Explore the Maps & Navigation Audience
Below you'll find more information about the Maps & Navigation audience, broken down in different categories based on their digital and physical behaviors. These are 90.2 thousand unique devices whose actions qualify for the Maps & Navigation audience.
INTERESTS
The Maps & Navigation audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Maps & Navigation audience is Online Grammar Tool Users.
| Interest | Composition | Index |
| Online Grammar Tool Users | 23.79% | 13.52x |
| Travel Book Readers | 22.48% | 12.65x |
| Gift Card Researchers | 24.67% | 12.51x |
| Travel Researchers | 28.73% | 12.14x |
| Web Conferences and Remote Workers | 28.95% | 12.09x |
| Ivy League College Researchers | 20.39% | 11.81x |
| Mailing & Shipping Shoppers | 21.49% | 11.73x |
| Discount Flight Searchers | 26.10% | 11.57x |
| Online Health Researchers | 18.75% | 11.45x |
| Executive Travelers | 20.07% | 11.37x |
Composition Percentage:
The overlap percentage between the Maps & Navigation audience and the Interest attribute.
Index: A comparison of the Maps & Navigation audience to the internet population.
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APPAREL RETAILERS
The Maps & Navigation audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Maps & Navigation audience is Gymboree.
| Location | Composition | Index |
| Gymboree | 0.03% | 4.15x |
| Jos A. Bank Clothiers | 0.01% | 1.99x |
| LOFT | 0.01% | 1.55x |
| Banana Republic | 0.01% | 1.50x |
| Carhartt | 0.06% | 1.43x |
| Johnston and Murphy | 0.01% | 1.02x |
Composition Percentage:
The overlap percentage between the Maps & Navigation audience and the Location attribute.
Index: A comparison of the Maps & Navigation audience to the internet population.
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WEBSITES
The Maps & Navigation audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Maps & Navigation audience is worldtimeserver.com.
| Website | Composition | Index |
| worldtimeserver.com | 21.81% | 368.90x |
| 24timezones.com | 52.65% | 238.25x |
| greenwichmeantime.com | 44.80% | 209.78x |
| officeholidays.com | 16.82% | 175.86x |
| mapsofworld.com | 31.87% | 136.14x |
| publicholidays.us | 21.64% | 94.13x |
| worldtimebuddy.com | 14.60% | 45.94x |
| vocabulary.com | 2.44% | 27.39x |
| businessdictionary.com | 1.58% | 26.91x |
| hubspot.com | 1.54% | 26.20x |
Composition Percentage:
The overlap percentage between the Maps & Navigation audience and the Web attribute.
Index: A comparison of the Maps & Navigation audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Maps & Navigation audience is Toronto Tourism.
| Content Affinity | Composition | Index |
| Toronto Tourism | 0.55% | 28.91x |
| Canada Travel & Tourism | 0.62% | 26.00x |
| University Press | 0.71% | 24.50x |
| English as a Second Language | 0.71% | 21.35x |
| Work Productivity | 0.71% | 20.85x |
| Learning & Development Products | 0.64% | 20.58x |
| Disease Cluster | 0.27% | 20.39x |
| Jokes & Riddles | 0.38% | 20.11x |
| Canadian Universities | 0.55% | 20.00x |
| Business News & Information Readers | 0.89% | 19.98x |
Composition Percentage:
The overlap percentage between the Maps & Navigation audience and the Content Affinity attribute.
Index: A comparison of the Maps & Navigation audience to the internet population.
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DEMOGRAPHICS
The Maps & Navigation audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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