Dstillery Audiences

ONLINE DIRECTORIES

Audience Size: 9.1 Million Devices

Explore the Online Directories Audience

Below you'll find more information about the Online Directories audience, broken down in different categories based on their digital and physical behaviors. These are 9.1 million unique devices whose actions qualify for the Online Directories audience.

Dstillery Crafted Audiences

INTERESTS

The Online Directories audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Directories audience is History Buffs.

Interest Composition Index
History Buffs 18.74% 8.42x
Poetry Readers 19.36% 7.87x
Occupy Movement Supporters 15.00% 7.55x
U.S. History Buffs 20.56% 7.55x
SEO Specialists 15.68% 7.55x
Language Learners 21.71% 7.53x
Australia Trip Planners 15.05% 7.28x
Authors 16.35% 7.25x
Charitable Donors 19.27% 7.16x
Liberal Think Tank Readers 15.81% 7.05x
Composition Percentage: The overlap percentage between the Online Directories audience and the Interest attribute.
Index: A comparison of the Online Directories audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Online Directories audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Directories audience is Everlane.

Location Composition Index
Everlane 0.00% 1.79x
Supreme 0.01% 1.77x
Patagonia 0.01% 1.46x
Lorna Jane 0.01% 1.43x
Urban Outfitters 0.05% 1.37x
Armani 0.02% 1.34x
Kate Spade 0.02% 1.34x
Zara 0.03% 1.30x
Joe's Jeans 0.00% 1.28x
The North Face 0.03% 1.27x
Composition Percentage: The overlap percentage between the Online Directories audience and the Location attribute.
Index: A comparison of the Online Directories audience to the internet population.
Dstillery Web Insights

WEBSITES

The Online Directories audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Directories audience is powerthesaurus.org.

Website Composition Index
powerthesaurus.org 8.15% 34.12x
oxforddictionaries.com 12.62% 29.26x
learnersdictionary.com 3.34% 27.66x
vocabulary.com 6.70% 27.36x
indifferentlanguages.com 2.54% 23.29x
macmillandictionary.com 8.32% 21.22x
dkfindout.com 1.08% 21.01x
dictionary.com 78.64% 20.42x
apastyle.org 1.71% 20.41x
wordsinasentence.com 1.64% 20.17x
Composition Percentage: The overlap percentage between the Online Directories audience and the Web attribute.
Index: A comparison of the Online Directories audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Directories audience is Historical Information - Museums & Libraries.

Content Affinity Composition Index
Historical Information - Museums & Libraries 3.99% 9.36x
Social & Demographic Trends 2.07% 9.16x
English as a Second Language 2.08% 9.07x
University Press 4.60% 8.69x
Science Education & Academia 3.46% 8.61x
Assorted Topics #11640 (Business Support ToolsForm Templates) 0.57% 8.48x
Science Education & Resources 7.70% 8.39x
Assorted Topics #11293 (Academic Press, World Facts, Nature Conservation, Liberalism) 2.09% 8.37x
Writing & Publishing 2.40% 8.24x
Foreign Language Education 1.11% 8.18x
Composition Percentage: The overlap percentage between the Online Directories audience and the Content Affinity attribute.
Index: A comparison of the Online Directories audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Online Directories audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male