Explore the Online Games for Kids Audience
Below you'll find more information about the Online Games for Kids audience, broken down in different categories based on their digital and physical behaviors. These are 927.3 thousand unique devices whose actions qualify for the Online Games for Kids audience.
INTERESTS
The Online Games for Kids audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Online Games for Kids audience is Online Movie Downloaders.
| Interest | Composition | Index |
| Online Movie Downloaders | 22.65% | 13.58x |
| Trivia Enthusiasts | 24.45% | 13.01x |
| Ancestry Researchers | 22.19% | 12.44x |
| TV Game Show Fans | 38.29% | 12.14x |
| Crochet Enthusiasts | 20.87% | 9.69x |
| Budget Grocery Shoppers | 16.05% | 9.14x |
| Solitaire Players | 14.21% | 9.12x |
| Breast Cancer Fund Raisers | 13.32% | 8.75x |
| Discount Big Box Shoppers | 13.41% | 8.72x |
| Cat Lovers | 16.52% | 8.27x |
Composition Percentage:
The overlap percentage between the Online Games for Kids audience and the Interest attribute.
Index: A comparison of the Online Games for Kids audience to the internet population.
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APPAREL RETAILERS
The Online Games for Kids audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Online Games for Kids audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.22% | 1.22x |
| Gymboree | 0.03% | 1.21x |
| Belk | 0.01% | 0.98x |
| Columbia | 0.01% | 0.96x |
| American Eagle Outfitters | 0.04% | 0.95x |
| Free People | 0.01% | 0.93x |
| Old Navy | 0.05% | 0.91x |
| Dressbarn | 0.03% | 0.89x |
| Kate Spade | 0.01% | 0.87x |
| Hollister | 0.01% | 0.86x |
Composition Percentage:
The overlap percentage between the Online Games for Kids audience and the Location attribute.
Index: A comparison of the Online Games for Kids audience to the internet population.
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WEBSITES
The Online Games for Kids audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Online Games for Kids audience is prettysimplegames.com.
| Website | Composition | Index |
| prettysimplegames.com | 10.80% | 329.27x |
| wooga.com | 7.91% | 299.28x |
| ea.com | 5.53% | 281.18x |
| apps.facebook.com | 73.96% | 252.67x |
| preguntados.com | 2.27% | 252.57x |
| megazebra.com | 3.75% | 249.25x |
| developerdrive.com | 2.21% | 238.88x |
| zynga.com | 39.96% | 231.00x |
| jamcity.com | 4.62% | 196.38x |
| arkadiumhosted.com | 1.07% | 153.35x |
Composition Percentage:
The overlap percentage between the Online Games for Kids audience and the Web attribute.
Index: A comparison of the Online Games for Kids audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Online Games for Kids audience is Assorted Topics #11657 (Conservative News, Politics, Viral Media).
| Content Affinity | Composition | Index |
| Assorted Topics #11657 (Conservative News, Politics, Viral Media) | 17.12% | 22.31x |
| Right Wing Blogs - Political Activism | 5.67% | 19.06x |
| Assorted Topics #11636 (Car News, Animals, Viral Media) | 7.39% | 18.68x |
| Natural & Healthy Living Researchers | 1.33% | 17.04x |
| Assorted Topics #11132 (Freebies, Gardens, Jewelry) | 20.61% | 15.65x |
| Right Wing Blogs - Conspiracy Theories | 9.98% | 14.67x |
| Assorted Topics #11867 (Horoscopes, Online Arcade Games, Quizzes) | 3.53% | 13.77x |
| Assorted Topics #11525 (Pets, Surveys, Social Networking, Travel, Soap Operas, Motivation) | 41.63% | 13.74x |
| Conscious Living | 3.30% | 13.04x |
| Assorted Topics #11259 (Vacation, Travel, Automotive Entertainment, Diet) | 1.20% | 12.80x |
Composition Percentage:
The overlap percentage between the Online Games for Kids audience and the Content Affinity attribute.
Index: A comparison of the Online Games for Kids audience to the internet population.
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DEMOGRAPHICS
The Online Games for Kids audience resonates most for the following age and income brackets.
Age
55-64
Income
$50,000-$74,999
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