MOBILE INDUSTRY INFORMATION

Audience Size: 165.1 Thousand Devices

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Explore the Mobile Industry Information Audience

Below you'll find more information about the Mobile Industry Information audience, broken down in different categories based on their digital and physical behaviors. These are 165.1 thousand unique devices whose actions qualify for the Mobile Industry Information audience.

INTERESTS

The Mobile Industry Information audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mobile Industry Information audience is Advertising Professionals.

Interest	Composition	Index
Advertising Professionals	59.11%	20.11x
Media Buying Professionals	59.85%	18.97x
TV Advertising Professionals	50.13%	18.62x
Entertainment Industry Decision Makers	43.12%	17.33x
Market Intelligence Researchers	47.66%	15.69x
Financial Business Intelligence Researchers	45.05%	15.16x
Liberal News Readers	40.65%	14.25x
Financial News Readers	41.79%	14.10x
Tech News Enthusiasts	41.66%	14.06x
Readers of Bengali Content	39.30%	13.90x

Composition Percentage: The overlap percentage between the Mobile Industry Information audience and the Interest attribute.

Index: A comparison of the Mobile Industry Information audience to the internet population.

APPAREL RETAILERS

The Mobile Industry Information audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mobile Industry Information audience is Saint Laurent Paris.

Location	Composition	Index
Saint Laurent Paris	0.02%	4.63x
Ann Taylor	0.04%	3.68x
Armani	0.05%	3.53x
Madewell	0.04%	2.59x
Tommy Bahama	0.02%	2.40x
Brooks Brothers	0.05%	2.37x
Uniqlo	0.02%	2.33x
Zara	0.04%	2.19x
H&M	0.09%	2.12x
Urban Outfitters	0.05%	1.98x

Composition Percentage: The overlap percentage between the Mobile Industry Information audience and the Location attribute.

Index: A comparison of the Mobile Industry Information audience to the internet population.

WEBSITES

The Mobile Industry Information audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mobile Industry Information audience is tvtechnology.com.

Website	Composition	Index
tvtechnology.com	19.97%	508.68x
lightreading.com	12.71%	251.74x
multichannel.com	60.36%	247.47x
broadcastingcable.com	61.16%	246.46x
pymnts.com	14.06%	137.55x
sportspromedia.com	4.10%	107.84x
ftvlive.com	4.99%	90.01x
finsmes.com	3.36%	85.88x
nbcumv.com	2.58%	80.58x
tablotv.com	2.81%	72.48x

Composition Percentage: The overlap percentage between the Mobile Industry Information audience and the Web attribute.

Index: A comparison of the Mobile Industry Information audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mobile Industry Information audience is Marketing Professionals.

Content Affinity	Composition	Index
Marketing Professionals	14.98%	70.63x
Retail Industry News	4.73%	59.43x
Telescopes	3.00%	51.52x
Professional Audio Visual	1.32%	42.43x
Drawing & Animation	0.38%	41.06x
Institutional Investing	4.65%	40.90x
Work Productivity	5.72%	37.83x
Data Centers	6.85%	37.10x
Startup Investment	14.89%	35.40x
Business News & Information Readers	20.00%	33.87x

Composition Percentage: The overlap percentage between the Mobile Industry Information audience and the Content Affinity attribute.

Index: A comparison of the Mobile Industry Information audience to the internet population.

DEMOGRAPHICS

The Mobile Industry Information audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male