Explore the Ohio Universities Audience
Below you'll find more information about the Ohio Universities audience, broken down in different categories based on their digital and physical behaviors. These are 48.2 thousand unique devices whose actions qualify for the Ohio Universities audience.
INTERESTS
The Ohio Universities audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ohio Universities audience is Camaro Enthusiasts.
| Interest | Composition | Index |
| Camaro Enthusiasts | 74.92% | 32.31x |
| Cincinnati Bengals Fans | 72.08% | 31.99x |
| Work Comes First Travelers | 4.42% | 27.91x |
| Aquarium Trip Planners | 58.99% | 27.57x |
| Cleveland Browns Fans | 53.94% | 25.73x |
| High School Sports Researchers | 41.48% | 23.51x |
| College Athletic Scholarships Researchers | 33.60% | 23.15x |
| Louisiana Activities Researchers | 38.64% | 23.12x |
| Nashville Trip Planners | 39.59% | 22.88x |
| Vermont Trip Planners | 35.02% | 22.70x |
Composition Percentage:
The overlap percentage between the Ohio Universities audience and the Interest attribute.
Index: A comparison of the Ohio Universities audience to the internet population.
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APPAREL RETAILERS
The Ohio Universities audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ohio Universities audience is Maurices.
| Location | Composition | Index |
| Maurices | 0.07% | 3.16x |
| American Apparel | 0.02% | 3.09x |
| J. Crew | 0.02% | 2.67x |
| Urban Outfitters | 0.03% | 2.58x |
| Lane Bryant | 0.02% | 2.34x |
| Charlotte Russe | 0.01% | 1.91x |
| Madewell | 0.01% | 1.74x |
| Old Navy | 0.01% | 1.31x |
| Buckle | 0.01% | 1.28x |
| Aeropostale | 0.02% | 1.17x |
Composition Percentage:
The overlap percentage between the Ohio Universities audience and the Location attribute.
Index: A comparison of the Ohio Universities audience to the internet population.
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WEBSITES
The Ohio Universities audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Ohio Universities audience is pressconnects.com.
| Website | Composition | Index |
| pressconnects.com | 13.19% | 154.76x |
| heraldnews.com | 12.54% | 149.47x |
| poughkeepsiejournal.com | 14.43% | 147.05x |
| landgrantholyland.com | 12.65% | 144.85x |
| recordonline.com | 13.95% | 136.31x |
| vcstar.com | 14.17% | 134.46x |
| southcoasttoday.com | 11.81% | 132.60x |
| timesonline.com | 12.48% | 130.63x |
| burlingtonfreepress.com | 13.50% | 128.88x |
| goupstate.com | 11.20% | 126.39x |
Composition Percentage:
The overlap percentage between the Ohio Universities audience and the Web attribute.
Index: A comparison of the Ohio Universities audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ohio Universities audience is New Jersey Travel Location Cluster.
| Content Affinity | Composition | Index |
| New Jersey Travel Location Cluster | 10.50% | 62.00x |
| Central & Northwest Ohio Cluster | 67.99% | 52.92x |
| Charity Walks | 2.86% | 46.21x |
| New Hampshire News | 11.26% | 42.96x |
| Hudson Valley New York Media | 13.21% | 41.17x |
| Delaware Cluster | 10.35% | 39.00x |
| South Dakota Cluster | 10.50% | 33.18x |
| Cleveland News | 52.52% | 30.87x |
| Illinois College Sports | 0.91% | 28.48x |
| Assorted Topics (Viral Media, Paid Traffic) | 20.94% | 27.99x |
Composition Percentage:
The overlap percentage between the Ohio Universities audience and the Content Affinity attribute.
Index: A comparison of the Ohio Universities audience to the internet population.
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DEMOGRAPHICS
The Ohio Universities audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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