Dstillery Audiences

PARENTING BLOGS

Audience Size: 63.1 Thousand Devices

Explore the Parenting Blogs Audience

Below you'll find more information about the Parenting Blogs audience, broken down in different categories based on their digital and physical behaviors. These are 63.1 thousand unique devices whose actions qualify for the Parenting Blogs audience.

Dstillery Crafted Audiences

INTERESTS

The Parenting Blogs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Parenting Blogs audience is Parents with Kids.

Interest Composition Index
Parents with Kids 55.33% 26.79x
Baby Products Buyers 56.11% 23.54x
Readers of Buddhist Content 53.13% 23.16x
Mature Parents 42.48% 22.70x
Homeschooling Parents 52.35% 20.82x
Photo Memory Makers 52.19% 19.55x
New & Expecting Parents 38.56% 19.11x
United Kingdom News Readers 36.21% 18.22x
Celebrity Gossip Fans 36.05% 17.37x
Child Car Seat Researchers 46.87% 17.32x
Composition Percentage: The overlap percentage between the Parenting Blogs audience and the Interest attribute.
Index: A comparison of the Parenting Blogs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Parenting Blogs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Parenting Blogs audience is Dressbarn.

Location Composition Index
Dressbarn 0.04% 4.51x
Old Navy 0.03% 3.55x
Hollister 0.02% 3.32x
Gap 0.02% 2.96x
Jos A. Bank Clothiers 0.01% 1.51x
Chicos 0.01% 0.95x
Carhartt 0.05% 0.94x
Composition Percentage: The overlap percentage between the Parenting Blogs audience and the Location attribute.
Index: A comparison of the Parenting Blogs audience to the internet population.
Dstillery Web Insights

WEBSITES

The Parenting Blogs audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Parenting Blogs audience is grownandflown.com.

Website Composition Index
grownandflown.com 77.77% 251.82x
herviewfromhome.com 38.68% 122.32x
workingmother.com 29.28% 106.01x
foreverymom.com 9.11% 89.56x
healthy-holistic-living.com 10.67% 89.28x
deeprootsathome.com 7.29% 84.49x
filterfreeparents.com 18.97% 81.71x
raisingteenstoday.com 7.11% 80.15x
awkwardmom.com 8.92% 75.80x
elephantjournal.com 20.19% 75.43x
Composition Percentage: The overlap percentage between the Parenting Blogs audience and the Web attribute.
Index: A comparison of the Parenting Blogs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Parenting Blogs audience is Parenting & Children's Activities.

Content Affinity Composition Index
Parenting & Children's Activities 3.24% 49.93x
New Parents 7.37% 45.59x
Conscious Living 15.53% 44.51x
Assorted Topics (Car News, Animals, Viral Media) 1.99% 33.40x
Child Development 3.36% 31.36x
Unique & Personalized Fashion 1.31% 29.80x
Coupons & Family 11.14% 28.82x
Assorted Topics (Freebies, Gardens, Jewelry) 8.71% 27.77x
Canadian Healthcare 1.46% 27.34x
Yoga & Meditation 1.52% 26.42x
Composition Percentage: The overlap percentage between the Parenting Blogs audience and the Content Affinity attribute.
Index: A comparison of the Parenting Blogs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Parenting Blogs audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female