Dstillery Audiences

NEW YORK CITY EDUCATION & NEWS CLUSTER

Audience Size: 270.9 Thousand Devices

Explore the New York City Education & News Cluster Audience

Below you'll find more information about the New York City Education & News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 270.9 thousand unique devices whose actions qualify for the New York City Education & News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New York City Education & News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New York City Education & News Cluster audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 49.42% 22.83x
School Closings Updates Readers 27.42% 18.66x
Ballet Enthusiasts 48.10% 18.11x
Ivy League College Researchers 27.39% 16.52x
College Students 33.82% 16.45x
Restaurant Menu Researchers 35.34% 15.98x
New York Trip Planners 46.20% 15.93x
Telemedicine Content Readers 19.78% 15.40x
Broadway Fans 33.24% 14.64x
Retail Job Seekers 39.80% 13.51x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Interest attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New York City Education & News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New York City Education & News Cluster audience is J. Crew.

Location Composition Index
J. Crew 0.02% 6.41x
Carhartt 0.01% 0.51x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Location attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New York City Education & News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New York City Education & News Cluster audience is mssm.edu.

Website Composition Index
mssm.edu 18.28% 395.25x
ny.gov 15.16% 378.66x
nyccfb.info 6.42% 343.04x
montefiore.org 8.65% 305.25x
cuny.edu 15.14% 282.42x
qchron.com 7.63% 204.02x
stjohns.edu 11.25% 195.44x
stonybrook.edu 14.61% 189.57x
columbia.edu 15.58% 186.11x
insideschools.org 5.49% 122.46x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Web attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New York City Education & News Cluster audience is NYC Tourist Attractions.

Content Affinity Composition Index
NYC Tourist Attractions 11.60% 63.40x
MBA Education 4.67% 62.39x
University Press 1.49% 50.90x
California Universities 1.33% 40.83x
Philanthropy - Nonprofits 0.46% 37.87x
New York City Real Estate Research Cluster 20.09% 35.79x
Education Cluster 2.16% 34.07x
Law School Research Cluster 0.13% 29.74x
New England Universities 5.30% 26.79x
International Development & Health 0.27% 26.66x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Content Affinity attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New York City Education & News Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male