NEBRASKA CLUSTER

Audience Size: 1.2 Million Devices

View All Audiences

Explore the Nebraska Cluster Audience

Below you'll find more information about the Nebraska Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Nebraska Cluster audience.

INTERESTS

The Nebraska Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nebraska Cluster audience is Iowa Hawkeyes Fans.

Interest	Composition	Index
Iowa Hawkeyes Fans	22.44%	14.43x
College Football Fans	18.71%	11.36x
Rapid City Trip Planners	18.32%	10.31x
Kansas City Royals Fans	16.34%	9.87x
March Madness Enthusiasts	12.44%	9.73x
NCAA Fans	12.95%	9.37x
Big 12 Fans	13.02%	8.12x
Kansas City Chiefs Fans	11.96%	8.06x
Denver Broncos Fans	9.99%	7.31x
Ohio State Buckeyes Fans	10.96%	7.30x

Composition Percentage: The overlap percentage between the Nebraska Cluster audience and the Interest attribute.

Index: A comparison of the Nebraska Cluster audience to the internet population.

APPAREL RETAILERS

The Nebraska Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nebraska Cluster audience is Hollister.

Location	Composition	Index
Hollister	0.02%	1.92x
Eddie Bauer	0.01%	1.43x
Carhartt	0.24%	1.42x
Aeropostale	0.03%	1.26x
Express	0.02%	1.25x
Gymboree	0.03%	1.23x
Ralph Lauren	0.01%	1.21x
American Eagle Outfitters	0.04%	1.15x
Banana Republic	0.03%	1.13x
The North Face	0.01%	0.94x

Composition Percentage: The overlap percentage between the Nebraska Cluster audience and the Location attribute.

Index: A comparison of the Nebraska Cluster audience to the internet population.

WEBSITES

The Nebraska Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Nebraska Cluster audience is hailvarsity.com.

Website	Composition	Index
hailvarsity.com	2.09%	296.06x
liedcenter.org	2.51%	270.98x
npdodge.com	6.75%	269.41x
nebraska.tv	2.93%	261.77x
bryanhealth.com	4.03%	260.03x
wahoo-ashland-waverly.com	1.29%	251.10x
huskermax.com	5.46%	249.44x
myantelopecountynews.com	1.29%	248.02x
klkntv.com	11.47%	245.03x
knopnews2.com	2.86%	243.92x

Composition Percentage: The overlap percentage between the Nebraska Cluster audience and the Web attribute.

Index: A comparison of the Nebraska Cluster audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nebraska Cluster audience is South Dakota Cluster.

Content Affinity	Composition	Index
South Dakota Cluster	8.28%	24.35x
Illinois College Sports	0.40%	18.51x
Iowa Cluster	17.42%	14.77x
Farming & Agriculture	2.28%	14.03x
Assorted Topics #11662 (Viral Media, Paid Traffic)	2.89%	11.02x
Kansas City News	11.55%	9.64x
Colorado Cluster	3.86%	9.46x
Assorted Topics #11418 (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania)	0.25%	9.17x
Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research)	0.19%	8.67x
North Dakota Cluster	3.67%	8.56x

Composition Percentage: The overlap percentage between the Nebraska Cluster audience and the Content Affinity attribute.

Index: A comparison of the Nebraska Cluster audience to the internet population.

DEMOGRAPHICS

The Nebraska Cluster audience resonates most for the following age and income brackets.

Age

65+

Income

Under $25,000