Dstillery Audiences

NEW ENGLAND UNIVERSITIES

Audience Size: 733.4 Thousand Devices

Explore the New England Universities Audience

Below you'll find more information about the New England Universities audience, broken down in different categories based on their digital and physical behaviors. These are 733.4 thousand unique devices whose actions qualify for the New England Universities audience.

Dstillery Crafted Audiences

INTERESTS

The New England Universities audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New England Universities audience is Harvard University Fans.

Interest Composition Index
Harvard University Fans 68.58% 26.82x
Boston Trip Planners 51.63% 22.97x
Yale University Fans 52.82% 21.16x
College Students 51.92% 19.69x
College Professors 48.77% 18.34x
Cape Cod News Readers 45.72% 18.17x
Medical Science Researchers 43.16% 18.10x
Tutoring Resources Researchers 43.65% 17.75x
Internal Medicine Journal Researchers 48.18% 16.73x
Liberal Think Tank Readers 40.60% 16.05x
Composition Percentage: The overlap percentage between the New England Universities audience and the Interest attribute.
Index: A comparison of the New England Universities audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New England Universities audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New England Universities audience is Everlane.

Location Composition Index
Everlane 0.02% 3.41x
Bonobos 0.23% 2.77x
LL Bean 0.02% 2.50x
Abercrombie & Fitch 0.01% 2.48x
Supreme 0.02% 2.41x
Armani 0.06% 2.39x
Lorna Jane 0.01% 2.28x
Intermix 0.02% 2.07x
Ralph Lauren 0.02% 1.93x
Saint Laurent Paris 0.02% 1.89x
Composition Percentage: The overlap percentage between the New England Universities audience and the Location attribute.
Index: A comparison of the New England Universities audience to the internet population.
Dstillery Web Insights

WEBSITES

The New England Universities audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New England Universities audience is umassmemorialhealthcare.org.

Website Composition Index
umassmemorialhealthcare.org 3.52% 266.85x
simmons.edu 5.99% 241.12x
umassmemorial.org 4.57% 234.17x
emersonhospital.org 3.13% 222.32x
beverlyhospital.org 2.13% 213.54x
umb.edu 1.90% 210.24x
masseyeandear.org 6.03% 207.26x
massmed.org 2.07% 205.58x
bc.edu 2.74% 197.26x
brighamandwomens.org 2.80% 189.36x
Composition Percentage: The overlap percentage between the New England Universities audience and the Web attribute.
Index: A comparison of the New England Universities audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New England Universities audience is Philanthropy - Nonprofits.

Content Affinity Composition Index
Philanthropy - Nonprofits 2.55% 42.21x
New England & Ivy League Sports 8.86% 38.25x
London Tourism 0.46% 33.89x
MBA Education 14.41% 31.62x
Law School Research Cluster 0.88% 29.86x
Education Cluster 15.71% 29.49x
University Press 12.75% 29.29x
Online Games 6.86% 29.23x
Social & Demographic Trends 3.18% 28.46x
Aid Groups 2.64% 27.91x
Composition Percentage: The overlap percentage between the New England Universities audience and the Content Affinity attribute.
Index: A comparison of the New England Universities audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New England Universities audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female