Dstillery Audiences

NEW JERSEY NEWS CLUSTER

Audience Size: 3.4 Million Devices

Explore the New Jersey News Cluster Audience

Below you'll find more information about the New Jersey News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the New Jersey News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Jersey News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Jersey News Cluster audience is New York Mets Fans.

Interest Composition Index
New York Mets Fans 27.95% 14.55x
New York Yankees Fans 22.39% 12.45x
Northeastern Voters 25.77% 11.60x
New York Giants Fans 20.51% 11.54x
Philadelphia Trip Planners 20.63% 11.37x
New York Rangers Fans 18.89% 10.97x
New York Jets Fans 19.14% 10.92x
Liberal News Readers 14.68% 10.14x
Penn State Nittany Lions Fans 18.56% 10.07x
Republicans 19.30% 9.84x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Interest attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Jersey News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Jersey News Cluster audience is Club Monaco.

Location Composition Index
Club Monaco 0.02% 2.43x
Ann Taylor 0.04% 2.33x
Hugo Boss 0.03% 2.28x
Calvin Klein 0.02% 2.15x
Intermix 0.02% 2.12x
Lululemon 0.09% 2.04x
The Childrens Place 0.09% 2.00x
Talbots 0.09% 1.98x
Armani 0.04% 1.92x
Zara 0.04% 1.89x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Location attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Jersey News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Jersey News Cluster audience is njkidsonline.com.

Website Composition Index
njkidsonline.com 1.11% 100.91x
monmouthpark.com 1.62% 94.15x
hudsonreporter.com 1.07% 94.03x
hamiltonnj.com 1.06% 92.97x
njsp.org 1.67% 92.26x
nj211.org 1.01% 89.36x
njmls.com 1.85% 86.74x
njherald.com 1.82% 85.68x
njbiz.com 2.97% 85.50x
groundsforsculpture.org 2.19% 85.41x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Web attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Jersey News Cluster audience is New Jersey Travel Location Cluster.

Content Affinity Composition Index
New Jersey Travel Location Cluster 14.54% 23.99x
New York City Family & Activity Cluster 12.81% 18.48x
Hudson Valley New York Media 6.45% 15.66x
New York City Real Estate Research Cluster 7.96% 14.42x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.49% 13.19x
Philadelphia Cluster 13.13% 13.12x
NYC Tourist Attractions 10.69% 11.31x
Lacrosse College Athletics 1.35% 10.90x
Upstate New York State Athletics 0.19% 10.78x
Assorted Topics #11662 (Viral Media, Paid Traffic) 3.42% 10.55x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Jersey News Cluster audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male