Explore the North Carolina Education Audience
Below you'll find more information about the North Carolina Education audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the North Carolina Education audience.
INTERESTS
The North Carolina Education audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the North Carolina Education audience is North Carolina Football Fans.
| Interest | Composition | Index |
| North Carolina Football Fans | 63.10% | 22.66x |
| North Carolina Travel Researchers | 63.94% | 21.55x |
| UNC Tar Heels Fans | 45.19% | 18.75x |
| Duke Blue Devils Fans | 37.99% | 15.86x |
| South Carolina Gamecocks Fans | 32.29% | 14.34x |
| Carolina Panthers Fans | 32.08% | 13.34x |
| Myrtle Beach Trip Planners | 32.96% | 12.99x |
| Asheville Trip Planners | 34.79% | 12.88x |
| ACC Fans | 27.40% | 11.82x |
| Atlanta United Fans | 22.91% | 9.19x |
Composition Percentage:
The overlap percentage between the North Carolina Education audience and the Interest attribute.
Index: A comparison of the North Carolina Education audience to the internet population.
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APPAREL RETAILERS
The North Carolina Education audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the North Carolina Education audience is Belk.
| Location | Composition | Index |
| Belk | 0.05% | 6.87x |
| Jos A. Bank Clothiers | 0.04% | 1.68x |
| Talbots | 0.03% | 1.59x |
| REI | 0.01% | 1.37x |
| White House Black Market | 0.05% | 1.30x |
| Madewell | 0.02% | 1.24x |
| Old Navy | 0.06% | 1.03x |
| Chicos | 0.03% | 1.02x |
| Carhartt | 0.23% | 0.98x |
| J. Crew | 0.03% | 0.97x |
Composition Percentage:
The overlap percentage between the North Carolina Education audience and the Location attribute.
Index: A comparison of the North Carolina Education audience to the internet population.
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WEBSITES
The North Carolina Education audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the North Carolina Education audience is durham-nc.com.
| Website | Composition | Index |
| durham-nc.com | 1.08% | 185.81x |
| ncvoterguide.org | 1.14% | 167.50x |
| dpacnc.com | 5.98% | 164.52x |
| townofchapelhill.org | 2.86% | 161.91x |
| hpenews.com | 1.73% | 158.81x |
| capitolbroadcasting.com | 1.03% | 156.81x |
| boothamphitheatre.com | 1.66% | 152.21x |
| conehealth.com | 5.33% | 146.59x |
| meredith.edu | 1.84% | 145.82x |
| thetimesnews.com | 8.02% | 145.24x |
Composition Percentage:
The overlap percentage between the North Carolina Education audience and the Web attribute.
Index: A comparison of the North Carolina Education audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the North Carolina Education audience is Southeast College Athletics.
| Content Affinity | Composition | Index |
| Southeast College Athletics | 3.19% | 28.36x |
| North Carolina News | 46.45% | 27.54x |
| North Carolina | 32.13% | 26.32x |
| South Carolina Beach Travel | 3.89% | 24.62x |
| Virginia Athletics | 0.58% | 16.14x |
| ISPs & Local Services | 0.03% | 13.89x |
| South Carolina News | 24.82% | 13.50x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.08% | 12.10x |
| South Carolina Travel | 0.10% | 11.25x |
| Sports - Climbing, Non-traditional | 5.76% | 9.98x |
Composition Percentage:
The overlap percentage between the North Carolina Education audience and the Content Affinity attribute.
Index: A comparison of the North Carolina Education audience to the internet population.
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DEMOGRAPHICS
The North Carolina Education audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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