Explore the Mining & Natural Resources Audience
Below you'll find more information about the Mining & Natural Resources audience, broken down in different categories based on their digital and physical behaviors. These are 32.9 thousand unique devices whose actions qualify for the Mining & Natural Resources audience.
INTERESTS
The Mining & Natural Resources audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Mining & Natural Resources audience is Market Intelligence Researchers.
| Interest | Composition | Index |
| Market Intelligence Researchers | 43.55% | 20.16x |
| Cannabis News Readers | 41.94% | 16.11x |
| Australia Trip Planners | 39.03% | 15.87x |
| Finance Continuing Education Researchers | 38.39% | 15.56x |
| Online Investors | 42.26% | 15.40x |
| Personal Stock Portfolio Managers | 31.94% | 14.92x |
| Enterprise Field Services Researchers | 46.77% | 14.82x |
| Agriculture and Climate Advocates | 36.45% | 14.65x |
| Executive Travelers | 32.58% | 14.60x |
| Canada Trip Planners | 40.32% | 14.22x |
Composition Percentage:
The overlap percentage between the Mining & Natural Resources audience and the Interest attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
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APPAREL RETAILERS
The Mining & Natural Resources audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Mining & Natural Resources audience is Banana Republic.
| Location | Composition | Index |
| Banana Republic | 0.05% | 3.76x |
| Forever 21 | 0.04% | 2.92x |
| Victoria's Secret | 0.05% | 2.03x |
| Express | 0.03% | 1.81x |
| Levi Strauss | 0.02% | 1.61x |
| Aeropostale | 0.02% | 1.56x |
| Lane Bryant | 0.02% | 1.53x |
| Mens Wearhouse | 0.03% | 1.40x |
| Zumiez | 0.02% | 0.74x |
| Old Navy | 0.02% | 0.67x |
Composition Percentage:
The overlap percentage between the Mining & Natural Resources audience and the Location attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
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WEBSITES
The Mining & Natural Resources audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Mining & Natural Resources audience is bnnbloomberg.ca.
| Website | Composition | Index |
| bnnbloomberg.ca | 30.16% | 109.86x |
| marketscreener.com | 16.09% | 88.17x |
| globenewswire.com | 38.43% | 76.17x |
| spglobal.com | 12.36% | 73.26x |
| vancourier.com | 8.71% | 56.57x |
| nowtoronto.com | 9.52% | 52.29x |
| therecord.com | 7.96% | 51.66x |
| kitco.com | 33.58% | 51.38x |
| lcbo.com | 10.71% | 48.11x |
| thetelegram.com | 7.52% | 47.19x |
Composition Percentage:
The overlap percentage between the Mining & Natural Resources audience and the Web attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Mining & Natural Resources audience is Canada Tax and Finance Research Cluster.
| Content Affinity | Composition | Index |
| Canada Tax and Finance Research Cluster | 19.17% | 121.88x |
| Canada Job Seekers Cluster | 5.64% | 110.74x |
| Oil & Energy | 11.05% | 78.20x |
| Institutional Investing | 6.10% | 77.89x |
| Canadian Seniors Real Estate Research Cluster | 3.17% | 69.50x |
| Business News & Information Readers | 22.80% | 57.57x |
| Shipping & Logistics | 1.67% | 54.45x |
| Saskatchewan Media & Retail Cluster | 2.07% | 53.89x |
| Canadian Universities | 4.84% | 49.51x |
| Canadian Real Estate Researcher Cluster | 3.86% | 47.01x |
Composition Percentage:
The overlap percentage between the Mining & Natural Resources audience and the Content Affinity attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
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DEMOGRAPHICS
The Mining & Natural Resources audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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