Dstillery Audiences

MUSIC CONCERTS

Audience Size: 2.3 Million Devices

Explore the Music Concerts Audience

Below you'll find more information about the Music Concerts audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Music Concerts audience.

Dstillery Crafted Audiences

INTERESTS

The Music Concerts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Music Concerts audience is Guitar Enthusiasts.

Interest Composition Index
Guitar Enthusiasts 47.64% 23.77x
Musical Instrument Purchasers 47.20% 22.57x
Jamband Fans 38.11% 20.65x
Metal and Rock Music Fans 70.88% 19.08x
Horror Movie Fans 25.24% 12.93x
Music Trivia Researchers 25.62% 12.90x
Live Concert Fans 20.97% 11.37x
Grateful Dead Fans 23.99% 11.36x
WWE and Pro Wrestling Fans 19.31% 10.97x
Blockbuster Movie Fans 22.71% 10.54x
Composition Percentage: The overlap percentage between the Music Concerts audience and the Interest attribute.
Index: A comparison of the Music Concerts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Music Concerts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Music Concerts audience is Supreme.

Location Composition Index
Supreme 0.01% 1.39x
LL Bean 0.01% 1.22x
Ralph Lauren 0.01% 1.21x
Jos A. Bank Clothiers 0.16% 1.10x
Abercrombie & Fitch 0.04% 1.08x
Mens Wearhouse 0.23% 1.06x
Joe's Jeans 0.01% 1.04x
Talbots 0.06% 1.02x
Carhartt 0.22% 1.02x
Coach 0.07% 1.01x
Composition Percentage: The overlap percentage between the Music Concerts audience and the Location attribute.
Index: A comparison of the Music Concerts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Music Concerts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Music Concerts audience is metalheadzone.com.

Website Composition Index
metalheadzone.com 2.50% 111.67x
invisibleoranges.com 1.52% 109.31x
vhnd.com 2.41% 104.91x
alternativenation.net 6.66% 104.41x
redrocker.com 1.48% 102.95x
foreigneronline.com 1.13% 95.57x
blabbermouth.net 65.65% 94.89x
theprp.com 6.92% 94.74x
decibelmagazine.com 1.89% 93.52x
acdc.com 1.22% 93.49x
Composition Percentage: The overlap percentage between the Music Concerts audience and the Web attribute.
Index: A comparison of the Music Concerts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Music Concerts audience is Live Music.

Content Affinity Composition Index
Live Music 15.22% 31.44x
Guitars & Instruments 10.64% 19.29x
Music Production 3.82% 14.98x
Concert Posters 0.82% 13.84x
Music Magazines 36.17% 11.44x
Edgy Content 12.16% 10.09x
Song Lyrics & Sheet Music 17.43% 9.76x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.17% 9.69x
Collectibles - Toys & Collectibles 10.12% 9.50x
London Tourism & Events 0.23% 9.27x
Composition Percentage: The overlap percentage between the Music Concerts audience and the Content Affinity attribute.
Index: A comparison of the Music Concerts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Music Concerts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male