Dstillery Audiences

NYC TOURIST ATTRACTIONS

Audience Size: 1.2 Million Devices

Explore the NYC Tourist Attractions Audience

Below you'll find more information about the NYC Tourist Attractions audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the NYC Tourist Attractions audience.

Dstillery Crafted Audiences

INTERESTS

The NYC Tourist Attractions audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the NYC Tourist Attractions audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 64.37% 44.19x
Ballet Enthusiasts 56.80% 37.29x
New York Trip Planners 63.05% 36.97x
Broadway Fans 44.67% 32.36x
Online Grocery Shoppers 43.06% 28.25x
Restaurant Menu Researchers 36.78% 25.97x
Sightseeing Travelers 42.29% 24.54x
Real Estate Decision Makers 33.72% 22.26x
Home Interior Design Enthusiasts 28.67% 20.50x
Restaurant Researchers 25.84% 20.39x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Interest attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The NYC Tourist Attractions audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the NYC Tourist Attractions audience is Everlane.

Location Composition Index
Everlane 0.10% 12.68x
Supreme 0.16% 11.76x
Intermix 0.07% 5.55x
Saint Laurent Paris 0.07% 4.90x
Zara 0.18% 4.78x
Armani 0.18% 4.35x
Club Monaco 0.09% 4.25x
Calvin Klein 0.03% 4.24x
American Apparel 0.21% 4.14x
Uniqlo 0.10% 4.06x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Location attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Web Insights

WEBSITES

The NYC Tourist Attractions audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the NYC Tourist Attractions audience is whitney.org.

Website Composition Index
whitney.org 1.12% 150.67x
59e59.org 1.32% 148.26x
thecentralparkboathouse.com 1.31% 147.16x
newyorkcitytheatre.com 1.35% 147.00x
lct.org 6.51% 144.55x
russanddaughters.com 1.09% 142.93x
prospectpark.org 2.31% 142.38x
nyc-arts.org 3.01% 142.14x
nyphil.org 5.34% 141.03x
thejewishmuseum.org 2.13% 140.53x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Web attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the NYC Tourist Attractions audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 21.77% 39.72x
New York City Real Estate Research Cluster 26.76% 38.49x
London Tourism & Events 0.90% 36.81x
London Tourism 0.72% 32.73x
Art News & Products 4.24% 31.90x
Washington D.C. Hotels 0.03% 27.55x
Broadway Information 12.32% 27.24x
Philanthropy - Nonprofits 1.89% 24.37x
European Museums, Restaurants & Events 5.66% 24.21x
Hudson Valley New York Media 11.53% 21.80x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Content Affinity attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The NYC Tourist Attractions audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male