MINING & NATURAL RESOURCES

Audience Size: 23.3 Thousand Devices

View All Audiences

Explore the Mining & Natural Resources Audience

Below you'll find more information about the Mining & Natural Resources audience, broken down in different categories based on their digital and physical behaviors. These are 23.3 thousand unique devices whose actions qualify for the Mining & Natural Resources audience.

INTERESTS

The Mining & Natural Resources audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mining & Natural Resources audience is Finance Continuing Education Researchers.

Interest	Composition	Index
Finance Continuing Education Researchers	50.00%	17.62x
Online Investors	55.79%	17.21x
Executive Travelers	34.71%	14.51x
Cannabis News Readers	50.83%	14.19x
Market Intelligence Researchers	34.71%	14.15x
Personal Stock Portfolio Managers	33.88%	13.89x
Australia Trip Planners	36.36%	12.59x
Financial Investors	45.04%	12.34x
Infiniti Vehicle Shoppers	36.36%	11.08x
Contractors & Construction Professionals	37.60%	11.05x

Composition Percentage: The overlap percentage between the Mining & Natural Resources audience and the Interest attribute.

Index: A comparison of the Mining & Natural Resources audience to the internet population.

APPAREL RETAILERS

The Mining & Natural Resources audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mining & Natural Resources audience is Forever 21.

Location	Composition	Index
Forever 21	0.04%	2.92x
Express	0.03%	1.81x
Levi Strauss	0.02%	1.61x
Lane Bryant	0.02%	1.53x
Carhartt	0.04%	0.90x
Johnston and Murphy	0.02%	0.43x

Composition Percentage: The overlap percentage between the Mining & Natural Resources audience and the Location attribute.

Index: A comparison of the Mining & Natural Resources audience to the internet population.

WEBSITES

The Mining & Natural Resources audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mining & Natural Resources audience is barchart.com.

Website	Composition	Index
barchart.com	22.78%	90.58x
spglobal.com	17.36%	80.61x
citynews.ca	19.98%	79.33x
glassdoor.ca	24.75%	74.63x
thechronicleherald.ca	18.63%	66.31x
streetinsider.com	16.93%	62.42x
kitco.com	35.76%	61.59x
timescolonist.com	17.84%	59.29x
richmond-news.com	12.40%	57.40x
canadapost.ca	13.31%	57.34x

Composition Percentage: The overlap percentage between the Mining & Natural Resources audience and the Web attribute.

Index: A comparison of the Mining & Natural Resources audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mining & Natural Resources audience is Canada Tax and Finance Research Cluster.

Content Affinity	Composition	Index
Canada Tax and Finance Research Cluster	18.83%	176.67x
Business News & Information Readers	11.82%	90.23x
Oil & Energy	6.11%	85.90x
Canadian Real Estate Researcher Cluster	3.26%	74.13x
Canadian Universities	2.61%	55.50x
Vancouver British Columbia Research Cluster	10.43%	47.29x
Canadian Lifestyle	18.09%	47.28x
Canada Shopping - Lifestyle and Mommy Blogs	12.06%	43.86x
Ontario Canada Cluster	3.75%	41.85x
Winnipeg Canada News	5.38%	40.67x

Composition Percentage: The overlap percentage between the Mining & Natural Resources audience and the Content Affinity attribute.

Index: A comparison of the Mining & Natural Resources audience to the internet population.

DEMOGRAPHICS

The Mining & Natural Resources audience resonates most for the following age bracket and gender.

Age

25-34

Gender

Male