Dstillery Audiences

MAINSTREAM MEDIA

Audience Size: 35.6 Million Devices

Explore the Mainstream Media Audience

Below you'll find more information about the Mainstream Media audience, broken down in different categories based on their digital and physical behaviors. These are 35.6 million unique devices whose actions qualify for the Mainstream Media audience.

Dstillery Crafted Audiences

INTERESTS

The Mainstream Media audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mainstream Media audience is Remdesivir Information Researchers.

Interest Composition Index
Remdesivir Information Researchers 1.50% 1.88x
Eco-Conscious Consumers 2.17% 1.88x
Sporting Goods Shoppers 2.41% 1.88x
Ski and Snowboard Enthusiasts 2.59% 1.88x
Liberal News Readers 2.02% 1.88x
Retired Health Insurance Researchers 2.60% 1.88x
US Judiciary System Researchers 2.55% 1.88x
Executive Travelers 2.50% 1.88x
Tampa and St Petersburg Trip Planners 2.11% 1.88x
Caribbean Destination Reopening Researchers 1.96% 1.88x
Composition Percentage: The overlap percentage between the Mainstream Media audience and the Interest attribute.
Index: A comparison of the Mainstream Media audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mainstream Media audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mainstream Media audience is Carhartt.

Location Composition Index
Carhartt 0.05% 1.00x
Composition Percentage: The overlap percentage between the Mainstream Media audience and the Location attribute.
Index: A comparison of the Mainstream Media audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mainstream Media audience is Online Media Converters.

Content Affinity Composition Index
Online Media Converters 0.02% 1.89x
Disease Cluster 0.02% 1.89x
European Museums, Restaurants & Events 0.03% 1.89x
Chef & Restaurant Resources 0.02% 1.89x
Clean Energy 0.03% 1.89x
Christian Music 0.01% 1.89x
Yard Structures 0.03% 1.89x
Lighting & Power 0.02% 1.89x
Phone & Computer Game Downloaders 0.02% 1.89x
Networking Marketing 0.01% 1.89x
Composition Percentage: The overlap percentage between the Mainstream Media audience and the Content Affinity attribute.
Index: A comparison of the Mainstream Media audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mainstream Media audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male