Dstillery Audiences

PARENTING BLOGS

Audience Size: 219 Thousand Devices

Explore the Parenting Blogs Audience

Below you'll find more information about the Parenting Blogs audience, broken down in different categories based on their digital and physical behaviors. These are 219 thousand unique devices whose actions qualify for the Parenting Blogs audience.

Dstillery Crafted Audiences

INTERESTS

The Parenting Blogs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Parenting Blogs audience is Military Families.

Interest Composition Index
Military Families 51.08% 17.12x
Baby Products Buyers 41.75% 16.89x
Homeschooling Parents 44.05% 16.88x
Parents with Kids 38.74% 16.72x
Mature Parents 36.01% 16.54x
Photo Memory Makers 40.65% 16.23x
Breast Cancer Fund Raisers 30.70% 15.01x
Food Allergies Researchers 31.76% 14.07x
Involved Parents 34.96% 14.05x
Home and Garden TV Fans 28.74% 13.69x
Composition Percentage: The overlap percentage between the Parenting Blogs audience and the Interest attribute.
Index: A comparison of the Parenting Blogs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Parenting Blogs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Parenting Blogs audience is Free People.

Location Composition Index
Free People 0.02% 2.82x
The North Face 0.02% 2.76x
Urban Outfitters 0.01% 1.89x
Lane Bryant 0.02% 1.80x
Jos A. Bank Clothiers 0.02% 1.69x
Aeropostale 0.02% 1.58x
Old Navy 0.03% 1.51x
Kate Spade 0.01% 1.34x
Dressbarn 0.01% 1.32x
Mens Wearhouse 0.06% 1.16x
Composition Percentage: The overlap percentage between the Parenting Blogs audience and the Location attribute.
Index: A comparison of the Parenting Blogs audience to the internet population.
Dstillery Web Insights

WEBSITES

The Parenting Blogs audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Parenting Blogs audience is findingjoy.net.

Website Composition Index
findingjoy.net 25.79% 400.21x
parentingteensandtweens.com 3.28% 123.23x
constantlyvariedgear.com 4.01% 111.44x
raisedgood.com 4.71% 103.52x
grownandflown.com 75.26% 97.56x
wonderoak.com 5.27% 95.43x
theraspecs.com 2.88% 94.70x
nurtureandthriveblog.com 3.50% 91.96x
janetlansbury.com 3.48% 79.19x
parentswithconfidence.com 2.19% 72.81x
Composition Percentage: The overlap percentage between the Parenting Blogs audience and the Web attribute.
Index: A comparison of the Parenting Blogs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Parenting Blogs audience is Homeschooling.

Content Affinity Composition Index
Homeschooling 1.18% 48.09x
Parenting & Children's Activities 4.68% 28.63x
Networking Marketing 1.54% 25.17x
Cheerleading 1.13% 24.20x
Coupons & Family 11.76% 23.61x
New Parents 13.39% 22.58x
Assorted Topics (Car News, Animals, Viral Media) 3.34% 21.75x
Cub & Girl Scouts 1.06% 20.24x
Unique & Personalized Fashion 2.23% 19.37x
Natural & Healthy Living Researchers 1.22% 19.12x
Composition Percentage: The overlap percentage between the Parenting Blogs audience and the Content Affinity attribute.
Index: A comparison of the Parenting Blogs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Parenting Blogs audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female