Dstillery Audiences

MUSIC CONCERTS

Audience Size: 2.9 Million Devices

Explore the Music Concerts Audience

Below you'll find more information about the Music Concerts audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Music Concerts audience.

Dstillery Crafted Audiences

INTERESTS

The Music Concerts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Music Concerts audience is Classic Rock Fans.

Interest Composition Index
Classic Rock Fans 61.93% 27.58x
Metal and Rock Music Fans 55.80% 25.60x
Guitar Enthusiasts 52.80% 22.98x
Musical Instrument Purchasers 50.11% 21.65x
Jamband Fans 41.88% 18.37x
Vinyl Record Collectors 40.66% 16.84x
Horror Movie Fans 30.29% 13.12x
Music Trivia Researchers 28.31% 12.49x
Entertainment Industry Decision Makers 24.48% 12.42x
TV Advertising Professionals 23.53% 12.30x
Composition Percentage: The overlap percentage between the Music Concerts audience and the Interest attribute.
Index: A comparison of the Music Concerts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Music Concerts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Music Concerts audience is Chicos.

Location Composition Index
Chicos 0.01% 1.29x
Carhartt 0.16% 1.28x
Journeys 0.01% 1.23x
Victoria's Secret 0.01% 1.20x
The Childrens Place 0.01% 1.12x
Old Navy 0.01% 1.06x
Mens Wearhouse 0.01% 0.74x
Composition Percentage: The overlap percentage between the Music Concerts audience and the Location attribute.
Index: A comparison of the Music Concerts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Music Concerts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Music Concerts audience is theprp.com.

Website Composition Index
theprp.com 6.71% 57.38x
decibelmagazine.com 1.10% 56.59x
vhnd.com 1.71% 56.26x
metalwani.com 3.92% 55.65x
gnrcentral.com 1.23% 54.18x
invisibleoranges.com 1.41% 52.63x
besteveralbums.com 1.00% 51.97x
metaladdicts.com 3.92% 50.93x
blabbermouth.net 71.16% 48.64x
metalheadzone.com 13.76% 47.71x
Composition Percentage: The overlap percentage between the Music Concerts audience and the Web attribute.
Index: A comparison of the Music Concerts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Music Concerts audience is Live Music.

Content Affinity Composition Index
Live Music 18.93% 26.50x
Guitars & Instruments 11.47% 19.79x
Music Production 2.89% 13.88x
London Tourism & Events 0.15% 11.93x
Concert Posters 0.22% 11.10x
Environmental Conservation 0.05% 9.96x
Collectibles - Toys & Collectibles 11.68% 9.67x
Assorted Topics (Power Trains, Drones, Web Design) 1.07% 9.62x
Australia & New Zealand Media 2.63% 9.54x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.04% 9.48x
Composition Percentage: The overlap percentage between the Music Concerts audience and the Content Affinity attribute.
Index: A comparison of the Music Concerts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Music Concerts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male