Dstillery Audiences

NEW JERSEY TRAVEL LOCATION CLUSTER

Audience Size: 296.8 Thousand Devices

Explore the New Jersey Travel Location Cluster Audience

Below you'll find more information about the New Jersey Travel Location Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 296.8 thousand unique devices whose actions qualify for the New Jersey Travel Location Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Jersey Travel Location Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Jersey Travel Location Cluster audience is Philadelphia Trip Planners.

Interest Composition Index
Philadelphia Trip Planners 52.28% 28.41x
Penn State Nittany Lions Fans 38.62% 17.63x
Mid-Range Grocery Shoppers 50.19% 16.07x
Aquarium Trip Planners 42.56% 15.95x
Pet Boarding and Sitter Researchers 30.86% 15.17x
Northeastern Voters 43.91% 14.03x
Las Vegas Hotel Researchers 30.35% 13.29x
Philadelphia Phillies Fans 38.72% 13.12x
Auto Insurance Shoppers 22.90% 12.40x
Restaurant Menu Researchers 27.02% 12.23x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Interest attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Jersey Travel Location Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Jersey Travel Location Cluster audience is Banana Republic.

Location Composition Index
Banana Republic 0.03% 11.57x
Old Navy 0.02% 4.12x
Carhartt 0.02% 0.50x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Location attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Jersey Travel Location Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Jersey Travel Location Cluster audience is breakingac.com.

Website Composition Index
breakingac.com 13.36% 458.31x
atlanticcityweekly.com 9.33% 385.66x
thedailyjournal.com 15.24% 361.63x
burlingtoncountytimes.com 23.98% 333.70x
42freeway.com 7.00% 281.94x
courierpostonline.com 45.50% 271.65x
theborgata.com 4.28% 236.16x
gloucestercitynews.net 5.26% 223.45x
camdencounty.com 12.11% 203.23x
pressofatlanticcity.com 65.40% 200.04x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Web attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Jersey Travel Location Cluster audience is Philadelphia Cluster.

Content Affinity Composition Index
Philadelphia Cluster 59.39% 37.79x
Mid-Atlantic Beaches 0.18% 32.89x
Lacrosse College Athletics 0.47% 20.94x
New Jersey News Cluster 61.59% 20.73x
Delaware Cluster 7.47% 20.57x
Northeast Pennsylvania Cluster 22.58% 20.41x
Horse Racing 0.49% 19.46x
New York City Family & Activity Cluster 26.00% 19.44x
Hudson Valley New York Media 9.12% 17.84x
Addiction & Recovery Reference 0.07% 14.75x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Jersey Travel Location Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male