Dstillery Audiences

PAINTING & RENOVATION

Audience Size: 51.1 Thousand Devices

Explore the Painting & Renovation Audience

Below you'll find more information about the Painting & Renovation audience, broken down in different categories based on their digital and physical behaviors. These are 51.1 thousand unique devices whose actions qualify for the Painting & Renovation audience.

Dstillery Crafted Audiences

INTERESTS

The Painting & Renovation audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Painting & Renovation audience is Home Exterior Design Enthusiasts.

Interest Composition Index
Home Exterior Design Enthusiasts 53.88% 27.45x
Country Home Decorators 56.01% 24.33x
DIYers 55.81% 24.17x
New Homeowners 56.98% 21.97x
Apartment Furniture Shoppers 38.57% 21.95x
Kitchen Stove Shoppers 46.90% 21.94x
Home Remodelers 38.76% 21.77x
Hardware Shoppers 40.12% 21.77x
Home DIY Enthusiasts 37.79% 21.06x
Online Home Decor Shoppers 34.11% 20.63x
Composition Percentage: The overlap percentage between the Painting & Renovation audience and the Interest attribute.
Index: A comparison of the Painting & Renovation audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Painting & Renovation audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Painting & Renovation audience is Dressbarn.

Location Composition Index
Dressbarn 0.01% 1.70x
H&M 0.01% 1.54x
Carhartt 0.08% 1.27x
American Eagle Outfitters 0.01% 1.15x
Gap 0.01% 0.87x
Express 0.01% 0.86x
Composition Percentage: The overlap percentage between the Painting & Renovation audience and the Location attribute.
Index: A comparison of the Painting & Renovation audience to the internet population.
Dstillery Web Insights

WEBSITES

The Painting & Renovation audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Painting & Renovation audience is sherwin-williams.com.

Website Composition Index
sherwin-williams.com 96.54% 69.17x
forums.jlconline.com 6.55% 58.85x
theflooringgirl.com 6.93% 53.47x
kylieminteriors.ca 10.83% 52.02x
thecreativityexchange.com 6.32% 51.75x
contractortalk.com 11.43% 50.16x
addicted2decorating.com 4.90% 48.97x
askthebuilder.com 6.28% 48.23x
woodworkingtalk.com 5.33% 45.54x
bestofmachinery.com 5.54% 45.43x
Composition Percentage: The overlap percentage between the Painting & Renovation audience and the Web attribute.
Index: A comparison of the Painting & Renovation audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Painting & Renovation audience is Machines & Industrial Supplies.

Content Affinity Composition Index
Machines & Industrial Supplies 1.23% 60.23x
Home Remodeling 4.40% 56.93x
Auto Body Upkeep & Repair Researchers 1.35% 50.17x
Furniture & Home Improvement 4.08% 37.65x
Lawns & Pest Control 1.74% 37.65x
Home Furnishings 2.65% 33.74x
Power Tools 4.64% 33.51x
Car Keys, Locks & Remotes 0.83% 32.87x
Engineering 0.95% 31.41x
Woodwork 8.08% 30.15x
Composition Percentage: The overlap percentage between the Painting & Renovation audience and the Content Affinity attribute.
Index: A comparison of the Painting & Renovation audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Painting & Renovation audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male