Explore the New Jersey Travel Location Cluster Audience
Below you'll find more information about the New Jersey Travel Location Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 804.8 thousand unique devices whose actions qualify for the New Jersey Travel Location Cluster audience.
INTERESTS
The New Jersey Travel Location Cluster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the New Jersey Travel Location Cluster audience is Mid-Range Grocery Shoppers.
| Interest | Composition | Index |
| Mid-Range Grocery Shoppers | 52.07% | 22.73x |
| Philadelphia Trip Planners | 45.03% | 22.21x |
| Northeastern Voters | 41.21% | 18.61x |
| Aquarium Trip Planners | 41.20% | 17.52x |
| Penn State Nittany Lions Fans | 33.42% | 17.34x |
| Philadelphia Phillies Fans | 36.06% | 16.56x |
| Republicans | 32.50% | 14.67x |
| Coffee Lovers | 29.40% | 13.14x |
| Stay-at-Home Parents | 33.26% | 13.06x |
| Chocolate Lovers | 29.63% | 12.96x |
Composition Percentage:
The overlap percentage between the New Jersey Travel Location Cluster audience and the Interest attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
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APPAREL RETAILERS
The New Jersey Travel Location Cluster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the New Jersey Travel Location Cluster audience is Club Monaco.
| Location | Composition | Index |
| Club Monaco | 0.06% | 3.33x |
| Supreme | 0.04% | 2.91x |
| Express Outlets | 0.02% | 2.34x |
| The North Face | 0.05% | 2.11x |
| Uniqlo | 0.04% | 2.08x |
| J. Crew | 0.14% | 2.07x |
| Charlotte Russe | 0.10% | 2.04x |
| Zara | 0.05% | 1.84x |
| Levi Strauss | 0.03% | 1.83x |
| Patagonia | 0.03% | 1.71x |
Composition Percentage:
The overlap percentage between the New Jersey Travel Location Cluster audience and the Location attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
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WEBSITES
The New Jersey Travel Location Cluster audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the New Jersey Travel Location Cluster audience is njpen.com.
| Website | Composition | Index |
| njpen.com | 2.03% | 255.77x |
| skicamelback.com | 2.00% | 238.87x |
| snjtoday.com | 6.17% | 234.10x |
| mealeysfurniture.com | 1.91% | 225.76x |
| gloucestercitynews.net | 1.46% | 223.87x |
| camelbackresort.com | 4.67% | 219.30x |
| peddlersvillage.com | 5.97% | 216.99x |
| caperesorts.com | 3.80% | 210.06x |
| foxroach.com | 6.48% | 209.18x |
| wildwoodsnj.com | 3.92% | 209.07x |
Composition Percentage:
The overlap percentage between the New Jersey Travel Location Cluster audience and the Web attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the New Jersey Travel Location Cluster audience is Philadelphia Cluster.
| Content Affinity | Composition | Index |
| Philadelphia Cluster | 43.32% | 34.50x |
| Assorted Topics (Retail Products, Food Service, Package Delivery) | 0.87% | 30.65x |
| Delaware Cluster | 8.24% | 17.59x |
| Lacrosse College Athletics | 1.90% | 16.63x |
| New Jersey News Cluster | 54.13% | 16.57x |
| Northeast Pennsylvania Cluster | 22.09% | 16.20x |
| Mid-Atlantic Beaches | 0.47% | 15.26x |
| New York City Family & Activity Cluster | 18.74% | 14.42x |
| Hudson Valley New York Media | 7.62% | 12.58x |
| Central Pennsylvania Cluster | 26.20% | 11.68x |
Composition Percentage:
The overlap percentage between the New Jersey Travel Location Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Jersey Travel Location Cluster audience to the internet population.
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DEMOGRAPHICS
The New Jersey Travel Location Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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