Explore the NYC Tourist Attractions Audience
Below you'll find more information about the NYC Tourist Attractions audience, broken down in different categories based on their digital and physical behaviors. These are 166.9 thousand unique devices whose actions qualify for the NYC Tourist Attractions audience.
INTERESTS
The NYC Tourist Attractions audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the NYC Tourist Attractions audience is New York Trip Planners.
| Interest | Composition | Index |
| New York Trip Planners | 77.85% | 44.62x |
| New York City Events Researchers | 71.39% | 42.25x |
| Restaurant Researchers | 25.56% | 34.53x |
| Sightseeing Travelers | 28.06% | 23.94x |
| Ballet Enthusiasts | 59.71% | 23.22x |
| School Closings Updates Readers | 21.30% | 20.95x |
| Broadway Fans | 26.84% | 20.86x |
| Modern Art Museum Researchers | 48.33% | 20.77x |
| Readers of Jewish Content | 29.03% | 18.55x |
| Ivy League College Researchers | 11.56% | 17.85x |
Composition Percentage:
The overlap percentage between the NYC Tourist Attractions audience and the Interest attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
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APPAREL RETAILERS
The NYC Tourist Attractions audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the NYC Tourist Attractions audience is Patagonia.
| Location | Composition | Index |
| Patagonia | 0.09% | 14.10x |
| American Apparel | 0.08% | 10.79x |
| Armani | 0.02% | 5.78x |
| Lululemon | 0.06% | 5.69x |
| Madewell | 0.02% | 4.91x |
| Gap | 0.04% | 4.23x |
| Zara | 0.01% | 3.18x |
| Forever 21 | 0.02% | 3.09x |
| J. Crew | 0.03% | 3.03x |
| Victoria's Secret | 0.04% | 2.93x |
Composition Percentage:
The overlap percentage between the NYC Tourist Attractions audience and the Location attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
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WEBSITES
The NYC Tourist Attractions audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the NYC Tourist Attractions audience is nycinsiderguide.com.
| Website | Composition | Index |
| nycinsiderguide.com | 14.72% | 315.99x |
| centralpark.com | 18.94% | 294.95x |
| untappedcities.com | 51.13% | 290.39x |
| gothamist.com | 68.79% | 132.01x |
| loving-newyork.com | 6.18% | 124.99x |
| ilovetheupperwestside.com | 10.59% | 113.43x |
| freetoursbyfoot.com | 23.64% | 110.25x |
| hudsonyardsnewyork.com | 6.39% | 91.40x |
| siferry.com | 3.73% | 90.96x |
| amny.com | 11.93% | 88.16x |
Composition Percentage:
The overlap percentage between the NYC Tourist Attractions audience and the Web attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the NYC Tourist Attractions audience is New York City Real Estate Research Cluster.
| Content Affinity | Composition | Index |
| New York City Real Estate Research Cluster | 16.10% | 70.82x |
| New York City Education & News Cluster | 5.47% | 38.54x |
| New York City Family & Activity Cluster | 35.14% | 37.61x |
| Art News & Products | 0.32% | 25.44x |
| Broadway Information | 5.44% | 22.42x |
| Hudson Valley New York Media | 9.44% | 20.10x |
| Music Education | 0.28% | 18.06x |
| Film Production | 0.26% | 16.91x |
| Writing & Publishing | 0.18% | 14.59x |
| Chef & Restaurant Resources | 0.12% | 14.35x |
Composition Percentage:
The overlap percentage between the NYC Tourist Attractions audience and the Content Affinity attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
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DEMOGRAPHICS
The NYC Tourist Attractions audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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