Dstillery Audiences

NEW JERSEY TRAVEL LOCATION CLUSTER

Audience Size: 596 Thousand Devices

Explore the New Jersey Travel Location Cluster Audience

Below you'll find more information about the New Jersey Travel Location Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 596 thousand unique devices whose actions qualify for the New Jersey Travel Location Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Jersey Travel Location Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Jersey Travel Location Cluster audience is Penn State Nittany Lions Fans.

Interest Composition Index
Penn State Nittany Lions Fans 31.58% 28.67x
Northeastern Voters 38.60% 28.28x
Mid-Range Grocery Shoppers 40.35% 25.59x
Aquarium Trip Planners 24.56% 22.95x
Sporting Goods Shoppers 21.05% 22.37x
Philadelphia Eagles Fans 29.82% 21.93x
Philadelphia Phillies Fans 40.35% 20.98x
Pet Boarding and Sitter Researchers 19.30% 20.51x
Boxing Fans 24.56% 20.39x
Home Buyers 21.05% 20.06x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Interest attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Jersey Travel Location Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Jersey Travel Location Cluster audience is Banana Republic.

Location Composition Index
Banana Republic 0.02% 3.44x
The Childrens Place 0.01% 1.91x
Carhartt 0.04% 0.36x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Location attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Jersey Travel Location Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Jersey Travel Location Cluster audience is breakingac.com.

Website Composition Index
breakingac.com 6.91% 191.51x
njpen.com 2.42% 189.44x
atlanticcitynj.com 5.67% 163.91x
resortsac.com 3.91% 162.83x
atlanticcityweekly.com 6.56% 161.97x
visitbuckscounty.com 2.89% 157.49x
adventureaquarium.com 4.52% 150.22x
acmemarkets.com 2.58% 150.01x
thedailyjournal.com 14.61% 149.73x
burlingtoncountytimes.com 27.34% 140.52x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Web attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Jersey Travel Location Cluster audience is Philadelphia Cluster.

Content Affinity Composition Index
Philadelphia Cluster 52.71% 52.36x
New Jersey News Cluster 58.48% 28.46x
Northeast Pennsylvania Cluster 23.10% 24.67x
Delaware Cluster 8.30% 24.52x
Hudson Valley New York Media 11.19% 22.40x
New York City Family & Activity Cluster 18.77% 21.28x
Online Ticket Buyers 3.97% 20.87x
Lacrosse College Athletics 0.97% 20.56x
New York City Real Estate Research Cluster 6.86% 18.86x
NYC Tourist Attractions 3.61% 18.47x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Jersey Travel Location Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male