Dstillery Audiences

NYC TOURIST ATTRACTIONS

Audience Size: 597.9 Thousand Devices

Explore the NYC Tourist Attractions Audience

Below you'll find more information about the NYC Tourist Attractions audience, broken down in different categories based on their digital and physical behaviors. These are 597.9 thousand unique devices whose actions qualify for the NYC Tourist Attractions audience.

Dstillery Crafted Audiences

INTERESTS

The NYC Tourist Attractions audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the NYC Tourist Attractions audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 80.82% 35.36x
Ballet Enthusiasts 69.84% 26.46x
Broadway Fans 58.46% 25.26x
New York Trip Planners 65.52% 24.15x
Restaurant Menu Researchers 53.10% 22.24x
School Closings Updates Readers 0.24% 19.38x
Real Estate Decision Makers 44.73% 18.86x
Restaurant Researchers 41.04% 18.57x
Home Interior Design Enthusiasts 39.40% 17.83x
Online Grocery Shoppers 48.14% 17.73x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Interest attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The NYC Tourist Attractions audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the NYC Tourist Attractions audience is Gap.

Location Composition Index
Gap 0.02% 5.85x
Carhartt 0.04% 0.52x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Location attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Web Insights

WEBSITES

The NYC Tourist Attractions audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the NYC Tourist Attractions audience is lincolncenter.org.

Website Composition Index
lincolncenter.org 9.00% 275.13x
lct.org 3.77% 271.60x
ifccenter.com 2.58% 269.28x
nyphil.org 3.53% 268.52x
cityguideny.com 2.24% 267.80x
bushwickdaily.com 3.43% 263.97x
nycballet.com 4.58% 226.64x
themorgan.org 2.88% 219.36x
barclayscenter.com 5.17% 212.05x
nycinsiderguide.com 5.02% 210.77x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Web attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the NYC Tourist Attractions audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 19.88% 58.14x
London Tourism 0.20% 52.03x
New York City Real Estate Research Cluster 33.64% 46.89x
London Tourism & Events 0.47% 42.64x
Art News & Products 1.96% 38.80x
Institutional Investing 1.87% 33.34x
European Museums, Restaurants & Events 2.57% 31.17x
Marketing Professionals 3.48% 29.55x
Broadway Information 12.38% 28.60x
Philanthropy - Nonprofits 0.79% 28.39x
Composition Percentage: The overlap percentage between the NYC Tourist Attractions audience and the Content Affinity attribute.
Index: A comparison of the NYC Tourist Attractions audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The NYC Tourist Attractions audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male