Explore the Online Ticket Buyers Audience
Below you'll find more information about the Online Ticket Buyers audience, broken down in different categories based on their digital and physical behaviors. These are 325.1 thousand unique devices whose actions qualify for the Online Ticket Buyers audience.
INTERESTS
The Online Ticket Buyers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Online Ticket Buyers audience is Nashville Activity Researchers.
| Interest | Composition | Index |
| Nashville Activity Researchers | 50.73% | 20.07x |
| Country Music Fans | 56.45% | 18.97x |
| Nashville Trip Planners | 51.94% | 15.32x |
| Live Concert Fans | 40.91% | 14.67x |
| NCAA Fans | 37.82% | 14.43x |
| Work Hard, Play Hard Travelers | 39.73% | 13.55x |
| TV Junkies | 35.81% | 13.49x |
| Orlando Activities Researchers | 35.43% | 13.36x |
| Texas Activity Researchers | 35.27% | 13.26x |
| MLB Fans | 35.91% | 13.24x |
Composition Percentage:
The overlap percentage between the Online Ticket Buyers audience and the Interest attribute.
Index: A comparison of the Online Ticket Buyers audience to the internet population.
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APPAREL RETAILERS
The Online Ticket Buyers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Online Ticket Buyers audience is Madewell.
| Location | Composition | Index |
| Madewell | 0.01% | 3.86x |
| Brooks Brothers | 0.01% | 3.10x |
| Coach | 0.01% | 2.73x |
| Banana Republic | 0.02% | 2.11x |
| Buckle | 0.02% | 2.09x |
| Victoria's Secret | 0.03% | 1.99x |
| Michael Kors | 0.01% | 1.89x |
| Jos A. Bank Clothiers | 0.02% | 1.83x |
| Journeys | 0.03% | 1.82x |
| White House Black Market | 0.02% | 1.72x |
Composition Percentage:
The overlap percentage between the Online Ticket Buyers audience and the Location attribute.
Index: A comparison of the Online Ticket Buyers audience to the internet population.
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WEBSITES
The Online Ticket Buyers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Online Ticket Buyers audience is nashcountrydaily.com.
| Website | Composition | Index |
| nashcountrydaily.com | 37.97% | 204.46x |
| lukebryan.com | 4.54% | 182.11x |
| vividseats.com | 16.14% | 135.24x |
| ticketweb.com | 4.71% | 126.15x |
| aviewfrommyseat.com | 27.54% | 104.10x |
| opry.com | 1.43% | 90.27x |
| allaccess.com | 11.74% | 85.18x |
| bridgestonearena.com | 1.33% | 76.64x |
| visitmusiccity.com | 1.11% | 69.99x |
| nfhsnetwork.com | 1.62% | 60.66x |
Composition Percentage:
The overlap percentage between the Online Ticket Buyers audience and the Web attribute.
Index: A comparison of the Online Ticket Buyers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Online Ticket Buyers audience is Illinois College Sports.
| Content Affinity | Composition | Index |
| Illinois College Sports | 0.53% | 34.31x |
| College Sports | 1.34% | 22.47x |
| Pac 12 Sports | 0.87% | 22.24x |
| Southeast College Athletics | 1.37% | 22.03x |
| Virginia Athletics | 0.40% | 20.48x |
| Florida College Athletics | 3.39% | 20.45x |
| Assorted Topics (Internet Slang, Hoaxes, Photography) | 0.67% | 20.40x |
| Lacrosse College Athletics | 0.84% | 19.25x |
| Motorsports | 1.88% | 17.70x |
| New England & Ivy League Sports | 1.91% | 17.09x |
Composition Percentage:
The overlap percentage between the Online Ticket Buyers audience and the Content Affinity attribute.
Index: A comparison of the Online Ticket Buyers audience to the internet population.
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DEMOGRAPHICS
The Online Ticket Buyers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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