Dstillery Audiences

PC GAMERS

Audience Size: 2 Million Devices

Explore the PC Gamers Audience

Below you'll find more information about the PC Gamers audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the PC Gamers audience.

Dstillery Crafted Audiences

INTERESTS

The PC Gamers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the PC Gamers audience is Gamers.

Interest Composition Index
Gamers 62.48% 20.10x
Online Role Playing Game Enthusiasts 68.71% 19.98x
Minecraft Video Game Fans 65.14% 19.90x
eSports Enthusiasts 57.43% 19.21x
Diablo Video Game Fans 57.94% 19.20x
Video and Computer Gaming Enthusiasts 51.19% 18.64x
Video Gamers 57.80% 18.47x
Xbox Enthusiasts 61.24% 18.22x
PokemonGo Fans 61.66% 18.14x
Hearthstone Video Game Fans 54.96% 17.56x
Composition Percentage: The overlap percentage between the PC Gamers audience and the Interest attribute.
Index: A comparison of the PC Gamers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The PC Gamers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the PC Gamers audience is Zumiez.

Location Composition Index
Zumiez 0.07% 1.24x
Buckle 0.05% 1.21x
Michael Kors 0.05% 1.20x
Mens Wearhouse 0.07% 1.14x
J. Crew 0.05% 1.13x
American Eagle Outfitters 0.05% 1.12x
Journeys 0.09% 1.11x
Forever 21 0.04% 1.10x
Madewell 0.02% 1.10x
American Apparel 0.02% 1.10x
Composition Percentage: The overlap percentage between the PC Gamers audience and the Location attribute.
Index: A comparison of the PC Gamers audience to the internet population.
Dstillery Web Insights

WEBSITES

The PC Gamers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the PC Gamers audience is gamewatcher.com.

Website Composition Index
gamewatcher.com 8.13% 89.72x
gamebanana.com 6.59% 88.61x
newgrounds.com 1.18% 87.80x
gamersdecide.com 10.69% 87.44x
tiltify.com 2.89% 86.91x
csgostash.com 2.11% 83.88x
gyazo.com 6.59% 82.78x
twcenter.net 1.92% 77.31x
nexusmods.com 41.42% 76.58x
awkwardzombie.com 1.11% 71.30x
Composition Percentage: The overlap percentage between the PC Gamers audience and the Web attribute.
Index: A comparison of the PC Gamers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the PC Gamers audience is Roleplay & Fantasy Games.

Content Affinity Composition Index
Roleplay & Fantasy Games 1.43% 35.76x
Studio & Franchise Video Game Players 11.52% 31.83x
Minecraft Video Game Players 15.54% 25.66x
Magic & Games 8.28% 22.56x
Anime 12.84% 21.24x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.95% 19.59x
Drawing & Animation 0.18% 19.24x
Fantasy Name Generators 12.32% 18.42x
RPG & MMO Video Game Fans 40.37% 18.12x
Audio Clips & Sound Effects 0.68% 16.06x
Composition Percentage: The overlap percentage between the PC Gamers audience and the Content Affinity attribute.
Index: A comparison of the PC Gamers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The PC Gamers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male