Dstillery Audiences

NEW JERSEY TRAVEL LOCATION CLUSTER

Audience Size: 961.2 Thousand Devices

Explore the New Jersey Travel Location Cluster Audience

Below you'll find more information about the New Jersey Travel Location Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 961.2 thousand unique devices whose actions qualify for the New Jersey Travel Location Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Jersey Travel Location Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Jersey Travel Location Cluster audience is Philadelphia Trip Planners.

Interest Composition Index
Philadelphia Trip Planners 42.64% 25.77x
Mid-Range Grocery Shoppers 55.41% 22.24x
Northeastern Voters 39.32% 19.52x
Aquarium Trip Planners 42.19% 19.33x
Penn State Nittany Lions Fans 32.63% 19.23x
Philadelphia Phillies Fans 33.31% 17.37x
Republicans 29.84% 16.39x
Stay-at-Home Parents 35.57% 14.54x
Coffee Lovers 29.15% 14.48x
Broadway Fans 27.12% 13.65x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Interest attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Jersey Travel Location Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Jersey Travel Location Cluster audience is Intermix.

Location Composition Index
Intermix 0.03% 2.94x
Coach 0.14% 2.48x
Hugo Boss 0.06% 2.44x
Supreme 0.02% 2.31x
Ann Taylor 0.05% 2.31x
H&M 0.10% 2.29x
Calvin Klein 0.02% 2.08x
Banana Republic 0.08% 2.02x
Club Monaco 0.02% 2.01x
Zara 0.05% 1.99x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Location attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Jersey Travel Location Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Jersey Travel Location Cluster audience is njpen.com.

Website Composition Index
njpen.com 2.57% 318.15x
camelbeach.com 3.00% 313.84x
skicamelback.com 2.74% 313.14x
mealeysfurniture.com 2.40% 291.19x
camelbackresort.com 6.43% 285.30x
snjtoday.com 7.34% 283.63x
gloucestercitynews.net 1.89% 273.15x
atlanticcityweekly.com 5.63% 272.23x
foxroach.com 7.92% 264.02x
peddlersvillage.com 7.34% 263.35x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Web attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Jersey Travel Location Cluster audience is Philadelphia Cluster.

Content Affinity Composition Index
Philadelphia Cluster 40.02% 42.75x
Assorted Topics (Retail Products, Food Service, Package Delivery) 1.23% 40.46x
New Jersey News Cluster 46.47% 25.17x
Delaware Cluster 7.04% 23.19x
Washington D.C. Hotels 0.04% 22.17x
Northeast Pennsylvania Cluster 18.72% 21.08x
New York City Family & Activity Cluster 15.10% 20.37x
Lacrosse College Athletics 2.18% 18.81x
Mid-Atlantic Beaches 0.33% 17.48x
Hudson Valley New York Media 6.59% 16.54x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Jersey Travel Location Cluster audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male