Dstillery Audiences

NYC TOURIST ATTRACTIONS

Audience Size: 215.6 Thousand Devices

Explore the NYC Tourist Attractions Audience

Below you'll find more information about the NYC Tourist Attractions audience, broken down in different categories based on their digital and physical behaviors. These are 215.6 thousand unique devices whose actions qualify for the NYC Tourist Attractions audience.

Dstillery Crafted Audiences

INTERESTS

The NYC Tourist Attractions audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the NYC Tourist Attractions audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 83.25% 36.74x
Broadway Fans 60.76% 26.09x
Restaurant Menu Researchers 55.65% 24.26x
School Closings Updates Readers 38.99% 23.86x
Restaurant Researchers 44.39% 23.76x
Ballet Enthusiasts 69.18% 23.48x
Ivy League College Researchers 39.84% 22.80x
Home Custom Bedroom Decorators 31.21% 21.72x
Custom Home Lighting Shoppers 31.21% 21.72x
Real Estate Decision Makers 53.53% 21.57x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Interest attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The NYC Tourist Attractions audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the NYC Tourist Attractions audience is Forever 21.

Location Composition Index
Forever 21 0.01% 5.12x
J. Crew 0.01% 3.95x
Mens Wearhouse 0.02% 3.56x
Victoria's Secret 0.03% 2.98x
Banana Republic 0.01% 2.58x
Journeys 0.01% 1.38x
Carhartt 0.03% 0.53x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Location attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Web Insights

WEBSITES

The NYC Tourist Attractions audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the NYC Tourist Attractions audience is untappedcities.com.

Website Composition Index
untappedcities.com 50.68% 300.04x
coned.com 6.53% 243.83x
streeteasy.com 8.11% 161.02x
forgotten-ny.com 4.30% 147.71x
crainsnewyork.com 8.14% 146.96x
brooklynpaper.com 11.80% 142.47x
freetoursbyfoot.com 14.53% 140.87x
ilovetheupperwestside.com 7.59% 125.83x
6sqft.com 27.32% 125.72x
qchron.com 4.23% 123.10x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Web attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the NYC Tourist Attractions audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 17.26% 75.77x
New York City Real Estate Research Cluster 38.45% 69.46x
London Tourism & Events 0.32% 69.15x
Art News & Products 1.07% 55.07x
Institutional Investing 0.73% 47.60x
Philanthropy - Nonprofits 0.58% 43.39x
European Museums, Restaurants & Events 0.95% 40.86x
Hudson Valley New York Media 22.51% 39.41x
New York City Family & Activity Cluster 47.02% 38.89x
University Press 1.75% 38.43x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Content Affinity attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The NYC Tourist Attractions audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male