Dstillery Audiences

MUSIC CONCERTS

Audience Size: 2.6 Million Devices

Explore the Music Concerts Audience

Below you'll find more information about the Music Concerts audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Music Concerts audience.

Dstillery Crafted Audiences

INTERESTS

The Music Concerts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Music Concerts audience is Guitar Enthusiasts.

Interest Composition Index
Guitar Enthusiasts 41.04% 25.09x
Musical Instrument Purchasers 40.27% 23.89x
Jamband Fans 34.48% 21.61x
Metal and Rock Music Fans 66.87% 20.82x
Horror Movie Fans 22.02% 13.89x
Music Trivia Researchers 22.46% 13.83x
Grateful Dead Fans 20.75% 12.24x
Live Concert Fans 18.70% 11.92x
WWE and Pro Wrestling Fans 15.86% 11.65x
Country Music Fans 15.02% 11.26x
Composition Percentage: The overlap percentage between the Music Concerts audience and the Interest attribute.
Index: A comparison of the Music Concerts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Music Concerts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Music Concerts audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.25% 1.08x
Mens Wearhouse 0.39% 1.05x
Composition Percentage: The overlap percentage between the Music Concerts audience and the Location attribute.
Index: A comparison of the Music Concerts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Music Concerts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Music Concerts audience is invisibleoranges.com.

Website Composition Index
invisibleoranges.com 1.46% 88.03x
redrocker.com 1.65% 78.63x
vhnd.com 2.95% 78.49x
theprp.com 6.80% 78.11x
metalheadzone.com 2.50% 76.35x
blabbermouth.net 68.00% 74.86x
revolvermag.com 6.97% 74.08x
alternativenation.net 6.03% 69.27x
besteveralbums.com 2.10% 66.70x
concertarchives.org 2.70% 62.14x
Composition Percentage: The overlap percentage between the Music Concerts audience and the Web attribute.
Index: A comparison of the Music Concerts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Music Concerts audience is Live Music.

Content Affinity Composition Index
Live Music 14.80% 27.72x
Guitars & Instruments 10.37% 17.35x
Music Production 3.52% 13.63x
Music Magazines 36.73% 9.77x
Edgy Content 12.96% 8.96x
Collectibles - Toys & Collectibles 9.43% 8.68x
Song Lyrics & Sheet Music 18.25% 8.55x
Online Ticket Buyers 9.23% 8.29x
Celebrity Gossip 1.63% 7.47x
Movie Reviews 6.21% 7.40x
Composition Percentage: The overlap percentage between the Music Concerts audience and the Content Affinity attribute.
Index: A comparison of the Music Concerts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Music Concerts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male