Dstillery Audiences

MAPS & NAVIGATION

Audience Size: 231.9 Thousand Devices

Explore the Maps & Navigation Audience

Below you'll find more information about the Maps & Navigation audience, broken down in different categories based on their digital and physical behaviors. These are 231.9 thousand unique devices whose actions qualify for the Maps & Navigation audience.

Dstillery Crafted Audiences

INTERESTS

The Maps & Navigation audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Maps & Navigation audience is Travel Researchers.

Interest Composition Index
Travel Researchers 41.25% 17.53x
Africa Trip Planners 39.88% 16.53x
Discount Flight Searchers 35.76% 15.22x
Retired Health Insurance Researchers 31.17% 14.29x
Australia Trip Planners 35.46% 14.12x
Retired Assisted Living Shoppers 31.13% 13.83x
First Aid Researchers 32.12% 13.78x
Mailing & Shipping Shoppers 30.49% 13.75x
Travel Guide and Review Readers 32.93% 13.62x
Online Grammar Tool Users 30.10% 13.45x
Composition Percentage: The overlap percentage between the Maps & Navigation audience and the Interest attribute.
Index: A comparison of the Maps & Navigation audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Maps & Navigation audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Maps & Navigation audience is Kate Spade.

Location Composition Index
Kate Spade 0.01% 4.33x
J. Crew 0.02% 2.58x
LOFT 0.03% 2.48x
Old Navy 0.03% 1.99x
Banana Republic 0.02% 1.96x
White House Black Market 0.02% 1.83x
Michael Kors 0.01% 1.72x
Lane Bryant 0.01% 1.56x
Dressbarn 0.01% 1.52x
Buckle 0.01% 1.35x
Composition Percentage: The overlap percentage between the Maps & Navigation audience and the Location attribute.
Index: A comparison of the Maps & Navigation audience to the internet population.
Dstillery Web Insights

WEBSITES

The Maps & Navigation audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Maps & Navigation audience is worldtimezone.com.

Website Composition Index
worldtimezone.com 4.83% 219.15x
nationsonline.org 29.98% 183.20x
officeholidays.com 11.25% 174.15x
24timezones.com 36.52% 173.59x
worldtimeserver.com 22.15% 160.28x
greenwichmeantime.com 23.03% 140.24x
mapsofworld.com 37.32% 89.98x
publicholidays.us 21.50% 67.11x
mapsofindia.com 4.91% 40.44x
gps-coordinates.org 1.15% 36.97x
Composition Percentage: The overlap percentage between the Maps & Navigation audience and the Web attribute.
Index: A comparison of the Maps & Navigation audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Maps & Navigation audience is London Tourism.

Content Affinity Composition Index
London Tourism 0.15% 25.12x
Weather Information 1.84% 23.08x
Shipping & Logistics 0.72% 22.79x
Environmental Conservation 0.11% 20.70x
Canada Travel & Tourism 0.97% 20.69x
Teaching Abroad 0.14% 18.52x
International Travel 2.18% 17.34x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.12% 16.59x
European Museums, Restaurants & Events 1.89% 16.23x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.31% 16.20x
Composition Percentage: The overlap percentage between the Maps & Navigation audience and the Content Affinity attribute.
Index: A comparison of the Maps & Navigation audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Maps & Navigation audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female