Dstillery Audiences

NEW ENGLAND & IVY LEAGUE SPORTS

Audience Size: 56 Thousand Devices

Explore the New England & Ivy League Sports Audience

Below you'll find more information about the New England & Ivy League Sports audience, broken down in different categories based on their digital and physical behaviors. These are 56 thousand unique devices whose actions qualify for the New England & Ivy League Sports audience.

Dstillery Crafted Audiences

INTERESTS

The New England & Ivy League Sports audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New England & Ivy League Sports audience is College Athletic Scholarships Researchers.

Interest Composition Index
College Athletic Scholarships Researchers 77.37% 35.50x
NCAA Fans 59.77% 30.19x
Yale University Fans 64.80% 27.83x
Swimming Enthusiasts 53.97% 25.55x
Duke Blue Devils Fans 64.99% 25.17x
High School Sports Researchers 61.51% 24.45x
NCAA Football Fans 58.99% 24.32x
College Football Fans 54.55% 23.07x
March Madness Enthusiasts 54.16% 22.20x
UConn Huskies Fans 44.68% 21.86x
Composition Percentage: The overlap percentage between the New England & Ivy League Sports audience and the Interest attribute.
Index: A comparison of the New England & Ivy League Sports audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New England & Ivy League Sports audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New England & Ivy League Sports audience is White House Black Market.

Location Composition Index
White House Black Market 0.02% 2.88x
Jos A. Bank Clothiers 0.01% 1.82x
American Eagle Outfitters 0.01% 1.77x
Maurices 0.02% 1.43x
Old Navy 0.02% 1.42x
Journeys 0.02% 1.36x
Carhartt 0.02% 0.65x
Composition Percentage: The overlap percentage between the New England & Ivy League Sports audience and the Location attribute.
Index: A comparison of the New England & Ivy League Sports audience to the internet population.
Dstillery Web Insights

WEBSITES

The New England & Ivy League Sports audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New England & Ivy League Sports audience is usatodayhss.com.

Website Composition Index
usatodayhss.com 13.52% 104.65x
uscho.com 10.75% 103.90x
rolltide.com 9.53% 95.19x
huskers.com 6.26% 69.09x
thedp.com 6.45% 67.91x
eagletribune.com 6.62% 55.47x
psu.edu 6.75% 54.27x
metrowestdailynews.com 6.64% 52.05x
salemnews.com 4.85% 50.53x
gazettenet.com 5.23% 49.44x
Composition Percentage: The overlap percentage between the New England & Ivy League Sports audience and the Web attribute.
Index: A comparison of the New England & Ivy League Sports audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New England & Ivy League Sports audience is Lacrosse College Athletics.

Content Affinity Composition Index
Lacrosse College Athletics 8.03% 394.21x
Illinois College Sports 7.70% 331.38x
College Sports 9.22% 306.96x
Southeast College Athletics 19.84% 283.77x
Florida College Athletics 19.03% 263.92x
Pac 12 Sports 13.88% 184.53x
US Soccer 2.70% 84.54x
MBA Education 3.44% 46.29x
New England Universities 9.00% 45.53x
Education Cluster 2.67% 42.62x
Composition Percentage: The overlap percentage between the New England & Ivy League Sports audience and the Content Affinity attribute.
Index: A comparison of the New England & Ivy League Sports audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New England & Ivy League Sports audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male