Dstillery Audiences

NEW JERSEY TRAVEL LOCATION CLUSTER

Audience Size: 773.8 Thousand Devices

Explore the New Jersey Travel Location Cluster Audience

Below you'll find more information about the New Jersey Travel Location Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 773.8 thousand unique devices whose actions qualify for the New Jersey Travel Location Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Jersey Travel Location Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Jersey Travel Location Cluster audience is Philadelphia Trip Planners.

Interest Composition Index
Philadelphia Trip Planners 46.98% 23.38x
Mid-Range Grocery Shoppers 51.42% 19.93x
Penn State Nittany Lions Fans 35.45% 17.10x
Northeastern Voters 41.43% 16.54x
Aquarium Trip Planners 39.85% 16.48x
Republicans 34.92% 16.24x
Philadelphia Phillies Fans 37.11% 13.80x
Pennsylvania County and Local Fair Visitors 35.84% 13.13x
Pet Boarding and Sitter Researchers 27.22% 12.76x
Coffee Lovers 26.07% 12.42x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Interest attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Jersey Travel Location Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Jersey Travel Location Cluster audience is J. Crew.

Location Composition Index
J. Crew 0.01% 3.10x
Banana Republic 0.02% 2.96x
The Childrens Place 0.02% 2.37x
Zumiez 0.01% 2.33x
Journeys 0.02% 2.31x
Old Navy 0.02% 1.98x
Carhartt 0.03% 0.35x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Location attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Jersey Travel Location Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Jersey Travel Location Cluster audience is snjtoday.com.

Website Composition Index
snjtoday.com 1.77% 247.30x
breakingac.com 3.67% 239.99x
peddlersvillage.com 1.77% 227.58x
foxroach.com 1.72% 221.82x
bergerrealty.com 1.42% 198.69x
atlanticcityweekly.com 6.33% 194.64x
camdencountypros.org 1.62% 191.87x
atlanticcitynj.com 8.43% 191.69x
gloucestercitynews.net 2.69% 188.17x
resortsac.com 5.76% 187.63x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Web attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Jersey Travel Location Cluster audience is Philadelphia Cluster.

Content Affinity Composition Index
Philadelphia Cluster 50.83% 35.49x
Delaware Cluster 8.83% 20.30x
Lacrosse College Athletics 1.15% 18.81x
New Jersey News Cluster 57.71% 17.94x
Northeast Pennsylvania Cluster 22.73% 17.44x
Mid-Atlantic Beaches 0.27% 16.48x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.08% 16.24x
New York City Family & Activity Cluster 18.47% 15.34x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.05% 13.42x
Hudson Valley New York Media 8.39% 12.58x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Jersey Travel Location Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female