Dstillery Audiences

MEDICAL SUPPLIES

Audience Size: 183.7 Thousand Devices

Explore the Medical Supplies Audience

Below you'll find more information about the Medical Supplies audience, broken down in different categories based on their digital and physical behaviors. These are 183.7 thousand unique devices whose actions qualify for the Medical Supplies audience.

Dstillery Crafted Audiences

INTERESTS

The Medical Supplies audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Medical Supplies audience is Home Medical Supplies Shoppers.

Interest Composition Index
Home Medical Supplies Shoppers 59.11% 24.83x
Generic Prescription Drug Shoppers 42.54% 18.30x
Heart Surgery Researchers 35.84% 17.06x
Seasonal Allergy Sufferers 38.07% 17.02x
Arthritis Sufferers 41.41% 16.62x
Retired Health Insurance Researchers 35.83% 16.60x
Retired Budget Healthcare Shoppers 36.21% 16.40x
Joint Pain Sufferers 43.29% 16.32x
Big Box Shoppers 38.45% 15.71x
Pharmacy Shoppers 35.71% 15.68x
Composition Percentage: The overlap percentage between the Medical Supplies audience and the Interest attribute.
Index: A comparison of the Medical Supplies audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Medical Supplies audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Medical Supplies audience is REI.

Location Composition Index
REI 0.02% 1.79x
Lane Bryant 0.05% 1.50x
Carhartt 0.06% 1.30x
Journeys 0.04% 1.16x
Chicos 0.04% 1.13x
Talbots 0.03% 1.12x
J. Crew 0.02% 1.12x
American Eagle Outfitters 0.04% 1.11x
Express 0.02% 1.00x
Johnston and Murphy 0.10% 0.92x
Composition Percentage: The overlap percentage between the Medical Supplies audience and the Location attribute.
Index: A comparison of the Medical Supplies audience to the internet population.
Dstillery Web Insights

WEBSITES

The Medical Supplies audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Medical Supplies audience is oxygenconcentratorstore.com.

Website Composition Index
oxygenconcentratorstore.com 7.83% 328.51x
cpapxchange.com 3.96% 322.19x
phc-online.com 6.04% 296.74x
medwrench.com 4.06% 287.31x
smiths-medical.com 4.31% 268.08x
hopkinsmedicalproducts.com 3.55% 256.15x
mainclinicsupply.com 8.67% 249.39x
4mdmedical.com 21.29% 245.10x
blowoutmedical.com 12.16% 233.35x
directhomemedical.com 14.75% 230.34x
Composition Percentage: The overlap percentage between the Medical Supplies audience and the Web attribute.
Index: A comparison of the Medical Supplies audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Medical Supplies audience is Holiday Gifts.

Content Affinity Composition Index
Holiday Gifts 1.38% 34.19x
As Seen On TV Products 0.12% 33.53x
Assorted Topics (Elderly, Europe, Viral Media) 0.06% 31.19x
Senior Care 2.12% 30.69x
Discount Shopping 4.60% 29.77x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.57% 28.63x
Cardiac & Other Health Research 6.15% 27.87x
Shopping Catalogs 3.10% 24.91x
Home Improvement Contractor 1.38% 24.78x
Rural Living 0.15% 24.34x
Composition Percentage: The overlap percentage between the Medical Supplies audience and the Content Affinity attribute.
Index: A comparison of the Medical Supplies audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Medical Supplies audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female