Explore the Parenting & Healthy Eating Audience
Below you'll find more information about the Parenting & Healthy Eating audience, broken down in different categories based on their digital and physical behaviors. These are 4.6 million unique devices whose actions qualify for the Parenting & Healthy Eating audience.
INTERESTS
The Parenting & Healthy Eating audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Parenting & Healthy Eating audience is Orlando Activities Researchers.
| Interest | Composition | Index |
| Orlando Activities Researchers | 1.81% | 10.34x |
| New & Expecting Parents | 20.81% | 10.22x |
| Migraine Researchers | 9.29% | 10.03x |
| Health Conscious Expecting Parents | 19.04% | 9.90x |
| Disney Vacation Planners | 13.24% | 9.44x |
| Online Health Researchers | 8.14% | 9.34x |
| COVID Symptoms Researchers | 6.23% | 9.13x |
| Mature Parents | 16.74% | 9.04x |
| Pregnancy Resources Researchers | 15.58% | 8.81x |
| Custom Home Lighting Shoppers | 2.05% | 8.79x |
Composition Percentage:
The overlap percentage between the Parenting & Healthy Eating audience and the Interest attribute.
Index: A comparison of the Parenting & Healthy Eating audience to the internet population.
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APPAREL RETAILERS
The Parenting & Healthy Eating audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Parenting & Healthy Eating audience is Lululemon.
| Location | Composition | Index |
| Lululemon | 0.02% | 1.34x |
| Jos A. Bank Clothiers | 0.01% | 1.22x |
| Buckle | 0.02% | 1.19x |
| Maurices | 0.04% | 1.19x |
| White House Black Market | 0.02% | 1.18x |
| Aeropostale | 0.02% | 1.17x |
| Talbots | 0.02% | 1.14x |
| Express | 0.02% | 1.10x |
| Urban Outfitters | 0.02% | 1.10x |
| Hollister | 0.01% | 1.07x |
Composition Percentage:
The overlap percentage between the Parenting & Healthy Eating audience and the Location attribute.
Index: A comparison of the Parenting & Healthy Eating audience to the internet population.
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WEBSITES
The Parenting & Healthy Eating audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Parenting & Healthy Eating audience is wdwprepschool.com.
| Website | Composition | Index |
| wdwprepschool.com | 2.34% | 26.15x |
| disneytouristblog.com | 8.04% | 24.83x |
| alphamom.com | 1.12% | 24.22x |
| thebump.com | 18.82% | 22.70x |
| therighthairstyles.com | 8.80% | 22.03x |
| exclusivepumping.com | 1.41% | 21.86x |
| babycenter.com | 24.57% | 20.04x |
| neighborfoodblog.com | 2.91% | 19.91x |
| wellnessmama.com | 2.16% | 19.68x |
| naturalbabylife.com | 1.07% | 19.65x |
Composition Percentage:
The overlap percentage between the Parenting & Healthy Eating audience and the Web attribute.
Index: A comparison of the Parenting & Healthy Eating audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Parenting & Healthy Eating audience is New Parents.
| Content Affinity | Composition | Index |
| New Parents | 0.69% | 13.64x |
| Parenting & Children's Activities | 0.14% | 12.50x |
| Theme Park Tourism | 4.81% | 9.53x |
| Teen Hair | 0.34% | 7.57x |
| Parenting & Pregnancy Resources | 17.28% | 7.39x |
| Baby Names | 3.04% | 6.72x |
| Vegans & Animal Welfare | 0.05% | 6.60x |
| Reproductive Health | 0.01% | 6.57x |
| Canada Shopping - Kitchenware | 0.07% | 6.28x |
| Paleo & Keto Diet Enthusiasts | 0.13% | 6.26x |
Composition Percentage:
The overlap percentage between the Parenting & Healthy Eating audience and the Content Affinity attribute.
Index: A comparison of the Parenting & Healthy Eating audience to the internet population.
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DEMOGRAPHICS
The Parenting & Healthy Eating audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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