Explore the Mortgages & Insurance Audience
Below you'll find more information about the Mortgages & Insurance audience, broken down in different categories based on their digital and physical behaviors. These are 53.8 thousand unique devices whose actions qualify for the Mortgages & Insurance audience.
INTERESTS
The Mortgages & Insurance audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Mortgages & Insurance audience is Executive Travelers.
| Interest | Composition | Index |
| Executive Travelers | 37.87% | 21.34x |
| Home Buyers | 42.86% | 20.54x |
| Realtors & Real Estate Researchers | 35.80% | 20.06x |
| Telemedicine Content Readers | 24.44% | 18.12x |
| Small Business COVID-19 Relief Researchers | 25.47% | 16.90x |
| Work Comes First Travelers | 27.71% | 16.55x |
| Career Focused Individuals | 26.85% | 15.89x |
| Personal Stock Portfolio Managers | 31.50% | 15.86x |
| Business Filing Researchers | 41.14% | 15.52x |
| Small Business Administration Cares Act Researchers | 25.99% | 15.42x |
Composition Percentage:
The overlap percentage between the Mortgages & Insurance audience and the Interest attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
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APPAREL RETAILERS
The Mortgages & Insurance audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Mortgages & Insurance audience is Forever 21.
| Location | Composition | Index |
| Forever 21 | 0.04% | 3.96x |
| Dressbarn | 0.06% | 3.73x |
| White House Black Market | 0.06% | 3.26x |
| Gymboree | 0.03% | 2.89x |
| Victoria's Secret | 0.07% | 2.75x |
| Banana Republic | 0.04% | 2.51x |
| American Eagle Outfitters | 0.03% | 2.40x |
| LOFT | 0.04% | 2.39x |
| Michael Kors | 0.02% | 1.99x |
| H&M | 0.02% | 1.89x |
Composition Percentage:
The overlap percentage between the Mortgages & Insurance audience and the Location attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
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WEBSITES
The Mortgages & Insurance audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Mortgages & Insurance audience is housingwire.com.
| Website | Composition | Index |
| housingwire.com | 60.88% | 388.85x |
| spotcrime.com | 11.14% | 94.37x |
| netronline.com | 7.49% | 62.78x |
| nerdwallet.com | 5.69% | 54.45x |
| commercialobserver.com | 4.93% | 44.94x |
| spglobal.com | 7.58% | 39.66x |
| blockshopper.com | 4.33% | 34.05x |
| neighborhoodscout.com | 9.01% | 32.96x |
| awealthofcommonsense.com | 3.13% | 32.25x |
| financialsamurai.com | 6.74% | 30.53x |
Composition Percentage:
The overlap percentage between the Mortgages & Insurance audience and the Web attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Mortgages & Insurance audience is Real Estate Cluster.
| Content Affinity | Composition | Index |
| Real Estate Cluster | 1.68% | 87.62x |
| Corporate Employment Pages | 1.33% | 30.76x |
| Dermatology | 0.32% | 23.75x |
| Personal Finance Researchers | 2.94% | 23.05x |
| Mobile Phone Networks | 0.35% | 22.49x |
| Work Productivity | 0.65% | 22.32x |
| Personal Investment & Advisor Researchers | 6.34% | 22.18x |
| Marketing Professionals | 0.54% | 21.83x |
| Startup Investment | 1.33% | 21.49x |
| Law School | 2.62% | 21.37x |
Composition Percentage:
The overlap percentage between the Mortgages & Insurance audience and the Content Affinity attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
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DEMOGRAPHICS
The Mortgages & Insurance audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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