Dstillery Audiences

NEW JERSEY NEWS CLUSTER

Audience Size: 3.9 Million Devices

Explore the New Jersey News Cluster Audience

Below you'll find more information about the New Jersey News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the New Jersey News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Jersey News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Jersey News Cluster audience is New York Mets Fans.

Interest Composition Index
New York Mets Fans 31.04% 12.68x
Liberal News Readers 20.72% 12.23x
TV Advertising Professionals 18.22% 11.13x
Financial Business Intelligence Researchers 19.47% 11.11x
Financial News Readers 18.62% 11.06x
Penn State Nittany Lions Fans 23.50% 10.93x
Philadelphia Trip Planners 20.91% 10.88x
Tampa and St Petersburg Trip Planners 19.91% 10.88x
Entertainment Industry Decision Makers 18.36% 10.71x
Advertising Professionals 18.23% 10.67x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Interest attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Jersey News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Jersey News Cluster audience is Forever 21.

Location Composition Index
Forever 21 0.01% 1.73x
H&M 0.01% 1.59x
Zumiez 0.02% 1.40x
Gap 0.02% 1.36x
Aeropostale 0.02% 1.35x
American Eagle Outfitters 0.02% 1.35x
Banana Republic 0.02% 1.32x
The Childrens Place 0.02% 1.16x
Journeys 0.03% 1.10x
Old Navy 0.03% 1.10x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Location attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Jersey News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Jersey News Cluster audience is newjerseyhills.com.

Website Composition Index
newjerseyhills.com 2.80% 43.67x
funnewjersey.com 1.91% 40.45x
trentonian.com 3.12% 40.31x
mycentraljersey.com 11.55% 39.21x
boozyburbs.com 1.48% 39.11x
njmls.com 1.01% 38.85x
njherald.com 5.77% 38.74x
dailyrecord.com 4.73% 38.46x
shorebeat.com 1.16% 37.42x
insidernj.com 3.39% 35.47x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Web attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Jersey News Cluster audience is New Jersey Travel Location Cluster.

Content Affinity Composition Index
New Jersey Travel Location Cluster 6.11% 20.06x
Hudson Valley New York Media 7.37% 14.30x
New York City Real Estate Research Cluster 8.22% 13.87x
New York City Family & Activity Cluster 18.65% 13.28x
Horse Racing 0.27% 12.18x
NYC Tourist Attractions 2.77% 11.95x
Upstate New York State Athletics 0.03% 11.57x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.01% 10.08x
Philadelphia Cluster 16.00% 10.02x
Ireland Cluster 3.47% 9.68x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Jersey News Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male