ONLINE GAMES FOR KIDS

Audience Size: 617.5 Thousand Devices

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Explore the Online Games for Kids Audience

Below you'll find more information about the Online Games for Kids audience, broken down in different categories based on their digital and physical behaviors. These are 617.5 thousand unique devices whose actions qualify for the Online Games for Kids audience.

INTERESTS

The Online Games for Kids audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Games for Kids audience is TV Game Show Fans.

Interest	Composition	Index
TV Game Show Fans	36.38%	16.14x
Trivia Enthusiasts	32.49%	13.15x
Pet Lovers	28.97%	12.32x
Mahjong Players	31.87%	12.24x
Crochet Enthusiasts	32.63%	12.16x
Budget Grocery Shoppers	26.77%	12.05x
Breast Cancer Fund Raisers	25.22%	12.04x
Ancestry Researchers	28.78%	11.81x
Generic Prescription Drug Shoppers	26.36%	11.62x
Ireland Trip Planners	27.26%	11.60x

Composition Percentage: The overlap percentage between the Online Games for Kids audience and the Interest attribute.

Index: A comparison of the Online Games for Kids audience to the internet population.

APPAREL RETAILERS

The Online Games for Kids audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Games for Kids audience is Talbots.

Location	Composition	Index
Talbots	0.02%	1.19x
Carhartt	0.26%	1.19x
Jos A. Bank Clothiers	0.03%	1.15x
Brooks Brothers	0.02%	1.08x
Michael Kors	0.02%	1.03x
Dressbarn	0.02%	0.99x
Chicos	0.03%	0.96x
Urban Outfitters	0.02%	0.96x
Old Navy	0.04%	0.95x
Zumiez	0.03%	0.95x

Composition Percentage: The overlap percentage between the Online Games for Kids audience and the Location attribute.

Index: A comparison of the Online Games for Kids audience to the internet population.

WEBSITES

The Online Games for Kids audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Games for Kids audience is prettysimplegames.com.

Website	Composition	Index
prettysimplegames.com	16.06%	323.98x
wooga.com	11.17%	298.16x
apps.facebook.com	47.57%	254.41x
megazebra.com	3.91%	240.43x
etermax.com	2.17%	187.77x
multivu.com	9.70%	154.95x
ea.com	7.47%	150.84x
jamcity.com	7.38%	150.33x
zynga.com	27.86%	143.68x
zimad.com	2.01%	142.88x

Composition Percentage: The overlap percentage between the Online Games for Kids audience and the Web attribute.

Index: A comparison of the Online Games for Kids audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Games for Kids audience is Assorted Topics (Viral Media, Paid Traffic).

Content Affinity	Composition	Index
Assorted Topics (Viral Media, Paid Traffic)	0.15%	44.44x
Right Wing Blogs - Political Activism	1.45%	35.30x
Assorted Topics (Safari, Health, Wellness, Sports)	0.21%	34.07x
Assorted Topics (Car News, Animals, Viral Media)	5.77%	31.49x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet)	0.28%	28.63x
Consumer Rewards	0.21%	22.39x
Assorted Topics (Freebies, Gardens, Jewelry)	17.20%	21.09x
Natural & Healthy Living Researchers	1.48%	20.57x
Free Online Game Players	1.84%	18.47x
Right Wing Blogs - Conspiracy Theories	5.89%	17.26x

Composition Percentage: The overlap percentage between the Online Games for Kids audience and the Content Affinity attribute.

Index: A comparison of the Online Games for Kids audience to the internet population.

DEMOGRAPHICS

The Online Games for Kids audience resonates most for the following age bracket and gender.

Age

65+

Gender

Female