Dstillery Audiences

NEW ORLEANS CLUSTER

Audience Size: 2.9 Million Devices

Explore the New Orleans Cluster Audience

Below you'll find more information about the New Orleans Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the New Orleans Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Orleans Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Orleans Cluster audience is Louisiana State University Tigers Fans.

Interest Composition Index
Louisiana State University Tigers Fans 29.18% 18.69x
Louisiana Trip Planners 37.12% 17.58x
New Orleans Trip Planners 34.48% 17.51x
New Orleans Saints Fans 26.83% 14.63x
New Orleans Pelicans Fans 27.46% 14.53x
Jazz Festival Enthusiasts 26.30% 12.15x
Liberal News Readers 14.77% 10.56x
Financial Business Intelligence Researchers 14.38% 9.57x
Tampa and St Petersburg Trip Planners 16.35% 9.50x
South Carolina Gamecocks Fans 16.89% 9.40x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Interest attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Orleans Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Orleans Cluster audience is Hugo Boss.

Location Composition Index
Hugo Boss 0.02% 1.64x
Express Outlets 0.00% 1.47x
Belk 0.02% 1.37x
Chicos 0.06% 1.35x
J. Crew 0.04% 1.32x
Aeropostale 0.04% 1.29x
Charlotte Russe 0.02% 1.25x
The Childrens Place 0.05% 1.24x
H&M 0.03% 1.12x
Dressbarn 0.04% 1.09x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Location attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Orleans Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Orleans Cluster audience is latter-blum.com.

Website Composition Index
latter-blum.com 1.50% 118.55x
gardnerrealtors.com 1.28% 109.87x
sbfunguide.com 1.00% 108.94x
louisiananorthshore.com 1.56% 106.87x
visitjeffersonparish.com 1.41% 104.68x
brproud.com 2.57% 100.39x
lafayettegeneral.com 1.07% 100.16x
visitbatonrouge.com 2.48% 98.45x
johnnysph.com 1.42% 98.35x
shreveport-bossier.org 1.17% 97.89x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Web attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Orleans Cluster audience is Mississippi News.

Content Affinity Composition Index
Mississippi News 8.90% 18.15x
Assorted Topics #11662 (Viral Media, Paid Traffic) 4.97% 15.34x
Local & Travel England - North Midlands 0.03% 11.89x
East Texas Cluster 2.87% 11.68x
Texas University Athletics 5.01% 10.02x
Alabama News 17.66% 9.69x
Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research) 0.20% 9.65x
Texas Sporting & Outdoors Cluster 0.39% 9.41x
Arkansas News 5.11% 9.03x
Memphis News 1.21% 8.91x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Orleans Cluster audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male