Dstillery Audiences

NEW JERSEY NEWS CLUSTER

Audience Size: 2.6 Million Devices

Explore the New Jersey News Cluster Audience

Below you'll find more information about the New Jersey News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the New Jersey News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Jersey News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Jersey News Cluster audience is New York Mets Fans.

Interest Composition Index
New York Mets Fans 32.29% 14.75x
New York Yankees Fans 28.86% 12.97x
Philadelphia Trip Planners 26.79% 12.46x
Penn State Nittany Lions Fans 26.35% 12.41x
Liberal News Readers 24.76% 12.33x
UConn Huskies Fans 24.89% 11.56x
Republicans 26.82% 11.54x
Northeastern Voters 28.15% 11.49x
Financial News Readers 22.41% 11.24x
New York Rangers Fans 24.13% 11.11x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Interest attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Jersey News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Jersey News Cluster audience is Club Monaco.

Location Composition Index
Club Monaco 0.02% 2.71x
Uniqlo 0.03% 2.16x
J. Crew 0.03% 2.00x
Saint Laurent Paris 0.01% 1.92x
American Apparel 0.04% 1.90x
Ann Taylor 0.03% 1.79x
Hugo Boss 0.05% 1.72x
Brooks Brothers 0.03% 1.71x
Zara 0.03% 1.68x
Armani 0.03% 1.66x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Location attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Jersey News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Jersey News Cluster audience is nj211.org.

Website Composition Index
nj211.org 1.13% 79.90x
njsp.org 1.73% 74.86x
njfamily.com 2.38% 73.17x
rwjbarnabashealthcareers.org 1.33% 72.30x
groundsforsculpture.org 1.88% 69.52x
newjerseyhills.com 2.15% 68.72x
dailyrecord.com 6.33% 65.74x
mycentraljersey.com 13.83% 62.77x
trentonian.com 4.18% 61.74x
njtvonline.org 3.31% 61.63x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Web attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Jersey News Cluster audience is New Jersey Travel Location Cluster.

Content Affinity Composition Index
New Jersey Travel Location Cluster 10.73% 21.08x
New York City Family & Activity Cluster 16.69% 16.19x
Hudson Valley New York Media 7.82% 16.12x
New York City Real Estate Research Cluster 7.56% 13.85x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.09% 11.78x
NYC Tourist Attractions 7.14% 11.45x
Philadelphia Cluster 13.93% 11.39x
Local & Travel England - North Midlands 0.04% 11.18x
Northeast Pennsylvania Cluster 10.85% 10.69x
Lacrosse College Athletics 0.85% 10.36x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Jersey News Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male