Dstillery Audiences

MEETING PLANNING & HOTELS

Audience Size: 84.2 Thousand Devices

Explore the Meeting Planning & Hotels Audience

Below you'll find more information about the Meeting Planning & Hotels audience, broken down in different categories based on their digital and physical behaviors. These are 84.2 thousand unique devices whose actions qualify for the Meeting Planning & Hotels audience.

Dstillery Crafted Audiences

INTERESTS

The Meeting Planning & Hotels audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Meeting Planning & Hotels audience is Luxury Hotel Guests.

Interest Composition Index
Luxury Hotel Guests 61.16% 27.71x
Luxury Boutique Hotel Researchers 59.39% 26.19x
Business Travelers 47.66% 22.42x
Commercial Healthcare Hospitality & Retail Designers 49.78% 21.93x
Certified Events Professionals 45.18% 21.19x
Real Estate Decision Makers 47.23% 20.50x
Australia Trip Planners 45.14% 19.98x
Travel Reward Points Enthusiasts 44.67% 19.57x
Commercial Architects and Designers 41.83% 19.45x
Budget Small Business Researchers 43.21% 19.22x
Composition Percentage: The overlap percentage between the Meeting Planning & Hotels audience and the Interest attribute.
Index: A comparison of the Meeting Planning & Hotels audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Meeting Planning & Hotels audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Meeting Planning & Hotels audience is Calvin Klein.

Location Composition Index
Calvin Klein 0.04% 8.02x
Patagonia 0.12% 6.55x
Belk 0.08% 5.42x
Tommy Bahama 0.16% 4.30x
H&M 0.35% 4.20x
Lorna Jane 0.01% 3.98x
Hugo Boss 0.12% 3.33x
Armani 0.16% 2.98x
Uniqlo 0.05% 2.90x
Saint Laurent Paris 0.02% 2.86x
Composition Percentage: The overlap percentage between the Meeting Planning & Hotels audience and the Location attribute.
Index: A comparison of the Meeting Planning & Hotels audience to the internet population.
Dstillery Web Insights

WEBSITES

The Meeting Planning & Hotels audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Meeting Planning & Hotels audience is marriott.com.

Website Composition Index
marriott.com 43.30% 153.68x
travelmarketreport.com 8.38% 78.95x
hyatt.com 15.96% 62.77x
godsavethepoints.com 4.62% 58.28x
smartbrief.com 6.19% 57.46x
contentmarketinginstitute.com 3.68% 57.34x
commercialobserver.com 7.05% 56.56x
langhamhotels.com 3.43% 55.81x
caribjournal.com 3.30% 53.57x
bisnow.com 14.68% 51.23x
Composition Percentage: The overlap percentage between the Meeting Planning & Hotels audience and the Web attribute.
Index: A comparison of the Meeting Planning & Hotels audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Meeting Planning & Hotels audience is Real Estate Cluster.

Content Affinity Composition Index
Real Estate Cluster 7.01% 72.27x
Human Resources & Employee Management 3.74% 58.92x
Cosmetics Business 1.50% 47.77x
Work Productivity 6.49% 46.83x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.35% 44.96x
Washington D.C. Hotels 0.04% 43.82x
Retail Industry News 3.90% 40.75x
Marketing Professionals 10.98% 37.47x
Paper & Packaging 1.34% 36.57x
Franchising 1.06% 36.46x
Composition Percentage: The overlap percentage between the Meeting Planning & Hotels audience and the Content Affinity attribute.
Index: A comparison of the Meeting Planning & Hotels audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Meeting Planning & Hotels audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male