Dstillery Audiences

NURSING

Audience Size: 29 Thousand Devices

Explore the Nursing Audience

Below you'll find more information about the Nursing audience, broken down in different categories based on their digital and physical behaviors. These are 29 thousand unique devices whose actions qualify for the Nursing audience.

Dstillery Crafted Audiences

INTERESTS

The Nursing audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nursing audience is Online Test Prep Resource Readers.

Interest Composition Index
Online Test Prep Resource Readers 84.51% 29.62x
Nurses 61.62% 23.54x
Parents of High School Students 81.48% 20.08x
Online Education Resource Researchers 46.13% 19.98x
Nursing Students 57.58% 19.18x
First Responders 47.14% 18.69x
Newly Recruited Military Personnel 43.77% 16.23x
Doctors 34.34% 15.83x
Scrubs Uniforms Shoppers 51.85% 15.68x
Job Seekers 26.60% 14.38x
Composition Percentage: The overlap percentage between the Nursing audience and the Interest attribute.
Index: A comparison of the Nursing audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Nursing audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nursing audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.08% 4.66x
Jos A. Bank Clothiers 0.05% 3.93x
Dressbarn 0.07% 3.83x
Express 0.07% 3.30x
Banana Republic 0.03% 1.93x
Chicos 0.03% 1.91x
Gap 0.03% 1.70x
Gymboree 0.03% 1.56x
American Eagle Outfitters 0.03% 1.53x
White House Black Market 0.03% 1.44x
Composition Percentage: The overlap percentage between the Nursing audience and the Location attribute.
Index: A comparison of the Nursing audience to the internet population.
Dstillery Web Insights

WEBSITES

The Nursing audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Nursing audience is allnurses.com.

Website Composition Index
allnurses.com 24.45% 113.39x
cram.com 13.25% 36.43x
simplypsychology.org 12.26% 35.67x
proprofs.com 12.81% 33.50x
bartleby.com 10.18% 30.78x
careertrend.com 8.21% 28.46x
purdue.edu 23.03% 27.20x
uspharmacist.com 7.02% 26.29x
chegg.com 11.49% 25.82x
homeworklib.com 7.25% 25.51x
Composition Percentage: The overlap percentage between the Nursing audience and the Web attribute.
Index: A comparison of the Nursing audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nursing audience is Medical Journals.

Content Affinity Composition Index
Medical Journals 6.42% 92.03x
Medical & Pharmaceutical Scholarship 5.76% 68.27x
MBA Education 1.92% 47.28x
Healthcare - Doctors & Diagnosis 4.77% 46.76x
Educational Publishing 11.85% 25.50x
Writing Tools & Citation 13.18% 25.04x
African-American Hair 0.66% 19.77x
Medical Diagnostics 2.45% 19.63x
University Research 14.90% 19.02x
European Museums, Restaurants & Events 0.50% 18.58x
Composition Percentage: The overlap percentage between the Nursing audience and the Content Affinity attribute.
Index: A comparison of the Nursing audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Nursing audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female