Dstillery Audiences

NURSING

Audience Size: 62.1 Thousand Devices

Explore the Nursing Audience

Below you'll find more information about the Nursing audience, broken down in different categories based on their digital and physical behaviors. These are 62.1 thousand unique devices whose actions qualify for the Nursing audience.

Dstillery Crafted Audiences

INTERESTS

The Nursing audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Nursing audience is Online Test Prep Resource Readers.

Interest Composition Index
Online Test Prep Resource Readers 84.18% 29.02x
Nurses 69.19% 25.50x
Doctors 47.87% 21.61x
Professional Medical Journal Readers 43.47% 21.31x
Online Education Resource Researchers 53.65% 21.06x
Nursing Students 62.59% 20.70x
Primary Care Doctor Researchers 48.69% 20.25x
Job Seekers 37.28% 19.89x
First Responders 51.03% 19.31x
Medical Science Researchers 37.41% 19.26x
Composition Percentage: The overlap percentage between the Nursing audience and the Interest attribute.
Index: A comparison of the Nursing audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Nursing audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Nursing audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.04% 5.32x
White House Black Market 0.02% 3.70x
Express 0.03% 3.47x
Journeys 0.03% 2.42x
Old Navy 0.03% 2.41x
Victoria's Secret 0.02% 2.28x
Aeropostale 0.01% 1.99x
Maurices 0.02% 1.89x
Buckle 0.01% 1.82x
American Eagle Outfitters 0.01% 1.71x
Composition Percentage: The overlap percentage between the Nursing audience and the Location attribute.
Index: A comparison of the Nursing audience to the internet population.
Dstillery Web Insights

WEBSITES

The Nursing audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Nursing audience is uniontestprep.com.

Website Composition Index
uniontestprep.com 48.02% 595.23x
test-guide.com 51.41% 305.52x
allnurses.com 32.58% 126.39x
aafp.org 12.11% 118.09x
onlinelibrary.wiley.com 12.87% 85.70x
heart.org 5.63% 68.69x
sagepub.com 10.45% 65.39x
healthaffairs.org 5.93% 62.43x
monster.com 6.26% 58.03x
studystack.com 6.82% 47.98x
Composition Percentage: The overlap percentage between the Nursing audience and the Web attribute.
Index: A comparison of the Nursing audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Nursing audience is Healthcare Jobs.

Content Affinity Composition Index
Healthcare Jobs 2.10% 124.22x
Cardiac & Other Health Research 2.96% 123.22x
Medical Journals 8.26% 86.21x
Medical & Pharmaceutical Scholarship 15.10% 69.68x
Disease Cluster 1.50% 56.17x
Psychology & Social Work 0.83% 55.58x
Medical Supplies 1.67% 55.11x
Healthcare - Doctors & Diagnosis 6.50% 53.75x
International Development & Health 0.81% 53.47x
Diabetes Research 1.75% 46.00x
Composition Percentage: The overlap percentage between the Nursing audience and the Content Affinity attribute.
Index: A comparison of the Nursing audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Nursing audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female