Dstillery Audiences

NEW ENGLAND & IVY LEAGUE SPORTS

Audience Size: 409.4 Thousand Devices

Explore the New England & Ivy League Sports Audience

Below you'll find more information about the New England & Ivy League Sports audience, broken down in different categories based on their digital and physical behaviors. These are 409.4 thousand unique devices whose actions qualify for the New England & Ivy League Sports audience.

Dstillery Crafted Audiences

INTERESTS

The New England & Ivy League Sports audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New England & Ivy League Sports audience is Lacrosse Enthusiasts.

Interest Composition Index
Lacrosse Enthusiasts 53.12% 27.58x
Yale University Fans 55.27% 25.72x
NCAA Fans 50.04% 25.19x
Duke Blue Devils Fans 44.68% 22.47x
Rowing Enthusiasts 46.25% 21.71x
NCAA Football Fans 41.35% 21.44x
High School Sports Researchers 42.29% 20.66x
Big East Fans 38.75% 19.85x
March Madness Enthusiasts 36.29% 19.82x
Olympics Fans 45.71% 19.23x
Composition Percentage: The overlap percentage between the New England & Ivy League Sports audience and the Interest attribute.
Index: A comparison of the New England & Ivy League Sports audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New England & Ivy League Sports audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New England & Ivy League Sports audience is Bonobos.

Location Composition Index
Bonobos 0.24% 3.29x
Lorna Jane 0.02% 2.98x
Intermix 0.03% 2.85x
LL Bean 0.03% 2.85x
Saint Laurent Paris 0.03% 2.82x
Patagonia 0.05% 2.56x
Carhartt 0.01% 2.45x
Supreme 0.04% 2.45x
Calvin Klein 0.01% 2.35x
Urban Outfitters 0.14% 2.33x
Composition Percentage: The overlap percentage between the New England & Ivy League Sports audience and the Location attribute.
Index: A comparison of the New England & Ivy League Sports audience to the internet population.
Dstillery Web Insights

WEBSITES

The New England & Ivy League Sports audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New England & Ivy League Sports audience is nescac.com.

Website Composition Index
nescac.com 6.97% 514.90x
bantamsports.com 6.59% 456.26x
gotuftsjumbos.com 9.13% 427.44x
brownbears.com 9.16% 407.15x
middlebury.edu 7.62% 404.98x
goholycross.com 6.91% 393.58x
dartmouthsports.com 8.58% 390.43x
amherst.edu 9.02% 386.97x
bryantbulldogs.com 7.80% 386.97x
goprincetontigers.com 5.24% 364.90x
Composition Percentage: The overlap percentage between the New England & Ivy League Sports audience and the Web attribute.
Index: A comparison of the New England & Ivy League Sports audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New England & Ivy League Sports audience is Upstate New York State Athletics.

Content Affinity Composition Index
Upstate New York State Athletics 2.69% 146.45x
Lacrosse College Athletics 13.59% 118.98x
Virginia Athletics 6.14% 117.33x
Illinois College Sports 4.26% 89.72x
Southeast College Athletics 12.64% 65.00x
College Sports 9.88% 62.82x
Florida College Athletics 26.84% 58.93x
Pac 12 Sports 10.27% 51.93x
New England Universities 21.10% 30.18x
US Soccer 5.19% 29.35x
Composition Percentage: The overlap percentage between the New England & Ivy League Sports audience and the Content Affinity attribute.
Index: A comparison of the New England & Ivy League Sports audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New England & Ivy League Sports audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male