Explore the Mobile Industry Information Audience
Below you'll find more information about the Mobile Industry Information audience, broken down in different categories based on their digital and physical behaviors. These are 137.3 thousand unique devices whose actions qualify for the Mobile Industry Information audience.
INTERESTS
The Mobile Industry Information audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Mobile Industry Information audience is Advertising Professionals.
| Interest | Composition | Index |
| Advertising Professionals | 52.40% | 26.08x |
| Media Buying Professionals | 51.97% | 25.92x |
| TV Advertising Professionals | 44.60% | 23.11x |
| Cord Cutters | 47.24% | 22.10x |
| Entertainment Industry Decision Makers | 39.58% | 20.29x |
| Market Intelligence Researchers | 39.30% | 19.34x |
| Financial Business Intelligence Researchers | 37.94% | 18.86x |
| Executive Travelers | 38.37% | 18.24x |
| Liberal News Readers | 35.36% | 17.98x |
| Financial News Readers | 35.08% | 17.69x |
Composition Percentage:
The overlap percentage between the Mobile Industry Information audience and the Interest attribute.
Index: A comparison of the Mobile Industry Information audience to the internet population.
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APPAREL RETAILERS
The Mobile Industry Information audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Mobile Industry Information audience is Journeys.
| Location | Composition | Index |
| Journeys | 0.03% | 6.63x |
| LOFT | 0.02% | 5.84x |
| Jos A. Bank Clothiers | 0.01% | 3.55x |
| Zara | 0.02% | 3.37x |
| Talbots | 0.01% | 3.28x |
| Old Navy | 0.02% | 2.97x |
| Chicos | 0.01% | 2.59x |
| Tommy Bahama | 0.01% | 2.03x |
| Ann Taylor | 0.01% | 1.66x |
| Banana Republic | 0.02% | 1.53x |
Composition Percentage:
The overlap percentage between the Mobile Industry Information audience and the Location attribute.
Index: A comparison of the Mobile Industry Information audience to the internet population.
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WEBSITES
The Mobile Industry Information audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Mobile Industry Information audience is tvtechnology.com.
| Website | Composition | Index |
| tvtechnology.com | 20.43% | 528.09x |
| multichannel.com | 66.45% | 253.51x |
| broadcastingcable.com | 66.99% | 246.42x |
| adexchanger.com | 6.94% | 157.20x |
| marketingland.com | 3.45% | 86.29x |
| ftvlive.com | 4.58% | 84.73x |
| pymnts.com | 24.98% | 82.55x |
| pehub.com | 3.66% | 75.72x |
| crunchbase.com | 5.02% | 67.58x |
| crn.com | 5.21% | 64.36x |
Composition Percentage:
The overlap percentage between the Mobile Industry Information audience and the Web attribute.
Index: A comparison of the Mobile Industry Information audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Mobile Industry Information audience is Marketing Professionals.
| Content Affinity | Composition | Index |
| Marketing Professionals | 11.32% | 90.44x |
| Retail Industry News | 3.71% | 75.43x |
| Institutional Investing | 3.36% | 55.70x |
| Professional Audio Visual | 0.79% | 54.71x |
| Work Productivity | 4.33% | 49.19x |
| Telescopes | 2.03% | 49.17x |
| General Interest | 0.35% | 47.93x |
| Business News & Information Readers | 14.44% | 47.53x |
| Startup Investment | 11.93% | 44.33x |
| Data Centers | 4.62% | 42.23x |
Composition Percentage:
The overlap percentage between the Mobile Industry Information audience and the Content Affinity attribute.
Index: A comparison of the Mobile Industry Information audience to the internet population.
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DEMOGRAPHICS
The Mobile Industry Information audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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