Dstillery Audiences

MOBILE INDUSTRY INFORMATION

Audience Size: 147.3 Thousand Devices

Explore the Mobile Industry Information Audience

Below you'll find more information about the Mobile Industry Information audience, broken down in different categories based on their digital and physical behaviors. These are 147.3 thousand unique devices whose actions qualify for the Mobile Industry Information audience.

Dstillery Crafted Audiences

INTERESTS

The Mobile Industry Information audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mobile Industry Information audience is Advertising Professionals.

Interest Composition Index
Advertising Professionals 54.98% 25.42x
Media Buying Professionals 54.51% 25.24x
TV Advertising Professionals 46.92% 22.15x
Cord Cutters 48.54% 21.33x
Market Intelligence Researchers 43.25% 19.52x
Entertainment Industry Decision Makers 41.49% 19.43x
Financial Business Intelligence Researchers 40.41% 18.89x
Executive Travelers 39.73% 17.90x
Financial News Readers 36.07% 17.47x
Liberal News Readers 36.75% 17.37x
Composition Percentage: The overlap percentage between the Mobile Industry Information audience and the Interest attribute.
Index: A comparison of the Mobile Industry Information audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mobile Industry Information audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mobile Industry Information audience is Zara.

Location Composition Index
Zara 0.02% 3.37x
Forever 21 0.03% 2.73x
Buckle 0.03% 2.34x
Tommy Bahama 0.01% 2.03x
White House Black Market 0.02% 1.79x
Ann Taylor 0.01% 1.66x
American Eagle Outfitters 0.03% 1.63x
Old Navy 0.03% 1.62x
Hollister 0.02% 1.58x
The Childrens Place 0.03% 1.56x
Composition Percentage: The overlap percentage between the Mobile Industry Information audience and the Location attribute.
Index: A comparison of the Mobile Industry Information audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mobile Industry Information audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mobile Industry Information audience is tvtechnology.com.

Website Composition Index
tvtechnology.com 20.89% 529.30x
lightreading.com 10.87% 292.87x
multichannel.com 64.21% 252.44x
broadcastingcable.com 65.39% 243.87x
adexchanger.com 6.81% 195.86x
pymnts.com 18.48% 118.98x
ftvlive.com 5.02% 89.80x
cmswire.com 2.81% 80.32x
marketingland.com 4.62% 77.91x
pehub.com 4.94% 70.67x
Composition Percentage: The overlap percentage between the Mobile Industry Information audience and the Web attribute.
Index: A comparison of the Mobile Industry Information audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mobile Industry Information audience is Marketing Professionals.

Content Affinity Composition Index
Marketing Professionals 13.60% 86.32x
Retail Industry News 4.64% 74.36x
Professional Audio Visual 1.11% 54.54x
Telescopes 2.45% 53.52x
Institutional Investing 4.33% 52.21x
Work Productivity 5.27% 45.52x
Startup Investment 13.78% 43.07x
Data Centers 5.87% 42.93x
Business News & Information Readers 17.68% 42.80x
General Interest 0.37% 39.51x
Composition Percentage: The overlap percentage between the Mobile Industry Information audience and the Content Affinity attribute.
Index: A comparison of the Mobile Industry Information audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mobile Industry Information audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male