Dstillery Audiences

NEW YORK CITY EDUCATION & NEWS CLUSTER

Audience Size: 631.1 Thousand Devices

Explore the New York City Education & News Cluster Audience

Below you'll find more information about the New York City Education & News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 631.1 thousand unique devices whose actions qualify for the New York City Education & News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New York City Education & News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New York City Education & News Cluster audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 57.53% 24.36x
Ballet Enthusiasts 57.56% 21.20x
New York Trip Planners 51.87% 20.56x
Online Grocery Shoppers 52.45% 19.53x
Restaurant Menu Researchers 46.25% 19.45x
College Students 43.40% 18.16x
Real Estate Decision Makers 40.38% 17.32x
Broadway Fans 38.61% 16.97x
Yale University Fans 36.89% 15.49x
Harvard University Fans 34.77% 14.65x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Interest attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New York City Education & News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New York City Education & News Cluster audience is Intermix.

Location Composition Index
Intermix 0.02% 7.96x
Zara 0.07% 6.43x
Uniqlo 0.04% 5.49x
Armani 0.06% 5.29x
Saint Laurent Paris 0.02% 4.99x
Club Monaco 0.03% 4.86x
American Apparel 0.06% 4.73x
Urban Outfitters 0.09% 4.66x
Ann Taylor 0.04% 4.58x
Bonobos 0.03% 4.36x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Location attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New York City Education & News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New York City Education & News Cluster audience is bmcc.cuny.edu.

Website Composition Index
bmcc.cuny.edu 4.71% 387.36x
lehman.edu 4.63% 297.25x
nyp.org 2.26% 269.75x
nyccfb.info 3.75% 264.59x
montefiore.org 3.98% 262.98x
cuny.edu 26.47% 257.16x
maimonidesmed.org 4.17% 252.02x
mssm.edu 8.07% 229.99x
qchron.com 2.91% 221.97x
barnard.edu 1.88% 221.61x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Web attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New York City Education & News Cluster audience is NYC Tourist Attractions.

Content Affinity Composition Index
NYC Tourist Attractions 28.05% 51.00x
New York City Real Estate Research Cluster 25.93% 49.52x
Philanthropy - Nonprofits 1.71% 40.79x
MBA Education 10.75% 31.98x
Law School Research Cluster 0.61% 30.30x
Institutional Investing 2.70% 28.08x
Hudson Valley New York Media 14.10% 27.38x
New York City Family & Activity Cluster 25.32% 27.32x
New England Universities 9.95% 23.94x
University Press 7.24% 23.85x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Content Affinity attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New York City Education & News Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male