Explore the Oil & Energy Audience
Below you'll find more information about the Oil & Energy audience, broken down in different categories based on their digital and physical behaviors. These are 305 thousand unique devices whose actions qualify for the Oil & Energy audience.
INTERESTS
The Oil & Energy audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Oil & Energy audience is Market Intelligence Researchers.
| Interest | Composition | Index |
| Market Intelligence Researchers | 43.27% | 18.60x |
| Financial Business Intelligence Researchers | 35.71% | 16.66x |
| Personal Stock Portfolio Managers | 34.68% | 15.27x |
| Financial Investors | 46.00% | 14.73x |
| Financial News Readers | 30.50% | 14.49x |
| Venture Capitalists | 37.51% | 14.09x |
| Enterprise Field Services Researchers | 39.94% | 14.07x |
| Finance Continuing Education Researchers | 36.04% | 14.01x |
| Online Investors | 34.97% | 13.97x |
| Civil Engineers | 40.70% | 13.44x |
Composition Percentage:
The overlap percentage between the Oil & Energy audience and the Interest attribute.
Index: A comparison of the Oil & Energy audience to the internet population.
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APPAREL RETAILERS
The Oil & Energy audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Oil & Energy audience is Topshop.
| Location | Composition | Index |
| Topshop | 0.04% | 2.49x |
| Saint Laurent Paris | 0.01% | 1.98x |
| Uniqlo | 0.02% | 1.73x |
| Bonobos | 0.12% | 1.72x |
| The North Face | 0.03% | 1.71x |
| Zara | 0.04% | 1.69x |
| Armani | 0.03% | 1.51x |
| Eddie Bauer | 0.03% | 1.47x |
| Jos A. Bank Clothiers | 0.32% | 1.45x |
| Banana Republic | 0.09% | 1.40x |
Composition Percentage:
The overlap percentage between the Oil & Energy audience and the Location attribute.
Index: A comparison of the Oil & Energy audience to the internet population.
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WEBSITES
The Oil & Energy audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Oil & Energy audience is naturalgasintel.com.
| Website | Composition | Index |
| naturalgasintel.com | 14.32% | 545.33x |
| worldoil.com | 19.10% | 506.18x |
| chevron.com | 8.74% | 396.44x |
| halliburton.com | 9.84% | 351.15x |
| marathonpetroleum.com | 5.84% | 298.08x |
| kiewit.com | 6.38% | 252.72x |
| nexteraenergy.com | 4.36% | 229.43x |
| mcdermott.com | 4.13% | 217.05x |
| spglobal.com | 6.22% | 208.35x |
| slb.com | 4.31% | 198.03x |
Composition Percentage:
The overlap percentage between the Oil & Energy audience and the Web attribute.
Index: A comparison of the Oil & Energy audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Oil & Energy audience is Chemicals.
| Content Affinity | Composition | Index |
| Chemicals | 3.80% | 81.49x |
| Shipping & Logistics | 3.06% | 63.51x |
| Mining & Natural Resources | 1.87% | 63.18x |
| Paper & Packaging | 1.93% | 45.38x |
| Clean Energy | 6.52% | 43.16x |
| Institutional Investing | 6.06% | 41.63x |
| General Interest | 0.58% | 38.49x |
| Canada Job Seekers Cluster | 2.67% | 30.76x |
| Cosmetics Business | 0.94% | 30.09x |
| Texas Sporting & Outdoors Cluster | 0.56% | 26.42x |
Composition Percentage:
The overlap percentage between the Oil & Energy audience and the Content Affinity attribute.
Index: A comparison of the Oil & Energy audience to the internet population.
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DEMOGRAPHICS
The Oil & Energy audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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