Dstillery Audiences

NEW YORK CITY EDUCATION & NEWS CLUSTER

Audience Size: 147.2 Thousand Devices

Explore the New York City Education & News Cluster Audience

Below you'll find more information about the New York City Education & News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 147.2 thousand unique devices whose actions qualify for the New York City Education & News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New York City Education & News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New York City Education & News Cluster audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 56.81% 25.07x
School Closings Updates Readers 33.11% 20.27x
College Students 39.15% 19.33x
Ballet Enthusiasts 56.41% 19.15x
Ivy League College Researchers 32.95% 18.86x
Restaurant Menu Researchers 42.96% 18.73x
New York Trip Planners 51.12% 17.59x
Telemedicine Content Readers 25.77% 17.14x
Broadway Fans 39.43% 16.93x
Online Grocery Shoppers 44.53% 14.93x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Interest attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New York City Education & News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New York City Education & News Cluster audience is J. Crew.

Location Composition Index
J. Crew 0.02% 6.41x
Gap 0.02% 4.41x
The Childrens Place 0.02% 3.25x
Victoria's Secret 0.01% 1.56x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Location attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New York City Education & News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New York City Education & News Cluster audience is mssm.edu.

Website Composition Index
mssm.edu 18.42% 442.21x
ny.gov 11.91% 339.26x
cuny.edu 17.27% 337.75x
stjohns.edu 10.92% 218.47x
stonybrook.edu 13.14% 214.13x
columbia.edu 17.13% 205.65x
insideschools.org 6.30% 138.21x
streeteasy.com 6.34% 129.20x
mountsinai.org 51.04% 105.08x
crainsnewyork.com 5.35% 96.13x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Web attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New York City Education & News Cluster audience is NYC Tourist Attractions.

Content Affinity Composition Index
NYC Tourist Attractions 15.77% 75.77x
MBA Education 6.33% 66.78x
Philanthropy - Nonprofits 0.71% 52.86x
University Press 2.38% 52.41x
Social & Demographic Trends 0.27% 46.84x
California Universities 1.90% 45.65x
New York City Real Estate Research Cluster 24.04% 43.42x
Education Cluster 3.39% 38.60x
Law School Research Cluster 0.19% 32.86x
Institutional Investing 0.49% 32.37x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Content Affinity attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New York City Education & News Cluster audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male