Dstillery Audiences

MEXICO CLUSTER

Audience Size: 772.8 Thousand Devices

Explore the Mexico Cluster Audience

Below you'll find more information about the Mexico Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 772.8 thousand unique devices whose actions qualify for the Mexico Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Mexico Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mexico Cluster audience is Readers of Argentinian Content.

Interest Composition Index
Readers of Argentinian Content 87.93% 26.78x
Readers of Spanish Content 70.85% 20.17x
Readers of Mexican Content 91.31% 18.74x
Readers of South American Content 87.71% 18.58x
Readers of Honduran Content 80.91% 17.90x
Readers of Hispanic Content 58.99% 17.45x
Readers of Costa Rican Content 68.28% 16.21x
Readers of Belizean Content 79.04% 16.15x
Readers of El Salvadoran Content 79.54% 16.05x
Readers of Cuban Content 64.59% 15.97x
Composition Percentage: The overlap percentage between the Mexico Cluster audience and the Interest attribute.
Index: A comparison of the Mexico Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mexico Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mexico Cluster audience is The Childrens Place.

Location Composition Index
The Childrens Place 0.02% 2.70x
Gap 0.01% 2.34x
American Eagle Outfitters 0.01% 2.18x
Aeropostale 0.01% 2.17x
Victoria's Secret 0.02% 2.04x
Journeys 0.02% 1.67x
Chicos 0.01% 1.52x
Old Navy 0.01% 1.14x
Carhartt 0.04% 0.44x
Composition Percentage: The overlap percentage between the Mexico Cluster audience and the Location attribute.
Index: A comparison of the Mexico Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mexico Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mexico Cluster audience is noticiaszmg.com.

Website Composition Index
noticiaszmg.com 1.65% 209.75x
lineadirectaportal.com 2.53% 207.47x
periodistadigital.com 2.12% 205.10x
cibercuba.com 2.71% 196.75x
reporteindigo.com 4.50% 196.71x
animalpolitico.com 3.05% 196.26x
dineroenimagen.com 4.34% 194.29x
aristeguinoticias.com 11.89% 193.55x
elmanana.com 1.55% 193.20x
israelnoticias.com 2.28% 192.74x
Composition Percentage: The overlap percentage between the Mexico Cluster audience and the Web attribute.
Index: A comparison of the Mexico Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mexico Cluster audience is Central & South American News.

Content Affinity Composition Index
Central & South American News 18.04% 88.53x
Peru Media 22.43% 87.95x
Spanish Lifestyle & Health 12.97% 83.96x
Spanish Health & Wellness 16.52% 82.23x
Gossip & Entertainment 32.30% 75.85x
Spain News - Madrid & Seville 41.00% 71.98x
Latin American News 44.54% 66.77x
Latin American Spanish Language News 32.86% 54.42x
Cuba & Mexico Media 1.81% 51.54x
Spain News 70.02% 47.29x
Composition Percentage: The overlap percentage between the Mexico Cluster audience and the Content Affinity attribute.
Index: A comparison of the Mexico Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mexico Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male