Dstillery Audiences

NEW YORK CITY EDUCATION & NEWS CLUSTER

Audience Size: 238.3 Thousand Devices

Explore the New York City Education & News Cluster Audience

Below you'll find more information about the New York City Education & News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 238.3 thousand unique devices whose actions qualify for the New York City Education & News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New York City Education & News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New York City Education & News Cluster audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 56.11% 23.52x
School Closings Updates Readers 30.89% 20.86x
Ivy League College Researchers 32.51% 19.57x
Ballet Enthusiasts 54.17% 17.98x
College Students 34.78% 17.43x
Restaurant Menu Researchers 38.38% 16.81x
Telemedicine Content Readers 21.82% 16.32x
New York Trip Planners 47.94% 16.19x
Broadway Fans 34.82% 15.93x
Medical Science Researchers 25.18% 13.80x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Interest attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New York City Education & News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New York City Education & News Cluster audience is H&M.

Location Composition Index
H&M 0.02% 3.75x
Michael Kors 0.02% 3.46x
J. Crew 0.02% 3.07x
Gap 0.03% 2.74x
Forever 21 0.02% 2.64x
American Eagle Outfitters 0.03% 2.51x
Banana Republic 0.02% 2.46x
Aeropostale 0.02% 2.39x
LOFT 0.02% 2.36x
Jos A. Bank Clothiers 0.02% 2.24x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Location attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New York City Education & News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New York City Education & News Cluster audience is mssm.edu.

Website Composition Index
mssm.edu 19.75% 472.83x
ny.gov 14.10% 472.16x
montefiore.org 9.68% 360.74x
cuny.edu 14.38% 322.04x
stjohns.edu 11.69% 230.54x
stonybrook.edu 15.27% 218.87x
columbia.edu 13.37% 213.39x
qchron.com 9.31% 212.61x
insideschools.org 4.44% 148.51x
crainsnewyork.com 2.70% 115.41x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Web attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New York City Education & News Cluster audience is MBA Education.

Content Affinity Composition Index
MBA Education 3.32% 82.38x
University Press 0.96% 71.37x
California Universities 1.08% 53.84x
NYC Tourist Attractions 12.56% 53.11x
Philanthropy - Nonprofits 0.43% 46.28x
International Development & Health 0.21% 44.69x
Education Cluster 1.31% 41.95x
Medical Supplies and Information 1.63% 33.68x
New England Universities 4.81% 32.82x
New York City Real Estate Research Cluster 19.46% 32.33x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Content Affinity attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New York City Education & News Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male