Dstillery Audiences

NEW ORLEANS CLUSTER

Audience Size: 3 Million Devices

Explore the New Orleans Cluster Audience

Below you'll find more information about the New Orleans Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the New Orleans Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Orleans Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Orleans Cluster audience is New Orleans Activities Researchers.

Interest Composition Index
New Orleans Activities Researchers 41.73% 13.52x
Louisiana Activities Researchers 38.84% 12.96x
Louisiana State University Tigers Fans 29.13% 12.83x
Liberal News Readers 27.42% 10.17x
South Carolina Gamecocks Fans 23.09% 10.16x
Tampa and St Petersburg Trip Planners 27.95% 9.68x
SEC Fans 24.72% 9.36x
Atlanta United Fans 22.59% 9.35x
New Orleans Trip Planners 36.03% 9.29x
New Orleans Pelicans Fans 30.19% 9.18x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Interest attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Orleans Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Orleans Cluster audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.01% 1.18x
Lane Bryant 0.01% 1.14x
Banana Republic 0.01% 1.11x
Express 0.01% 1.03x
Old Navy 0.02% 1.03x
Chicos 0.01% 1.02x
Dressbarn 0.01% 0.99x
Carhartt 0.16% 0.99x
Mens Wearhouse 0.01% 0.93x
The Childrens Place 0.01% 0.91x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Location attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Orleans Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Orleans Cluster audience is neworleanscitypark.com.

Website Composition Index
neworleanscitypark.com 1.12% 48.33x
americanpress.com 1.22% 46.82x
iberianet.com 1.11% 46.03x
dailycomet.com 1.03% 45.03x
wbrz.com 6.95% 44.13x
thetowntalk.com 1.69% 42.90x
myneworleans.com 2.34% 42.36x
houmatoday.com 3.47% 42.23x
ktbs.com 4.41% 41.88x
arklatexhomepage.com 4.97% 41.53x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Web attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Orleans Cluster audience is Mississippi News.

Content Affinity Composition Index
Mississippi News 15.22% 12.42x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.16% 12.32x
Local & Travel England - North Midlands 0.06% 10.18x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.07% 9.80x
East Texas Cluster 5.13% 9.51x
Texas University Athletics 8.85% 9.38x
Assorted Topics (Viral Media, Paid Traffic) 15.99% 9.18x
Texas Sporting & Outdoors Cluster 0.04% 9.14x
Fox News Content Consumers 7.72% 8.99x
Local & Travel England - Northern England 0.18% 8.96x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Orleans Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male