Dstillery Audiences

MORTGAGES & INSURANCE

Audience Size: 1 Million Devices

Explore the Mortgages & Insurance Audience

Below you'll find more information about the Mortgages & Insurance audience, broken down in different categories based on their digital and physical behaviors. These are 1 million unique devices whose actions qualify for the Mortgages & Insurance audience.

Dstillery Crafted Audiences

INTERESTS

The Mortgages & Insurance audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mortgages & Insurance audience is Realtors & Real Estate Researchers.

Interest Composition Index
Realtors & Real Estate Researchers 30.85% 17.23x
Home Buyers 29.30% 15.66x
Roommate Seekers 29.71% 13.82x
Mortgage Researchers 29.78% 13.06x
Online Legal Document Service Researchers 29.26% 13.06x
Business Filing Researchers 28.95% 12.52x
Personal Investment Researchers 26.01% 12.00x
Credit Card Researchers 27.04% 11.89x
Auto Insurance Shoppers 23.29% 11.45x
Retired Wealthy Assisted Living Researchers 23.13% 11.40x
Composition Percentage: The overlap percentage between the Mortgages & Insurance audience and the Interest attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mortgages & Insurance audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mortgages & Insurance audience is Patagonia.

Location Composition Index
Patagonia 0.01% 1.72x
Madewell 0.03% 1.69x
Intermix 0.01% 1.58x
REI 0.03% 1.53x
Eddie Bauer 0.02% 1.45x
Charlotte Russe 0.02% 1.44x
Express 0.04% 1.43x
LOFT 0.05% 1.40x
Michael Kors 0.02% 1.37x
Zara 0.03% 1.37x
Composition Percentage: The overlap percentage between the Mortgages & Insurance audience and the Location attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mortgages & Insurance audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mortgages & Insurance audience is breakthroughbroker.com.

Website Composition Index
breakthroughbroker.com 3.80% 288.85x
nationalmortgageprofessional.com 3.22% 248.36x
cresinsurance.com 1.62% 222.08x
mba.org 5.05% 217.55x
rismedia.com 3.81% 216.59x
reversemortgagedaily.com 2.54% 212.82x
mpamag.com 5.89% 204.58x
freddiemac.com 11.31% 198.28x
realtybiznews.com 1.09% 194.92x
appraisalinstitute.org 2.34% 181.56x
Composition Percentage: The overlap percentage between the Mortgages & Insurance audience and the Web attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mortgages & Insurance audience is Credit Unions & Consumer Protection.

Content Affinity Composition Index
Credit Unions & Consumer Protection 1.36% 33.30x
Real Estate Cluster 4.14% 32.32x
Franchising 0.61% 21.63x
Pre-Built Home Researchers 6.10% 20.44x
Institutional Investing 2.52% 18.18x
Apartment & Community Real Estate Researchers 0.51% 15.93x
Personal Finance Researchers 9.09% 15.46x
Hometown Livability 7.05% 14.73x
Insurance Cluster 4.67% 13.63x
New York City Real Estate Research Cluster 7.07% 12.99x
Composition Percentage: The overlap percentage between the Mortgages & Insurance audience and the Content Affinity attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mortgages & Insurance audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male