Dstillery Audiences

MAPS & NAVIGATION

Audience Size: 18.2 Thousand Devices

Explore the Maps & Navigation Audience

Below you'll find more information about the Maps & Navigation audience, broken down in different categories based on their digital and physical behaviors. These are 18.2 thousand unique devices whose actions qualify for the Maps & Navigation audience.

Dstillery Crafted Audiences

INTERESTS

The Maps & Navigation audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Maps & Navigation audience is Travel Researchers.

Interest Composition Index
Travel Researchers 43.94% 14.37x
Africa Trip Planners 39.21% 13.51x
Retired Health Insurance Researchers 36.20% 13.25x
First Aid Researchers 37.49% 13.09x
Mailing & Shipping Shoppers 33.36% 12.98x
Online Health Researchers 30.61% 12.91x
Australia Trip Planners 35.68% 12.82x
Discount Flight Searchers 38.95% 12.81x
Retired Assisted Living Shoppers 34.91% 12.60x
Generic Prescription Drug Shoppers 35.94% 12.52x
Composition Percentage: The overlap percentage between the Maps & Navigation audience and the Interest attribute.
Index: A comparison of the Maps & Navigation audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Maps & Navigation audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Maps & Navigation audience is Hollister.

Location Composition Index
Hollister 0.02% 3.67x
Express 0.02% 3.20x
Gap 0.01% 2.39x
Journeys 0.02% 2.34x
Buckle 0.02% 2.27x
Lane Bryant 0.02% 2.22x
Maurices 0.02% 1.25x
Mens Wearhouse 0.01% 1.19x
Johnston and Murphy 0.01% 1.02x
Carhartt 0.11% 0.93x
Composition Percentage: The overlap percentage between the Maps & Navigation audience and the Location attribute.
Index: A comparison of the Maps & Navigation audience to the internet population.
Dstillery Web Insights

WEBSITES

The Maps & Navigation audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Maps & Navigation audience is nationsonline.org.

Website Composition Index
nationsonline.org 23.48% 262.00x
24timezones.com 31.01% 226.06x
worldtimeserver.com 22.73% 198.32x
greenwichmeantime.com 29.28% 158.24x
officeholidays.com 13.10% 126.00x
mapsofworld.com 42.33% 107.40x
publicholidays.us 26.43% 77.55x
mapofus.org 2.77% 56.35x
mapsofindia.com 3.96% 51.66x
oxforddictionaries.com 1.91% 42.01x
Composition Percentage: The overlap percentage between the Maps & Navigation audience and the Web attribute.
Index: A comparison of the Maps & Navigation audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Maps & Navigation audience is Shipping & Logistics.

Content Affinity Composition Index
Shipping & Logistics 0.61% 25.28x
Weather Information 1.29% 23.10x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.23% 21.65x
Social & Demographic Trends 0.44% 21.19x
Canada Travel & Tourism 0.92% 20.88x
International Development & Health 0.85% 20.74x
Science Education & Academia 1.65% 20.06x
English as a Second Language 1.48% 19.45x
European Museums, Restaurants & Events 1.45% 18.73x
Electronic Cabling 0.42% 18.68x
Composition Percentage: The overlap percentage between the Maps & Navigation audience and the Content Affinity attribute.
Index: A comparison of the Maps & Navigation audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Maps & Navigation audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male