Explore the Parenting Blogs Audience
Below you'll find more information about the Parenting Blogs audience, broken down in different categories based on their digital and physical behaviors. These are 227.2 thousand unique devices whose actions qualify for the Parenting Blogs audience.
INTERESTS
The Parenting Blogs audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Parenting Blogs audience is Parents with Kids.
| Interest | Composition | Index |
| Parents with Kids | 43.54% | 20.93x |
| Photo Memory Makers | 47.38% | 18.72x |
| Tech-Savvy Moms | 39.26% | 18.47x |
| Food Allergies Researchers | 40.75% | 18.14x |
| Pediatricians | 46.36% | 16.98x |
| Disney Fans | 38.80% | 16.84x |
| Breast Cancer Fund Raisers | 29.54% | 16.83x |
| Involved Parents | 37.86% | 16.37x |
| Hands-On Parents | 38.17% | 15.85x |
| Furniture and Appliances Industry | 31.17% | 15.42x |
Composition Percentage:
The overlap percentage between the Parenting Blogs audience and the Interest attribute.
Index: A comparison of the Parenting Blogs audience to the internet population.
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APPAREL RETAILERS
The Parenting Blogs audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Parenting Blogs audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.21% | 1.28x |
| Dressbarn | 0.04% | 1.27x |
| LOFT | 0.04% | 1.18x |
| Lululemon | 0.04% | 1.10x |
| Old Navy | 0.05% | 1.02x |
| J. Crew | 0.02% | 0.99x |
| American Eagle Outfitters | 0.04% | 0.98x |
| Chicos | 0.03% | 0.90x |
| Brooks Brothers | 0.02% | 0.77x |
| Talbots | 0.02% | 0.71x |
Composition Percentage:
The overlap percentage between the Parenting Blogs audience and the Location attribute.
Index: A comparison of the Parenting Blogs audience to the internet population.
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WEBSITES
The Parenting Blogs audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Parenting Blogs audience is mermaidpillowco.com.
| Website | Composition | Index |
| mermaidpillowco.com | 8.48% | 344.72x |
| marchforbabies.org | 6.57% | 240.12x |
| grownandflown.com | 30.91% | 229.21x |
| fredrogers.org | 3.70% | 166.75x |
| onbeing.org | 5.23% | 138.70x |
| janetlansbury.com | 5.03% | 135.56x |
| sammichespsychmeds.com | 5.95% | 133.49x |
| foreverymom.com | 15.76% | 128.59x |
| handinhandparenting.org | 3.70% | 106.57x |
| herviewfromhome.com | 18.38% | 106.02x |
Composition Percentage:
The overlap percentage between the Parenting Blogs audience and the Web attribute.
Index: A comparison of the Parenting Blogs audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Parenting Blogs audience is Homeschooling.
| Content Affinity | Composition | Index |
| Homeschooling | 2.69% | 59.17x |
| Feminism | 3.88% | 43.82x |
| Parenting & Children's Activities | 13.64% | 36.27x |
| Coupons & Family | 16.00% | 34.94x |
| Conscious Living | 8.73% | 34.45x |
| Natural & Healthy Living Researchers | 2.22% | 28.34x |
| Travel, Food, Fashion & Fitness | 4.56% | 26.30x |
| Organic Beauty & Skincare Products | 5.55% | 25.65x |
| Assorted Topics #11657 (Conservative News, Politics, Viral Media) | 19.11% | 24.91x |
| Assorted Topics #11636 (Car News, Animals, Viral Media) | 9.50% | 24.01x |
Composition Percentage:
The overlap percentage between the Parenting Blogs audience and the Content Affinity attribute.
Index: A comparison of the Parenting Blogs audience to the internet population.
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DEMOGRAPHICS
The Parenting Blogs audience resonates most for the following age and income brackets.
Age
45-54
Income
$25,000-$49,999
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