Dstillery Audiences

NEW JERSEY TRAVEL LOCATION CLUSTER

Audience Size: 703.8 Thousand Devices

Explore the New Jersey Travel Location Cluster Audience

Below you'll find more information about the New Jersey Travel Location Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 703.8 thousand unique devices whose actions qualify for the New Jersey Travel Location Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Jersey Travel Location Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Jersey Travel Location Cluster audience is Philadelphia Trip Planners.

Interest Composition Index
Philadelphia Trip Planners 51.60% 24.17x
Mid-Range Grocery Shoppers 56.80% 21.28x
Penn State Nittany Lions Fans 40.58% 19.13x
Aquarium Trip Planners 47.82% 17.96x
Northeastern Voters 45.22% 17.95x
Republicans 38.01% 17.20x
Pet Boarding and Sitter Researchers 31.52% 14.68x
Coffee Lovers 30.44% 13.90x
Philadelphia Phillies Fans 37.72% 13.69x
Restaurant Menu Researchers 32.05% 13.48x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Interest attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Jersey Travel Location Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Jersey Travel Location Cluster audience is Club Monaco.

Location Composition Index
Club Monaco 0.02% 3.88x
Uniqlo 0.02% 2.98x
Gap 0.08% 2.33x
The North Face 0.02% 2.14x
H&M 0.06% 2.08x
Ann Taylor 0.02% 1.95x
Brooks Brothers 0.02% 1.65x
Coach 0.03% 1.59x
Zara 0.02% 1.57x
American Apparel 0.02% 1.56x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Location attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Jersey Travel Location Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Jersey Travel Location Cluster audience is snjtoday.com.

Website Composition Index
snjtoday.com 2.45% 294.41x
breakingac.com 4.82% 281.23x
peddlersvillage.com 2.48% 273.03x
foxroach.com 2.55% 265.72x
bergerrealty.com 1.85% 226.97x
atlanticcityweekly.com 7.25% 225.74x
atlanticcitynj.com 11.34% 222.73x
resortsac.com 7.65% 215.66x
atlantic-county.org 2.24% 209.82x
acmemarkets.com 5.83% 208.33x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Web attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Jersey Travel Location Cluster audience is Philadelphia Cluster.

Content Affinity Composition Index
Philadelphia Cluster 48.73% 40.72x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.20% 25.69x
Delaware Cluster 9.34% 24.99x
Lacrosse College Athletics 1.43% 21.71x
Northeast Pennsylvania Cluster 22.72% 21.57x
New Jersey News Cluster 55.35% 20.39x
New York City Family & Activity Cluster 17.58% 18.97x
Mid-Atlantic Beaches 0.32% 18.13x
Hudson Valley New York Media 8.21% 15.94x
Cars, Travel & Food 0.15% 15.08x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Jersey Travel Location Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female