Dstillery Audiences

PC GAMERS

Audience Size: 1.6 Million Devices

Explore the PC Gamers Audience

Below you'll find more information about the PC Gamers audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the PC Gamers audience.

Dstillery Crafted Audiences

INTERESTS

The PC Gamers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the PC Gamers audience is Online Role Playing Game Enthusiasts.

Interest Composition Index
Online Role Playing Game Enthusiasts 62.26% 23.24x
eSports Enthusiasts 54.42% 22.06x
Gamers 54.46% 21.69x
Minecraft Video Game Fans 60.82% 21.60x
Video Gamers 52.52% 21.15x
Anime Fans 54.15% 20.83x
Diablo Video Game Fans 53.55% 20.66x
PokemonGo Fans 51.84% 20.59x
Xbox Enthusiasts 58.43% 19.73x
Video and Computer Gaming Enthusiasts 47.67% 19.58x
Composition Percentage: The overlap percentage between the PC Gamers audience and the Interest attribute.
Index: A comparison of the PC Gamers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The PC Gamers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the PC Gamers audience is Columbia.

Location Composition Index
Columbia 0.02% 1.48x
LL Bean 0.01% 1.37x
Levi Strauss 0.03% 1.35x
American Apparel 0.05% 1.17x
Free People 0.04% 1.14x
Kate Spade 0.04% 1.12x
Buckle 0.22% 1.12x
The Childrens Place 0.11% 1.10x
Lane Bryant 0.05% 1.07x
Charlotte Russe 0.06% 1.05x
Composition Percentage: The overlap percentage between the PC Gamers audience and the Location attribute.
Index: A comparison of the PC Gamers audience to the internet population.
Dstillery Web Insights

WEBSITES

The PC Gamers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the PC Gamers audience is strawpoll.com.

Website Composition Index
strawpoll.com 3.28% 127.73x
gamewatcher.com 6.67% 115.46x
gamefront.com 1.11% 112.99x
csgostash.com 2.15% 111.17x
gamebanana.com 6.90% 110.31x
gyazo.com 11.79% 106.40x
gamersdecide.com 6.80% 102.21x
nexusmods.com 33.64% 98.32x
smashboards.com 3.74% 98.24x
ssbwiki.com 21.14% 97.37x
Composition Percentage: The overlap percentage between the PC Gamers audience and the Web attribute.
Index: A comparison of the PC Gamers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the PC Gamers audience is Roleplay & Fantasy Games.

Content Affinity Composition Index
Roleplay & Fantasy Games 2.00% 28.55x
Minecraft Video Game Players 13.81% 23.58x
Studio & Franchise Video Game Players 17.30% 23.36x
Magic & Games 9.46% 20.56x
Anime 12.13% 19.38x
Fantasy Name Generators 12.93% 16.43x
Drawing & Animation 0.27% 16.36x
RPG & MMO Video Game Fans 41.65% 15.25x
Audio Clips & Sound Effects 1.05% 15.21x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 1.16% 15.09x
Composition Percentage: The overlap percentage between the PC Gamers audience and the Content Affinity attribute.
Index: A comparison of the PC Gamers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The PC Gamers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male