Dstillery Audiences

NEW JERSEY TRAVEL LOCATION CLUSTER

Audience Size: 815 Thousand Devices

Explore the New Jersey Travel Location Cluster Audience

Below you'll find more information about the New Jersey Travel Location Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 815 thousand unique devices whose actions qualify for the New Jersey Travel Location Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Jersey Travel Location Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Jersey Travel Location Cluster audience is Philadelphia Trip Planners.

Interest Composition Index
Philadelphia Trip Planners 51.21% 22.15x
Mid-Range Grocery Shoppers 59.93% 19.89x
Northeastern Voters 45.11% 17.97x
Penn State Nittany Lions Fans 40.21% 17.63x
Aquarium Trip Planners 46.91% 16.51x
Republicans 38.64% 15.91x
Philadelphia Phillies Fans 39.24% 14.66x
Coffee Lovers 32.36% 13.06x
Chocolate Lovers 33.46% 12.71x
Restaurant Menu Researchers 30.55% 12.68x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Interest attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Jersey Travel Location Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Jersey Travel Location Cluster audience is Club Monaco.

Location Composition Index
Club Monaco 0.04% 3.08x
Intermix 0.02% 2.80x
Supreme 0.02% 2.59x
LL Bean 0.01% 2.03x
Bonobos 0.15% 1.98x
J. Crew 0.03% 1.91x
White House Black Market 0.56% 1.80x
Uniqlo 0.03% 1.79x
H&M 0.10% 1.79x
Zara 0.04% 1.70x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Location attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Jersey Travel Location Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Jersey Travel Location Cluster audience is snjtoday.com.

Website Composition Index
snjtoday.com 4.24% 279.91x
breakingac.com 5.63% 260.54x
peddlersvillage.com 3.80% 260.12x
camelbackresort.com 2.74% 252.99x
foxroach.com 4.34% 250.84x
caperesorts.com 2.30% 250.22x
wildwoodsnj.com 2.55% 248.10x
atlanticcityweekly.com 6.92% 234.85x
camdencounty.com 2.09% 223.15x
bergerrealty.com 2.25% 209.10x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Web attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Jersey Travel Location Cluster audience is Philadelphia Cluster.

Content Affinity Composition Index
Philadelphia Cluster 47.48% 38.42x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.51% 30.83x
Delaware Cluster 9.16% 20.97x
New Jersey News Cluster 50.76% 20.67x
Northeast Pennsylvania Cluster 21.75% 20.39x
Lacrosse College Athletics 1.70% 19.19x
New York City Family & Activity Cluster 18.38% 17.17x
Mid-Atlantic Beaches 0.42% 16.98x
Hudson Valley New York Media 7.68% 15.48x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.14% 15.11x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Jersey Travel Location Cluster audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female