Dstillery Audiences

MINING & NATURAL RESOURCES

Audience Size: 28.8 Thousand Devices

Explore the Mining & Natural Resources Audience

Below you'll find more information about the Mining & Natural Resources audience, broken down in different categories based on their digital and physical behaviors. These are 28.8 thousand unique devices whose actions qualify for the Mining & Natural Resources audience.

Dstillery Crafted Audiences

INTERESTS

The Mining & Natural Resources audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mining & Natural Resources audience is Market Intelligence Researchers.

Interest Composition Index
Market Intelligence Researchers 42.15% 20.02x
Online Investors 45.59% 18.66x
Finance Continuing Education Researchers 40.61% 18.33x
Cannabis News Readers 45.98% 16.63x
Enterprise Field Services Researchers 43.30% 16.41x
Executive Travelers 33.33% 16.34x
Personal Stock Portfolio Managers 33.72% 16.25x
Australia Trip Planners 37.16% 15.74x
Financial Investors 41.76% 14.16x
Civil Engineers 38.31% 13.74x
Composition Percentage: The overlap percentage between the Mining & Natural Resources audience and the Interest attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mining & Natural Resources audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mining & Natural Resources audience is Banana Republic.

Location Composition Index
Banana Republic 0.05% 3.76x
Forever 21 0.04% 2.92x
Victoria's Secret 0.05% 2.03x
Express 0.03% 1.81x
Levi Strauss 0.02% 1.61x
Aeropostale 0.02% 1.56x
Lane Bryant 0.02% 1.53x
Mens Wearhouse 0.03% 1.40x
Carhartt 0.03% 0.79x
Zumiez 0.02% 0.74x
Composition Percentage: The overlap percentage between the Mining & Natural Resources audience and the Location attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mining & Natural Resources audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mining & Natural Resources audience is bnnbloomberg.ca.

Website Composition Index
bnnbloomberg.ca 30.08% 124.06x
globenewswire.com 33.45% 96.47x
marketscreener.com 19.57% 89.05x
spglobal.com 14.99% 67.81x
barchart.com 18.04% 51.36x
canadapost.ca 14.05% 50.12x
thespec.com 15.01% 47.37x
680news.com 8.50% 45.81x
kitco.com 35.31% 45.03x
cp24.com 12.89% 44.92x
Composition Percentage: The overlap percentage between the Mining & Natural Resources audience and the Web attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mining & Natural Resources audience is Canada Job Seekers Cluster.

Content Affinity Composition Index
Canada Job Seekers Cluster 5.14% 138.43x
Canada Tax and Finance Research Cluster 19.07% 128.97x
Institutional Investing 5.01% 89.04x
Oil & Energy 10.43% 83.47x
Business News & Information Readers 21.67% 77.29x
Toronto Tourism 3.98% 57.62x
Canadian Real Estate Researcher Cluster 3.57% 52.53x
Canadian Universities 3.77% 48.49x
Vancouver British Columbia Research Cluster 12.00% 48.23x
Community Planning & Transportation 2.33% 45.73x
Composition Percentage: The overlap percentage between the Mining & Natural Resources audience and the Content Affinity attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mining & Natural Resources audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male