Dstillery Audiences

NEW ENGLAND & IVY LEAGUE SPORTS

Audience Size: 348.4 Thousand Devices

Explore the New England & Ivy League Sports Audience

Below you'll find more information about the New England & Ivy League Sports audience, broken down in different categories based on their digital and physical behaviors. These are 348.4 thousand unique devices whose actions qualify for the New England & Ivy League Sports audience.

Dstillery Crafted Audiences

INTERESTS

The New England & Ivy League Sports audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New England & Ivy League Sports audience is Yale University Fans.

Interest Composition Index
Yale University Fans 59.24% 23.72x
NCAA Fans 53.39% 23.01x
Lacrosse Enthusiasts 57.18% 22.28x
Duke Blue Devils Fans 52.12% 20.85x
Rowing Enthusiasts 51.15% 20.14x
NCAA Football Fans 48.12% 19.43x
High School Sports Researchers 47.27% 18.72x
Olympics Fans 48.65% 18.69x
College Aspirants 48.76% 18.49x
Big East Fans 44.70% 18.20x
Composition Percentage: The overlap percentage between the New England & Ivy League Sports audience and the Interest attribute.
Index: A comparison of the New England & Ivy League Sports audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New England & Ivy League Sports audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New England & Ivy League Sports audience is Uniqlo.

Location Composition Index
Uniqlo 0.05% 2.89x
Armani 0.07% 2.89x
Bonobos 0.26% 2.87x
Supreme 0.02% 2.78x
Intermix 0.02% 2.61x
Everlane 0.01% 2.41x
LL Bean 0.01% 2.25x
Ann Taylor 0.05% 2.18x
Ralph Lauren 0.02% 2.18x
Hugo Boss 0.08% 1.98x
Composition Percentage: The overlap percentage between the New England & Ivy League Sports audience and the Location attribute.
Index: A comparison of the New England & Ivy League Sports audience to the internet population.
Dstillery Web Insights

WEBSITES

The New England & Ivy League Sports audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New England & Ivy League Sports audience is gotuftsjumbos.com.

Website Composition Index
gotuftsjumbos.com 9.41% 563.54x
brownbears.com 8.74% 541.98x
middlebury.edu 8.05% 541.18x
amherst.edu 9.26% 519.43x
dartmouthsports.com 8.36% 513.50x
bryantbulldogs.com 8.43% 511.84x
bowdoin.edu 8.26% 477.00x
yalebulldogs.com 15.57% 452.13x
mitathletics.com 7.15% 428.32x
gorhody.com 8.12% 421.18x
Composition Percentage: The overlap percentage between the New England & Ivy League Sports audience and the Web attribute.
Index: A comparison of the New England & Ivy League Sports audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New England & Ivy League Sports audience is Upstate New York State Athletics.

Content Affinity Composition Index
Upstate New York State Athletics 2.69% 185.12x
Virginia Athletics 5.91% 150.49x
Lacrosse College Athletics 12.72% 143.99x
Illinois College Sports 3.74% 131.25x
Southeast College Athletics 11.14% 88.90x
Pac 12 Sports 8.52% 80.45x
Florida College Athletics 25.29% 78.11x
College Sports 9.47% 77.85x
New England Universities 18.65% 38.25x
US Soccer 5.31% 36.45x
Composition Percentage: The overlap percentage between the New England & Ivy League Sports audience and the Content Affinity attribute.
Index: A comparison of the New England & Ivy League Sports audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New England & Ivy League Sports audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male