Dstillery Audiences

NEW YORK CITY EDUCATION & NEWS CLUSTER

Audience Size: 115.7 Thousand Devices

Explore the New York City Education & News Cluster Audience

Below you'll find more information about the New York City Education & News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 115.7 thousand unique devices whose actions qualify for the New York City Education & News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The New York City Education & News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New York City Education & News Cluster audience is Ivy League College Researchers.

Interest Composition Index
Ivy League College Researchers 14.09% 32.15x
New York Trip Planners 41.08% 25.07x
Real Estate Decision Makers 35.59% 23.48x
Harvard University Fans 12.81% 20.39x
New York City Events Researchers 37.15% 20.28x
College Students 23.88% 17.95x
Ballet Enthusiasts 38.79% 16.95x
Modern Art Museum Researchers 38.79% 16.81x
Internal Medicine Journal Researchers 22.69% 16.76x
Readers of Jewish Content 20.77% 16.34x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Interest attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The New York City Education & News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New York City Education & News Cluster audience is Patagonia.

Location Composition Index
Patagonia 0.08% 9.18x
Gap 0.03% 4.36x
LOFT 0.04% 4.18x
Victoria's Secret 0.02% 3.53x
Mens Wearhouse 0.04% 2.45x
H&M 0.02% 2.07x
Zumiez 0.02% 1.19x
Chicos 0.02% 1.15x
Aeropostale 0.01% 0.87x
Carhartt 0.02% 0.21x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Location attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The New York City Education & News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New York City Education & News Cluster audience is stjohns.edu.

Website Composition Index
stjohns.edu 14.57% 301.99x
stonybrook.edu 20.12% 274.70x
columbia.edu 11.36% 254.32x
ny.gov 33.38% 148.32x
mountsinai.org 58.53% 101.51x
longisland.com 4.38% 62.08x
dartmouth.edu 2.65% 45.86x
collegeconfidential.com 2.15% 44.73x
buffalo.edu 2.12% 43.32x
centralpark.com 2.41% 41.96x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Web attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New York City Education & News Cluster audience is MBA Education.

Content Affinity Composition Index
MBA Education 1.40% 94.15x
California Universities 0.82% 66.27x
Medical Supplies and Information 1.01% 44.91x
NYC Tourist Attractions 6.86% 37.69x
Healthcare - Doctors & Diagnosis 1.52% 36.08x
New York City Real Estate Research Cluster 5.42% 32.00x
New England Universities 1.54% 30.38x
Medical & Pharmaceutical Scholarship 0.54% 28.96x
Education Cluster 0.29% 25.63x
College Planning 2.39% 22.47x
Composition Percentage: The overlap percentage between the New York City Education & News Cluster audience and the Content Affinity attribute.
Index: A comparison of the New York City Education & News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The New York City Education & News Cluster audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female