Dstillery Audiences

NEW YORK CITY EDUCATION & NEWS CLUSTER

Audience Size: 769.5 Thousand Devices

Explore the New York City Education & News Cluster Audience

Below you'll find more information about the New York City Education & News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 769.5 thousand unique devices whose actions qualify for the New York City Education & News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New York City Education & News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New York City Education & News Cluster audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 55.17% 25.44x
Ballet Enthusiasts 50.13% 22.10x
Online Grocery Shoppers 48.09% 21.51x
New York Trip Planners 52.95% 20.94x
Restaurant Menu Researchers 38.60% 18.33x
Real Estate Decision Makers 39.71% 17.25x
Broadway Fans 37.74% 17.23x
College Students 42.01% 16.23x
Yale University Fans 33.36% 15.53x
Stay-at-Home Parents 38.22% 15.02x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Interest attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New York City Education & News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New York City Education & News Cluster audience is Everlane.

Location Composition Index
Everlane 0.08% 10.56x
Supreme 0.17% 10.48x
Intermix 0.09% 7.62x
Calvin Klein 0.03% 5.24x
American Apparel 0.27% 4.89x
Zara 0.16% 4.37x
Uniqlo 0.10% 4.22x
Hugo Boss 0.15% 3.71x
Patagonia 0.07% 3.56x
Armani 0.22% 3.52x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Location attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New York City Education & News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New York City Education & News Cluster audience is bmcc.cuny.edu.

Website Composition Index
bmcc.cuny.edu 4.80% 293.04x
law.columbia.edu 1.73% 264.05x
nyccfb.info 3.55% 243.86x
lehman.edu 5.44% 229.46x
acpny.com 2.44% 226.34x
castleconnolly.com 1.61% 221.77x
healthfirst.org 2.27% 219.86x
cuny.edu 29.42% 217.32x
nyp.org 7.06% 216.08x
montefiore.org 5.40% 215.72x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Web attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New York City Education & News Cluster audience is New York City Real Estate Research Cluster.

Content Affinity Composition Index
New York City Real Estate Research Cluster 28.83% 42.44x
NYC Tourist Attractions 35.15% 37.66x
Philanthropy - Nonprofits 1.98% 33.23x
Law School Research Cluster 1.05% 26.03x
Hudson Valley New York Media 14.95% 24.70x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.68% 23.83x
New York City Family & Activity Cluster 29.36% 22.60x
MBA Education 12.29% 22.46x
Institutional Investing 2.29% 21.57x
Aid Groups 2.53% 20.45x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Content Affinity attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New York City Education & News Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male