Dstillery Audiences

NEW ORLEANS CLUSTER

Audience Size: 4.6 Million Devices

Explore the New Orleans Cluster Audience

Below you'll find more information about the New Orleans Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 4.6 million unique devices whose actions qualify for the New Orleans Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Orleans Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Orleans Cluster audience is New Orleans Activities Researchers.

Interest Composition Index
New Orleans Activities Researchers 33.00% 15.24x
Louisiana Activities Researchers 30.16% 14.02x
Louisiana State University Tigers Fans 29.28% 13.05x
Louisiana Trip Planners 33.24% 11.74x
New Orleans Trip Planners 29.90% 11.40x
Liberal News Readers 21.56% 10.96x
Tampa and St Petersburg Trip Planners 21.18% 10.53x
New Orleans Pelicans Fans 28.10% 10.21x
South Carolina Gamecocks Fans 22.86% 9.98x
SEC Fans 23.78% 9.55x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Interest attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Orleans Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Orleans Cluster audience is Carhartt.

Location Composition Index
Carhartt 0.15% 0.92x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Location attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Orleans Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Orleans Cluster audience is neworleanscitypark.com.

Website Composition Index
neworleanscitypark.com 1.18% 43.79x
americanpress.com 1.06% 43.44x
iberianet.com 1.33% 41.94x
thetowntalk.com 2.02% 40.78x
gonola.com 1.46% 40.60x
dailycomet.com 1.28% 40.42x
wbrz.com 7.48% 39.90x
houmatoday.com 3.47% 39.56x
ktbs.com 4.13% 38.92x
myarklamiss.com 5.36% 37.86x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Web attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Orleans Cluster audience is Mississippi News.

Content Affinity Composition Index
Mississippi News 13.89% 12.77x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.24% 11.53x
Local & Travel England - North Midlands 0.05% 10.27x
Assorted Topics (Viral Media, Paid Traffic) 0.03% 9.91x
Fox News Content Consumers 8.21% 9.77x
Assorted Topics (Viral Media, Paid Traffic) 12.68% 9.74x
East Texas Cluster 5.14% 9.73x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.03% 9.64x
Texas University Athletics 7.49% 9.47x
Memphis News 1.47% 8.66x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Orleans Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male