Dstillery Audiences

NEW JERSEY NEWS CLUSTER

Audience Size: 4 Million Devices

Explore the New Jersey News Cluster Audience

Below you'll find more information about the New Jersey News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the New Jersey News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Jersey News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Jersey News Cluster audience is New York Mets Fans.

Interest Composition Index
New York Mets Fans 35.16% 12.82x
New York Yankees Fans 30.59% 11.14x
Penn State Nittany Lions Fans 28.94% 11.13x
Liberal News Readers 29.94% 10.49x
Philadelphia Trip Planners 30.55% 10.38x
Republicans 29.10% 10.30x
Tampa and St Petersburg Trip Planners 26.70% 10.22x
UConn Huskies Fans 28.19% 10.20x
New York Rangers Fans 25.13% 9.75x
Entertainment Industry Decision Makers 24.06% 9.67x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Interest attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Jersey News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Jersey News Cluster audience is Intermix.

Location Composition Index
Intermix 0.01% 2.98x
Club Monaco 0.02% 2.04x
Ann Taylor 0.02% 1.97x
Zara 0.03% 1.96x
Ralph Lauren 0.02% 1.87x
Uniqlo 0.02% 1.74x
Armani 0.03% 1.73x
Hugo Boss 0.03% 1.58x
Kate Spade 0.03% 1.57x
American Apparel 0.03% 1.56x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Location attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Jersey News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Jersey News Cluster audience is njsp.org.

Website Composition Index
njsp.org 1.15% 55.13x
njfamily.com 1.45% 54.86x
newjerseyhills.com 2.19% 53.55x
groundsforsculpture.org 1.12% 51.77x
njtvonline.org 2.51% 49.47x
dailyrecord.com 5.41% 48.85x
trentonian.com 4.42% 48.49x
mycentraljersey.com 12.75% 48.46x
boozyburbs.com 1.37% 46.96x
njherald.com 4.35% 46.72x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Web attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Jersey News Cluster audience is New Jersey Travel Location Cluster.

Content Affinity Composition Index
New Jersey Travel Location Cluster 9.43% 19.66x
New York City Family & Activity Cluster 14.65% 15.59x
Hudson Valley New York Media 7.75% 14.72x
New York City Real Estate Research Cluster 6.98% 12.54x
Local & Travel England - North Midlands 0.05% 10.76x
NYC Tourist Attractions 6.62% 10.67x
Philadelphia Cluster 12.98% 10.60x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.06% 10.46x
Upstate New York State Athletics 0.14% 10.33x
Northeast Pennsylvania Cluster 10.51% 9.94x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Jersey News Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male