Dstillery Audiences

NEW JERSEY NEWS CLUSTER

Audience Size: 2.1 Million Devices

Explore the New Jersey News Cluster Audience

Below you'll find more information about the New Jersey News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the New Jersey News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Jersey News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Jersey News Cluster audience is New York Mets Fans.

Interest Composition Index
New York Mets Fans 29.20% 12.78x
Philadelphia Trip Planners 21.67% 12.61x
Financial Business Intelligence Researchers 11.29% 11.73x
Penn State Nittany Lions Fans 18.47% 11.63x
TV Advertising Professionals 10.46% 11.50x
Advertising Professionals 11.14% 11.06x
Custom Home Lighting Shoppers 2.54% 11.03x
Home Custom Bedroom Decorators 2.54% 11.02x
Drama Show Watchers 9.82% 10.95x
Women’s Lifestyle Blogs Researchers 8.53% 10.95x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Interest attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Jersey News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Jersey News Cluster audience is Patagonia.

Location Composition Index
Patagonia 0.02% 3.24x
American Eagle Outfitters 0.03% 1.89x
J. Crew 0.02% 1.79x
Zumiez 0.04% 1.67x
Dressbarn 0.02% 1.54x
Gap 0.01% 1.49x
Lululemon 0.02% 1.45x
The Childrens Place 0.01% 1.40x
American Apparel 0.01% 1.39x
White House Black Market 0.02% 1.27x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Location attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Jersey News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Jersey News Cluster audience is trentonian.com.

Website Composition Index
trentonian.com 2.42% 56.10x
boozyburbs.com 1.32% 55.34x
mycentraljersey.com 12.80% 54.82x
dailyrecord.com 6.49% 54.81x
njherald.com 6.40% 54.00x
funnewjersey.com 2.68% 53.29x
shorebeat.com 2.17% 51.40x
insidernj.com 1.16% 49.98x
njmls.com 1.27% 49.50x
app.com 30.77% 48.40x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Web attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Jersey News Cluster audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).

Content Affinity Composition Index
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 1.12% 29.77x
New Jersey Travel Location Cluster 5.74% 22.09x
Hudson Valley New York Media 7.43% 15.59x
New York City Family & Activity Cluster 13.11% 13.90x
New York City Real Estate Research Cluster 2.98% 12.92x
Ohio Universities 1.80% 12.61x
NYC Tourist Attractions 2.41% 11.19x
Upstate New York State Athletics 0.03% 10.45x
Assorted Topics (Viral Media, Paid Traffic) 11.31% 10.07x
Florida Naples News Cluster 3.57% 9.65x
Composition Percentage: The overlap percentage between the New Jersey News Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Jersey News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Jersey News Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male