ONLINE TICKET BUYERS

Audience Size: 2.3 Million Devices

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Explore the Online Ticket Buyers Audience

Below you'll find more information about the Online Ticket Buyers audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Online Ticket Buyers audience.

INTERESTS

The Online Ticket Buyers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Online Ticket Buyers audience is Live Concert Fans.

Interest	Composition	Index
Live Concert Fans	27.11%	16.25x
Nashville Trip Planners	31.02%	13.11x
Country Music Fans	20.56%	12.56x
MLB Fans	20.31%	11.99x
Las Vegas Nightlife Researchers	30.97%	11.92x
Sporting Goods Shoppers	21.58%	11.88x
Restaurant Researchers	22.36%	11.45x
College Football Fans	22.41%	11.36x
Broadway Fans	23.59%	11.33x
NCAA Fans	19.02%	11.04x

Composition Percentage: The overlap percentage between the Online Ticket Buyers audience and the Interest attribute.

Index: A comparison of the Online Ticket Buyers audience to the internet population.

APPAREL RETAILERS

The Online Ticket Buyers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Online Ticket Buyers audience is Columbia.

Location	Composition	Index
Columbia	0.02%	1.73x
Intermix	0.01%	1.70x
Michael Kors	0.03%	1.58x
Urban Outfitters	0.05%	1.43x
Express Outlets	0.00%	1.40x
Ann Taylor	0.02%	1.38x
Talbots	0.07%	1.37x
LOFT	0.05%	1.35x
Forever 21	0.05%	1.35x
Hugo Boss	0.02%	1.34x

Composition Percentage: The overlap percentage between the Online Ticket Buyers audience and the Location attribute.

Index: A comparison of the Online Ticket Buyers audience to the internet population.

WEBSITES

The Online Ticket Buyers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Online Ticket Buyers audience is bradpaisley.com.

Website	Composition	Index
bradpaisley.com	1.14%	97.92x
dierks.com	1.81%	97.69x
chrisyoungcountry.com	1.14%	97.65x
boxofficeticketsales.com	5.00%	91.64x
zacbrownband.com	3.23%	87.65x
lukebryan.com	4.53%	86.42x
stubhub.com	1.39%	85.05x
stub.com	1.12%	85.02x
rascalflatts.com	1.31%	84.65x
jasonaldean.com	3.51%	82.32x

Composition Percentage: The overlap percentage between the Online Ticket Buyers audience and the Web attribute.

Index: A comparison of the Online Ticket Buyers audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Online Ticket Buyers audience is Washington D.C. Hotels.

Content Affinity	Composition	Index
Washington D.C. Hotels	0.05%	20.34x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery)	0.61%	16.18x
Sports Apparel	1.10%	15.84x
South Carolina Travel	0.51%	15.35x
London Tourism & Events	0.42%	15.29x
Assorted Topics #11407 (Internet Slang, Hoaxes, Photography)	0.35%	14.29x
Illinois College Sports	0.46%	14.03x
Lacrosse College Athletics	1.64%	13.23x
Concert Posters	0.94%	13.11x
Higher-End Fashion Brands	2.23%	13.03x

Composition Percentage: The overlap percentage between the Online Ticket Buyers audience and the Content Affinity attribute.

Index: A comparison of the Online Ticket Buyers audience to the internet population.

DEMOGRAPHICS

The Online Ticket Buyers audience resonates most for the following age bracket and gender.

Age

45-54

Gender

Male