Explore the Oil & Energy Audience
Below you'll find more information about the Oil & Energy audience, broken down in different categories based on their digital and physical behaviors. These are 76.2 thousand unique devices whose actions qualify for the Oil & Energy audience.
INTERESTS
The Oil & Energy audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Oil & Energy audience is Market Intelligence Researchers.
| Interest | Composition | Index |
| Market Intelligence Researchers | 59.20% | 21.52x |
| Personal Stock Portfolio Managers | 54.40% | 20.78x |
| Financial News Readers | 48.45% | 19.15x |
| Financial Business Intelligence Researchers | 50.78% | 18.86x |
| Executive Travelers | 49.87% | 18.68x |
| Finance Continuing Education Researchers | 52.98% | 17.62x |
| Financial Investors | 66.97% | 17.13x |
| Liberal News Readers | 38.86% | 15.03x |
| Pilots | 43.52% | 14.55x |
| Aviation Enthusiasts | 34.72% | 14.42x |
Composition Percentage:
The overlap percentage between the Oil & Energy audience and the Interest attribute.
Index: A comparison of the Oil & Energy audience to the internet population.
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APPAREL RETAILERS
The Oil & Energy audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Oil & Energy audience is Talbots.
| Location | Composition | Index |
| Talbots | 0.03% | 3.73x |
| The Childrens Place | 0.05% | 3.69x |
| Express | 0.03% | 3.18x |
| Chicos | 0.03% | 2.17x |
| J. Crew | 0.01% | 1.97x |
| H&M | 0.01% | 1.78x |
| Hollister | 0.01% | 1.72x |
| Gymboree | 0.01% | 1.55x |
| Victoria's Secret | 0.03% | 1.52x |
| Jos A. Bank Clothiers | 0.01% | 1.45x |
Composition Percentage:
The overlap percentage between the Oil & Energy audience and the Location attribute.
Index: A comparison of the Oil & Energy audience to the internet population.
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WEBSITES
The Oil & Energy audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Oil & Energy audience is exxonmobil.com.
| Website | Composition | Index |
| exxonmobil.com | 33.39% | 411.31x |
| oilprice.com | 84.14% | 98.11x |
| globenewswire.com | 16.55% | 86.46x |
| mrt.com | 12.50% | 83.69x |
| defensenews.com | 9.38% | 78.63x |
| spglobal.com | 18.60% | 76.62x |
| bnnbloomberg.ca | 10.45% | 66.84x |
| gcaptain.com | 6.77% | 66.50x |
| coindesk.com | 5.13% | 63.57x |
| whalewisdom.com | 4.34% | 60.15x |
Composition Percentage:
The overlap percentage between the Oil & Energy audience and the Web attribute.
Index: A comparison of the Oil & Energy audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Oil & Energy audience is Clean Energy.
| Content Affinity | Composition | Index |
| Clean Energy | 5.20% | 108.52x |
| Institutional Investing | 3.55% | 99.70x |
| Canada Job Seekers Cluster | 2.35% | 95.87x |
| Shipping & Logistics | 1.67% | 88.01x |
| Mining & Natural Resources | 2.00% | 69.24x |
| Business News & Information Readers | 11.02% | 62.37x |
| Engineering | 4.25% | 47.74x |
| Retail Industry News | 1.57% | 45.62x |
| Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) | 2.60% | 40.06x |
| Corporate Employment Pages | 4.35% | 39.85x |
Composition Percentage:
The overlap percentage between the Oil & Energy audience and the Content Affinity attribute.
Index: A comparison of the Oil & Energy audience to the internet population.
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DEMOGRAPHICS
The Oil & Energy audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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