NEBRASKA CLUSTER

Audience Size: 1.1 Million Devices

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Explore the Nebraska Cluster Audience

Below you'll find more information about the Nebraska Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Nebraska Cluster audience.

INTERESTS

The Nebraska Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nebraska Cluster audience is North Midwest State Fair Visitors.

Interest	Composition	Index
North Midwest State Fair Visitors	54.82%	17.27x
Iowa Hawkeyes Fans	31.59%	13.41x
Rapid City Trip Planners	30.59%	12.31x
College Football Fans	25.75%	11.15x
Country Music Fans	22.96%	10.46x
Liberal News Readers	20.87%	10.39x
Oregon Ducks Fans	22.74%	10.31x
NCAA Fans	22.39%	10.29x
Tampa and St Petersburg Trip Planners	21.02%	9.80x
Arizona Wildcats Fans	21.65%	9.72x

Composition Percentage: The overlap percentage between the Nebraska Cluster audience and the Interest attribute.

Index: A comparison of the Nebraska Cluster audience to the internet population.

APPAREL RETAILERS

The Nebraska Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nebraska Cluster audience is Buckle.

Location	Composition	Index
Buckle	0.11%	1.98x
American Eagle Outfitters	0.07%	1.50x
Eddie Bauer	0.03%	1.48x
Carhartt	0.08%	1.43x
Charlotte Russe	0.04%	1.33x
Johnston and Murphy	0.15%	1.24x
Lane Bryant	0.04%	1.19x
The North Face	0.02%	1.17x
White House Black Market	0.08%	1.16x
Victoria's Secret	0.11%	1.14x

Composition Percentage: The overlap percentage between the Nebraska Cluster audience and the Location attribute.

Index: A comparison of the Nebraska Cluster audience to the internet population.

WEBSITES

The Nebraska Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Nebraska Cluster audience is bryanhealth.com.

Website	Composition	Index
bryanhealth.com	3.19%	165.11x
npdodge.com	5.07%	158.77x
huskermax.com	5.71%	141.44x
hailvarsity.com	7.98%	139.57x
familyfuninomaha.com	2.67%	137.07x
chihealth.com	3.04%	135.78x
yorknewstimes.com	2.78%	132.26x
visitomaha.com	5.52%	131.40x
nebraska.tv	9.63%	127.46x
beatricedailysun.com	2.85%	127.45x

Composition Percentage: The overlap percentage between the Nebraska Cluster audience and the Web attribute.

Index: A comparison of the Nebraska Cluster audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nebraska Cluster audience is South Dakota Cluster.

Content Affinity	Composition	Index
South Dakota Cluster	12.57%	25.68x
Illinois College Sports	0.52%	20.24x
Farming & Agriculture	2.68%	19.29x
Iowa Cluster	26.93%	15.97x
North Dakota Cluster	9.98%	15.18x
Local & Travel England - North Midlands	0.05%	14.49x
Assorted Topics (Web Hosting, Fiction Storytelling, Research)	0.11%	13.41x
Colorado Cluster	7.71%	11.90x
Assorted Topics (The Outdoors, Sports, Furniture, Travel)	7.28%	11.67x
Kansas City News	21.51%	11.41x

Composition Percentage: The overlap percentage between the Nebraska Cluster audience and the Content Affinity attribute.

Index: A comparison of the Nebraska Cluster audience to the internet population.

DEMOGRAPHICS

The Nebraska Cluster audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Female