Explore the New Jersey Travel Location Cluster Audience
Below you'll find more information about the New Jersey Travel Location Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the New Jersey Travel Location Cluster audience.
INTERESTS
The New Jersey Travel Location Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the New Jersey Travel Location Cluster audience is Philadelphia Trip Planners.
| Interest | Composition | Index |
| Philadelphia Trip Planners | 41.92% | 22.87x |
| Mid-Range Grocery Shoppers | 54.10% | 19.43x |
| Northeastern Voters | 35.86% | 16.23x |
| Philadelphia Phillies Fans | 30.80% | 15.17x |
| Republicans | 28.52% | 14.30x |
| Stay-at-Home Parents | 36.90% | 13.25x |
| Coffee Lovers | 27.76% | 12.14x |
| Broadway Fans | 25.29% | 12.11x |
| New York Trip Planners | 31.32% | 11.44x |
| Sporting Goods Shoppers | 19.49% | 10.18x |
Composition Percentage:
The overlap percentage between the New Jersey Travel Location Cluster audience and the Interest attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
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APPAREL RETAILERS
The New Jersey Travel Location Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the New Jersey Travel Location Cluster audience is H&M.
| Location | Composition | Index |
| H&M | 0.07% | 2.40x |
| Club Monaco | 0.01% | 1.95x |
| Ann Taylor | 0.03% | 1.88x |
| Zara | 0.03% | 1.70x |
| The Childrens Place | 0.07% | 1.70x |
| Michael Kors | 0.03% | 1.67x |
| Gap | 0.12% | 1.66x |
| Talbots | 0.05% | 1.64x |
| Intermix | 0.01% | 1.60x |
| Dressbarn | 0.05% | 1.60x |
Composition Percentage:
The overlap percentage between the New Jersey Travel Location Cluster audience and the Location attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
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WEBSITES
The New Jersey Travel Location Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the New Jersey Travel Location Cluster audience is camelbeach.com.
| Website | Composition | Index |
| camelbeach.com | 4.70% | 268.35x |
| skicamelback.com | 4.02% | 268.19x |
| njpen.com | 2.68% | 258.90x |
| atlanticcityweekly.com | 4.95% | 244.92x |
| snjtoday.com | 6.01% | 242.77x |
| camelbackresort.com | 9.74% | 242.29x |
| mealeysfurniture.com | 3.29% | 238.60x |
| bergerrealty.com | 2.01% | 235.95x |
| mslresort.com | 1.43% | 228.61x |
| gloucestercitynews.net | 1.90% | 227.58x |
Composition Percentage:
The overlap percentage between the New Jersey Travel Location Cluster audience and the Web attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the New Jersey Travel Location Cluster audience is Philadelphia Cluster.
| Content Affinity | Composition | Index |
| Philadelphia Cluster | 37.62% | 39.14x |
| Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) | 1.38% | 33.91x |
| New Jersey News Cluster | 44.93% | 23.98x |
| Delaware Cluster | 6.96% | 20.56x |
| New York City Family & Activity Cluster | 12.72% | 20.29x |
| Northeast Pennsylvania Cluster | 18.26% | 20.02x |
| Lacrosse College Athletics | 2.10% | 16.41x |
| Central Pennsylvania Cluster | 20.60% | 15.44x |
| Hudson Valley New York Media | 6.00% | 15.12x |
| Mid-Atlantic Beaches | 0.30% | 14.15x |
Composition Percentage:
The overlap percentage between the New Jersey Travel Location Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
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DEMOGRAPHICS
The New Jersey Travel Location Cluster audience resonates most for the following age and income brackets.
Age
25-34
Income
Over $250,000
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