Dstillery Audiences

MINING & NATURAL RESOURCES

Audience Size: 41.6 Thousand Devices

Explore the Mining & Natural Resources Audience

Below you'll find more information about the Mining & Natural Resources audience, broken down in different categories based on their digital and physical behaviors. These are 41.6 thousand unique devices whose actions qualify for the Mining & Natural Resources audience.

Dstillery Crafted Audiences

INTERESTS

The Mining & Natural Resources audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mining & Natural Resources audience is Market Intelligence Researchers.

Interest Composition Index
Market Intelligence Researchers 45.40% 14.94x
Cannabis News Readers 45.44% 14.83x
Enterprise Field Services Researchers 51.54% 11.48x
Online Investors 44.16% 11.24x
Beard Care Shoppers 38.57% 11.11x
Agriculture and Climate Advocates 42.27% 11.03x
Australia Trip Planners 39.16% 10.84x
Canada Trip Planners 40.16% 10.84x
Finance Continuing Education Researchers 42.06% 10.56x
Civil Engineers 41.61% 10.48x
Composition Percentage: The overlap percentage between the Mining & Natural Resources audience and the Interest attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mining & Natural Resources audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mining & Natural Resources audience is Michael Kors.

Location Composition Index
Michael Kors 0.05% 3.78x
American Eagle Outfitters 0.07% 3.33x
Forever 21 0.04% 2.92x
Bonobos 0.09% 2.41x
J. Crew 0.04% 2.34x
Hollister 0.02% 1.92x
Jos A. Bank Clothiers 0.02% 1.92x
Talbots 0.02% 1.88x
Gymboree 0.02% 1.85x
Journeys 0.05% 1.79x
Composition Percentage: The overlap percentage between the Mining & Natural Resources audience and the Location attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mining & Natural Resources audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mining & Natural Resources audience is bnnbloomberg.ca.

Website Composition Index
bnnbloomberg.ca 27.54% 117.04x
marketscreener.com 13.10% 92.33x
moneysense.ca 11.74% 91.32x
kitco.com 31.39% 74.37x
stockcharts.com 8.90% 69.15x
cmegroup.com 7.91% 62.61x
globenewswire.com 41.12% 60.89x
vancourier.com 8.08% 60.59x
barchart.com 11.56% 60.34x
castanet.net 11.01% 59.49x
Composition Percentage: The overlap percentage between the Mining & Natural Resources audience and the Web attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mining & Natural Resources audience is Canada Tax and Finance Research Cluster.

Content Affinity Composition Index
Canada Tax and Finance Research Cluster 19.44% 100.56x
Canada Job Seekers Cluster 6.47% 84.11x
Canada News 0.96% 80.84x
Canadian Seniors Real Estate Research Cluster 4.67% 69.64x
Oil & Energy 11.26% 67.18x
Institutional Investing 6.57% 57.78x
Shipping & Logistics 2.13% 53.70x
Canadian Real Estate Researcher Cluster 5.05% 47.73x
Canadian Construction & Renovation Research Cluster 1.17% 44.85x
Saskatchewan Media & Retail Cluster 2.41% 44.83x
Composition Percentage: The overlap percentage between the Mining & Natural Resources audience and the Content Affinity attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mining & Natural Resources audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male