Dstillery Audiences

MORTGAGES & INSURANCE

Audience Size: 444 Thousand Devices

Explore the Mortgages & Insurance Audience

Below you'll find more information about the Mortgages & Insurance audience, broken down in different categories based on their digital and physical behaviors. These are 444 thousand unique devices whose actions qualify for the Mortgages & Insurance audience.

Dstillery Crafted Audiences

INTERESTS

The Mortgages & Insurance audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mortgages & Insurance audience is Realtors & Real Estate Researchers.

Interest Composition Index
Realtors & Real Estate Researchers 42.48% 19.53x
Home Buyers 45.16% 18.44x
Executive Travelers 39.07% 17.54x
Property and Facility Managers 46.77% 17.11x
Business Filing Researchers 44.29% 16.58x
Online Legal Document Service Researchers 40.70% 16.54x
Personal Stock Portfolio Managers 34.53% 16.16x
Credit Score Researchers 42.39% 16.10x
Real Estate Decision Makers 40.90% 15.93x
Credit Card Researchers 34.85% 15.91x
Composition Percentage: The overlap percentage between the Mortgages & Insurance audience and the Interest attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mortgages & Insurance audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mortgages & Insurance audience is Brooks Brothers.

Location Composition Index
Brooks Brothers 0.01% 5.29x
Gap 0.01% 2.18x
Chicos 0.02% 2.15x
White House Black Market 0.01% 1.81x
Levi Strauss 0.01% 1.15x
Old Navy 0.01% 0.97x
Carhartt 0.09% 0.73x
Composition Percentage: The overlap percentage between the Mortgages & Insurance audience and the Location attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mortgages & Insurance audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mortgages & Insurance audience is mpamag.com.

Website Composition Index
mpamag.com 5.13% 324.57x
rismedia.com 3.47% 298.58x
freddiemac.com 7.89% 273.58x
mba.org 6.58% 244.30x
inman.com 12.44% 230.70x
fortunebuilders.com 9.58% 224.25x
connectedinvestors.com 4.05% 223.45x
noradarealestate.com 6.43% 222.43x
frameworkhomeownership.org 3.68% 205.52x
upnest.com 5.15% 205.51x
Composition Percentage: The overlap percentage between the Mortgages & Insurance audience and the Web attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mortgages & Insurance audience is Credit Unions & Consumer Protection.

Content Affinity Composition Index
Credit Unions & Consumer Protection 1.06% 61.59x
Real Estate Cluster 3.61% 51.78x
Franchising 0.49% 36.93x
Pre-Built Home Researchers 4.35% 34.19x
Apartment & Community Real Estate Researchers 0.38% 32.88x
Institutional Investing 2.27% 28.96x
Environmentally Friendly Cars 0.06% 24.20x
Personal Finance Researchers 7.16% 23.79x
Insurance Cluster 2.44% 20.13x
Electronic Document Assembly 0.34% 19.67x
Composition Percentage: The overlap percentage between the Mortgages & Insurance audience and the Content Affinity attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mortgages & Insurance audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male