Dstillery Audiences

MORTGAGES & INSURANCE

Audience Size: 19.7 Thousand Devices

Explore the Mortgages & Insurance Audience

Below you'll find more information about the Mortgages & Insurance audience, broken down in different categories based on their digital and physical behaviors. These are 19.7 thousand unique devices whose actions qualify for the Mortgages & Insurance audience.

Dstillery Crafted Audiences

INTERESTS

The Mortgages & Insurance audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mortgages & Insurance audience is Home Buyers.

Interest Composition Index
Home Buyers 27.16% 19.03x
Moving Services Shoppers 28.81% 18.66x
Military Benefits Researchers 35.80% 17.33x
Landlord Resources Researchers 62.96% 17.02x
Executive Travelers 16.05% 16.83x
Commercial Banking Market Intelligence Researchers 34.57% 15.28x
Realtors & Real Estate Researchers 15.23% 14.64x
Healthcare Discount Shoppers 30.45% 14.32x
Investment Management Professionals 27.16% 14.18x
Franchise Opportunity Researchers 25.93% 13.89x
Composition Percentage: The overlap percentage between the Mortgages & Insurance audience and the Interest attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mortgages & Insurance audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mortgages & Insurance audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.06% 3.19x
Old Navy 0.04% 2.00x
Buckle 0.03% 1.75x
Talbots 0.02% 1.67x
Journeys 0.03% 1.42x
Victoria's Secret 0.03% 1.35x
Levi Strauss 0.01% 1.15x
Carhartt 0.05% 0.58x
Composition Percentage: The overlap percentage between the Mortgages & Insurance audience and the Location attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mortgages & Insurance audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mortgages & Insurance audience is realtytrac.com.

Website Composition Index
realtytrac.com 13.63% 32.46x
neighborhoodscout.com 9.25% 24.88x
corporationwiki.com 8.90% 23.12x
zacks.com 10.99% 18.73x
upcounsel.com 9.12% 18.71x
areavibes.com 6.48% 18.63x
trulia.com 46.93% 18.18x
lawinsider.com 12.55% 17.80x
pocketsense.com 10.74% 17.53x
natlawreview.com 8.60% 16.60x
Composition Percentage: The overlap percentage between the Mortgages & Insurance audience and the Web attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mortgages & Insurance audience is Mobile Phone Networks.

Content Affinity Composition Index
Mobile Phone Networks 0.35% 22.49x
Law School 1.10% 18.04x
New York City Real Estate Research Cluster 5.99% 16.25x
Hometown Livability 4.70% 15.76x
Personal Finance Researchers 0.92% 13.73x
Accounting 1.01% 13.66x
Legal Information Research Cluster 3.13% 13.44x
Personal Investment & Advisor Researchers 1.29% 10.12x
Design Software 1.01% 8.71x
Jokes & Riddles 0.15% 8.41x
Composition Percentage: The overlap percentage between the Mortgages & Insurance audience and the Content Affinity attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mortgages & Insurance audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male