Dstillery Audiences

NEW JERSEY NEWS CLUSTER

Audience Size: 4.3 Million Devices

Explore the New Jersey News Cluster Audience

Below you'll find more information about the New Jersey News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the New Jersey News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Jersey News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Jersey News Cluster audience is Liberal News Readers.

Interest Composition Index
Liberal News Readers 14.99% 23.19x
New York Mets Fans 27.03% 22.63x
Philadelphia Trip Planners 18.18% 21.31x
Readers of South Asian Content 15.23% 20.60x
Entertainment & Tabloid Magazine Readers 16.46% 20.54x
Financial Business Intelligence Researchers 14.00% 19.49x
TV Advertising Professionals 10.81% 19.18x
Tampa and St Petersburg Trip Planners 15.48% 18.95x
Financial News Readers 13.27% 18.87x
Penn State Nittany Lions Fans 20.64% 18.74x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Interest attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Jersey News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Jersey News Cluster audience is Carhartt.

Location Composition Index
Carhartt 0.18% 1.26x
Old Navy 0.01% 1.23x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Location attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Jersey News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Jersey News Cluster audience is njtvonline.org.

Website Composition Index
njtvonline.org 1.01% 35.71x
newjerseyhills.com 3.97% 34.12x
tapinto.net 5.44% 34.01x
boozyburbs.com 1.39% 33.85x
mycentraljersey.com 14.50% 33.28x
redbankgreen.com 1.04% 33.13x
dailyrecord.com 5.47% 33.08x
trentonian.com 5.10% 32.91x
njherald.com 7.02% 32.31x
insidernj.com 3.76% 31.14x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Web attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Jersey News Cluster audience is New Jersey Travel Location Cluster.

Content Affinity Composition Index
New Jersey Travel Location Cluster 8.24% 28.46x
New York City Real Estate Research Cluster 7.02% 19.30x
Hudson Valley New York Media 9.21% 18.43x
Horse Racing 1.07% 17.93x
NYC Tourist Attractions 3.31% 16.92x
New York City Family & Activity Cluster 14.65% 16.61x
Pakistan Cluster 1.48% 16.41x
Ireland Cluster 4.78% 16.40x
New England & Ivy League Sports 0.81% 15.57x
Food Cluster 0.46% 14.60x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Jersey News Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male