Explore the Mining & Natural Resources Audience
Below you'll find more information about the Mining & Natural Resources audience, broken down in different categories based on their digital and physical behaviors. These are 28.8 thousand unique devices whose actions qualify for the Mining & Natural Resources audience.
INTERESTS
The Mining & Natural Resources audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Mining & Natural Resources audience is Market Intelligence Researchers.
| Interest | Composition | Index |
| Market Intelligence Researchers | 42.15% | 20.02x |
| Online Investors | 45.59% | 18.66x |
| Finance Continuing Education Researchers | 40.61% | 18.33x |
| Cannabis News Readers | 45.98% | 16.63x |
| Enterprise Field Services Researchers | 43.30% | 16.41x |
| Executive Travelers | 33.33% | 16.34x |
| Personal Stock Portfolio Managers | 33.72% | 16.25x |
| Australia Trip Planners | 37.16% | 15.74x |
| Financial Investors | 41.76% | 14.16x |
| Civil Engineers | 38.31% | 13.74x |
Composition Percentage:
The overlap percentage between the Mining & Natural Resources audience and the Interest attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
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APPAREL RETAILERS
The Mining & Natural Resources audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Mining & Natural Resources audience is Banana Republic.
| Location | Composition | Index |
| Banana Republic | 0.05% | 3.76x |
| Forever 21 | 0.04% | 2.92x |
| Victoria's Secret | 0.05% | 2.03x |
| Express | 0.03% | 1.81x |
| Levi Strauss | 0.02% | 1.61x |
| Aeropostale | 0.02% | 1.56x |
| Lane Bryant | 0.02% | 1.53x |
| Mens Wearhouse | 0.03% | 1.40x |
| Carhartt | 0.03% | 0.79x |
| Zumiez | 0.02% | 0.74x |
Composition Percentage:
The overlap percentage between the Mining & Natural Resources audience and the Location attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
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WEBSITES
The Mining & Natural Resources audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Mining & Natural Resources audience is bnnbloomberg.ca.
| Website | Composition | Index |
| bnnbloomberg.ca | 30.08% | 124.06x |
| globenewswire.com | 33.45% | 96.47x |
| marketscreener.com | 19.57% | 89.05x |
| spglobal.com | 14.99% | 67.81x |
| barchart.com | 18.04% | 51.36x |
| canadapost.ca | 14.05% | 50.12x |
| thespec.com | 15.01% | 47.37x |
| 680news.com | 8.50% | 45.81x |
| kitco.com | 35.31% | 45.03x |
| cp24.com | 12.89% | 44.92x |
Composition Percentage:
The overlap percentage between the Mining & Natural Resources audience and the Web attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Mining & Natural Resources audience is Canada Job Seekers Cluster.
| Content Affinity | Composition | Index |
| Canada Job Seekers Cluster | 5.14% | 138.43x |
| Canada Tax and Finance Research Cluster | 19.07% | 128.97x |
| Institutional Investing | 5.01% | 89.04x |
| Oil & Energy | 10.43% | 83.47x |
| Business News & Information Readers | 21.67% | 77.29x |
| Toronto Tourism | 3.98% | 57.62x |
| Canadian Real Estate Researcher Cluster | 3.57% | 52.53x |
| Canadian Universities | 3.77% | 48.49x |
| Vancouver British Columbia Research Cluster | 12.00% | 48.23x |
| Community Planning & Transportation | 2.33% | 45.73x |
Composition Percentage:
The overlap percentage between the Mining & Natural Resources audience and the Content Affinity attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
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DEMOGRAPHICS
The Mining & Natural Resources audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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