NEW ENGLAND & IVY LEAGUE SPORTS

Audience Size: 31.9 Thousand Devices

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Explore the New England & Ivy League Sports Audience

Below you'll find more information about the New England & Ivy League Sports audience, broken down in different categories based on their digital and physical behaviors. These are 31.9 thousand unique devices whose actions qualify for the New England & Ivy League Sports audience.

INTERESTS

The New England & Ivy League Sports audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New England & Ivy League Sports audience is College Athletic Scholarships Researchers.

Interest	Composition	Index
College Athletic Scholarships Researchers	68.14%	46.96x
NCAA Fans	69.36%	44.65x
College Football Fans	78.92%	27.97x
High School Sports Researchers	49.02%	27.79x
March Madness Enthusiasts	78.19%	27.56x
Professional Lacrosse Fans	90.93%	25.57x
Swimming Enthusiasts	44.61%	25.25x
ESPN Enthusiasts	30.64%	24.33x
Parents of Teenagers Going to College	37.50%	23.97x
Olympics Fans	36.52%	23.55x

Composition Percentage: The overlap percentage between the New England & Ivy League Sports audience and the Interest attribute.

Index: A comparison of the New England & Ivy League Sports audience to the internet population.

APPAREL RETAILERS

The New England & Ivy League Sports audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New England & Ivy League Sports audience is Old Navy.

Location	Composition	Index
Old Navy	0.10%	4.19x
H&M	0.05%	3.42x
Mens Wearhouse	0.05%	2.94x
Urban Outfitters	0.03%	1.90x
Maurices	0.02%	1.40x
Buckle	0.01%	1.25x

Composition Percentage: The overlap percentage between the New England & Ivy League Sports audience and the Location attribute.

Index: A comparison of the New England & Ivy League Sports audience to the internet population.

WEBSITES

The New England & Ivy League Sports audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New England & Ivy League Sports audience is uwbadgers.com.

Website	Composition	Index
uwbadgers.com	14.56%	101.87x
rolltide.com	13.35%	101.84x
uscho.com	12.55%	79.05x
athletic.net	10.70%	47.10x
milesplit.com	12.13%	46.06x
ncaa.com	56.97%	41.82x
usatodayhss.com	6.74%	39.05x
collegefactual.com	10.71%	34.31x
wickedlocal.com	4.44%	33.53x
flowrestling.org	6.35%	33.12x

Composition Percentage: The overlap percentage between the New England & Ivy League Sports audience and the Web attribute.

Index: A comparison of the New England & Ivy League Sports audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New England & Ivy League Sports audience is Illinois College Sports.

Content Affinity	Composition	Index
Illinois College Sports	12.20%	380.92x
Southeast College Athletics	27.07%	316.56x
Florida College Athletics	8.49%	216.30x
Pac 12 Sports	18.54%	177.25x
Texas University Athletics	10.20%	31.02x
College Planning	1.95%	26.75x
Vermont Cluster	2.93%	25.11x
New England Universities	1.07%	24.01x
Sports News & Apparel	15.41%	23.02x
Running & Marathons	7.95%	18.64x

Composition Percentage: The overlap percentage between the New England & Ivy League Sports audience and the Content Affinity attribute.

Index: A comparison of the New England & Ivy League Sports audience to the internet population.

DEMOGRAPHICS

The New England & Ivy League Sports audience resonates most for the following age bracket and gender.

Age

18-24

Gender

Male