Dstillery Audiences

MARKETING PROFESSIONALS

Audience Size: 650.7 Thousand Devices

Explore the Marketing Professionals Audience

Below you'll find more information about the Marketing Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 650.7 thousand unique devices whose actions qualify for the Marketing Professionals audience.

Dstillery Crafted Audiences

INTERESTS

The Marketing Professionals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Marketing Professionals audience is Advertising Professionals.

Interest Composition Index
Advertising Professionals 62.04% 31.23x
Media Buying Professionals 64.23% 30.98x
SEO Specialists 64.54% 25.23x
TV Advertising Professionals 40.53% 24.22x
Australia Trip Planners 56.80% 22.79x
Business News Readers 47.60% 22.62x
Entertainment Industry Decision Makers 31.35% 19.05x
Executive and C-Suite 36.04% 18.39x
Business Decision Makers 42.71% 18.02x
Venture Capitalists 46.22% 17.88x
Composition Percentage: The overlap percentage between the Marketing Professionals audience and the Interest attribute.
Index: A comparison of the Marketing Professionals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Marketing Professionals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Marketing Professionals audience is Everlane.

Location Composition Index
Everlane 0.03% 8.85x
Intermix 0.05% 6.08x
Club Monaco 0.05% 5.96x
Joe's Jeans 0.03% 5.81x
Hugo Boss 0.09% 5.19x
Calvin Klein 0.04% 4.96x
Supreme 0.04% 4.86x
Patagonia 0.07% 4.74x
Saint Laurent Paris 0.04% 4.44x
Free People 0.07% 3.79x
Composition Percentage: The overlap percentage between the Marketing Professionals audience and the Location attribute.
Index: A comparison of the Marketing Professionals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Marketing Professionals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Marketing Professionals audience is emarketer.com.

Website Composition Index
emarketer.com 5.85% 447.13x
holmesreport.com 6.00% 388.59x
prnewsonline.com 7.48% 378.18x
eventmarketer.com 4.15% 372.70x
aaaa.org 3.58% 353.78x
alistdaily.com 3.61% 334.58x
chiefmarketer.com 5.88% 327.72x
prsa.org 7.58% 325.43x
sponsorship.com 2.85% 321.75x
foliomag.com 4.33% 317.68x
Composition Percentage: The overlap percentage between the Marketing Professionals audience and the Web attribute.
Index: A comparison of the Marketing Professionals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Marketing Professionals audience is Work Productivity.

Content Affinity Composition Index
Work Productivity 20.13% 82.35x
Retail Industry News 6.62% 69.26x
Cosmetics Business 3.43% 65.13x
Mobile Industry Information 7.64% 59.27x
Human Resources & Employee Management 4.80% 46.09x
Writing Resources 8.75% 43.20x
Meeting Planning & Hotels 2.81% 41.65x
Philanthropy - Nonprofits 3.29% 39.39x
Home Décor, Furniture, & Decorating 0.13% 37.64x
Startup Investment 21.82% 33.67x
Composition Percentage: The overlap percentage between the Marketing Professionals audience and the Content Affinity attribute.
Index: A comparison of the Marketing Professionals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Marketing Professionals audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male