Dstillery Audiences

NYC TOURIST ATTRACTIONS

Audience Size: 1.1 Million Devices

Explore the NYC Tourist Attractions Audience

Below you'll find more information about the NYC Tourist Attractions audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the NYC Tourist Attractions audience.

Dstillery Crafted Audiences

INTERESTS

The NYC Tourist Attractions audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the NYC Tourist Attractions audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 74.19% 31.52x
New York Trip Planners 70.96% 27.32x
Ballet Enthusiasts 70.00% 26.53x
Broadway Fans 55.82% 25.25x
Restaurant Menu Researchers 47.39% 21.03x
Sightseeing Travelers 50.48% 19.37x
Burger Enthusiast 30.64% 19.32x
Online Grocery Shoppers 52.16% 19.27x
Real Estate Decision Makers 44.77% 16.93x
Home Interior Design Enthusiasts 37.54% 16.87x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Interest attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The NYC Tourist Attractions audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the NYC Tourist Attractions audience is Supreme.

Location Composition Index
Supreme 0.01% 17.45x
Calvin Klein 0.02% 8.70x
Saint Laurent Paris 0.03% 7.49x
Intermix 0.03% 6.86x
American Apparel 0.12% 6.86x
Topshop 0.01% 6.73x
Patagonia 0.03% 6.17x
Zara 0.10% 5.86x
Bonobos 0.05% 5.46x
Armani 0.08% 5.44x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Location attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Web Insights

WEBSITES

The NYC Tourist Attractions audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the NYC Tourist Attractions audience is prospectpark.org.

Website Composition Index
prospectpark.org 1.83% 217.17x
hudsonriverpark.org 3.31% 205.48x
lct.org 5.58% 203.81x
59e59.org 1.38% 202.44x
nyc-arts.org 2.84% 201.92x
carolines.com 1.03% 201.37x
lincolncenter.org 12.99% 196.77x
nyfa.org 2.14% 195.36x
cityguideny.com 3.86% 193.62x
nyphil.org 5.19% 191.80x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Web attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the NYC Tourist Attractions audience is New York City Real Estate Research Cluster.

Content Affinity Composition Index
New York City Real Estate Research Cluster 25.85% 49.05x
New York City Education & News Cluster 20.01% 43.36x
London Tourism & Events 0.67% 39.94x
London Tourism 0.38% 37.94x
Art News & Products 3.59% 31.38x
Broadway Information 11.68% 29.96x
Philanthropy - Nonprofits 1.46% 26.27x
European Museums, Restaurants & Events 3.83% 25.28x
Hudson Valley New York Media 12.43% 25.15x
New York City Family & Activity Cluster 22.47% 22.82x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Content Affinity attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The NYC Tourist Attractions audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male