Dstillery Audiences

MARIJUANA

Audience Size: 200.4 Thousand Devices

Explore the Marijuana Audience

Below you'll find more information about the Marijuana audience, broken down in different categories based on their digital and physical behaviors. These are 200.4 thousand unique devices whose actions qualify for the Marijuana audience.

Dstillery Crafted Audiences

INTERESTS

The Marijuana audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Marijuana audience is Cannabis News Readers.

Interest Composition Index
Cannabis News Readers 74.71% 46.12x
CBD Oils Shoppers 71.27% 39.08x
Marijuana Legalization Advocates 52.51% 19.73x
Green Party Policy Supporters 33.13% 19.08x
Vaping Shoppers 46.01% 18.93x
Cigars Shoppers 29.80% 17.25x
Home Brewing Enthusiasts 27.40% 16.77x
Beer Aficionados 25.76% 16.69x
Off the Grid Living Enthusiasts 27.40% 16.37x
Crypto Market Investors 30.31% 16.10x
Composition Percentage: The overlap percentage between the Marijuana audience and the Interest attribute.
Index: A comparison of the Marijuana audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Marijuana audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Marijuana audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.25% 1.08x
Mens Wearhouse 0.39% 1.04x
Composition Percentage: The overlap percentage between the Marijuana audience and the Location attribute.
Index: A comparison of the Marijuana audience to the internet population.
Dstillery Web Insights

WEBSITES

The Marijuana audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Marijuana audience is seedsupreme.com.

Website Composition Index
seedsupreme.com 19.51% 763.87x
420intel.com 11.90% 434.98x
cannabisbusinesstimes.com 24.25% 397.24x
green-flower.com 7.72% 161.28x
vapordna.com 3.99% 89.42x
thecbdistillery.com 6.20% 89.23x
ministryofhemp.com 2.29% 80.40x
drugpolicy.org 3.19% 78.35x
myvaporstore.com 5.79% 75.03x
therooster.com 2.45% 69.16x
Composition Percentage: The overlap percentage between the Marijuana audience and the Web attribute.
Index: A comparison of the Marijuana audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Marijuana audience is Vaping.

Content Affinity Composition Index
Vaping 6.09% 40.17x
Addiction & Recovery Reference 8.48% 18.59x
Home Improvement Contractor 1.73% 15.13x
Alt Religion 1.56% 14.20x
Diet & Weight Loss 5.09% 13.60x
Action Sports 2.04% 13.25x
Live Music 7.06% 13.22x
Conservatives & Conspiracies 5.53% 13.11x
Beer, Wine & Alcohol 3.35% 13.00x
Assorted Topics (Green Energy, Photoshop, Tattoos, India Fashion) 2.22% 12.65x
Composition Percentage: The overlap percentage between the Marijuana audience and the Content Affinity attribute.
Index: A comparison of the Marijuana audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Marijuana audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male