Dstillery Audiences

NEW ORLEANS CLUSTER

Audience Size: 3.1 Million Devices

Explore the New Orleans Cluster Audience

Below you'll find more information about the New Orleans Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the New Orleans Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Orleans Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Orleans Cluster audience is New York City Fine Theatre Enthusiasts.

Interest Composition Index
New York City Fine Theatre Enthusiasts 33.02% 15.77x
New Orleans Activities Researchers 33.02% 15.76x
Louisiana State University Tigers Fans 29.89% 14.91x
Louisiana Activities Researchers 28.07% 14.88x
New Orleans Trip Planners 32.83% 14.44x
Louisiana Trip Planners 33.37% 14.22x
New Orleans Saints Fans 24.99% 11.79x
New Orleans Pelicans Fans 22.77% 10.85x
Jazz Festival Enthusiasts 22.15% 10.84x
Tampa and St Petersburg Trip Planners 19.16% 9.51x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Interest attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Orleans Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Orleans Cluster audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.43% 1.54x
Talbots 0.07% 1.54x
Aeropostale 0.08% 1.45x
Buckle 0.22% 1.33x
Levi Strauss 0.02% 1.33x
Lane Bryant 0.05% 1.23x
Express 0.10% 1.18x
Hugo Boss 0.03% 1.16x
J. Crew 0.07% 1.16x
Mens Wearhouse 0.53% 1.14x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Location attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Orleans Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Orleans Cluster audience is gardnerrealtors.com.

Website Composition Index
gardnerrealtors.com 1.23% 69.79x
visitjeffersonparish.com 1.38% 68.19x
louisiananorthshore.com 1.62% 66.54x
actionnews17.com 1.32% 63.67x
houmatoday.com 2.11% 63.42x
johnnysph.com 1.25% 62.89x
brproud.com 4.27% 62.49x
shreveport-bossier.org 1.09% 62.36x
wwoz.org 1.20% 61.08x
visitbatonrouge.com 2.38% 60.99x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Web attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Orleans Cluster audience is Mississippi News.

Content Affinity Composition Index
Mississippi News 10.89% 13.79x
Assorted Topics (Viral Media, Paid Traffic) 8.74% 9.79x
Local & Travel England - North Midlands 0.05% 9.58x
East Texas Cluster 3.92% 9.00x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.19% 8.53x
Texas University Athletics 7.54% 8.21x
Memphis News 1.40% 7.74x
Texas Sporting & Outdoors Cluster 0.22% 7.56x
Alabama News 24.31% 7.43x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.51% 7.42x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Orleans Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male