Explore the Online Directories Audience
Below you'll find more information about the Online Directories audience, broken down in different categories based on their digital and physical behaviors. These are 10.1 million unique devices whose actions qualify for the Online Directories audience.
INTERESTS
The Online Directories audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Online Directories audience is U.S. History Buffs.
| Interest | Composition | Index |
| U.S. History Buffs | 16.05% | 7.33x |
| Language Learners | 19.18% | 7.00x |
| SEO Specialists | 14.07% | 6.89x |
| Occupy Movement Supporters | 13.59% | 6.88x |
| Australia Trip Planners | 13.30% | 6.70x |
| Authors | 14.55% | 6.56x |
| Charitable Donors | 17.16% | 6.50x |
| Liberal Think Tank Readers | 14.02% | 6.49x |
| College Aspirants | 14.42% | 6.37x |
| Yale University Fans | 14.55% | 6.30x |
Composition Percentage:
The overlap percentage between the Online Directories audience and the Interest attribute.
Index: A comparison of the Online Directories audience to the internet population.
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APPAREL RETAILERS
The Online Directories audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Online Directories audience is Free People.
| Location | Composition | Index |
| Free People | 0.02% | 1.36x |
| Zara | 0.02% | 1.36x |
| Levi Strauss | 0.01% | 1.36x |
| Ralph Lauren | 0.01% | 1.36x |
| Club Monaco | 0.01% | 1.32x |
| Michael Kors | 0.02% | 1.31x |
| Lorna Jane | 0.00% | 1.31x |
| Urban Outfitters | 0.04% | 1.27x |
| Ann Taylor | 0.02% | 1.26x |
| Calvin Klein | 0.01% | 1.25x |
Composition Percentage:
The overlap percentage between the Online Directories audience and the Location attribute.
Index: A comparison of the Online Directories audience to the internet population.
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WEBSITES
The Online Directories audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Online Directories audience is thesaurus.infoplease.com.
| Website | Composition | Index |
| thesaurus.infoplease.com | 0.06% | 32.83x |
| powerthesaurus.org | 8.21% | 30.89x |
| words-to-use.com | 0.35% | 29.16x |
| dictionary.infoplease.com | 0.10% | 28.77x |
| antonymsfor.com | 0.02% | 28.37x |
| rhymedesk.com | 0.62% | 27.88x |
| oxforddictionaries.com | 11.86% | 26.97x |
| american-historama.org | 0.02% | 26.56x |
| factretriever.com | 0.24% | 26.46x |
| smartling.com | 0.53% | 26.21x |
Composition Percentage:
The overlap percentage between the Online Directories audience and the Web attribute.
Index: A comparison of the Online Directories audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Online Directories audience is Social & Demographic Trends.
| Content Affinity | Composition | Index |
| Social & Demographic Trends | 2.10% | 8.07x |
| English as a Second Language | 1.91% | 7.97x |
| Historical Information - Museums & Libraries | 3.57% | 7.89x |
| University Press | 4.03% | 7.74x |
| Assorted Topics #11640 (Business Support ToolsForm Templates) | 0.55% | 7.46x |
| Science Education & Academia | 3.16% | 7.41x |
| Writing & Publishing | 2.01% | 7.39x |
| Assorted Topics #11293 (Academic Press, World Facts, Nature Conservation, Liberalism) | 1.85% | 7.29x |
| Science Education & Resources | 6.50% | 7.18x |
| Assorted Topics #11273 (Television, Origami, Men's Health) | 0.11% | 7.16x |
Composition Percentage:
The overlap percentage between the Online Directories audience and the Content Affinity attribute.
Index: A comparison of the Online Directories audience to the internet population.
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DEMOGRAPHICS
The Online Directories audience resonates most for the following age and income brackets.
Age
35-44
Income
$150,000-$249,999
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