Dstillery Audiences

NEW YORK CITY EDUCATION & NEWS CLUSTER

Audience Size: 787.4 Thousand Devices

Explore the New York City Education & News Cluster Audience

Below you'll find more information about the New York City Education & News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 787.4 thousand unique devices whose actions qualify for the New York City Education & News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New York City Education & News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New York City Education & News Cluster audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 51.91% 22.05x
Ballet Enthusiasts 52.56% 19.92x
New York Trip Planners 49.29% 18.98x
Online Grocery Shoppers 49.86% 18.42x
Restaurant Menu Researchers 40.47% 17.96x
Burger Enthusiast 26.82% 16.91x
College Students 41.60% 16.39x
Broadway Fans 35.02% 15.84x
Real Estate Decision Makers 39.15% 14.81x
Yale University Fans 35.36% 14.40x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Interest attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New York City Education & News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New York City Education & News Cluster audience is Topshop.

Location Composition Index
Topshop 0.01% 8.06x
Zara 0.10% 6.88x
Intermix 0.02% 6.69x
Saint Laurent Paris 0.03% 6.58x
Uniqlo 0.06% 5.82x
Armani 0.08% 5.80x
American Apparel 0.09% 5.68x
Club Monaco 0.03% 4.99x
Patagonia 0.02% 4.64x
Bonobos 0.04% 4.64x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Location attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New York City Education & News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New York City Education & News Cluster audience is bmcc.cuny.edu.

Website Composition Index
bmcc.cuny.edu 7.02% 358.41x
lehman.edu 5.80% 261.67x
nyp.org 3.13% 261.01x
nyccfb.info 3.65% 256.72x
cuny.edu 31.48% 249.72x
montefiore.org 4.31% 248.30x
barnard.edu 1.64% 235.48x
maimonidesmed.org 4.39% 224.23x
mssm.edu 5.71% 219.35x
brooklyneagle.com 2.00% 218.40x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Web attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New York City Education & News Cluster audience is New York City Real Estate Research Cluster.

Content Affinity Composition Index
New York City Real Estate Research Cluster 24.11% 45.74x
NYC Tourist Attractions 26.95% 43.36x
Philanthropy - Nonprofits 1.78% 32.07x
Hudson Valley New York Media 12.33% 24.94x
Law School Research Cluster 0.66% 24.42x
MBA Education 10.83% 24.04x
New York City Family & Activity Cluster 22.75% 23.10x
Institutional Investing 2.87% 21.93x
New England Universities 9.55% 19.95x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.26% 19.93x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Content Affinity attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New York City Education & News Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male