Dstillery Audiences

NEW YORK CITY EDUCATION & NEWS CLUSTER

Audience Size: 981.6 Thousand Devices

Explore the New York City Education & News Cluster Audience

Below you'll find more information about the New York City Education & News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 981.6 thousand unique devices whose actions qualify for the New York City Education & News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New York City Education & News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New York City Education & News Cluster audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 48.82% 26.39x
Ballet Enthusiasts 44.18% 23.75x
New York Trip Planners 47.81% 22.21x
Restaurant Menu Researchers 36.00% 20.02x
Broadway Fans 33.03% 18.30x
College Students 37.51% 18.04x
Yale University Fans 30.72% 16.42x
Stay-at-Home Parents 35.70% 15.74x
Northeastern Voters 25.59% 15.21x
Harvard University Fans 29.29% 15.05x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Interest attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New York City Education & News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New York City Education & News Cluster audience is Supreme.

Location Composition Index
Supreme 0.14% 9.56x
Zara 0.14% 6.58x
American Apparel 0.18% 5.02x
The Childrens Place 0.18% 4.70x
Lululemon 0.28% 4.59x
Armani 0.17% 4.49x
Gap 0.22% 4.42x
Banana Republic 0.14% 3.93x
LOFT 0.21% 3.60x
Victoria's Secret 0.22% 3.57x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Location attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New York City Education & News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New York City Education & News Cluster audience is ccny.cuny.edu.

Website Composition Index
ccny.cuny.edu 12.24% 300.13x
law.columbia.edu 1.70% 277.32x
bmcc.cuny.edu 4.35% 272.83x
nyccfb.info 3.74% 256.20x
acpny.com 2.59% 235.61x
lehman.edu 5.38% 235.18x
castleconnolly.com 1.74% 234.46x
healthfirst.org 2.41% 231.37x
nyp.org 7.28% 226.37x
montefiore.org 5.27% 225.80x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Web attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New York City Education & News Cluster audience is New York City Real Estate Research Cluster.

Content Affinity Composition Index
New York City Real Estate Research Cluster 26.70% 43.09x
NYC Tourist Attractions 32.72% 37.49x
Philanthropy - Nonprofits 2.47% 29.71x
Hudson Valley New York Media 12.35% 27.47x
New York City Family & Activity Cluster 22.62% 26.07x
MBA Education 12.56% 21.67x
Institutional Investing 3.10% 21.26x
Art News & Products 3.27% 20.68x
Aid Groups 3.00% 19.47x
New England Universities 12.21% 18.06x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Content Affinity attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New York City Education & News Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male