Dstillery Audiences

NEW ORLEANS CLUSTER

Audience Size: 3.5 Million Devices

Explore the New Orleans Cluster Audience

Below you'll find more information about the New Orleans Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the New Orleans Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New Orleans Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New Orleans Cluster audience is New Orleans Activities Researchers.

Interest Composition Index
New Orleans Activities Researchers 39.32% 15.60x
Louisiana Activities Researchers 35.16% 14.62x
Louisiana State University Tigers Fans 37.52% 14.10x
Louisiana Trip Planners 40.16% 12.80x
New Orleans Pelicans Fans 32.64% 11.62x
New Orleans Trip Planners 39.31% 11.61x
New Orleans Saints Fans 29.91% 11.25x
South Carolina Gamecocks Fans 27.08% 11.09x
Tampa and St Petersburg Trip Planners 26.20% 11.02x
Liberal News Readers 25.58% 10.33x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Interest attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New Orleans Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New Orleans Cluster audience is Talbots.

Location Composition Index
Talbots 0.05% 1.69x
Belk 0.02% 1.59x
Ralph Lauren 0.02% 1.54x
Aeropostale 0.08% 1.43x
Dressbarn 0.04% 1.25x
Express 0.09% 1.22x
Lane Bryant 0.04% 1.19x
Chicos 0.05% 1.10x
Urban Outfitters 0.03% 1.07x
Jos A. Bank Clothiers 0.04% 1.07x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Location attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New Orleans Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New Orleans Cluster audience is louisiananorthshore.com.

Website Composition Index
louisiananorthshore.com 1.12% 63.21x
actionnews17.com 1.08% 60.74x
neworleanscitypark.com 1.89% 59.99x
johnnysph.com 1.04% 58.73x
dailycomet.com 1.07% 58.70x
visitbatonrouge.com 1.67% 56.68x
iberianet.com 1.53% 56.25x
ktbs.com 3.39% 55.85x
houmatoday.com 2.98% 55.68x
brproud.com 6.10% 54.10x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Web attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New Orleans Cluster audience is Mississippi News.

Content Affinity Composition Index
Mississippi News 12.21% 15.50x
East Texas Cluster 4.44% 12.51x
Assorted Topics (Viral Media, Paid Traffic) 11.89% 12.11x
Fox News Content Consumers 9.80% 11.58x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.07% 11.31x
Local & Travel England - North Midlands 0.05% 11.18x
Texas University Athletics 7.60% 11.18x
Texas Sporting & Outdoors Cluster 0.18% 10.54x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.48% 10.37x
Arkansas News 8.39% 9.80x
Composition Percentage: The overlap percentage between the New Orleans Cluster audience and the Content Affinity attribute.
Index: A comparison of the New Orleans Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New Orleans Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male