Dstillery Audiences

NYC TOURIST ATTRACTIONS

Audience Size: 347.3 Thousand Devices

Explore the NYC Tourist Attractions Audience

Below you'll find more information about the NYC Tourist Attractions audience, broken down in different categories based on their digital and physical behaviors. These are 347.3 thousand unique devices whose actions qualify for the NYC Tourist Attractions audience.

Dstillery Crafted Audiences

INTERESTS

The NYC Tourist Attractions audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the NYC Tourist Attractions audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 76.82% 33.21x
School Closings Updates Readers 35.64% 22.45x
Broadway Fans 50.21% 21.85x
Ballet Enthusiasts 62.92% 21.08x
New York Trip Planners 57.42% 19.28x
Restaurant Menu Researchers 43.26% 18.90x
Real Estate Decision Makers 46.91% 18.72x
Ivy League College Researchers 31.53% 18.07x
Restaurant Researchers 32.25% 17.15x
Los Angeles Activities Researchers 30.97% 17.09x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Interest attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The NYC Tourist Attractions audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the NYC Tourist Attractions audience is H&M.

Location Composition Index
H&M 0.04% 6.73x
Forever 21 0.03% 5.33x
J. Crew 0.02% 3.73x
American Eagle Outfitters 0.03% 3.55x
Dressbarn 0.03% 3.17x
The Childrens Place 0.03% 2.44x
Michael Kors 0.01% 2.20x
Jos A. Bank Clothiers 0.01% 1.71x
Mens Wearhouse 0.02% 1.66x
Zumiez 0.01% 1.58x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Location attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Web Insights

WEBSITES

The NYC Tourist Attractions audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the NYC Tourist Attractions audience is centralpark.com.

Website Composition Index
centralpark.com 11.46% 269.04x
nycinsiderguide.com 9.85% 251.41x
coned.com 3.46% 225.31x
untappedcities.com 49.50% 212.89x
cooper.edu 3.16% 198.12x
nyccfb.info 3.57% 162.20x
crainsnewyork.com 6.13% 137.86x
forgotten-ny.com 5.40% 135.34x
brooklynpaper.com 13.92% 124.33x
ilovetheupperwestside.com 10.17% 124.32x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Web attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the NYC Tourist Attractions audience is New York City Real Estate Research Cluster.

Content Affinity Composition Index
New York City Real Estate Research Cluster 35.11% 59.24x
New York City Education & News Cluster 14.60% 54.62x
Institutional Investing 0.25% 43.71x
Art News & Products 0.62% 39.36x
Hudson Valley New York Media 17.50% 33.96x
New York City Family & Activity Cluster 46.93% 33.42x
University Press 0.64% 33.08x
European Museums, Restaurants & Events 0.40% 29.83x
Philanthropy - Nonprofits 0.32% 27.83x
Broadway Information 7.34% 26.93x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Content Affinity attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The NYC Tourist Attractions audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male