
Explore the Northern Texas Cluster Audience
Below you'll find more information about the Northern Texas Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 637.2 thousand unique devices whose actions qualify for the Northern Texas Cluster audience.

INTERESTS
As seen below, the leading interest for the Northern Texas Cluster audience is Texas Activity Researchers.
Interest | Composition | Index |
Texas Activity Researchers | 39.16% | 23.65x |
Dallas Mavericks Fans | 39.57% | 21.30x |
Houston Activity Researchers | 38.61% | 19.27x |
Houston Trip Planners | 34.21% | 18.99x |
Texas State Fairs | 56.19% | 16.63x |
Texas Longhorn Fans | 37.82% | 16.54x |
Austin Trip Planners | 23.31% | 15.01x |
Louisiana Activities Researchers | 19.84% | 11.44x |
Bargain Shopping Researchers | 20.55% | 11.16x |
Retired Government Employees | 4.22% | 10.15x |

APPAREL RETAILERS
As seen below, the apparel retail location most frequented by the Northern Texas Cluster audience is Gymboree.
Location | Composition | Index |
Gymboree | 0.03% | 2.68x |
Lane Bryant | 0.01% | 2.39x |
Aeropostale | 0.01% | 2.22x |
Chicos | 0.01% | 1.58x |
Buckle | 0.01% | 1.55x |
Journeys | 0.01% | 1.25x |
Mens Wearhouse | 0.01% | 1.09x |
Old Navy | 0.01% | 1.02x |
Maurices | 0.02% | 0.80x |

WEBSITES
As seen below, the highest indexing website for the Northern Texas Cluster audience is yourbasin.com.
Website | Composition | Index |
yourbasin.com | 5.25% | 176.94x |
oaoa.com | 3.88% | 161.77x |
cbs7.com | 8.08% | 157.90x |
kcbd.com | 14.63% | 146.83x |
amarillo.com | 7.64% | 144.99x |
abc7amarillo.com | 10.93% | 137.66x |
newswest9.com | 13.33% | 135.83x |
newschannel10.com | 9.49% | 132.93x |
bigcountryhomepage.com | 11.66% | 132.51x |
myhighplains.com | 14.27% | 127.03x |

CONTENT AFFINITIES
As seen below, the most visited Content Affinity for the Northern Texas Cluster audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).
Content Affinity | Composition | Index |
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 1.14% | 73.90x |
East Texas Cluster | 4.32% | 30.22x |
Austin Cluster | 20.08% | 30.17x |
Texas University Athletics | 9.94% | 29.50x |
Texas News Cluster | 4.70% | 27.63x |
Texas News | 22.89% | 22.92x |
Ohio Universities | 1.53% | 19.88x |
Sports - Golf, Hunting, Fishing | 0.05% | 17.45x |
Oil & Energy | 0.05% | 16.50x |
New Mexico News | 9.38% | 14.87x |
