Dstillery Audiences

MARKETING PROFESSIONALS

Audience Size: 307.3 Thousand Devices

Explore the Marketing Professionals Audience

Below you'll find more information about the Marketing Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 307.3 thousand unique devices whose actions qualify for the Marketing Professionals audience.

Dstillery Crafted Audiences

INTERESTS

The Marketing Professionals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Marketing Professionals audience is Advertising Professionals.

Interest Composition Index
Advertising Professionals 70.03% 23.86x
Media Buying Professionals 73.63% 23.36x
Burger Enthusiast 0.78% 20.05x
Australia Trip Planners 70.84% 19.64x
Business News Readers 58.19% 18.14x
TV Advertising Professionals 47.32% 17.60x
SEO Specialists 78.07% 17.51x
Web Design Researchers 64.49% 15.66x
Venture Capitalists 56.42% 15.07x
Business Decision Makers 51.95% 14.73x
Composition Percentage: The overlap percentage between the Marketing Professionals audience and the Interest attribute.
Index: A comparison of the Marketing Professionals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Marketing Professionals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Marketing Professionals audience is Intermix.

Location Composition Index
Intermix 0.03% 6.43x
Armani 0.09% 6.12x
Saint Laurent Paris 0.03% 5.15x
American Apparel 0.08% 4.32x
Bonobos 0.04% 4.24x
Lululemon 0.11% 3.95x
Kate Spade 0.06% 3.77x
Zara 0.06% 3.65x
Patagonia 0.02% 3.60x
Ralph Lauren 0.04% 3.52x
Composition Percentage: The overlap percentage between the Marketing Professionals audience and the Location attribute.
Index: A comparison of the Marketing Professionals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Marketing Professionals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Marketing Professionals audience is prnewsonline.com.

Website Composition Index
prnewsonline.com 8.43% 481.87x
holmesreport.com 8.65% 439.61x
chiefmarketer.com 7.67% 402.95x
lbbonline.com 6.97% 366.72x
foliomag.com 6.10% 334.42x
cision.com 15.43% 283.31x
ama.org 6.83% 275.70x
adexchanger.com 7.75% 265.67x
martechtoday.com 5.12% 238.44x
mediabistro.com 9.21% 237.21x
Composition Percentage: The overlap percentage between the Marketing Professionals audience and the Web attribute.
Index: A comparison of the Marketing Professionals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Marketing Professionals audience is Work Productivity.

Content Affinity Composition Index
Work Productivity 17.00% 112.44x
Retail Industry News 6.69% 84.15x
Cosmetics Business 1.97% 76.53x
Mobile Industry Information 7.91% 70.63x
Writing Resources 6.37% 54.74x
Human Resources & Employee Management 3.34% 50.14x
Meeting Planning & Hotels 2.07% 43.71x
Startup Investment 18.18% 43.24x
Philanthropy - Nonprofits 1.97% 41.54x
Business News & Information Readers 23.42% 39.66x
Composition Percentage: The overlap percentage between the Marketing Professionals audience and the Content Affinity attribute.
Index: A comparison of the Marketing Professionals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Marketing Professionals audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male