Dstillery Audiences

NEW JERSEY NEWS CLUSTER

Audience Size: 3.6 Million Devices

Explore the New Jersey News Cluster Audience

Below you'll find more information about the New Jersey News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the New Jersey News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Jersey News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Jersey News Cluster audience is New York Mets Fans.

Interest Composition Index
New York Mets Fans 32.55% 13.73x
New York Yankees Fans 28.31% 12.19x
Penn State Nittany Lions Fans 26.83% 11.34x
Philadelphia Trip Planners 27.44% 11.25x
Liberal News Readers 24.31% 11.00x
Northeastern Voters 29.40% 10.96x
Republicans 27.21% 10.57x
UConn Huskies Fans 25.07% 10.51x
New York Giants Fans 26.01% 10.43x
New York Rangers Fans 24.01% 10.37x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Interest attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Jersey News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Jersey News Cluster audience is Everlane.

Location Composition Index
Everlane 0.01% 2.66x
Supreme 0.02% 2.46x
Club Monaco 0.02% 2.24x
Uniqlo 0.03% 2.05x
Intermix 0.01% 1.90x
Bonobos 0.14% 1.82x
Topshop 0.03% 1.81x
Zara 0.04% 1.72x
Ann Taylor 0.04% 1.69x
Hugo Boss 0.06% 1.66x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Location attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Jersey News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Jersey News Cluster audience is newjerseyhills.com.

Website Composition Index
newjerseyhills.com 1.66% 66.67x
njfamily.com 2.98% 66.34x
njsp.org 1.38% 65.22x
visitnj.org 4.00% 60.29x
thejournalnj.com 1.50% 60.17x
dailyrecord.com 5.67% 60.13x
crystalgolfresort.com 1.68% 59.72x
mycentraljersey.com 11.83% 59.23x
trentonian.com 3.98% 59.11x
boozyburbs.com 1.47% 58.80x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Web attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Jersey News Cluster audience is New Jersey Travel Location Cluster.

Content Affinity Composition Index
New Jersey Travel Location Cluster 11.59% 19.66x
New York City Family & Activity Cluster 16.61% 15.19x
Hudson Valley New York Media 7.78% 14.75x
New York City Real Estate Research Cluster 8.27% 12.67x
Philadelphia Cluster 13.87% 11.00x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.13% 10.96x
NYC Tourist Attractions 7.84% 10.73x
Upstate New York State Athletics 0.15% 10.55x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.20% 10.36x
Local & Travel England - North Midlands 0.04% 10.08x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Jersey News Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male