Dstillery Audiences

PAKISTAN CLUSTER

Audience Size: 168.6 Thousand Devices

Explore the Pakistan Cluster Audience

Below you'll find more information about the Pakistan Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 168.6 thousand unique devices whose actions qualify for the Pakistan Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Pakistan Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Pakistan Cluster audience is Readers of Muslim Content.

Interest Composition Index
Readers of Muslim Content 72.67% 26.39x
Readers of Pakistani Content 54.66% 23.97x
Readers of Bengali Content 40.11% 20.16x
United Arab Emirates Trip Planners 63.43% 19.34x
Executive and C-Suite 30.80% 18.69x
Readers of South Asian Content 31.27% 16.71x
Market Intelligence Researchers 35.15% 16.55x
Liberal News Readers 30.86% 16.37x
United Kingdom News Readers 32.63% 15.96x
Women’s Lifestyle Blogs Researchers 28.62% 15.63x
Composition Percentage: The overlap percentage between the Pakistan Cluster audience and the Interest attribute.
Index: A comparison of the Pakistan Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Pakistan Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Pakistan Cluster audience is H&M.

Location Composition Index
H&M 0.01% 3.05x
Jos A. Bank Clothiers 0.01% 2.29x
Aeropostale 0.01% 2.08x
Gap 0.01% 2.08x
LOFT 0.01% 1.84x
Journeys 0.02% 1.70x
White House Black Market 0.01% 1.70x
Express 0.01% 1.69x
Buckle 0.01% 1.51x
Old Navy 0.01% 1.01x
Composition Percentage: The overlap percentage between the Pakistan Cluster audience and the Location attribute.
Index: A comparison of the Pakistan Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Pakistan Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Pakistan Cluster audience is dawn.com.

Website Composition Index
dawn.com 49.46% 473.14x
urdupoint.com 25.93% 431.40x
arynews.tv 24.35% 430.71x
islamicfinder.org 30.85% 225.66x
mid-day.com 6.23% 133.53x
khaleejtimes.com 9.89% 120.17x
asianetnews.com 7.44% 110.32x
abplive.com 7.80% 103.73x
arabnews.com 21.27% 100.86x
rediff.com 9.08% 100.85x
Composition Percentage: The overlap percentage between the Pakistan Cluster audience and the Web attribute.
Index: A comparison of the Pakistan Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Pakistan Cluster audience is Middle East News.

Content Affinity Composition Index
Middle East News 14.74% 55.66x
Nepal News 1.46% 45.64x
Turkey & Iran Cluster 1.04% 43.93x
ISPs & Local Services 0.32% 34.92x
India Bollywood, Weddings & Gossip 32.16% 34.65x
Canada Tax and Finance Research Cluster 2.33% 32.59x
South Africa News Cluster 4.33% 30.21x
Toronto Tourism 0.45% 30.09x
India Cluster 8.41% 29.45x
Canadian Real Estate Researcher Cluster 0.70% 28.82x
Composition Percentage: The overlap percentage between the Pakistan Cluster audience and the Content Affinity attribute.
Index: A comparison of the Pakistan Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Pakistan Cluster audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male