Dstillery Audiences

ONLINE DIRECTORIES

Audience Size: 8.7 Million Devices

Explore the Online Directories Audience

Below you'll find more information about the Online Directories audience, broken down in different categories based on their digital and physical behaviors. These are 8.7 million unique devices whose actions qualify for the Online Directories audience.

Dstillery Crafted Audiences

INTERESTS

The Online Directories audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Directories audience is Online Thesaurus Users.

Interest Composition Index
Online Thesaurus Users 45.64% 12.27x
Poetry Readers 24.96% 8.18x
History Buffs 24.67% 8.16x
Tutoring Resources Researchers 24.90% 8.07x
Immigration Policy Researchers 24.31% 7.98x
Immigration Resource Researchers 24.31% 7.98x
U.S. History Buffs 25.20% 7.93x
Emoji Researchers 29.57% 7.74x
Authors 22.60% 7.18x
Occupy Movement Supporters 21.76% 7.15x
Composition Percentage: The overlap percentage between the Online Directories audience and the Interest attribute.
Index: A comparison of the Online Directories audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Directories audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Directories audience is Bonobos.

Location Composition Index
Bonobos 0.01% 1.53x
American Apparel 0.03% 1.52x
Patagonia 0.01% 1.48x
Madewell 0.03% 1.42x
Uniqlo 0.02% 1.41x
Free People 0.03% 1.38x
Ann Taylor 0.02% 1.37x
Urban Outfitters 0.04% 1.33x
REI 0.01% 1.29x
Armani 0.02% 1.27x
Composition Percentage: The overlap percentage between the Online Directories audience and the Location attribute.
Index: A comparison of the Online Directories audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Directories audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Directories audience is oxforddictionaries.com.

Website Composition Index
oxforddictionaries.com 3.44% 23.87x
powerthesaurus.org 14.14% 21.71x
learnersdictionary.com 3.42% 19.87x
vocabulary.com 18.14% 18.56x
positivewordsresearch.com 1.71% 17.92x
indifferentlanguages.com 2.10% 17.86x
dkfindout.com 1.09% 17.48x
wonderopolis.org 3.86% 16.55x
literarydevices.net 1.47% 15.54x
synonyms.com 5.35% 15.15x
Composition Percentage: The overlap percentage between the Online Directories audience and the Web attribute.
Index: A comparison of the Online Directories audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Directories audience is English as a Second Language.

Content Affinity Composition Index
English as a Second Language 1.53% 9.53x
Historical Information - Museums & Libraries 2.60% 9.01x
Social & Demographic Trends 0.76% 8.81x
Writing & Publishing 1.67% 8.29x
University Press 3.26% 8.25x
Science Education & Resources 7.41% 8.12x
Science Education & Academia 1.84% 8.06x
Law School Research Cluster 0.18% 7.92x
Foreign Language Education 0.82% 7.91x
Assorted Topics (Business Support ToolsForm Templates) 0.29% 7.72x
Composition Percentage: The overlap percentage between the Online Directories audience and the Content Affinity attribute.
Index: A comparison of the Online Directories audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Directories audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female