Dstillery Audiences

NEW YORK CITY EDUCATION & NEWS CLUSTER

Audience Size: 186.6 Thousand Devices

Explore the New York City Education & News Cluster Audience

Below you'll find more information about the New York City Education & News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 186.6 thousand unique devices whose actions qualify for the New York City Education & News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New York City Education & News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New York City Education & News Cluster audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 49.71% 24.32x
Ivy League College Researchers 27.24% 22.53x
School Closings Updates Readers 25.81% 21.82x
Ballet Enthusiasts 51.09% 19.50x
College Students 32.77% 18.67x
Telemedicine Content Readers 16.89% 17.14x
Restaurant Menu Researchers 30.38% 16.34x
New York Trip Planners 45.62% 15.99x
Broadway Fans 28.57% 14.78x
Medical Science Researchers 19.38% 14.19x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Interest attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New York City Education & News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New York City Education & News Cluster audience is Free People.

Location Composition Index
Free People 0.01% 3.86x
Hugo Boss 0.01% 3.77x
H&M 0.02% 3.75x
The Childrens Place 0.05% 3.32x
Banana Republic 0.03% 3.06x
Gap 0.02% 2.39x
Old Navy 0.04% 2.20x
Chicos 0.02% 1.49x
Dressbarn 0.01% 1.32x
Mens Wearhouse 0.02% 1.10x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Location attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New York City Education & News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New York City Education & News Cluster audience is mssm.edu.

Website Composition Index
mssm.edu 21.64% 599.36x
cuny.edu 15.77% 371.99x
qchron.com 7.49% 271.31x
stonybrook.edu 19.01% 268.63x
stjohns.edu 14.15% 264.27x
columbia.edu 13.71% 246.25x
mountsinai.org 58.27% 112.42x
brooklynpaper.com 4.14% 99.60x
qns.com 7.92% 94.54x
amny.com 9.99% 72.64x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Web attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New York City Education & News Cluster audience is MBA Education.

Content Affinity Composition Index
MBA Education 2.43% 104.36x
University Press 0.50% 90.51x
California Universities 0.92% 67.58x
NYC Tourist Attractions 10.10% 51.90x
Education Cluster 0.57% 50.12x
Medical Supplies and Information 1.38% 46.64x
New England Universities 3.21% 38.07x
Healthcare - Doctors & Diagnosis 2.57% 35.29x
New York City Real Estate Research Cluster 14.87% 32.23x
Medical & Pharmaceutical Scholarship 1.02% 30.18x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Content Affinity attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New York City Education & News Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male