Dstillery Audiences

MEXICO CLUSTER

Audience Size: 630.2 Thousand Devices

Explore the Mexico Cluster Audience

Below you'll find more information about the Mexico Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 630.2 thousand unique devices whose actions qualify for the Mexico Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Mexico Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mexico Cluster audience is Readers of Argentinian Content.

Interest Composition Index
Readers of Argentinian Content 89.61% 33.99x
Readers of Spanish Content 63.98% 28.31x
Readers of Honduran Content 82.85% 25.86x
Readers of Mexican Content 93.56% 25.59x
Readers of Hispanic Content 51.84% 25.55x
Readers of South American Content 88.65% 25.42x
Readers of El Salvadoran Content 77.97% 20.68x
Readers of Guatemalan Content 78.25% 20.34x
Readers of Belizean Content 78.72% 20.30x
Readers of Costa Rican Content 64.86% 20.15x
Composition Percentage: The overlap percentage between the Mexico Cluster audience and the Interest attribute.
Index: A comparison of the Mexico Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mexico Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mexico Cluster audience is Michael Kors.

Location Composition Index
Michael Kors 0.01% 4.41x
Aeropostale 0.02% 2.74x
The Childrens Place 0.02% 2.60x
Express 0.02% 2.41x
American Eagle Outfitters 0.01% 1.88x
Victoria's Secret 0.02% 1.83x
Journeys 0.01% 1.45x
Old Navy 0.01% 1.24x
Carhartt 0.03% 0.53x
Composition Percentage: The overlap percentage between the Mexico Cluster audience and the Location attribute.
Index: A comparison of the Mexico Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mexico Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mexico Cluster audience is crhoy.com.

Website Composition Index
crhoy.com 4.19% 212.05x
dineroenimagen.com 3.53% 211.53x
reporteindigo.com 3.75% 208.92x
diariogol.com 10.29% 207.11x
lineadirectaportal.com 1.87% 202.55x
animalpolitico.com 4.37% 201.91x
aristeguinoticias.com 10.11% 199.11x
mundosano.com 2.56% 196.46x
multimedios.com 13.21% 195.31x
diarioinformacion.com 2.24% 194.53x
Composition Percentage: The overlap percentage between the Mexico Cluster audience and the Web attribute.
Index: A comparison of the Mexico Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mexico Cluster audience is Spanish Lifestyle & Health.

Content Affinity Composition Index
Spanish Lifestyle & Health 8.93% 107.52x
Peru Media 16.27% 102.32x
Spanish Health & Wellness 10.87% 101.63x
Central & South American News 11.76% 99.93x
Gossip & Entertainment 27.96% 87.61x
Spain News - Madrid & Seville 35.78% 79.00x
Latin American News 43.11% 73.07x
Cuba & Mexico Media 1.32% 69.77x
Latin American Spanish Language News 25.60% 55.55x
Spain News 65.93% 53.52x
Composition Percentage: The overlap percentage between the Mexico Cluster audience and the Content Affinity attribute.
Index: A comparison of the Mexico Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mexico Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male