Dstillery Audiences

MEXICO TRAVEL

Audience Size: 40.8 Thousand Devices

Explore the Mexico Travel Audience

Below you'll find more information about the Mexico Travel audience, broken down in different categories based on their digital and physical behaviors. These are 40.8 thousand unique devices whose actions qualify for the Mexico Travel audience.

Dstillery Crafted Audiences

INTERESTS

The Mexico Travel audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mexico Travel audience is Costa Rica Trip Planners.

Interest Composition Index
Costa Rica Trip Planners 67.40% 19.69x
Travel Book Readers 48.26% 18.51x
Travel Researchers 56.12% 18.31x
Realtors & Real Estate Researchers 49.45% 17.75x
Travel Guide and Review Readers 52.55% 17.55x
Discount Flight Searchers 45.38% 17.49x
Study Abroad Researchers 51.93% 16.36x
Mexico Trip Planners 56.93% 15.69x
Vacation Planners 49.52% 15.53x
Work Hard, Play Hard Travelers 45.93% 15.47x
Composition Percentage: The overlap percentage between the Mexico Travel audience and the Interest attribute.
Index: A comparison of the Mexico Travel audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mexico Travel audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mexico Travel audience is Aeropostale.

Location Composition Index
Aeropostale 0.17% 3.55x
Brooks Brothers 0.07% 3.36x
Forever 21 0.10% 2.72x
Express 0.17% 2.66x
Banana Republic 0.14% 2.51x
White House Black Market 0.12% 2.51x
Jos A. Bank Clothiers 0.07% 2.34x
Coach 0.07% 2.33x
Gap 0.14% 2.32x
Levi Strauss 0.02% 1.93x
Composition Percentage: The overlap percentage between the Mexico Travel audience and the Location attribute.
Index: A comparison of the Mexico Travel audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mexico Travel audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mexico Travel audience is point2homes.com.

Website Composition Index
point2homes.com 23.26% 54.48x
mexiconewsdaily.com 10.35% 53.04x
destinationtips.com 7.55% 50.54x
caribjournal.com 7.45% 47.80x
princess.com 5.57% 42.61x
homeaway.com 7.78% 38.14x
century21.com 8.45% 37.21x
alaskaair.com 4.65% 33.65x
frommers.com 12.30% 32.82x
landwatch.com 6.66% 32.44x
Composition Percentage: The overlap percentage between the Mexico Travel audience and the Web attribute.
Index: A comparison of the Mexico Travel audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mexico Travel audience is International Travel.

Content Affinity Composition Index
International Travel 2.88% 55.43x
Weather Information 5.95% 53.46x
Cuba & Mexico Media 2.88% 52.32x
Caribbean Vacation 10.81% 39.56x
Canadian Seniors Real Estate Research Cluster 2.79% 38.75x
Scuba Diving 0.50% 34.00x
Toronto Tourism 3.24% 31.72x
Franchising 0.60% 28.57x
European Museums, Restaurants & Events 4.33% 28.09x
Southern California Cluster 1.19% 27.38x
Composition Percentage: The overlap percentage between the Mexico Travel audience and the Content Affinity attribute.
Index: A comparison of the Mexico Travel audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mexico Travel audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male