Dstillery Audiences

MINING & NATURAL RESOURCES

Audience Size: 23.3 Thousand Devices

Explore the Mining & Natural Resources Audience

Below you'll find more information about the Mining & Natural Resources audience, broken down in different categories based on their digital and physical behaviors. These are 23.3 thousand unique devices whose actions qualify for the Mining & Natural Resources audience.

Dstillery Crafted Audiences

INTERESTS

The Mining & Natural Resources audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mining & Natural Resources audience is Finance Continuing Education Researchers.

Interest Composition Index
Finance Continuing Education Researchers 50.00% 17.62x
Online Investors 55.79% 17.21x
Executive Travelers 34.71% 14.51x
Cannabis News Readers 50.83% 14.19x
Market Intelligence Researchers 34.71% 14.15x
Personal Stock Portfolio Managers 33.88% 13.89x
Australia Trip Planners 36.36% 12.59x
Financial Investors 45.04% 12.34x
Infiniti Vehicle Shoppers 36.36% 11.08x
Contractors & Construction Professionals 37.60% 11.05x
Composition Percentage: The overlap percentage between the Mining & Natural Resources audience and the Interest attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mining & Natural Resources audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mining & Natural Resources audience is Forever 21.

Location Composition Index
Forever 21 0.04% 2.92x
Express 0.03% 1.81x
Levi Strauss 0.02% 1.61x
Lane Bryant 0.02% 1.53x
Carhartt 0.04% 0.90x
Johnston and Murphy 0.02% 0.43x
Composition Percentage: The overlap percentage between the Mining & Natural Resources audience and the Location attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mining & Natural Resources audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mining & Natural Resources audience is barchart.com.

Website Composition Index
barchart.com 22.78% 90.58x
spglobal.com 17.36% 80.61x
citynews.ca 19.98% 79.33x
glassdoor.ca 24.75% 74.63x
thechronicleherald.ca 18.63% 66.31x
streetinsider.com 16.93% 62.42x
kitco.com 35.76% 61.59x
timescolonist.com 17.84% 59.29x
richmond-news.com 12.40% 57.40x
canadapost.ca 13.31% 57.34x
Composition Percentage: The overlap percentage between the Mining & Natural Resources audience and the Web attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mining & Natural Resources audience is Canada Tax and Finance Research Cluster.

Content Affinity Composition Index
Canada Tax and Finance Research Cluster 18.83% 176.67x
Business News & Information Readers 11.82% 90.23x
Oil & Energy 6.11% 85.90x
Canadian Real Estate Researcher Cluster 3.26% 74.13x
Canadian Universities 2.61% 55.50x
Vancouver British Columbia Research Cluster 10.43% 47.29x
Canadian Lifestyle 18.09% 47.28x
Canada Shopping - Lifestyle and Mommy Blogs 12.06% 43.86x
Ontario Canada Cluster 3.75% 41.85x
Winnipeg Canada News 5.38% 40.67x
Composition Percentage: The overlap percentage between the Mining & Natural Resources audience and the Content Affinity attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mining & Natural Resources audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male