NEW YORK CITY REAL ESTATE RESEARCH CLUSTER

Audience Size: 352.1 Thousand Devices

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Explore the New York City Real Estate Research Cluster Audience

Below you'll find more information about the New York City Real Estate Research Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 352.1 thousand unique devices whose actions qualify for the New York City Real Estate Research Cluster audience.

INTERESTS

The New York City Real Estate Research Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the New York City Real Estate Research Cluster audience is Real Estate Decision Makers.

Interest	Composition	Index
Real Estate Decision Makers	68.61%	29.81x
New York City Events Researchers	53.86%	27.66x
Readers of Jewish Content	39.43%	24.05x
Telemedicine Content Readers	17.94%	19.87x
Liberal News Readers	20.20%	19.28x
Lawyers	29.00%	17.89x
School Closings Updates Readers	20.28%	17.79x
Financial News Readers	18.46%	17.78x
New York Yankees Fans	33.84%	17.54x
Broadway Fans	30.81%	17.42x

Composition Percentage: The overlap percentage between the New York City Real Estate Research Cluster audience and the Interest attribute.

Index: A comparison of the New York City Real Estate Research Cluster audience to the internet population.

APPAREL RETAILERS

The New York City Real Estate Research Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the New York City Real Estate Research Cluster audience is Hugo Boss.

Location	Composition	Index
Hugo Boss	0.01%	6.47x
Banana Republic	0.02%	3.51x
Gap	0.02%	3.08x
H&M	0.01%	2.86x
Victoria's Secret	0.03%	2.45x
LOFT	0.01%	1.93x
The Childrens Place	0.02%	1.89x
Dressbarn	0.01%	1.60x
Old Navy	0.02%	1.21x
Buckle	0.01%	1.16x

Composition Percentage: The overlap percentage between the New York City Real Estate Research Cluster audience and the Location attribute.

Index: A comparison of the New York City Real Estate Research Cluster audience to the internet population.

WEBSITES

The New York City Real Estate Research Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the New York City Real Estate Research Cluster audience is commercialobserver.com.

Website	Composition	Index
commercialobserver.com	24.06%	223.53x
brooklynpaper.com	4.02%	153.27x
6sqft.com	35.24%	126.98x
hudsonyardsnewyork.com	10.29%	126.14x
qns.com	5.51%	119.21x
bkmag.com	1.85%	115.09x
qchron.com	2.06%	95.18x
longislandpress.com	2.38%	87.74x
newyork.cbslocal.com	62.75%	79.37x
amny.com	9.25%	79.19x

Composition Percentage: The overlap percentage between the New York City Real Estate Research Cluster audience and the Web attribute.

Index: A comparison of the New York City Real Estate Research Cluster audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the New York City Real Estate Research Cluster audience is Real Estate Cluster.

Content Affinity	Composition	Index
Real Estate Cluster	0.97%	72.24x
NYC Tourist Attractions	14.19%	65.53x
New York City Family & Activity Cluster	39.90%	35.09x
New York City Education & News Cluster	5.02%	31.40x
Hudson Valley New York Media	14.81%	24.45x
Caribbean Cluster	3.32%	18.43x
Retail Industry News	0.07%	18.34x
Mortgages & Insurance	0.50%	17.35x
Upstate New York Travel Cluster	6.07%	15.51x
Design Software	1.78%	14.30x

Composition Percentage: The overlap percentage between the New York City Real Estate Research Cluster audience and the Content Affinity attribute.

Index: A comparison of the New York City Real Estate Research Cluster audience to the internet population.

DEMOGRAPHICS

The New York City Real Estate Research Cluster audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male