Dstillery Audiences

PARTY PLANNING & INVITATIONS

Audience Size: 966.6 Thousand Devices

Explore the Party Planning & Invitations Audience

Below you'll find more information about the Party Planning & Invitations audience, broken down in different categories based on their digital and physical behaviors. These are 966.6 thousand unique devices whose actions qualify for the Party Planning & Invitations audience.

Dstillery Crafted Audiences

INTERESTS

The Party Planning & Invitations audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Party Planning & Invitations audience is Patriotic Party Decoration Shoppers.

Interest Composition Index
Patriotic Party Decoration Shoppers 51.48% 16.88x
Involved Parents 41.25% 14.25x
Trendy Shoe Shoppers 35.59% 13.91x
Teaching Resources Researchers 44.26% 13.60x
Parents with Kids 34.63% 13.52x
Apartment Furniture Shoppers 31.93% 12.86x
Home Goods Shoppers 43.71% 12.81x
Recreational Sports Participants 38.05% 12.69x
Dance Clothing Shoppers 43.02% 12.47x
Home Interior Design Enthusiasts 33.58% 12.02x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Interest attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Party Planning & Invitations audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Party Planning & Invitations audience is H&M.

Location Composition Index
H&M 0.01% 2.34x
LOFT 0.02% 1.84x
Banana Republic 0.02% 1.75x
Lane Bryant 0.02% 1.75x
White House Black Market 0.02% 1.73x
Gap 0.01% 1.62x
Chicos 0.02% 1.49x
The Childrens Place 0.02% 1.44x
American Eagle Outfitters 0.01% 1.28x
Mens Wearhouse 0.01% 1.21x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Location attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Web Insights

WEBSITES

The Party Planning & Invitations audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Party Planning & Invitations audience is bigdotofhappiness.com.

Website Composition Index
bigdotofhappiness.com 1.25% 122.46x
papersource.com 2.34% 120.38x
punchbowl.com 36.91% 106.71x
diva-girl-parties-and-stuff.com 2.02% 83.35x
personalcreations.com 1.69% 80.41x
partygameideas.com 1.08% 73.91x
shindigz.com 2.01% 59.61x
chasing-fireflies.com 1.41% 59.44x
americangirl.com 2.09% 47.64x
nyandcompany.com 4.49% 45.59x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Web attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Party Planning & Invitations audience is Cheerleading.

Content Affinity Composition Index
Cheerleading 0.38% 32.01x
Cub & Girl Scouts 0.54% 30.88x
Party Suppliers 2.62% 26.78x
Illinois Education 0.29% 24.06x
Toys Shopping 1.41% 23.32x
Tattoos & Costumes 0.12% 22.61x
Costumes 0.09% 20.64x
Higher-End Fashion Brands 0.12% 19.88x
Home Office Products 0.04% 18.04x
Parenting & Children's Activities 1.92% 16.93x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Content Affinity attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Party Planning & Invitations audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female