Dstillery Audiences

PACIFIC NORTHWEST SPORTS & NEWS CLUSTER

Audience Size: 994.7 Thousand Devices

Explore the Pacific Northwest Sports & News Cluster Audience

Below you'll find more information about the Pacific Northwest Sports & News Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 994.7 thousand unique devices whose actions qualify for the Pacific Northwest Sports & News Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Pacific Northwest Sports & News Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pacific Northwest Sports & News Cluster audience is Seattle Seahawks Fans.

Interest Composition Index
Seattle Seahawks Fans 75.59% 25.08x
North West State Fair Visitors 84.77% 23.87x
Washington Skiers and Snowboarders 71.51% 23.61x
Seattle Trip Planners 78.78% 20.99x
Washington County and Local Fair Visitors 67.99% 20.53x
Western Canada Skiers and Snowboarders 38.44% 20.20x
Summer Festivals and Fairs Visitors 59.16% 17.88x
Oregon Trip Planners 53.34% 16.89x
Oregon Ducks Fans 38.01% 16.30x
Gonzaga Bulldogs Fans 36.28% 14.55x
Composition Percentage: The overlap percentage between the Pacific Northwest Sports & News Cluster audience and the Interest attribute.
Index: A comparison of the Pacific Northwest Sports & News Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pacific Northwest Sports & News Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pacific Northwest Sports & News Cluster audience is Columbia.

Location Composition Index
Columbia 0.03% 8.00x
Abercrombie & Fitch 0.01% 6.45x
The North Face 0.04% 5.13x
REI 0.03% 4.57x
Patagonia 0.02% 3.82x
Eddie Bauer 0.04% 3.76x
Zara 0.03% 2.98x
Free People 0.03% 2.77x
Ann Taylor 0.02% 2.29x
Kate Spade 0.02% 2.19x
Composition Percentage: The overlap percentage between the Pacific Northwest Sports & News Cluster audience and the Location attribute.
Index: A comparison of the Pacific Northwest Sports & News Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pacific Northwest Sports & News Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pacific Northwest Sports & News Cluster audience is stgpresents.org.

Website Composition Index
stgpresents.org 2.19% 233.09x
thefair.com 3.23% 229.76x
stevenspass.com 1.70% 222.31x
seafair.com 3.99% 220.52x
metroparkstacoma.org 2.78% 208.63x
outletcollectionseattle.com 1.92% 204.30x
washingtonhistory.org 1.18% 203.90x
traveltacoma.com 3.08% 200.03x
seattlesymphony.org 6.04% 199.26x
summitatsnoqualmie.com 4.83% 198.38x
Composition Percentage: The overlap percentage between the Pacific Northwest Sports & News Cluster audience and the Web attribute.
Index: A comparison of the Pacific Northwest Sports & News Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pacific Northwest Sports & News Cluster audience is Pacific Northwest Information Research Cluster.

Content Affinity Composition Index
Pacific Northwest Information Research Cluster 61.81% 40.25x
Assorted Topics (Coupons, Stain Removal, Seafood) 0.31% 24.64x
Pac 12 Sports 1.54% 20.67x
Backpacking 5.91% 15.69x
Oregon News 31.19% 14.34x
Alaska Cluster 3.07% 13.78x
Local & Travel England - North Midlands 0.06% 13.35x
Environmental Conservation 0.07% 13.07x
National Parks 1.92% 12.52x
Philanthropy - Nonprofits 0.52% 12.39x
Composition Percentage: The overlap percentage between the Pacific Northwest Sports & News Cluster audience and the Content Affinity attribute.
Index: A comparison of the Pacific Northwest Sports & News Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pacific Northwest Sports & News Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male