Dstillery Audiences

MEDICAL DIAGNOSTICS

Audience Size: 1.8 Million Devices

Explore the Medical Diagnostics Audience

Below you'll find more information about the Medical Diagnostics audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Medical Diagnostics audience.

Dstillery Crafted Audiences

INTERESTS

The Medical Diagnostics audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Medical Diagnostics audience is Retired Health Insurance Researchers.

Interest Composition Index
Retired Health Insurance Researchers 45.46% 20.86x
Retired Budget Healthcare Shoppers 46.27% 20.39x
Retired Assisted Living Shoppers 42.60% 19.04x
Generic Prescription Drug Shoppers 41.39% 18.24x
Online Health Researchers 35.88% 18.20x
Medical Science Researchers 40.45% 18.10x
Heart Surgery Researchers 39.23% 18.03x
Health Insurance Researchers 37.25% 17.20x
Pain Medication Users 37.46% 16.39x
Arthritis Sufferers 40.33% 16.25x
Composition Percentage: The overlap percentage between the Medical Diagnostics audience and the Interest attribute.
Index: A comparison of the Medical Diagnostics audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Medical Diagnostics audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Medical Diagnostics audience is Kate Spade.

Location Composition Index
Kate Spade 0.02% 1.70x
Ann Taylor 0.01% 1.62x
Madewell 0.01% 1.45x
Michael Kors 0.03% 1.43x
J. Crew 0.03% 1.33x
Chicos 0.03% 1.32x
Brooks Brothers 0.02% 1.31x
Jos A. Bank Clothiers 0.03% 1.27x
Armani 0.01% 1.24x
White House Black Market 0.03% 1.23x
Composition Percentage: The overlap percentage between the Medical Diagnostics audience and the Location attribute.
Index: A comparison of the Medical Diagnostics audience to the internet population.
Dstillery Web Insights

WEBSITES

The Medical Diagnostics audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Medical Diagnostics audience is ucomparehealthcare.com.

Website Composition Index
ucomparehealthcare.com 2.84% 108.04x
healthcare4ppl.com 1.37% 105.94x
medicareadvocacy.org 1.29% 96.37x
labdraw.com 3.01% 87.10x
mymedicarematters.org 3.15% 85.68x
caqh.org 2.21% 82.52x
healthpocket.com 1.78% 82.13x
urgentcarelocations.com 1.69% 80.73x
medicareinteractive.org 10.38% 79.54x
geha.com 1.63% 74.21x
Composition Percentage: The overlap percentage between the Medical Diagnostics audience and the Web attribute.
Index: A comparison of the Medical Diagnostics audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Medical Diagnostics audience is Senior Care.

Content Affinity Composition Index
Senior Care 1.25% 26.34x
Cardiac & Other Health Research 3.24% 21.31x
Home Décor, Furniture, & Decorating 0.01% 21.30x
Arthritis & Bones 4.19% 20.38x
Diabetes Research 4.25% 18.76x
ISPs & Local Services 0.01% 18.62x
Healthcare - Doctors & Diagnosis 5.36% 18.40x
Natural Diet & Supplement Researchers 3.14% 17.60x
Disease Cluster 2.97% 17.28x
Cancer Research 7.36% 17.27x
Composition Percentage: The overlap percentage between the Medical Diagnostics audience and the Content Affinity attribute.
Index: A comparison of the Medical Diagnostics audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Medical Diagnostics audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female