Dstillery Audiences

ONLINE DIRECTORIES

Audience Size: 10.1 Million Devices

Explore the Online Directories Audience

Below you'll find more information about the Online Directories audience, broken down in different categories based on their digital and physical behaviors. These are 10.1 million unique devices whose actions qualify for the Online Directories audience.

Dstillery Crafted Audiences

INTERESTS

The Online Directories audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Directories audience is U.S. History Buffs.

Interest Composition Index
U.S. History Buffs 16.05% 7.33x
Language Learners 19.18% 7.00x
SEO Specialists 14.07% 6.89x
Occupy Movement Supporters 13.59% 6.88x
Australia Trip Planners 13.30% 6.70x
Authors 14.55% 6.56x
Charitable Donors 17.16% 6.50x
Liberal Think Tank Readers 14.02% 6.49x
College Aspirants 14.42% 6.37x
Yale University Fans 14.55% 6.30x
Composition Percentage: The overlap percentage between the Online Directories audience and the Interest attribute.
Index: A comparison of the Online Directories audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Directories audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Directories audience is Free People.

Location Composition Index
Free People 0.02% 1.36x
Zara 0.02% 1.36x
Levi Strauss 0.01% 1.36x
Ralph Lauren 0.01% 1.36x
Club Monaco 0.01% 1.32x
Michael Kors 0.02% 1.31x
Lorna Jane 0.00% 1.31x
Urban Outfitters 0.04% 1.27x
Ann Taylor 0.02% 1.26x
Calvin Klein 0.01% 1.25x
Composition Percentage: The overlap percentage between the Online Directories audience and the Location attribute.
Index: A comparison of the Online Directories audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Directories audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Directories audience is thesaurus.infoplease.com.

Website Composition Index
thesaurus.infoplease.com 0.06% 32.83x
powerthesaurus.org 8.21% 30.89x
words-to-use.com 0.35% 29.16x
dictionary.infoplease.com 0.10% 28.77x
antonymsfor.com 0.02% 28.37x
rhymedesk.com 0.62% 27.88x
oxforddictionaries.com 11.86% 26.97x
american-historama.org 0.02% 26.56x
factretriever.com 0.24% 26.46x
smartling.com 0.53% 26.21x
Composition Percentage: The overlap percentage between the Online Directories audience and the Web attribute.
Index: A comparison of the Online Directories audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Directories audience is Social & Demographic Trends.

Content Affinity Composition Index
Social & Demographic Trends 2.10% 8.07x
English as a Second Language 1.91% 7.97x
Historical Information - Museums & Libraries 3.57% 7.89x
University Press 4.03% 7.74x
Assorted Topics #11640 (Business Support ToolsForm Templates) 0.55% 7.46x
Science Education & Academia 3.16% 7.41x
Writing & Publishing 2.01% 7.39x
Assorted Topics #11293 (Academic Press, World Facts, Nature Conservation, Liberalism) 1.85% 7.29x
Science Education & Resources 6.50% 7.18x
Assorted Topics #11273 (Television, Origami, Men's Health) 0.11% 7.16x
Composition Percentage: The overlap percentage between the Online Directories audience and the Content Affinity attribute.
Index: A comparison of the Online Directories audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Directories audience resonates most for the following age and income brackets.
Age
35-44
Income
$150,000-$249,999