Dstillery Audiences

MEXICO CLUSTER

Audience Size: 1 Million Devices

Explore the Mexico Cluster Audience

Below you'll find more information about the Mexico Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1 million unique devices whose actions qualify for the Mexico Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Mexico Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mexico Cluster audience is Readers of El Salvadoran Content.

Interest Composition Index
Readers of El Salvadoran Content 76.68% 34.70x
Readers of Mexican Content 92.27% 33.98x
Readers of South American Content 84.08% 33.79x
Readers of Spanish Content 63.53% 31.79x
Readers of Belizean Content 75.93% 31.34x
Readers of Guatemalan Content 73.45% 30.97x
Readers of Caribbean Content 70.08% 30.55x
Readers of Cuban Content 59.60% 29.89x
Readers of Dominican Republic Content 65.00% 28.98x
Readers of Hispanic Content 49.27% 28.78x
Composition Percentage: The overlap percentage between the Mexico Cluster audience and the Interest attribute.
Index: A comparison of the Mexico Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mexico Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mexico Cluster audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.26% 0.93x
Jos A. Bank Clothiers 0.14% 0.84x
Composition Percentage: The overlap percentage between the Mexico Cluster audience and the Location attribute.
Index: A comparison of the Mexico Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mexico Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mexico Cluster audience is animalpolitico.com.

Website Composition Index
animalpolitico.com 7.07% 294.42x
reporteindigo.com 4.62% 293.41x
frontera.info 1.45% 280.67x
lopezdoriga.com 4.03% 276.93x
milenio.com 23.07% 263.70x
soycarmin.com 1.38% 263.30x
dineroenimagen.com 2.66% 261.97x
afntijuana.info 1.82% 261.22x
uniradioinforma.com 1.32% 261.02x
aristeguinoticias.com 17.49% 247.01x
Composition Percentage: The overlap percentage between the Mexico Cluster audience and the Web attribute.
Index: A comparison of the Mexico Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mexico Cluster audience is Spanish Lifestyle & Health.

Content Affinity Composition Index
Spanish Lifestyle & Health 7.69% 102.41x
Peru Media 11.73% 85.91x
Gossip & Entertainment 29.99% 81.33x
Spain News - Madrid & Seville 25.25% 80.68x
Central & South American News 14.00% 79.29x
Latin American News 23.27% 77.50x
Spanish Health & Wellness 24.34% 63.28x
Spain News 48.86% 60.10x
Cuba & Mexico Media 3.45% 44.72x
Latin American Spanish Language News 10.99% 44.62x
Composition Percentage: The overlap percentage between the Mexico Cluster audience and the Content Affinity attribute.
Index: A comparison of the Mexico Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mexico Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male