Dstillery Audiences

NEW ORLEANS CLUSTER

Audience Size: 3.1 Million Devices

Explore the New Orleans Cluster Audience

Below you'll find more information about the New Orleans Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the New Orleans Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Orleans Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Orleans Cluster audience is New York City Fine Theatre Enthusiasts.

Interest Composition Index
New York City Fine Theatre Enthusiasts 30.12% 20.84x
New Orleans Activities Researchers 30.13% 20.83x
Louisiana State University Tigers Fans 26.78% 20.55x
Louisiana Activities Researchers 24.88% 19.52x
Louisiana Trip Planners 35.62% 19.02x
New Orleans Trip Planners 35.03% 18.46x
New Orleans Saints Fans 23.51% 16.45x
New Orleans Pelicans Fans 24.00% 16.24x
Jazz Festival Enthusiasts 24.75% 14.38x
Liberal News Readers 15.24% 11.45x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Interest attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Orleans Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Orleans Cluster audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.33% 1.56x
Mens Wearhouse 0.41% 1.19x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Location attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Orleans Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Orleans Cluster audience is gardnerrealtors.com.

Website Composition Index
gardnerrealtors.com 1.28% 94.20x
visitjeffersonparish.com 1.55% 92.02x
louisiananorthshore.com 1.67% 91.05x
johnnysph.com 1.32% 84.69x
shreveport-bossier.org 1.17% 84.42x
brproud.com 3.63% 84.00x
visitbatonrouge.com 2.53% 83.37x
actionnews17.com 1.07% 83.08x
wwoz.org 1.44% 81.55x
houmatoday.com 1.93% 80.87x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Web attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Orleans Cluster audience is Mississippi News.

Content Affinity Composition Index
Mississippi News 9.13% 16.38x
Assorted Topics (Viral Media, Paid Traffic) 6.19% 12.77x
East Texas Cluster 3.10% 10.48x
Texas University Athletics 5.89% 9.59x
Alabama News 18.44% 8.52x
Arkansas News 5.28% 8.42x
Fox News Content Consumers 7.63% 7.81x
Northern Texas Cluster 5.49% 7.65x
Texas Media 12.59% 7.38x
Australia & New Zealand Media 2.47% 7.35x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Orleans Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male