Dstillery Audiences

NEW JERSEY TRAVEL LOCATION CLUSTER

Audience Size: 1 Million Devices

Explore the New Jersey Travel Location Cluster Audience

Below you'll find more information about the New Jersey Travel Location Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1 million unique devices whose actions qualify for the New Jersey Travel Location Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Jersey Travel Location Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Jersey Travel Location Cluster audience is Philadelphia Trip Planners.

Interest Composition Index
Philadelphia Trip Planners 43.97% 23.98x
Mid-Range Grocery Shoppers 54.41% 20.39x
Aquarium Trip Planners 44.39% 17.81x
Penn State Nittany Lions Fans 33.06% 17.75x
Northeastern Voters 39.10% 17.41x
Philadelphia Phillies Fans 34.02% 15.36x
Republicans 30.10% 15.19x
Stay-at-Home Parents 36.75% 13.76x
Coffee Lovers 28.72% 13.09x
Broadway Fans 26.37% 12.79x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Interest attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Jersey Travel Location Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Jersey Travel Location Cluster audience is Club Monaco.

Location Composition Index
Club Monaco 0.02% 2.31x
H&M 0.07% 2.31x
Uniqlo 0.02% 1.97x
Banana Republic 0.07% 1.95x
Intermix 0.01% 1.93x
Hugo Boss 0.03% 1.81x
Lululemon 0.07% 1.77x
Armani 0.03% 1.72x
Dressbarn 0.06% 1.68x
Gap 0.14% 1.62x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Location attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Jersey Travel Location Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Jersey Travel Location Cluster audience is skicamelback.com.

Website Composition Index
skicamelback.com 3.48% 287.78x
camelbeach.com 3.88% 286.64x
njpen.com 2.67% 279.90x
mealeysfurniture.com 2.94% 260.90x
camelbackresort.com 8.21% 259.87x
atlanticcityweekly.com 5.24% 251.99x
snjtoday.com 6.96% 250.73x
grandcapemay.com 1.84% 240.52x
morefmphilly.com 1.22% 240.14x
mslresort.com 1.45% 239.27x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Web attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Jersey Travel Location Cluster audience is Philadelphia Cluster.

Content Affinity Composition Index
Philadelphia Cluster 40.13% 40.12x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 1.33% 35.64x
New Jersey News Cluster 46.87% 23.99x
Delaware Cluster 7.13% 21.79x
Northeast Pennsylvania Cluster 19.20% 20.48x
New York City Family & Activity Cluster 13.80% 19.90x
Lacrosse College Athletics 2.17% 17.49x
Hudson Valley New York Media 6.44% 15.65x
Central Pennsylvania Cluster 21.98% 15.60x
Mid-Atlantic Beaches 0.30% 14.97x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Jersey Travel Location Cluster audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male