Explore the Oil & Energy Audience
Below you'll find more information about the Oil & Energy audience, broken down in different categories based on their digital and physical behaviors. These are 306.9 thousand unique devices whose actions qualify for the Oil & Energy audience.
INTERESTS
The Oil & Energy audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Oil & Energy audience is Executive Travelers.
| Interest | Composition | Index |
| Executive Travelers | 0.01% | 19.19x |
| Market Intelligence Researchers | 39.12% | 18.37x |
| Financial Business Intelligence Researchers | 31.53% | 16.07x |
| Venture Capitalists | 32.81% | 15.49x |
| Personal Stock Portfolio Managers | 29.96% | 14.63x |
| Enterprise Field Services Researchers | 36.52% | 14.51x |
| Financial Investors | 41.77% | 14.29x |
| Finance Continuing Education Researchers | 32.36% | 14.01x |
| Online Investors | 31.58% | 13.87x |
| Work Hard, Play Hard Travelers | 0.01% | 13.81x |
Composition Percentage:
The overlap percentage between the Oil & Energy audience and the Interest attribute.
Index: A comparison of the Oil & Energy audience to the internet population.
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APPAREL RETAILERS
The Oil & Energy audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Oil & Energy audience is Patagonia.
| Location | Composition | Index |
| Patagonia | 0.03% | 1.76x |
| Bonobos | 0.11% | 1.65x |
| Jos A. Bank Clothiers | 0.42% | 1.59x |
| Columbia | 0.02% | 1.40x |
| Hugo Boss | 0.04% | 1.40x |
| White House Black Market | 0.35% | 1.35x |
| Intermix | 0.02% | 1.30x |
| Madewell | 0.04% | 1.28x |
| Topshop | 0.02% | 1.26x |
| Eddie Bauer | 0.03% | 1.26x |
Composition Percentage:
The overlap percentage between the Oil & Energy audience and the Location attribute.
Index: A comparison of the Oil & Energy audience to the internet population.
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WEBSITES
The Oil & Energy audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Oil & Energy audience is naturalgasintel.com.
| Website | Composition | Index |
| naturalgasintel.com | 14.38% | 429.98x |
| worldoil.com | 18.37% | 395.34x |
| chk.com | 6.62% | 334.61x |
| chevron.com | 8.60% | 308.94x |
| halliburton.com | 10.41% | 268.88x |
| bechtel.com | 4.89% | 248.84x |
| marathonpetroleum.com | 5.81% | 241.76x |
| kiewit.com | 5.81% | 202.99x |
| spglobal.com | 6.67% | 187.90x |
| nexteraenergy.com | 4.48% | 182.85x |
Composition Percentage:
The overlap percentage between the Oil & Energy audience and the Web attribute.
Index: A comparison of the Oil & Energy audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Oil & Energy audience is Chemicals.
| Content Affinity | Composition | Index |
| Chemicals | 4.27% | 77.29x |
| Shipping & Logistics | 3.44% | 59.30x |
| Mining & Natural Resources | 1.93% | 57.15x |
| Paper & Packaging | 2.43% | 43.52x |
| Institutional Investing | 6.71% | 39.31x |
| Clean Energy | 6.79% | 38.12x |
| General Interest | 0.72% | 36.03x |
| Cosmetics Business | 1.32% | 31.74x |
| Canada Job Seekers Cluster | 2.42% | 28.76x |
| Texas Sporting & Outdoors Cluster | 0.75% | 26.60x |
Composition Percentage:
The overlap percentage between the Oil & Energy audience and the Content Affinity attribute.
Index: A comparison of the Oil & Energy audience to the internet population.
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DEMOGRAPHICS
The Oil & Energy audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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