Explore the Nebraska Cluster Audience
Below you'll find more information about the Nebraska Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Nebraska Cluster audience.
INTERESTS
The Nebraska Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Nebraska Cluster audience is North Midwest State Fair Visitors.
| Interest | Composition | Index |
| North Midwest State Fair Visitors | 56.31% | 16.72x |
| Liberal News Readers | 24.36% | 12.92x |
| Rapid City Trip Planners | 30.21% | 12.39x |
| Advertising Professionals | 22.20% | 12.26x |
| NCAA Fans | 26.47% | 12.24x |
| Iowa Hawkeyes Fans | 34.72% | 12.16x |
| Financial News Readers | 21.28% | 11.77x |
| College Football Fans | 30.41% | 11.74x |
| Tampa and St Petersburg Trip Planners | 23.01% | 11.73x |
| Financial Business Intelligence Researchers | 22.21% | 11.59x |
Composition Percentage:
The overlap percentage between the Nebraska Cluster audience and the Interest attribute.
Index: A comparison of the Nebraska Cluster audience to the internet population.
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APPAREL RETAILERS
The Nebraska Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Nebraska Cluster audience is Buckle.
| Location | Composition | Index |
| Buckle | 0.05% | 2.71x |
| Lululemon | 0.02% | 2.38x |
| Maurices | 0.07% | 2.33x |
| Old Navy | 0.05% | 1.55x |
| Carhartt | 0.26% | 1.35x |
| American Eagle Outfitters | 0.02% | 1.32x |
| Victoria's Secret | 0.04% | 1.31x |
| White House Black Market | 0.02% | 1.30x |
| Mens Wearhouse | 0.03% | 1.25x |
| Dressbarn | 0.02% | 1.24x |
Composition Percentage:
The overlap percentage between the Nebraska Cluster audience and the Location attribute.
Index: A comparison of the Nebraska Cluster audience to the internet population.
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WEBSITES
The Nebraska Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Nebraska Cluster audience is hailvarsity.com.
| Website | Composition | Index |
| hailvarsity.com | 6.02% | 148.45x |
| capitalhumanesociety.org | 1.16% | 142.58x |
| norfolkdailynews.com | 2.41% | 142.02x |
| huskercorner.com | 3.39% | 140.92x |
| bestcare.org | 1.08% | 140.36x |
| cornnation.com | 8.69% | 133.31x |
| fox42kptm.com | 4.10% | 127.30x |
| nebraska.tv | 10.03% | 127.14x |
| wahoo-ashland-waverly.com | 1.41% | 126.59x |
| huskers.com | 12.34% | 126.15x |
Composition Percentage:
The overlap percentage between the Nebraska Cluster audience and the Web attribute.
Index: A comparison of the Nebraska Cluster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Nebraska Cluster audience is South Dakota Cluster.
| Content Affinity | Composition | Index |
| South Dakota Cluster | 11.24% | 26.00x |
| Farming & Agriculture | 0.50% | 21.88x |
| Illinois College Sports | 0.56% | 21.26x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.10% | 15.59x |
| Iowa Cluster | 24.58% | 15.20x |
| North Dakota Cluster | 8.84% | 13.67x |
| Central California Cluster | 2.70% | 13.30x |
| Alaska Cluster | 1.44% | 13.02x |
| Florida College Athletics | 0.89% | 12.87x |
| Environmental Conservation | 0.06% | 12.83x |
Composition Percentage:
The overlap percentage between the Nebraska Cluster audience and the Content Affinity attribute.
Index: A comparison of the Nebraska Cluster audience to the internet population.
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DEMOGRAPHICS
The Nebraska Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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