Dstillery Audiences

ONLINE DIRECTORIES

Audience Size: 9.6 Million Devices

Explore the Online Directories Audience

Below you'll find more information about the Online Directories audience, broken down in different categories based on their digital and physical behaviors. These are 9.6 million unique devices whose actions qualify for the Online Directories audience.

Dstillery Crafted Audiences

INTERESTS

The Online Directories audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Directories audience is Online Thesaurus Users.

Interest Composition Index
Online Thesaurus Users 33.83% 12.40x
History Buffs 18.89% 8.55x
Immigration Resource Researchers 15.91% 7.98x
Immigration Policy Researchers 15.91% 7.98x
Poetry Readers 18.48% 7.96x
Tutoring Resources Researchers 17.02% 7.90x
Language Learners 20.26% 7.70x
Occupy Movement Supporters 14.68% 7.69x
U.S. History Buffs 21.21% 7.62x
United Nations Donors 15.99% 7.59x
Composition Percentage: The overlap percentage between the Online Directories audience and the Interest attribute.
Index: A comparison of the Online Directories audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Directories audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Directories audience is Everlane.

Location Composition Index
Everlane 0.01% 1.82x
Intermix 0.01% 1.63x
Supreme 0.01% 1.50x
Ann Taylor 0.03% 1.37x
Lululemon 0.08% 1.37x
Club Monaco 0.01% 1.36x
Urban Outfitters 0.07% 1.36x
Madewell 0.02% 1.36x
Uniqlo 0.02% 1.34x
Zara 0.03% 1.34x
Composition Percentage: The overlap percentage between the Online Directories audience and the Location attribute.
Index: A comparison of the Online Directories audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Directories audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Directories audience is powerthesaurus.org.

Website Composition Index
powerthesaurus.org 8.17% 31.77x
oxforddictionaries.com 12.28% 27.37x
learnersdictionary.com 3.24% 25.68x
vocabulary.com 11.47% 23.72x
indifferentlanguages.com 2.22% 21.38x
apastyle.org 1.22% 21.05x
dictionary.com 77.78% 19.46x
macmillandictionary.com 9.47% 19.36x
synonyms.com 1.19% 19.20x
dkfindout.com 1.29% 19.20x
Composition Percentage: The overlap percentage between the Online Directories audience and the Web attribute.
Index: A comparison of the Online Directories audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Directories audience is Historical Information - Museums & Libraries.

Content Affinity Composition Index
Historical Information - Museums & Libraries 3.97% 9.16x
Social & Demographic Trends 1.72% 8.87x
English as a Second Language 2.03% 8.73x
University Press 4.51% 8.46x
Science Education & Academia 3.41% 8.29x
Writing & Publishing 2.22% 8.27x
Assorted Topics (Business Support ToolsForm Templates) 0.50% 8.26x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 2.02% 8.07x
Assorted Topics (Television, Origami, Men's Health) 0.11% 8.04x
Foreign Language Education 1.11% 7.95x
Composition Percentage: The overlap percentage between the Online Directories audience and the Content Affinity attribute.
Index: A comparison of the Online Directories audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Directories audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male