Dstillery Audiences

NEW HAMPSHIRE NEWS

Audience Size: 438.7 Thousand Devices

Explore the New Hampshire News Audience

Below you'll find more information about the New Hampshire News audience, broken down in different categories based on their digital and physical behaviors. These are 438.7 thousand unique devices whose actions qualify for the New Hampshire News audience.

Dstillery Crafted Audiences

INTERESTS

The New Hampshire News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Hampshire News audience is Boston Trip Planners.

Interest Composition Index
Boston Trip Planners 34.27% 20.07x
Cape Cod News Readers 46.70% 19.88x
School Closings Updates Readers 27.39% 17.63x
New England Patriots Fans 40.25% 16.55x
UConn Huskies Fans 31.76% 15.86x
Canoeing and Kayaking Enthusiasts 41.91% 14.74x
North East State Fair Visitors 45.57% 13.87x
Vermont Trip Planners 34.98% 13.28x
Coffee Lovers 27.20% 13.08x
Boston Bruins Fans 29.37% 12.66x
Composition Percentage: The overlap percentage between the New Hampshire News audience and the Interest attribute.
Index: A comparison of the New Hampshire News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Hampshire News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Hampshire News audience is Carhartt.

Location Composition Index
Carhartt 0.05% 1.00x
Composition Percentage: The overlap percentage between the New Hampshire News audience and the Location attribute.
Index: A comparison of the New Hampshire News audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Hampshire News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Hampshire News audience is nashuatelegraph.com.

Website Composition Index
nashuatelegraph.com 10.01% 307.88x
nhmagazine.com 13.15% 254.95x
fosters.com 26.01% 254.17x
necu.org 5.03% 247.02x
sentinelsource.com 11.48% 220.79x
neren.com 5.78% 212.60x
manchesterinklink.com 15.33% 212.46x
seacoastonline.com 44.78% 203.96x
concordmonitor.com 30.10% 203.33x
unionleader.com 47.70% 201.42x
Composition Percentage: The overlap percentage between the New Hampshire News audience and the Web attribute.
Index: A comparison of the New Hampshire News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Hampshire News audience is Vermont Cluster.

Content Affinity Composition Index
Vermont Cluster 8.62% 41.85x
Maine Cluster 23.50% 35.00x
Online Games 8.31% 32.39x
Rhode Island Cluster 8.57% 19.59x
New England & Ivy League Sports 0.97% 18.06x
Upstate New York State Athletics 0.05% 17.85x
Environmental Conservation 0.07% 17.62x
New England Universities 2.98% 14.99x
Assorted Topics (Power Trains, Drones, Web Design) 0.45% 14.61x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.09% 13.75x
Composition Percentage: The overlap percentage between the New Hampshire News audience and the Content Affinity attribute.
Index: A comparison of the New Hampshire News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Hampshire News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male