Dstillery Audiences

NEW JERSEY NEWS CLUSTER

Audience Size: 3.4 Million Devices

Explore the New Jersey News Cluster Audience

Below you'll find more information about the New Jersey News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the New Jersey News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Jersey News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Jersey News Cluster audience is New York Mets Fans.

Interest Composition Index
New York Mets Fans 29.25% 11.90x
Liberal News Readers 20.47% 11.50x
Penn State Nittany Lions Fans 23.03% 10.78x
Financial Business Intelligence Researchers 18.35% 10.61x
TV Advertising Professionals 17.49% 10.57x
Financial News Readers 17.40% 10.56x
Philadelphia Trip Planners 19.07% 10.44x
Tampa and St Petersburg Trip Planners 18.90% 10.44x
Boston Trip Planners 17.08% 10.26x
Cholesterol Researchers 14.61% 10.16x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Interest attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Jersey News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Jersey News Cluster audience is Lululemon.

Location Composition Index
Lululemon 0.01% 1.71x
H&M 0.01% 1.56x
Banana Republic 0.02% 1.22x
Gap 0.02% 1.11x
American Eagle Outfitters 0.02% 1.06x
The Childrens Place 0.02% 1.05x
Journeys 0.03% 1.05x
Dressbarn 0.01% 1.02x
Express 0.02% 1.01x
Zumiez 0.01% 0.96x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Location attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Jersey News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Jersey News Cluster audience is newjerseyhills.com.

Website Composition Index
newjerseyhills.com 2.24% 47.50x
funnewjersey.com 1.99% 43.57x
boozyburbs.com 1.49% 43.54x
trentonian.com 2.51% 43.00x
njherald.com 5.26% 40.74x
shorebeat.com 1.43% 39.98x
crystalgolfresort.com 1.76% 39.96x
mycentraljersey.com 11.87% 39.67x
tapinto.net 2.90% 38.97x
insidernj.com 2.61% 38.48x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Web attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Jersey News Cluster audience is New Jersey Travel Location Cluster.

Content Affinity Composition Index
New Jersey Travel Location Cluster 5.62% 18.60x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.22% 16.62x
Hudson Valley New York Media 6.96% 13.63x
New York City Real Estate Research Cluster 7.60% 13.19x
New York City Family & Activity Cluster 17.64% 12.73x
NYC Tourist Attractions 2.62% 11.38x
Horse Racing 0.14% 10.45x
Upstate New York State Athletics 0.02% 10.21x
Institutional Investing 0.02% 9.94x
Philadelphia Cluster 14.78% 9.60x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Jersey News Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male