Dstillery Audiences

NEW YORK CITY EDUCATION & NEWS CLUSTER

Audience Size: 674 Thousand Devices

Explore the New York City Education & News Cluster Audience

Below you'll find more information about the New York City Education & News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 674 thousand unique devices whose actions qualify for the New York City Education & News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New York City Education & News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New York City Education & News Cluster audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 57.24% 23.10x
Ballet Enthusiasts 55.72% 20.58x
Online Grocery Shoppers 52.76% 19.12x
New York Trip Planners 54.91% 19.08x
Restaurant Menu Researchers 45.51% 18.90x
College Students 44.57% 16.91x
Burger Enthusiast 10.19% 16.10x
Broadway Fans 40.59% 15.95x
Real Estate Decision Makers 44.03% 15.76x
Yale University Fans 37.50% 15.02x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Interest attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New York City Education & News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New York City Education & News Cluster audience is Supreme.

Location Composition Index
Supreme 0.12% 15.73x
Everlane 0.08% 12.42x
Calvin Klein 0.03% 6.69x
Intermix 0.04% 4.80x
American Apparel 0.15% 4.55x
Uniqlo 0.08% 4.48x
Bonobos 0.41% 4.27x
J. Crew 0.08% 4.15x
Zara 0.12% 4.04x
Topshop 0.09% 3.99x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Location attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New York City Education & News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New York City Education & News Cluster audience is bmcc.cuny.edu.

Website Composition Index
bmcc.cuny.edu 7.35% 381.86x
nyccfb.info 2.48% 326.37x
nyp.org 4.64% 282.35x
lehman.edu 6.15% 277.81x
cuny.edu 32.84% 274.81x
montefiore.org 4.95% 270.59x
queenslibrary.org 1.94% 256.64x
mssm.edu 3.88% 239.27x
brooklyneagle.com 3.11% 237.79x
maimonidesmed.org 4.69% 229.64x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Web attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New York City Education & News Cluster audience is New York City Real Estate Research Cluster.

Content Affinity Composition Index
New York City Real Estate Research Cluster 27.91% 47.21x
NYC Tourist Attractions 30.16% 46.10x
Philanthropy - Nonprofits 2.21% 36.53x
Law School Research Cluster 0.85% 28.85x
Hudson Valley New York Media 13.86% 27.95x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.42% 25.34x
MBA Education 11.22% 24.63x
New York City Family & Activity Cluster 26.19% 24.48x
Aid Groups 2.26% 23.86x
Institutional Investing 3.28% 22.52x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Content Affinity attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New York City Education & News Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male