Dstillery Audiences

MEXICO CLUSTER

Audience Size: 727.4 Thousand Devices

Explore the Mexico Cluster Audience

Below you'll find more information about the Mexico Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 727.4 thousand unique devices whose actions qualify for the Mexico Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Mexico Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mexico Cluster audience is Readers of Argentinian Content.

Interest Composition Index
Readers of Argentinian Content 91.26% 33.74x
Readers of Spanish Content 67.45% 29.32x
Readers of South American Content 88.79% 25.75x
Readers of Hispanic Content 51.89% 25.62x
Readers of Mexican Content 94.00% 25.45x
Readers of Honduran Content 83.12% 24.99x
Readers of Costa Rican Content 66.77% 21.39x
Readers of El Salvadoran Content 77.64% 20.80x
Readers of Belizean Content 79.24% 20.64x
Readers of Guatemalan Content 77.52% 20.41x
Composition Percentage: The overlap percentage between the Mexico Cluster audience and the Interest attribute.
Index: A comparison of the Mexico Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mexico Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mexico Cluster audience is Carhartt.

Location Composition Index
Carhartt 0.02% 0.59x
Composition Percentage: The overlap percentage between the Mexico Cluster audience and the Location attribute.
Index: A comparison of the Mexico Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mexico Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mexico Cluster audience is reporteindigo.com.

Website Composition Index
reporteindigo.com 3.09% 226.23x
crhoy.com 3.01% 226.01x
laverdadnoticias.com 5.05% 220.28x
lineadirectaportal.com 1.89% 217.54x
diariogol.com 7.37% 216.93x
animalpolitico.com 4.74% 216.22x
dineroenimagen.com 3.47% 214.17x
sopitas.com 1.98% 208.79x
mundosano.com 2.12% 208.41x
diarioinformacion.com 1.71% 204.12x
Composition Percentage: The overlap percentage between the Mexico Cluster audience and the Web attribute.
Index: A comparison of the Mexico Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mexico Cluster audience is Spanish Lifestyle & Health.

Content Affinity Composition Index
Spanish Lifestyle & Health 6.42% 109.30x
Spanish Health & Wellness 8.80% 104.22x
Peru Media 16.38% 104.04x
Central & South American News 10.41% 97.89x
Gossip & Entertainment 27.99% 88.30x
Spain News - Madrid & Seville 36.82% 83.13x
Latin American News 48.89% 76.54x
Cuba & Mexico Media 0.89% 72.41x
Latin American Spanish Language News 26.79% 56.96x
Spain News 69.54% 41.44x
Composition Percentage: The overlap percentage between the Mexico Cluster audience and the Content Affinity attribute.
Index: A comparison of the Mexico Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mexico Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male