Dstillery Audiences

NEW JERSEY TRAVEL LOCATION CLUSTER

Audience Size: 871.9 Thousand Devices

Explore the New Jersey Travel Location Cluster Audience

Below you'll find more information about the New Jersey Travel Location Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 871.9 thousand unique devices whose actions qualify for the New Jersey Travel Location Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Jersey Travel Location Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Jersey Travel Location Cluster audience is Philadelphia Trip Planners.

Interest Composition Index
Philadelphia Trip Planners 45.79% 22.94x
Mid-Range Grocery Shoppers 54.05% 21.26x
Northeastern Voters 39.90% 19.07x
Aquarium Trip Planners 40.07% 18.07x
Penn State Nittany Lions Fans 34.06% 17.91x
Philadelphia Phillies Fans 34.77% 16.87x
Republicans 33.69% 15.32x
Chocolate Lovers 28.53% 13.52x
Restaurant Menu Researchers 26.72% 13.06x
Coffee Lovers 30.10% 12.94x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Interest attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Jersey Travel Location Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Jersey Travel Location Cluster audience is Club Monaco.

Location Composition Index
Club Monaco 0.04% 2.93x
Supreme 0.03% 2.78x
The North Face 0.05% 2.24x
Bonobos 0.14% 1.80x
Gap 0.20% 1.80x
H&M 0.13% 1.78x
Jos A. Bank Clothiers 0.50% 1.70x
White House Black Market 0.49% 1.67x
Zara 0.05% 1.50x
Ann Taylor 0.05% 1.47x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Location attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Jersey Travel Location Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Jersey Travel Location Cluster audience is njpen.com.

Website Composition Index
njpen.com 1.73% 226.00x
camelbeach.com 1.83% 211.30x
snjtoday.com 5.23% 208.05x
skicamelback.com 1.66% 206.36x
breakingac.com 3.05% 202.63x
mealeysfurniture.com 1.61% 200.39x
gloucestercitynews.net 1.23% 199.28x
peddlersvillage.com 5.07% 193.28x
camelbackresort.com 3.90% 191.42x
foxroach.com 5.59% 186.23x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Web attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Jersey Travel Location Cluster audience is Philadelphia Cluster.

Content Affinity Composition Index
Philadelphia Cluster 44.11% 35.81x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.79% 31.91x
New Jersey News Cluster 50.94% 18.54x
Delaware Cluster 8.33% 18.23x
Northeast Pennsylvania Cluster 21.02% 18.06x
Lacrosse College Athletics 1.92% 17.52x
New York City Family & Activity Cluster 17.51% 15.57x
Washington D.C. Hotels 0.02% 15.32x
Mid-Atlantic Beaches 0.39% 14.69x
Hudson Valley New York Media 7.56% 13.63x
Composition Percentage: The overlap percentage between the New Jersey Travel Location Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Jersey Travel Location Cluster audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female