Dstillery Audiences

MUSIC CONCERTS

Audience Size: 2.5 Million Devices

Explore the Music Concerts Audience

Below you'll find more information about the Music Concerts audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Music Concerts audience.

Dstillery Crafted Audiences

INTERESTS

The Music Concerts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Music Concerts audience is Classic Rock Fans.

Interest Composition Index
Classic Rock Fans 66.10% 25.00x
Metal and Rock Music Fans 59.87% 24.21x
Guitar Enthusiasts 56.48% 20.44x
Musical Instrument Purchasers 54.60% 19.97x
Jamband Fans 44.89% 17.88x
Horror Movie Fans 32.28% 12.57x
Music Trivia Researchers 30.86% 11.69x
Live Concert Fans 26.22% 10.81x
WWE and Pro Wrestling Fans 25.39% 10.76x
Blockbuster Movie Fans 27.09% 10.68x
Composition Percentage: The overlap percentage between the Music Concerts audience and the Interest attribute.
Index: A comparison of the Music Concerts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Music Concerts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Music Concerts audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.06% 1.23x
Buckle 0.28% 1.15x
Mens Wearhouse 0.50% 1.14x
White House Black Market 0.34% 1.12x
Jos A. Bank Clothiers 0.29% 1.10x
Patagonia 0.01% 1.09x
Talbots 0.04% 1.09x
Zumiez 0.07% 1.06x
Columbia 0.01% 1.06x
Belk 0.01% 1.03x
Composition Percentage: The overlap percentage between the Music Concerts audience and the Location attribute.
Index: A comparison of the Music Concerts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Music Concerts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Music Concerts audience is invisibleoranges.com.

Website Composition Index
invisibleoranges.com 1.70% 69.77x
redrocker.com 1.48% 68.38x
vhnd.com 2.88% 66.84x
theprp.com 9.05% 65.58x
decibelmagazine.com 1.99% 65.51x
metaladdicts.com 1.18% 64.19x
alternativenation.net 4.76% 64.15x
blabbermouth.net 71.19% 62.46x
metalwani.com 1.91% 61.25x
revolvermag.com 9.21% 61.10x
Composition Percentage: The overlap percentage between the Music Concerts audience and the Web attribute.
Index: A comparison of the Music Concerts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Music Concerts audience is Live Music.

Content Affinity Composition Index
Live Music 21.29% 25.39x
Guitars & Instruments 11.33% 17.08x
Music Production 3.57% 13.73x
Concert Posters 0.47% 10.96x
Music Magazines 43.82% 9.43x
London Tourism & Events 0.21% 9.40x
Song Lyrics & Sheet Music 21.23% 8.64x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.11% 8.62x
Collectibles - Toys & Collectibles 11.20% 8.62x
Online Ticket Buyers 7.84% 8.16x
Composition Percentage: The overlap percentage between the Music Concerts audience and the Content Affinity attribute.
Index: A comparison of the Music Concerts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Music Concerts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male