Dstillery Audiences

NEW HAMPSHIRE NEWS

Audience Size: 541 Thousand Devices

Explore the New Hampshire News Audience

Below you'll find more information about the New Hampshire News audience, broken down in different categories based on their digital and physical behaviors. These are 541 thousand unique devices whose actions qualify for the New Hampshire News audience.

Dstillery Crafted Audiences

INTERESTS

The New Hampshire News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Hampshire News audience is Cape Cod News Readers.

Interest Composition Index
Cape Cod News Readers 45.42% 18.71x
Boston Trip Planners 33.88% 17.72x
School Closings Updates Readers 27.51% 16.96x
New England Patriots Fans 41.47% 15.93x
Canoeing and Kayaking Enthusiasts 43.24% 15.09x
UConn Huskies Fans 31.16% 13.90x
North East State Fair Visitors 44.89% 13.38x
Vermont Trip Planners 36.73% 13.27x
Coffee Lovers 27.67% 12.25x
Boston Bruins Fans 29.51% 12.10x
Composition Percentage: The overlap percentage between the New Hampshire News audience and the Interest attribute.
Index: A comparison of the New Hampshire News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Hampshire News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Hampshire News audience is Talbots.

Location Composition Index
Talbots 0.02% 2.91x
J. Crew 0.02% 2.52x
Banana Republic 0.03% 2.32x
Lululemon 0.01% 2.29x
Dressbarn 0.02% 2.25x
Eddie Bauer 0.01% 2.24x
Aeropostale 0.02% 1.92x
Zumiez 0.02% 1.75x
White House Black Market 0.02% 1.74x
Express 0.02% 1.74x
Composition Percentage: The overlap percentage between the New Hampshire News audience and the Location attribute.
Index: A comparison of the New Hampshire News audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Hampshire News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Hampshire News audience is nashuatelegraph.com.

Website Composition Index
nashuatelegraph.com 9.53% 287.08x
nhmagazine.com 15.47% 246.27x
necu.org 4.89% 240.73x
fosters.com 25.35% 222.88x
manchesterinklink.com 15.14% 202.65x
neren.com 6.55% 200.12x
sentinelsource.com 10.96% 197.86x
unionleader.com 45.88% 196.30x
concordmonitor.com 28.15% 193.67x
nhbr.com 6.79% 192.85x
Composition Percentage: The overlap percentage between the New Hampshire News audience and the Web attribute.
Index: A comparison of the New Hampshire News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Hampshire News audience is Vermont Cluster.

Content Affinity Composition Index
Vermont Cluster 8.63% 39.47x
Maine Cluster 24.85% 32.61x
Online Games 8.11% 30.66x
Rhode Island Cluster 9.00% 18.77x
Upstate New York State Athletics 0.05% 17.44x
New England & Ivy League Sports 0.96% 16.65x
New England Universities 2.88% 15.25x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.10% 14.93x
Assorted Topics (Power Trains, Drones, Web Design) 0.38% 13.87x
Bird Watching 0.10% 13.18x
Composition Percentage: The overlap percentage between the New Hampshire News audience and the Content Affinity attribute.
Index: A comparison of the New Hampshire News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Hampshire News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male