Explore the Medical Journals Audience
Below you'll find more information about the Medical Journals audience, broken down in different categories based on their digital and physical behaviors. These are 253.4 thousand unique devices whose actions qualify for the Medical Journals audience.
INTERESTS
The Medical Journals audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Medical Journals audience is Hospital Executives.
| Interest | Composition | Index |
| Hospital Executives | 84.26% | 29.07x |
| Internal Medicine Journal Researchers | 69.46% | 25.14x |
| Healthcare Thought Leaders | 69.30% | 24.03x |
| Medical Technology News Readers | 54.41% | 21.53x |
| Nursing Students | 55.94% | 19.94x |
| Medical Science Researchers | 44.38% | 19.56x |
| Healthcare Provider Education Researchers | 51.89% | 19.50x |
| Doctors | 51.25% | 19.44x |
| Pharmacists | 52.43% | 18.65x |
| Primary Care Doctor Researchers | 47.74% | 18.60x |
Composition Percentage:
The overlap percentage between the Medical Journals audience and the Interest attribute.
Index: A comparison of the Medical Journals audience to the internet population.
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APPAREL RETAILERS
The Medical Journals audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Medical Journals audience is Topshop.
| Location | Composition | Index |
| Topshop | 0.01% | 3.06x |
| Bonobos | 0.04% | 2.42x |
| Saint Laurent Paris | 0.01% | 2.28x |
| Madewell | 0.02% | 2.20x |
| Kate Spade | 0.04% | 2.17x |
| Club Monaco | 0.02% | 2.12x |
| Ralph Lauren | 0.01% | 2.07x |
| Urban Outfitters | 0.06% | 1.89x |
| Armani | 0.03% | 1.85x |
| Express | 0.04% | 1.68x |
Composition Percentage:
The overlap percentage between the Medical Journals audience and the Location attribute.
Index: A comparison of the Medical Journals audience to the internet population.
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WEBSITES
The Medical Journals audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Medical Journals audience is aha.org.
| Website | Composition | Index |
| aha.org | 20.09% | 336.32x |
| healthcarefinancenews.com | 17.59% | 288.13x |
| commonwealthfund.org | 17.15% | 239.81x |
| medcitynews.com | 11.88% | 237.50x |
| ihi.org | 16.57% | 208.77x |
| healthcareitnews.com | 12.75% | 202.35x |
| countyhealthrankings.org | 9.70% | 199.79x |
| healthaffairs.org | 25.17% | 168.33x |
| nationalacademies.org | 8.07% | 161.37x |
| apha.org | 7.17% | 149.85x |
Composition Percentage:
The overlap percentage between the Medical Journals audience and the Web attribute.
Index: A comparison of the Medical Journals audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Medical Journals audience is Nursing.
| Content Affinity | Composition | Index |
| Nursing | 19.17% | 54.51x |
| Healthcare - Doctors & Diagnosis | 18.68% | 52.73x |
| Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) | 2.54% | 50.70x |
| Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) | 9.04% | 49.53x |
| Online Learning | 0.45% | 39.92x |
| Philanthropy - Nonprofits | 2.15% | 37.30x |
| International Development & Health | 4.45% | 36.75x |
| Medical & Pharmaceutical Scholarship | 38.26% | 33.93x |
| Cardiac & Other Health Research | 6.42% | 29.08x |
| Human Resources & Employee Management | 2.17% | 27.87x |
Composition Percentage:
The overlap percentage between the Medical Journals audience and the Content Affinity attribute.
Index: A comparison of the Medical Journals audience to the internet population.
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DEMOGRAPHICS
The Medical Journals audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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