Dstillery Audiences

PARTY PLANNING & INVITATIONS

Audience Size: 1.9 Million Devices

Explore the Party Planning & Invitations Audience

Below you'll find more information about the Party Planning & Invitations audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Party Planning & Invitations audience.

Dstillery Crafted Audiences

INTERESTS

The Party Planning & Invitations audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Party Planning & Invitations audience is Patriotic Party Decoration Shoppers.

Interest Composition Index
Patriotic Party Decoration Shoppers 34.82% 16.25x
Photo Memory Makers 29.78% 14.31x
Home Goods Shoppers 23.98% 13.41x
Trendy Shoe Shoppers 21.28% 13.27x
Parents with Kids 24.52% 13.24x
Involved Parents 27.32% 13.17x
Candy Shoppers 23.27% 13.00x
Brides & Wedding Planners 24.84% 12.60x
Womens Fashion Brands Shoppers 25.20% 12.54x
Home Interior Design Enthusiasts 21.67% 12.48x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Interest attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Party Planning & Invitations audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Party Planning & Invitations audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.38% 1.50x
Mens Wearhouse 0.51% 1.24x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Location attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Web Insights

WEBSITES

The Party Planning & Invitations audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Party Planning & Invitations audience is bigdotofhappiness.com.

Website Composition Index
bigdotofhappiness.com 1.53% 107.64x
partygameideas.com 1.94% 89.43x
coolest-kid-birthday-parties.com 1.35% 87.42x
punchbowl.com 44.03% 84.10x
diva-girl-parties-and-stuff.com 3.12% 82.02x
peartree.com 1.77% 79.93x
papersource.com 12.00% 74.77x
mymysteryparty.com 1.30% 71.18x
personalcreations.com 4.25% 51.80x
hwtm.com 1.57% 49.59x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Web attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Party Planning & Invitations audience is Cheerleading.

Content Affinity Composition Index
Cheerleading 1.96% 18.02x
Parenting & Children's Activities 5.04% 16.38x
Toys Shopping 5.28% 14.84x
Cub & Girl Scouts 1.67% 14.46x
Party Suppliers 11.55% 14.38x
Higher-End Fashion Brands 1.63% 13.66x
Scrapbooking & Home Art Projects 5.16% 13.47x
Children's Health 2.88% 12.31x
Mommy Bloggers 5.37% 12.01x
Bridal Fashion 2.00% 11.99x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Content Affinity attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Party Planning & Invitations audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female