Dstillery Audiences

NEBRASKA CLUSTER

Audience Size: 1 Million Devices

Explore the Nebraska Cluster Audience

Below you'll find more information about the Nebraska Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1 million unique devices whose actions qualify for the Nebraska Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Nebraska Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nebraska Cluster audience is North Midwest State Fair Visitors.

Interest Composition Index
North Midwest State Fair Visitors 56.88% 16.64x
Iowa Hawkeyes Fans 32.63% 12.59x
Liberal News Readers 20.91% 12.55x
College Football Fans 29.02% 12.17x
Rapid City Trip Planners 26.33% 11.98x
NCAA Fans 23.54% 11.97x
Advertising Professionals 18.81% 11.54x
Financial Business Intelligence Researchers 18.78% 11.33x
Tampa and St Petersburg Trip Planners 19.31% 11.27x
Financial News Readers 17.54% 11.23x
Composition Percentage: The overlap percentage between the Nebraska Cluster audience and the Interest attribute.
Index: A comparison of the Nebraska Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Nebraska Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nebraska Cluster audience is Lululemon.

Location Composition Index
Lululemon 0.02% 2.50x
Buckle 0.06% 2.42x
Maurices 0.08% 1.80x
Eddie Bauer 0.02% 1.75x
American Eagle Outfitters 0.03% 1.65x
LOFT 0.03% 1.57x
Coach 0.01% 1.57x
Mens Wearhouse 0.05% 1.43x
Carhartt 0.35% 1.39x
Old Navy 0.05% 1.32x
Composition Percentage: The overlap percentage between the Nebraska Cluster audience and the Location attribute.
Index: A comparison of the Nebraska Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Nebraska Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Nebraska Cluster audience is hailvarsity.com.

Website Composition Index
hailvarsity.com 7.97% 157.79x
norfolkdailynews.com 2.08% 155.00x
capitalhumanesociety.org 1.20% 151.41x
huskercorner.com 2.75% 148.05x
fox42kptm.com 4.36% 139.47x
huskers.com 12.42% 139.23x
nebraska.tv 10.81% 135.03x
wahoo-ashland-waverly.com 1.49% 134.60x
cornnation.com 11.54% 133.88x
chihealth.com 5.16% 129.76x
Composition Percentage: The overlap percentage between the Nebraska Cluster audience and the Web attribute.
Index: A comparison of the Nebraska Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nebraska Cluster audience is South Dakota Cluster.

Content Affinity Composition Index
South Dakota Cluster 10.34% 24.62x
Farming & Agriculture 0.58% 23.87x
Illinois College Sports 0.57% 20.64x
Iowa Cluster 22.27% 14.34x
College Sports 0.33% 14.09x
Virginia Athletics 0.13% 12.97x
North Dakota Cluster 7.18% 12.24x
Florida College Athletics 0.68% 12.13x
Pac 12 Sports 1.10% 12.01x
Central California Cluster 2.37% 11.84x
Composition Percentage: The overlap percentage between the Nebraska Cluster audience and the Content Affinity attribute.
Index: A comparison of the Nebraska Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Nebraska Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male