Dstillery Audiences

MOBILE INDUSTRY INFORMATION

Audience Size: 137.3 Thousand Devices

Explore the Mobile Industry Information Audience

Below you'll find more information about the Mobile Industry Information audience, broken down in different categories based on their digital and physical behaviors. These are 137.3 thousand unique devices whose actions qualify for the Mobile Industry Information audience.

Dstillery Crafted Audiences

INTERESTS

The Mobile Industry Information audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mobile Industry Information audience is Advertising Professionals.

Interest Composition Index
Advertising Professionals 52.40% 26.08x
Media Buying Professionals 51.97% 25.92x
TV Advertising Professionals 44.60% 23.11x
Cord Cutters 47.24% 22.10x
Entertainment Industry Decision Makers 39.58% 20.29x
Market Intelligence Researchers 39.30% 19.34x
Financial Business Intelligence Researchers 37.94% 18.86x
Executive Travelers 38.37% 18.24x
Liberal News Readers 35.36% 17.98x
Financial News Readers 35.08% 17.69x
Composition Percentage: The overlap percentage between the Mobile Industry Information audience and the Interest attribute.
Index: A comparison of the Mobile Industry Information audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mobile Industry Information audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mobile Industry Information audience is Journeys.

Location Composition Index
Journeys 0.03% 6.63x
LOFT 0.02% 5.84x
Jos A. Bank Clothiers 0.01% 3.55x
Zara 0.02% 3.37x
Talbots 0.01% 3.28x
Old Navy 0.02% 2.97x
Chicos 0.01% 2.59x
Tommy Bahama 0.01% 2.03x
Ann Taylor 0.01% 1.66x
Banana Republic 0.02% 1.53x
Composition Percentage: The overlap percentage between the Mobile Industry Information audience and the Location attribute.
Index: A comparison of the Mobile Industry Information audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mobile Industry Information audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mobile Industry Information audience is tvtechnology.com.

Website Composition Index
tvtechnology.com 20.43% 528.09x
multichannel.com 66.45% 253.51x
broadcastingcable.com 66.99% 246.42x
adexchanger.com 6.94% 157.20x
marketingland.com 3.45% 86.29x
ftvlive.com 4.58% 84.73x
pymnts.com 24.98% 82.55x
pehub.com 3.66% 75.72x
crunchbase.com 5.02% 67.58x
crn.com 5.21% 64.36x
Composition Percentage: The overlap percentage between the Mobile Industry Information audience and the Web attribute.
Index: A comparison of the Mobile Industry Information audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mobile Industry Information audience is Marketing Professionals.

Content Affinity Composition Index
Marketing Professionals 11.32% 90.44x
Retail Industry News 3.71% 75.43x
Institutional Investing 3.36% 55.70x
Professional Audio Visual 0.79% 54.71x
Work Productivity 4.33% 49.19x
Telescopes 2.03% 49.17x
General Interest 0.35% 47.93x
Business News & Information Readers 14.44% 47.53x
Startup Investment 11.93% 44.33x
Data Centers 4.62% 42.23x
Composition Percentage: The overlap percentage between the Mobile Industry Information audience and the Content Affinity attribute.
Index: A comparison of the Mobile Industry Information audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mobile Industry Information audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male