Dstillery Audiences

MILITARY & LAW ENFORCEMENT

Audience Size: 353.5 Thousand Devices

Explore the Military & Law Enforcement Audience

Below you'll find more information about the Military & Law Enforcement audience, broken down in different categories based on their digital and physical behaviors. These are 353.5 thousand unique devices whose actions qualify for the Military & Law Enforcement audience.

Dstillery Crafted Audiences

INTERESTS

The Military & Law Enforcement audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Military & Law Enforcement audience is Newly Recruited Military Personnel.

Interest Composition Index
Newly Recruited Military Personnel 47.55% 23.16x
Astronomy Enthusiasts 37.26% 18.83x
Tea Party Policy Supporters 31.20% 16.94x
Military Servicemembers & Veterans 63.16% 14.29x
Muscle Car Shoppers 33.75% 14.24x
Hunters 29.55% 13.70x
Conservative News Readers 23.08% 13.29x
Star Trek Fans 21.81% 10.28x
Retired Government Employees 16.55% 9.51x
Social Conservatives 16.34% 9.40x
Composition Percentage: The overlap percentage between the Military & Law Enforcement audience and the Interest attribute.
Index: A comparison of the Military & Law Enforcement audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Military & Law Enforcement audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Military & Law Enforcement audience is REI.

Location Composition Index
REI 0.03% 1.48x
Carhartt 0.25% 1.26x
Gymboree 0.04% 1.10x
Lane Bryant 0.04% 1.05x
Charlotte Russe 0.02% 1.01x
Belk 0.01% 0.84x
Chicos 0.04% 0.83x
Kate Spade 0.01% 0.83x
Brooks Brothers 0.02% 0.69x
The Childrens Place 0.03% 0.67x
Composition Percentage: The overlap percentage between the Military & Law Enforcement audience and the Location attribute.
Index: A comparison of the Military & Law Enforcement audience to the internet population.
Dstillery Web Insights

WEBSITES

The Military & Law Enforcement audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Military & Law Enforcement audience is popularmilitary.com.

Website Composition Index
popularmilitary.com 42.87% 427.02x
duffelblog.com 17.47% 364.79x
americangg.net 34.53% 344.78x
wearethemighty.com 68.25% 231.91x
leoaffairs.com 5.76% 212.94x
lawenforcementtoday.com 32.74% 204.47x
firearmspolicy.org 4.45% 191.00x
usmclife.com 2.58% 170.66x
americanmilitarynews.com 10.18% 151.21x
secondamendmentdaily.com 2.51% 146.77x
Composition Percentage: The overlap percentage between the Military & Law Enforcement audience and the Web attribute.
Index: A comparison of the Military & Law Enforcement audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Military & Law Enforcement audience is Right Wing Blogs - Political Activism.

Content Affinity Composition Index
Right Wing Blogs - Political Activism 11.84% 47.18x
Muscle Cars 17.11% 37.28x
Right Wing Blogs - Conspiracy Theories 23.98% 35.75x
Police Gear 9.71% 26.68x
US Military Cluster 35.42% 23.21x
Survival Guides 0.80% 21.53x
Assorted Topics #11657 (Conservative News, Politics, Viral Media) 15.28% 20.03x
Fire Fighting 1.31% 18.00x
Right Wing Blogs - Pro-gun & Pro-life 8.01% 17.00x
Gossip & Rumors 34.83% 16.78x
Composition Percentage: The overlap percentage between the Military & Law Enforcement audience and the Content Affinity attribute.
Index: A comparison of the Military & Law Enforcement audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Military & Law Enforcement audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male