Dstillery Audiences

NYC TOURIST ATTRACTIONS

Audience Size: 166.9 Thousand Devices

Explore the NYC Tourist Attractions Audience

Below you'll find more information about the NYC Tourist Attractions audience, broken down in different categories based on their digital and physical behaviors. These are 166.9 thousand unique devices whose actions qualify for the NYC Tourist Attractions audience.

Dstillery Crafted Audiences

INTERESTS

The NYC Tourist Attractions audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the NYC Tourist Attractions audience is New York Trip Planners.

Interest Composition Index
New York Trip Planners 77.85% 44.62x
New York City Events Researchers 71.39% 42.25x
Restaurant Researchers 25.56% 34.53x
Sightseeing Travelers 28.06% 23.94x
Ballet Enthusiasts 59.71% 23.22x
School Closings Updates Readers 21.30% 20.95x
Broadway Fans 26.84% 20.86x
Modern Art Museum Researchers 48.33% 20.77x
Readers of Jewish Content 29.03% 18.55x
Ivy League College Researchers 11.56% 17.85x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Interest attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The NYC Tourist Attractions audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the NYC Tourist Attractions audience is Patagonia.

Location Composition Index
Patagonia 0.09% 14.10x
American Apparel 0.08% 10.79x
Armani 0.02% 5.78x
Lululemon 0.06% 5.69x
Madewell 0.02% 4.91x
Gap 0.04% 4.23x
Zara 0.01% 3.18x
Forever 21 0.02% 3.09x
J. Crew 0.03% 3.03x
Victoria's Secret 0.04% 2.93x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Location attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Web Insights

WEBSITES

The NYC Tourist Attractions audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the NYC Tourist Attractions audience is nycinsiderguide.com.

Website Composition Index
nycinsiderguide.com 14.72% 315.99x
centralpark.com 18.94% 294.95x
untappedcities.com 51.13% 290.39x
gothamist.com 68.79% 132.01x
loving-newyork.com 6.18% 124.99x
ilovetheupperwestside.com 10.59% 113.43x
freetoursbyfoot.com 23.64% 110.25x
hudsonyardsnewyork.com 6.39% 91.40x
siferry.com 3.73% 90.96x
amny.com 11.93% 88.16x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Web attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the NYC Tourist Attractions audience is New York City Real Estate Research Cluster.

Content Affinity Composition Index
New York City Real Estate Research Cluster 16.10% 70.82x
New York City Education & News Cluster 5.47% 38.54x
New York City Family & Activity Cluster 35.14% 37.61x
Art News & Products 0.32% 25.44x
Broadway Information 5.44% 22.42x
Hudson Valley New York Media 9.44% 20.10x
Music Education 0.28% 18.06x
Film Production 0.26% 16.91x
Writing & Publishing 0.18% 14.59x
Chef & Restaurant Resources 0.12% 14.35x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Content Affinity attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The NYC Tourist Attractions audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male