Dstillery Audiences

NEW YORK CITY EDUCATION & NEWS CLUSTER

Audience Size: 111 Thousand Devices

Explore the New York City Education & News Cluster Audience

Below you'll find more information about the New York City Education & News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 111 thousand unique devices whose actions qualify for the New York City Education & News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New York City Education & News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New York City Education & News Cluster audience is Ivy League College Researchers.

Interest Composition Index
Ivy League College Researchers 26.53% 25.82x
New York City Events Researchers 45.50% 21.85x
Harvard University Fans 22.31% 18.23x
Modern Art Museum Researchers 45.50% 18.21x
School Closings Updates Readers 21.67% 17.60x
Ballet Enthusiasts 51.55% 17.38x
College Students 29.72% 17.22x
Medicaid Researchers 39.04% 15.77x
Telemedicine Content Readers 13.86% 15.16x
New York Trip Planners 46.29% 14.49x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Interest attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New York City Education & News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New York City Education & News Cluster audience is Talbots.

Location Composition Index
Talbots 0.02% 3.72x
H&M 0.02% 2.79x
Zumiez 0.05% 2.50x
J. Crew 0.02% 2.44x
Banana Republic 0.02% 2.35x
Victoria's Secret 0.03% 1.75x
LOFT 0.02% 1.68x
American Eagle Outfitters 0.02% 1.62x
Aeropostale 0.01% 1.53x
Express 0.02% 1.45x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Location attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New York City Education & News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New York City Education & News Cluster audience is stjohns.edu.

Website Composition Index
stjohns.edu 15.95% 288.16x
stonybrook.edu 21.65% 275.19x
columbia.edu 13.15% 261.00x
mountsinai.org 62.57% 104.70x
studentdoctor.net 3.78% 69.97x
nih.gov 3.58% 66.54x
longisland.com 4.76% 57.78x
dartmouth.edu 3.21% 57.49x
yale.edu 3.81% 50.32x
ilovetheupperwestside.com 4.80% 48.76x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Web attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New York City Education & News Cluster audience is MBA Education.

Content Affinity Composition Index
MBA Education 2.05% 105.18x
California Universities 0.86% 61.20x
New England Universities 3.51% 44.43x
Medical Supplies and Information 1.39% 43.97x
Healthcare - Doctors & Diagnosis 2.41% 38.43x
NYC Tourist Attractions 9.08% 38.40x
Medical & Pharmaceutical Scholarship 0.97% 36.80x
Education Cluster 0.40% 35.40x
New York City Real Estate Research Cluster 10.98% 30.43x
Writing & Publishing 0.48% 25.89x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Content Affinity attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New York City Education & News Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male