Dstillery Audiences

MARKETING PROFESSIONALS

Audience Size: 500.2 Thousand Devices

Explore the Marketing Professionals Audience

Below you'll find more information about the Marketing Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 500.2 thousand unique devices whose actions qualify for the Marketing Professionals audience.

Dstillery Crafted Audiences

INTERESTS

The Marketing Professionals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Marketing Professionals audience is Media Buying Professionals.

Interest Composition Index
Media Buying Professionals 54.80% 43.70x
Advertising Professionals 51.08% 42.02x
SEO Specialists 56.14% 37.15x
Australia Trip Planners 48.06% 32.73x
Business News Readers 41.08% 30.36x
TV Advertising Professionals 35.59% 29.28x
Web Design Researchers 40.80% 27.74x
Venture Capitalists 39.06% 26.61x
Videographers 33.13% 24.17x
Business Decision Makers 33.99% 24.11x
Composition Percentage: The overlap percentage between the Marketing Professionals audience and the Interest attribute.
Index: A comparison of the Marketing Professionals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Marketing Professionals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Marketing Professionals audience is Everlane.

Location Composition Index
Everlane 0.05% 6.96x
Supreme 0.06% 5.27x
Patagonia 0.07% 4.10x
Bonobos 0.32% 3.96x
Armani 0.12% 3.48x
Club Monaco 0.05% 3.19x
Saint Laurent Paris 0.04% 3.12x
Topshop 0.06% 3.11x
Intermix 0.03% 2.97x
Zara 0.09% 2.96x
Composition Percentage: The overlap percentage between the Marketing Professionals audience and the Location attribute.
Index: A comparison of the Marketing Professionals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Marketing Professionals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Marketing Professionals audience is prnewsonline.com.

Website Composition Index
prnewsonline.com 8.09% 294.76x
holmesreport.com 7.34% 291.71x
eventmarketer.com 5.10% 282.11x
aaaa.org 4.16% 281.62x
alistdaily.com 4.79% 278.48x
chiefmarketer.com 6.74% 256.37x
sponsorship.com 2.85% 247.99x
prsa.org 7.88% 247.50x
lbbonline.com 6.19% 246.16x
ama.org 5.28% 234.15x
Composition Percentage: The overlap percentage between the Marketing Professionals audience and the Web attribute.
Index: A comparison of the Marketing Professionals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Marketing Professionals audience is Work Productivity.

Content Affinity Composition Index
Work Productivity 17.79% 85.30x
Cosmetics Business 2.54% 62.85x
Retail Industry News 7.16% 62.74x
Mobile Industry Information 8.35% 56.35x
Human Resources & Employee Management 4.32% 45.48x
Writing Resources 8.12% 44.46x
Meeting Planning & Hotels 2.64% 42.24x
Philanthropy - Nonprofits 2.99% 38.58x
Startup Investment 22.01% 33.64x
Business News & Information Readers 24.61% 30.83x
Composition Percentage: The overlap percentage between the Marketing Professionals audience and the Content Affinity attribute.
Index: A comparison of the Marketing Professionals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Marketing Professionals audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male