NEBRASKA CLUSTER

Audience Size: 1.9 Million Devices

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Explore the Nebraska Cluster Audience

Below you'll find more information about the Nebraska Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Nebraska Cluster audience.

INTERESTS

The Nebraska Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nebraska Cluster audience is North Midwest State Fair Visitors.

Interest	Composition	Index
North Midwest State Fair Visitors	48.80%	16.48x
Rapid City Trip Planners	28.94%	12.55x
Iowa Hawkeyes Fans	30.52%	12.43x
Liberal News Readers	23.66%	12.08x
Country Music Fans	24.31%	11.91x
Tampa and St Petersburg Trip Planners	22.03%	11.48x
Financial Business Intelligence Researchers	22.36%	10.91x
Oregon Ducks Fans	23.86%	10.86x
Conservative News Readers	22.92%	10.74x
Advertising Professionals	21.56%	10.65x

Composition Percentage: The overlap percentage between the Nebraska Cluster audience and the Interest attribute.

Index: A comparison of the Nebraska Cluster audience to the internet population.

APPAREL RETAILERS

The Nebraska Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nebraska Cluster audience is Buckle.

Location	Composition	Index
Buckle	0.02%	3.44x
Maurices	0.01%	2.15x
White House Black Market	0.01%	1.97x
LOFT	0.01%	1.67x
Carhartt	0.16%	1.40x
Journeys	0.01%	1.21x
Victoria's Secret	0.01%	1.09x
Old Navy	0.01%	0.91x
Mens Wearhouse	0.01%	0.75x

Composition Percentage: The overlap percentage between the Nebraska Cluster audience and the Location attribute.

Index: A comparison of the Nebraska Cluster audience to the internet population.

WEBSITES

The Nebraska Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Nebraska Cluster audience is liedcenter.org.

Website	Composition	Index
liedcenter.org	1.04%	112.96x
npdodge.com	2.37%	111.58x
bryanhealth.com	1.53%	110.04x
hailvarsity.com	6.25%	108.72x
huskers.com	1.94%	105.85x
omahamagazine.com	1.22%	103.99x
lexch.com	1.27%	99.77x
wahoo-ashland-waverly.com	1.17%	99.60x
norfolkdailynews.com	2.14%	98.50x
huskercorner.com	3.90%	97.73x

Composition Percentage: The overlap percentage between the Nebraska Cluster audience and the Web attribute.

Index: A comparison of the Nebraska Cluster audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nebraska Cluster audience is South Dakota Cluster.

Content Affinity	Composition	Index
South Dakota Cluster	12.72%	23.46x
Farming & Agriculture	1.77%	20.09x
Illinois College Sports	0.38%	19.86x
Assorted Topics (Web Hosting, Fiction Storytelling, Research)	0.05%	14.44x
North Dakota Cluster	11.63%	14.23x
Iowa Cluster	28.80%	14.19x
Local & Travel England - North Midlands	0.06%	13.94x
Environmental Conservation	0.06%	12.36x
Central California Cluster	4.52%	11.39x
Local & Travel England - Northern England	0.14%	11.18x

Composition Percentage: The overlap percentage between the Nebraska Cluster audience and the Content Affinity attribute.

Index: A comparison of the Nebraska Cluster audience to the internet population.

DEMOGRAPHICS

The Nebraska Cluster audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male