Dstillery Audiences

NEW JERSEY NEWS CLUSTER

Audience Size: 2.9 Million Devices

Explore the New Jersey News Cluster Audience

Below you'll find more information about the New Jersey News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the New Jersey News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Jersey News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Jersey News Cluster audience is Liberal News Readers.

Interest Composition Index
Liberal News Readers 13.85% 13.78x
Tampa and St Petersburg Trip Planners 16.00% 12.66x
New York Mets Fans 28.68% 12.52x
Financial News Readers 11.81% 11.90x
Penn State Nittany Lions Fans 19.82% 11.74x
Financial Business Intelligence Researchers 13.74% 11.70x
TV Advertising Professionals 12.04% 11.26x
Philadelphia Trip Planners 14.93% 11.18x
Advertising Professionals 13.10% 11.15x
Boston Trip Planners 10.79% 11.06x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Interest attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Jersey News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Jersey News Cluster audience is H&M.

Location Composition Index
H&M 0.01% 1.72x
Gap 0.02% 1.57x
Gymboree 0.01% 1.22x
Banana Republic 0.01% 1.20x
American Eagle Outfitters 0.01% 1.06x
Express 0.01% 1.04x
Victoria's Secret 0.02% 0.93x
Mens Wearhouse 0.02% 0.90x
Journeys 0.02% 0.89x
The Childrens Place 0.01% 0.88x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Location attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Jersey News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Jersey News Cluster audience is newjerseyhills.com.

Website Composition Index
newjerseyhills.com 1.13% 48.51x
tapinto.net 1.10% 43.95x
boozyburbs.com 1.63% 43.93x
trentonian.com 2.14% 42.71x
funnewjersey.com 1.97% 42.62x
shorebeat.com 1.60% 39.92x
mycentraljersey.com 14.98% 39.38x
njherald.com 7.76% 39.16x
dailyrecord.com 8.43% 38.99x
insidernj.com 1.77% 38.35x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Web attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Jersey News Cluster audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).

Content Affinity Composition Index
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 1.65% 25.93x
New Jersey Travel Location Cluster 6.89% 20.51x
Hudson Valley New York Media 9.25% 15.15x
New York City Real Estate Research Cluster 5.09% 12.79x
New York City Family & Activity Cluster 14.47% 12.65x
Ohio Universities 2.62% 11.88x
NYC Tourist Attractions 2.39% 10.94x
Delaware Cluster 4.43% 10.78x
New Hampshire News 4.55% 10.66x
Upstate New York State Athletics 0.03% 10.44x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Jersey News Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male