Dstillery Audiences

NURSING

Audience Size: 632.2 Thousand Devices

Explore the Nursing Audience

Below you'll find more information about the Nursing audience, broken down in different categories based on their digital and physical behaviors. These are 632.2 thousand unique devices whose actions qualify for the Nursing audience.

Dstillery Crafted Audiences

INTERESTS

The Nursing audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nursing audience is Nursing and Physicians Assistant Journal Researchers.

Interest Composition Index
Nursing and Physicians Assistant Journal Researchers 81.14% 31.13x
Nurses 74.27% 30.24x
Nursing Students 66.37% 26.79x
Scrubs Uniforms Shoppers 55.77% 23.83x
Parents of High School Students 61.94% 22.65x
Hospital Executives 45.47% 22.64x
Healthcare Provider Education Researchers 49.15% 21.35x
Primary Care Doctor Researchers 45.84% 20.91x
Internal Medicine Journal Researchers 49.86% 20.91x
Respirologists and Pulmonologists 47.77% 19.63x
Composition Percentage: The overlap percentage between the Nursing audience and the Interest attribute.
Index: A comparison of the Nursing audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Nursing audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nursing audience is Bonobos.

Location Composition Index
Bonobos 0.11% 1.87x
Supreme 0.02% 1.77x
REI 0.03% 1.43x
Tommy Bahama 0.04% 1.37x
Lane Bryant 0.06% 1.31x
Eddie Bauer 0.04% 1.24x
Charlotte Russe 0.06% 1.23x
J. Crew 0.08% 1.21x
H&M 0.09% 1.18x
Lululemon 0.07% 1.17x
Composition Percentage: The overlap percentage between the Nursing audience and the Location attribute.
Index: A comparison of the Nursing audience to the internet population.
Dstillery Web Insights

WEBSITES

The Nursing audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Nursing audience is nln.org.

Website Composition Index
nln.org 3.05% 315.14x
nurseslabs.com 9.64% 287.23x
campaignforaction.org 3.84% 281.56x
everynurse.org 2.98% 274.96x
apea.com 2.91% 261.75x
hurstreview.com 4.40% 228.14x
midlevelu.com 6.95% 225.78x
nursingworld.org 37.90% 220.68x
forensicnurses.org 1.96% 220.04x
awhonn.org 2.31% 219.43x
Composition Percentage: The overlap percentage between the Nursing audience and the Web attribute.
Index: A comparison of the Nursing audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nursing audience is Medical Journals.

Content Affinity Composition Index
Medical Journals 14.27% 47.74x
Online Learning 0.80% 45.51x
Healthcare Jobs 7.06% 33.78x
Healthcare - Doctors & Diagnosis 14.00% 31.79x
Cardiac & Other Health Research 11.96% 22.92x
Medical & Pharmaceutical Scholarship 31.25% 22.62x
Higher Education 4.88% 22.34x
International Development & Health 2.93% 20.68x
Senior Care 2.43% 17.36x
Medical Supplies 7.29% 17.23x
Composition Percentage: The overlap percentage between the Nursing audience and the Content Affinity attribute.
Index: A comparison of the Nursing audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Nursing audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female