Dstillery Audiences

NORTH DAKOTA CLUSTER

Audience Size: 653.7 Thousand Devices

Explore the North Dakota Cluster Audience

Below you'll find more information about the North Dakota Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 653.7 thousand unique devices whose actions qualify for the North Dakota Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The North Dakota Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the North Dakota Cluster audience is Rapid City Trip Planners.

Interest Composition Index
Rapid City Trip Planners 44.02% 18.65x
NCAA Fans 30.78% 14.60x
Minnesota Vikings Fans 34.91% 14.45x
Minnesota Twins Fans 39.60% 14.30x
Liberal News Readers 24.50% 13.63x
Country Music Fans 27.60% 12.91x
Financial News Readers 22.54% 12.73x
Competitive Sports Participants 22.56% 12.73x
Financial Business Intelligence Researchers 23.48% 12.64x
Advertising Professionals 20.99% 12.14x
Composition Percentage: The overlap percentage between the North Dakota Cluster audience and the Interest attribute.
Index: A comparison of the North Dakota Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The North Dakota Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the North Dakota Cluster audience is Maurices.

Location Composition Index
Maurices 0.09% 10.66x
Lululemon 0.01% 6.12x
Buckle 0.02% 2.90x
Chicos 0.01% 2.47x
Victoria's Secret 0.01% 1.85x
Journeys 0.01% 1.78x
Old Navy 0.01% 1.64x
Carhartt 0.11% 1.53x
Composition Percentage: The overlap percentage between the North Dakota Cluster audience and the Location attribute.
Index: A comparison of the North Dakota Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The North Dakota Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the North Dakota Cluster audience is wahpetondailynews.com.

Website Composition Index
wahpetondailynews.com 2.75% 216.06x
perhamfocus.com 3.04% 215.66x
kvrr.com 17.15% 211.94x
kfgo.com 2.94% 210.97x
jamestownsun.com 7.27% 196.55x
minotdailynews.com 8.59% 195.30x
willistonherald.com 4.19% 194.69x
fergusfallsjournal.com 3.00% 192.94x
thedickinsonpress.com 10.44% 185.68x
dl-online.com 7.64% 184.63x
Composition Percentage: The overlap percentage between the North Dakota Cluster audience and the Web attribute.
Index: A comparison of the North Dakota Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the North Dakota Cluster audience is Minnesota Community Business Cluster.

Content Affinity Composition Index
Minnesota Community Business Cluster 3.76% 50.00x
Farming & Agriculture 0.99% 41.60x
South Dakota Cluster 15.05% 35.38x
Assorted Topics (The Outdoors, Sports, Furniture, Travel) 12.51% 19.88x
Alaska Cluster 2.14% 19.52x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.11% 18.91x
Minnesota Local News Cluster 47.26% 18.11x
Fishing 3.91% 17.61x
Assorted Topics (Power Trains, Drones, Web Design) 0.45% 16.64x
Trucks 0.40% 16.06x
Composition Percentage: The overlap percentage between the North Dakota Cluster audience and the Content Affinity attribute.
Index: A comparison of the North Dakota Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The North Dakota Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male