PARENTING BLOGS

Audience Size: 84.2 Thousand Devices

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Explore the Parenting Blogs Audience

Below you'll find more information about the Parenting Blogs audience, broken down in different categories based on their digital and physical behaviors. These are 84.2 thousand unique devices whose actions qualify for the Parenting Blogs audience.

INTERESTS

The Parenting Blogs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Parenting Blogs audience is Mature Parents.

Interest	Composition	Index
Mature Parents	80.17%	39.93x
Valentines Day With Kids	57.54%	31.46x
Parents with Kids	34.38%	26.77x
Baby Products Buyers	49.68%	25.87x
Ikea Enthusiasts	45.47%	20.74x
Military Families	69.72%	20.16x
Photo Memory Makers	43.53%	18.40x
Readers of Buddhist Content	27.91%	17.78x
Comedy Movie and TV Enthusiasts	36.42%	16.78x
New & Expecting Parents	20.37%	16.72x

Composition Percentage: The overlap percentage between the Parenting Blogs audience and the Interest attribute.

Index: A comparison of the Parenting Blogs audience to the internet population.

APPAREL RETAILERS

The Parenting Blogs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Parenting Blogs audience is Forever 21.

Location	Composition	Index
Forever 21	0.03%	3.44x
Lane Bryant	0.03%	2.87x
Jos A. Bank Clothiers	0.02%	2.39x
LOFT	0.03%	2.33x
Talbots	0.02%	2.19x
Gap	0.03%	2.18x
Urban Outfitters	0.03%	2.08x
Zumiez	0.05%	1.99x
Brooks Brothers	0.01%	1.90x
Old Navy	0.04%	1.81x

Composition Percentage: The overlap percentage between the Parenting Blogs audience and the Location attribute.

Index: A comparison of the Parenting Blogs audience to the internet population.

WEBSITES

The Parenting Blogs audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Parenting Blogs audience is parentingteensandtweens.com.

Website	Composition	Index
parentingteensandtweens.com	22.46%	254.76x
grownandflown.com	96.84%	216.25x
herviewfromhome.com	56.36%	172.88x
workingmother.com	39.52%	158.63x
yourmodernfamily.com	21.90%	157.43x
raisingteenstoday.com	12.82%	120.06x
humansoftumblr.com	8.40%	109.69x
foreverymom.com	40.23%	102.59x
elephantjournal.com	9.94%	100.17x
baby-chick.com	22.57%	99.60x

Composition Percentage: The overlap percentage between the Parenting Blogs audience and the Web attribute.

Index: A comparison of the Parenting Blogs audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Parenting Blogs audience is Assorted Topics (Conservative News, Politics, Viral Media).

Content Affinity	Composition	Index
Assorted Topics (Conservative News, Politics, Viral Media)	19.09%	49.80x
Parenting & Children's Activities	0.64%	41.57x
Conscious Living	4.25%	32.32x
Comedy Content	0.46%	26.26x
Parenting & Pregnancy Resources	64.48%	22.47x
Online Games for Kids	1.12%	21.23x
Unique & Personalized Fashion	0.46%	18.52x
New Parents	1.26%	18.40x
Telescopes	0.23%	17.90x
Assorted Topics (Freebies, Gardens, Jewelry)	2.38%	16.51x

Composition Percentage: The overlap percentage between the Parenting Blogs audience and the Content Affinity attribute.

Index: A comparison of the Parenting Blogs audience to the internet population.

DEMOGRAPHICS

The Parenting Blogs audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Female