Dstillery Audiences

MARKETING PROFESSIONALS

Audience Size: 45.8 Thousand Devices

Explore the Marketing Professionals Audience

Below you'll find more information about the Marketing Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 45.8 thousand unique devices whose actions qualify for the Marketing Professionals audience.

Dstillery Crafted Audiences

INTERESTS

The Marketing Professionals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Marketing Professionals audience is Media Buying Professionals.

Interest Composition Index
Media Buying Professionals 65.06% 37.27x
Advertising Professionals 63.32% 37.13x
Australia Trip Planners 67.76% 28.82x
Business News Readers 50.97% 25.99x
Online Grammar Tool Users 48.46% 25.82x
Executive Travelers 44.79% 23.54x
SEO Specialists 76.06% 22.69x
Business Decision Makers 43.05% 22.54x
TV Advertising Professionals 35.91% 21.79x
Resume Writing Researchers 51.93% 21.62x
Composition Percentage: The overlap percentage between the Marketing Professionals audience and the Interest attribute.
Index: A comparison of the Marketing Professionals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Marketing Professionals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Marketing Professionals audience is Old Navy.

Location Composition Index
Old Navy 0.03% 2.71x
Johnston and Murphy 0.02% 1.85x
Maurices 0.02% 1.51x
Mens Wearhouse 0.01% 1.26x
Carhartt 0.06% 0.95x
Composition Percentage: The overlap percentage between the Marketing Professionals audience and the Location attribute.
Index: A comparison of the Marketing Professionals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Marketing Professionals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Marketing Professionals audience is adweek.com.

Website Composition Index
adweek.com 90.71% 135.40x
wordstream.com 23.82% 89.03x
businesswire.com 17.06% 83.94x
searchenginejournal.com 19.17% 75.65x
pymnts.com 10.77% 72.44x
owler.com 17.99% 52.24x
qsrmagazine.com 5.34% 46.20x
louisem.com 6.53% 45.90x
cio.com 9.59% 45.22x
marketscreener.com 7.42% 41.71x
Composition Percentage: The overlap percentage between the Marketing Professionals audience and the Web attribute.
Index: A comparison of the Marketing Professionals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Marketing Professionals audience is Work Productivity.

Content Affinity Composition Index
Work Productivity 11.01% 307.56x
Mobile Industry Information 8.09% 146.64x
Business News & Information Readers 9.68% 123.41x
Writing Resources 2.91% 117.52x
Startup Investment 10.14% 99.77x
Learning & Development Products 3.82% 77.74x
Grocery & Food Service 2.50% 75.74x
Film Production 2.16% 68.53x
Corporate Employment Pages 3.37% 57.51x
Data Centers 2.38% 44.98x
Composition Percentage: The overlap percentage between the Marketing Professionals audience and the Content Affinity attribute.
Index: A comparison of the Marketing Professionals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Marketing Professionals audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male