Dstillery Audiences

NYC TOURIST ATTRACTIONS

Audience Size: 1.4 Million Devices

Explore the NYC Tourist Attractions Audience

Below you'll find more information about the NYC Tourist Attractions audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the NYC Tourist Attractions audience.

Dstillery Crafted Audiences

INTERESTS

The NYC Tourist Attractions audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the NYC Tourist Attractions audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 66.65% 35.98x
Ballet Enthusiasts 58.53% 31.42x
New York Trip Planners 67.21% 31.18x
Broadway Fans 49.38% 27.33x
Restaurant Menu Researchers 40.77% 22.65x
Sightseeing Travelers 44.85% 22.51x
Home Interior Design Enthusiasts 32.40% 18.60x
Trendy Shoe Shoppers 27.66% 17.19x
Restaurant Researchers 31.84% 17.09x
Home Custom Bedroom Decorators 24.69% 17.00x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Interest attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The NYC Tourist Attractions audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the NYC Tourist Attractions audience is Supreme.

Location Composition Index
Supreme 0.15% 9.84x
American Apparel 0.23% 6.15x
Patagonia 0.12% 5.78x
Zara 0.12% 5.48x
Gap 0.25% 4.93x
Armani 0.18% 4.65x
Bonobos 0.14% 4.37x
Lululemon 0.27% 4.20x
Banana Republic 0.15% 4.13x
J. Crew 0.11% 4.11x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Location attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Web Insights

WEBSITES

The NYC Tourist Attractions audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the NYC Tourist Attractions audience is whitney.org.

Website Composition Index
whitney.org 1.46% 185.23x
prospectpark.org 1.49% 182.85x
newyorkcitytheatre.com 1.68% 178.98x
59e59.org 1.17% 177.21x
thecentralparkboathouse.com 1.67% 175.41x
russanddaughters.com 1.29% 172.32x
nyc-arts.org 2.93% 171.52x
lct.org 6.42% 170.78x
hudsonriverpark.org 2.47% 168.16x
citywinery.com 1.98% 168.14x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Web attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the NYC Tourist Attractions audience is New York City Real Estate Research Cluster.

Content Affinity Composition Index
New York City Real Estate Research Cluster 24.60% 39.69x
New York City Education & News Cluster 22.89% 37.49x
Art News & Products 4.74% 29.99x
Broadway Information 11.39% 25.33x
European Museums, Restaurants & Events 5.73% 23.83x
Philanthropy - Nonprofits 1.96% 23.67x
Hudson Valley New York Media 10.01% 22.27x
New York City Family & Activity Cluster 18.44% 21.25x
Institutional Investing 2.96% 20.30x
Feminism 1.71% 19.84x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Content Affinity attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The NYC Tourist Attractions audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male