location Composition Index
Talbots 0.01% 1.85x
Express 0.02% 1.60x
Carhartt 0.17% 1.41x
Dressbarn 0.01% 1.37x
Old Navy 0.02% 1.18x
Aeropostale 0.01% 1.14x
Chicos 0.01% 1.05x
LOFT 0.01% 1.04x
American Eagle Outfitters 0.01% 0.99x
Zumiez 0.01% 0.98x
Composition Percentage: The overlap percentage between the Maine Cluster audience and the Location attribute.
Index: A comparison of the Maine Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Maine Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Maine Cluster audience is maineoil.com.

Website Composition Index
maineoil.com 1.76% 206.12x
midcoasthealth.com 1.01% 198.52x
mainebiz.biz 1.42% 187.29x
smccme.edu 1.46% 178.69x
mainetrailfinder.com 2.64% 175.98x
penbaypilot.com 3.03% 175.91x
themainemag.com 1.84% 173.92x
intermed.com 1.45% 167.73x
maine.gov 7.17% 165.52x
fox23maine.com 2.34% 160.88x
Composition Percentage: The overlap percentage between the Maine Cluster audience and the Web attribute.
Index: A comparison of the Maine Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Maine Cluster audience is New Hampshire News.

Content Affinity Composition Index
New Hampshire News 14.90% 32.70x
Vermont Cluster 4.88% 19.94x
Environmental Conservation 0.10% 19.65x
Local & Travel England - North Midlands 0.08% 16.84x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.06% 16.74x
Online Games 4.53% 15.36x
New England & Ivy League Sports 2.46% 15.21x
Local & Travel England - Northern England 0.16% 12.72x
Alaska Cluster 3.18% 12.47x
Rhode Island Cluster 5.20% 11.69x
Composition Percentage: The overlap percentage between the Maine Cluster audience and the Content Affinity attribute.
Index: A comparison of the Maine Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Maine Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male