Explore the Mortgages & Insurance Audience
Below you'll find more information about the Mortgages & Insurance audience, broken down in different categories based on their digital and physical behaviors. These are 1 million unique devices whose actions qualify for the Mortgages & Insurance audience.
INTERESTS
The Mortgages & Insurance audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Mortgages & Insurance audience is Realtors & Real Estate Researchers.
| Interest | Composition | Index |
| Realtors & Real Estate Researchers | 30.85% | 17.23x |
| Home Buyers | 29.30% | 15.66x |
| Roommate Seekers | 29.71% | 13.82x |
| Mortgage Researchers | 29.78% | 13.06x |
| Online Legal Document Service Researchers | 29.26% | 13.06x |
| Business Filing Researchers | 28.95% | 12.52x |
| Personal Investment Researchers | 26.01% | 12.00x |
| Credit Card Researchers | 27.04% | 11.89x |
| Auto Insurance Shoppers | 23.29% | 11.45x |
| Retired Wealthy Assisted Living Researchers | 23.13% | 11.40x |
Composition Percentage:
The overlap percentage between the Mortgages & Insurance audience and the Interest attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
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APPAREL RETAILERS
The Mortgages & Insurance audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Mortgages & Insurance audience is Patagonia.
| Location | Composition | Index |
| Patagonia | 0.01% | 1.72x |
| Madewell | 0.03% | 1.69x |
| Intermix | 0.01% | 1.58x |
| REI | 0.03% | 1.53x |
| Eddie Bauer | 0.02% | 1.45x |
| Charlotte Russe | 0.02% | 1.44x |
| Express | 0.04% | 1.43x |
| LOFT | 0.05% | 1.40x |
| Michael Kors | 0.02% | 1.37x |
| Zara | 0.03% | 1.37x |
Composition Percentage:
The overlap percentage between the Mortgages & Insurance audience and the Location attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
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WEBSITES
The Mortgages & Insurance audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Mortgages & Insurance audience is breakthroughbroker.com.
| Website | Composition | Index |
| breakthroughbroker.com | 3.80% | 288.85x |
| nationalmortgageprofessional.com | 3.22% | 248.36x |
| cresinsurance.com | 1.62% | 222.08x |
| mba.org | 5.05% | 217.55x |
| rismedia.com | 3.81% | 216.59x |
| reversemortgagedaily.com | 2.54% | 212.82x |
| mpamag.com | 5.89% | 204.58x |
| freddiemac.com | 11.31% | 198.28x |
| realtybiznews.com | 1.09% | 194.92x |
| appraisalinstitute.org | 2.34% | 181.56x |
Composition Percentage:
The overlap percentage between the Mortgages & Insurance audience and the Web attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Mortgages & Insurance audience is Credit Unions & Consumer Protection.
| Content Affinity | Composition | Index |
| Credit Unions & Consumer Protection | 1.36% | 33.30x |
| Real Estate Cluster | 4.14% | 32.32x |
| Franchising | 0.61% | 21.63x |
| Pre-Built Home Researchers | 6.10% | 20.44x |
| Institutional Investing | 2.52% | 18.18x |
| Apartment & Community Real Estate Researchers | 0.51% | 15.93x |
| Personal Finance Researchers | 9.09% | 15.46x |
| Hometown Livability | 7.05% | 14.73x |
| Insurance Cluster | 4.67% | 13.63x |
| New York City Real Estate Research Cluster | 7.07% | 12.99x |
Composition Percentage:
The overlap percentage between the Mortgages & Insurance audience and the Content Affinity attribute.
Index: A comparison of the Mortgages & Insurance audience to the internet population.
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DEMOGRAPHICS
The Mortgages & Insurance audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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