Dstillery Audiences

NEW ENGLAND & IVY LEAGUE SPORTS

Audience Size: 398.5 Thousand Devices

Explore the New England & Ivy League Sports Audience

Below you'll find more information about the New England & Ivy League Sports audience, broken down in different categories based on their digital and physical behaviors. These are 398.5 thousand unique devices whose actions qualify for the New England & Ivy League Sports audience.

Dstillery Crafted Audiences

INTERESTS

The New England & Ivy League Sports audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New England & Ivy League Sports audience is Lacrosse Enthusiasts.

Interest Composition Index
Lacrosse Enthusiasts 50.13% 36.38x
NCAA Fans 42.05% 35.61x
Yale University Fans 48.22% 35.56x
Rowing Enthusiasts 42.04% 30.33x
Duke Blue Devils Fans 40.98% 29.66x
NCAA Football Fans 36.40% 28.58x
High School Sports Researchers 37.05% 27.26x
Big East Fans 34.96% 27.08x
Swimming Enthusiasts 30.20% 25.79x
March Madness Enthusiasts 31.60% 25.77x
Composition Percentage: The overlap percentage between the New England & Ivy League Sports audience and the Interest attribute.
Index: A comparison of the New England & Ivy League Sports audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New England & Ivy League Sports audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New England & Ivy League Sports audience is Ralph Lauren.

Location Composition Index
Ralph Lauren 0.07% 3.37x
Calvin Klein 0.02% 2.95x
Bonobos 0.26% 2.82x
Supreme 0.04% 2.78x
LL Bean 0.03% 2.74x
Intermix 0.03% 2.63x
Armani 0.08% 2.15x
Ann Taylor 0.07% 2.04x
Urban Outfitters 0.13% 1.94x
Brooks Brothers 0.08% 1.92x
Composition Percentage: The overlap percentage between the New England & Ivy League Sports audience and the Location attribute.
Index: A comparison of the New England & Ivy League Sports audience to the internet population.
Dstillery Web Insights

WEBSITES

The New England & Ivy League Sports audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New England & Ivy League Sports audience is nescac.com.

Website Composition Index
nescac.com 6.78% 521.30x
bantamsports.com 6.63% 461.39x
gotuftsjumbos.com 9.03% 431.01x
middlebury.edu 7.61% 407.06x
brownbears.com 9.29% 405.68x
goholycross.com 7.02% 399.58x
dartmouthsports.com 8.72% 389.98x
amherst.edu 9.04% 389.96x
bryantbulldogs.com 7.93% 388.40x
goprincetontigers.com 5.20% 364.90x
Composition Percentage: The overlap percentage between the New England & Ivy League Sports audience and the Web attribute.
Index: A comparison of the New England & Ivy League Sports audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New England & Ivy League Sports audience is Upstate New York State Athletics.

Content Affinity Composition Index
Upstate New York State Athletics 2.60% 167.23x
Virginia Athletics 6.23% 133.53x
Lacrosse College Athletics 13.72% 128.49x
Illinois College Sports 3.91% 105.29x
Southeast College Athletics 11.99% 75.86x
College Sports 9.59% 71.70x
Florida College Athletics 25.71% 67.55x
Pac 12 Sports 9.17% 64.43x
New England Universities 21.00% 34.21x
US Soccer 5.50% 32.45x
Composition Percentage: The overlap percentage between the New England & Ivy League Sports audience and the Content Affinity attribute.
Index: A comparison of the New England & Ivy League Sports audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New England & Ivy League Sports audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male