Dstillery Audiences

NYC TOURIST ATTRACTIONS

Audience Size: 207.9 Thousand Devices

Explore the NYC Tourist Attractions Audience

Below you'll find more information about the NYC Tourist Attractions audience, broken down in different categories based on their digital and physical behaviors. These are 207.9 thousand unique devices whose actions qualify for the NYC Tourist Attractions audience.

Dstillery Crafted Audiences

INTERESTS

The NYC Tourist Attractions audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the NYC Tourist Attractions audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 74.73% 38.53x
Broadway Fans 43.72% 25.28x
School Closings Updates Readers 27.15% 23.97x
Modern Art Museum Researchers 48.56% 23.61x
Ballet Enthusiasts 61.36% 22.90x
Readers of Jewish Content 31.95% 19.71x
New York Trip Planners 56.71% 19.64x
Ivy League College Researchers 18.31% 19.44x
Real Estate Decision Makers 39.58% 17.65x
Restaurant Researchers 16.61% 16.44x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Interest attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The NYC Tourist Attractions audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the NYC Tourist Attractions audience is H&M.

Location Composition Index
H&M 0.02% 5.38x
Forever 21 0.02% 4.89x
Coach 0.01% 4.73x
Gap 0.03% 4.37x
Victoria's Secret 0.05% 4.23x
Dressbarn 0.02% 3.00x
Journeys 0.03% 2.49x
Aeropostale 0.01% 2.05x
The Childrens Place 0.02% 1.78x
Mens Wearhouse 0.02% 1.66x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Location attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Web Insights

WEBSITES

The NYC Tourist Attractions audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the NYC Tourist Attractions audience is centralpark.com.

Website Composition Index
centralpark.com 12.66% 300.09x
nycinsiderguide.com 15.86% 270.44x
untappedcities.com 54.53% 244.75x
brooklynpaper.com 4.99% 185.71x
qns.com 5.99% 126.90x
forgotten-ny.com 4.18% 122.08x
gothamist.com 72.25% 120.63x
ilovetheupperwestside.com 11.02% 112.18x
loving-newyork.com 5.08% 110.81x
amny.com 10.67% 98.15x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Web attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the NYC Tourist Attractions audience is New York City Real Estate Research Cluster.

Content Affinity Composition Index
New York City Real Estate Research Cluster 26.02% 65.34x
New York City Education & News Cluster 6.92% 43.07x
New York City Family & Activity Cluster 40.24% 35.16x
University Press 0.13% 26.26x
Philanthropy - Nonprofits 0.16% 25.43x
Art News & Products 0.30% 25.39x
Broadway Information 6.63% 22.91x
Hudson Valley New York Media 12.78% 20.95x
Film Production 0.33% 17.70x
Cosmetics Business 0.09% 17.41x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Content Affinity attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The NYC Tourist Attractions audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male