Dstillery Audiences

MORTGAGES & INSURANCE

Audience Size: 410.7 Thousand Devices

Explore the Mortgages & Insurance Audience

Below you'll find more information about the Mortgages & Insurance audience, broken down in different categories based on their digital and physical behaviors. These are 410.7 thousand unique devices whose actions qualify for the Mortgages & Insurance audience.

Dstillery Crafted Audiences

INTERESTS

The Mortgages & Insurance audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mortgages & Insurance audience is Realtors & Real Estate Researchers.

Interest Composition Index
Realtors & Real Estate Researchers 40.38% 18.67x
Home Buyers 39.61% 16.94x
Property and Facility Managers 48.83% 16.71x
Credit Score Researchers 38.88% 15.24x
Online Legal Document Service Researchers 39.72% 14.99x
Mortgage Researchers 38.80% 14.98x
Real Estate Decision Makers 42.04% 14.88x
Business Filing Researchers 39.11% 14.73x
Personal Stock Portfolio Managers 31.44% 14.58x
Credit Card Researchers 33.63% 14.35x
Composition Percentage: The overlap percentage between the Mortgages & Insurance audience and the Interest attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mortgages & Insurance audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mortgages & Insurance audience is Bonobos.

Location Composition Index
Bonobos 0.04% 2.43x
Intermix 0.01% 2.17x
Patagonia 0.01% 2.12x
Uniqlo 0.02% 2.09x
REI 0.02% 2.07x
The North Face 0.02% 1.87x
Madewell 0.02% 1.81x
American Apparel 0.04% 1.73x
White House Black Market 0.11% 1.70x
Ann Taylor 0.03% 1.67x
Composition Percentage: The overlap percentage between the Mortgages & Insurance audience and the Location attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mortgages & Insurance audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mortgages & Insurance audience is inman.com.

Website Composition Index
inman.com 16.70% 228.33x
freddiemac.com 9.68% 206.11x
fortunebuilders.com 10.23% 174.47x
loandepot.com 7.04% 111.93x
activerain.com 26.20% 102.78x
housingwire.com 35.87% 98.21x
retipster.com 4.26% 92.96x
quickenloans.com 7.37% 92.80x
realtyexecutives.com 4.00% 87.58x
hubzu.com 3.57% 74.64x
Composition Percentage: The overlap percentage between the Mortgages & Insurance audience and the Web attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mortgages & Insurance audience is Credit Unions & Consumer Protection.

Content Affinity Composition Index
Credit Unions & Consumer Protection 1.20% 38.85x
Real Estate Cluster 4.05% 37.70x
Franchising 0.60% 27.12x
Pre-Built Home Researchers 5.33% 24.04x
Institutional Investing 2.81% 20.35x
Personal Finance Researchers 8.10% 19.67x
Apartment & Community Real Estate Researchers 0.43% 17.30x
Insurance Cluster 3.76% 16.46x
Retail Industry News 1.38% 14.89x
New York City Real Estate Research Cluster 8.13% 14.88x
Composition Percentage: The overlap percentage between the Mortgages & Insurance audience and the Content Affinity attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mortgages & Insurance audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male