Dstillery Audiences

MINING & NATURAL RESOURCES

Audience Size: 52.6 Thousand Devices

Explore the Mining & Natural Resources Audience

Below you'll find more information about the Mining & Natural Resources audience, broken down in different categories based on their digital and physical behaviors. These are 52.6 thousand unique devices whose actions qualify for the Mining & Natural Resources audience.

Dstillery Crafted Audiences

INTERESTS

The Mining & Natural Resources audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mining & Natural Resources audience is Market Intelligence Researchers.

Interest Composition Index
Market Intelligence Researchers 37.83% 22.68x
Cannabis News Readers 33.86% 21.57x
Enterprise Field Services Researchers 36.63% 17.65x
Online Investors 29.89% 17.32x
GIS Users 30.23% 17.05x
Personal Stock Portfolio Managers 24.52% 15.53x
Canada Trip Planners 30.13% 15.22x
Finance Continuing Education Researchers 29.07% 14.75x
Financial News Readers 19.30% 14.49x
Venture Capitalists 25.57% 14.38x
Composition Percentage: The overlap percentage between the Mining & Natural Resources audience and the Interest attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mining & Natural Resources audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mining & Natural Resources audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.07% 2.27x
Buckle 0.07% 1.77x
Jos A. Bank Clothiers 0.09% 0.79x
Mens Wearhouse 0.15% 0.79x
White House Black Market 0.02% 0.52x
Composition Percentage: The overlap percentage between the Mining & Natural Resources audience and the Location attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mining & Natural Resources audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mining & Natural Resources audience is marketscreener.com.

Website Composition Index
marketscreener.com 13.37% 99.10x
investorshub.advfn.com 9.05% 88.14x
timescolonist.com 11.13% 86.06x
kitco.com 24.16% 85.81x
winnipegfreepress.com 9.15% 78.97x
macleans.ca 11.62% 68.96x
barchart.com 10.81% 65.42x
investorplace.com 7.62% 63.36x
toronto.com 6.05% 61.63x
therecord.com 8.47% 61.41x
Composition Percentage: The overlap percentage between the Mining & Natural Resources audience and the Web attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mining & Natural Resources audience is Canada Tax and Finance Research Cluster.

Content Affinity Composition Index
Canada Tax and Finance Research Cluster 19.24% 116.36x
Canada Job Seekers Cluster 6.96% 100.82x
Toronto Tourism 3.37% 100.67x
Canadian Seniors Real Estate Research Cluster 7.32% 88.79x
Canadian Real Estate Researcher Cluster 5.07% 82.55x
Vancouver British Columbia Research Cluster 8.91% 81.26x
Winnipeg Canada News 5.88% 70.00x
Canadian Auto 10.63% 69.66x
Canada Business Cluster 7.58% 66.10x
Oil & Energy 11.51% 63.03x
Composition Percentage: The overlap percentage between the Mining & Natural Resources audience and the Content Affinity attribute.
Index: A comparison of the Mining & Natural Resources audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mining & Natural Resources audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male