ONLINE GAMES FOR KIDS

Audience Size: 79.3 Thousand Devices

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Explore the Online Games for Kids Audience

Below you'll find more information about the Online Games for Kids audience, broken down in different categories based on their digital and physical behaviors. These are 79.3 thousand unique devices whose actions qualify for the Online Games for Kids audience.

INTERESTS

The Online Games for Kids audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Games for Kids audience is TV Game Show Fans.

Interest	Composition	Index
TV Game Show Fans	36.90%	18.81x
Pet Lovers	35.30%	16.28x
Christmas Lights Shoppers	30.26%	16.15x
Trivia Enthusiasts	43.91%	15.98x
Doll Enthusiasts	0.98%	15.93x
Bargain Shopping Researchers	24.60%	15.20x
Heartburn Sufferers	25.22%	14.99x
Streaming Linear TV Watchers (National Channels)	33.70%	14.84x
TV Junkies	25.09%	14.48x
Christmas Traditions Researchers	29.64%	14.38x

Composition Percentage: The overlap percentage between the Online Games for Kids audience and the Interest attribute.

Index: A comparison of the Online Games for Kids audience to the internet population.

APPAREL RETAILERS

The Online Games for Kids audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Games for Kids audience is Eddie Bauer.

Location	Composition	Index
Eddie Bauer	0.02%	2.93x
Chicos	0.04%	2.22x
Express	0.04%	2.21x
The Childrens Place	0.05%	2.14x
Zumiez	0.02%	1.96x
Victoria's Secret	0.05%	1.96x
Coach	0.01%	1.83x
American Eagle Outfitters	0.02%	1.61x
LOFT	0.02%	1.60x
Forever 21	0.01%	1.41x

Composition Percentage: The overlap percentage between the Online Games for Kids audience and the Location attribute.

Index: A comparison of the Online Games for Kids audience to the internet population.

WEBSITES

The Online Games for Kids audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Games for Kids audience is zynga.com.

Website	Composition	Index
zynga.com	34.96%	285.42x
playjunkie.com	14.83%	139.17x
entertainment.howstuffworks.com	12.00%	136.98x
dailyarmy.com	12.99%	122.55x
roughmaps.com	11.61%	118.13x
mommyish.com	9.07%	113.58x
faktually.com	7.71%	110.01x
eternallifestyle.com	13.90%	94.39x
quiz-bliss.com	11.96%	91.12x
universityfox.com	16.03%	89.72x

Composition Percentage: The overlap percentage between the Online Games for Kids audience and the Web attribute.

Index: A comparison of the Online Games for Kids audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Games for Kids audience is Natural & Healthy Living Researchers.

Content Affinity	Composition	Index
Natural & Healthy Living Researchers	0.96%	70.03x
Free Online Game Players	1.28%	49.83x
Comedy Content	0.99%	37.30x
Humor & Entertainment	1.11%	35.48x
Numerology & Astrology	1.09%	33.48x
Assorted Topics (Conservative News, Politics, Viral Media)	11.19%	30.63x
Assorted Topics (Freebies, Gardens, Jewelry)	5.34%	30.60x
Furniture Shopping	1.68%	29.61x
Online Quiz & List Readers	18.63%	24.46x
Liberal Media - Political Activism	5.01%	22.88x

Composition Percentage: The overlap percentage between the Online Games for Kids audience and the Content Affinity attribute.

Index: A comparison of the Online Games for Kids audience to the internet population.

DEMOGRAPHICS

The Online Games for Kids audience resonates most for the following age bracket and gender.

Age

65+

Gender

Female