Dstillery Audiences

NEW ORLEANS CLUSTER

Audience Size: 3.9 Million Devices

Explore the New Orleans Cluster Audience

Below you'll find more information about the New Orleans Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the New Orleans Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Orleans Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Orleans Cluster audience is New Orleans Activities Researchers.

Interest Composition Index
New Orleans Activities Researchers 24.94% 24.24x
Louisiana State University Tigers Fans 23.09% 23.39x
Liberal News Readers 13.86% 21.44x
Entertainment & Tabloid Magazine Readers 17.09% 21.33x
Readers of South Asian Content 15.24% 20.62x
Tampa and St Petersburg Trip Planners 16.63% 20.35x
Celebrity Gossip Fans 18.48% 20.30x
Louisiana Activities Researchers 19.17% 20.04x
Readers of Japanese Content 14.55% 19.96x
Entertainment Industry Decision Makers 10.85% 18.74x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Interest attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Orleans Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Orleans Cluster audience is Chicos.

Location Composition Index
Chicos 0.02% 1.80x
Old Navy 0.05% 1.61x
Victoria's Secret 0.02% 1.53x
Mens Wearhouse 0.02% 1.28x
Maurices 0.02% 1.13x
Journeys 0.01% 0.97x
Carhartt 0.10% 0.48x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Location attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Orleans Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Orleans Cluster audience is neworleanscitypark.com.

Website Composition Index
neworleanscitypark.com 1.18% 40.54x
americanpress.com 1.19% 40.10x
iberianet.com 1.27% 38.88x
gonola.com 1.20% 38.16x
wbrz.com 7.09% 37.48x
dailycomet.com 1.30% 37.29x
thetowntalk.com 1.96% 36.56x
ktbs.com 4.00% 36.12x
houmatoday.com 3.70% 34.92x
hannapub.com 1.37% 34.64x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Web attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Orleans Cluster audience is Mississippi News.

Content Affinity Composition Index
Mississippi News 13.97% 18.19x
Middle East News 3.51% 17.20x
Assorted Topics (Viral Media, Paid Traffic) 12.46% 16.53x
Northern California Cluster 8.95% 16.38x
Central California Cluster 3.55% 16.34x
Conservatives & Conspiracies 4.78% 15.84x
Fox News Content Consumers 9.00% 15.19x
Public Policy Media 1.42% 15.11x
East Texas Cluster 4.97% 14.42x
Oil & Energy 0.85% 13.60x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Orleans Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female