Explore the Party Planning & Invitations Audience
Below you'll find more information about the Party Planning & Invitations audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Party Planning & Invitations audience.
INTERESTS
The Party Planning & Invitations audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Party Planning & Invitations audience is Patriotic Party Decoration Shoppers.
| Interest | Composition | Index |
| Patriotic Party Decoration Shoppers | 34.82% | 16.25x |
| Photo Memory Makers | 29.78% | 14.31x |
| Home Goods Shoppers | 23.98% | 13.41x |
| Trendy Shoe Shoppers | 21.28% | 13.27x |
| Parents with Kids | 24.52% | 13.24x |
| Involved Parents | 27.32% | 13.17x |
| Candy Shoppers | 23.27% | 13.00x |
| Brides & Wedding Planners | 24.84% | 12.60x |
| Womens Fashion Brands Shoppers | 25.20% | 12.54x |
| Home Interior Design Enthusiasts | 21.67% | 12.48x |
Composition Percentage:
The overlap percentage between the Party Planning & Invitations audience and the Interest attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
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APPAREL RETAILERS
The Party Planning & Invitations audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Party Planning & Invitations audience is Jos A. Bank Clothiers.
| Location | Composition | Index |
| Jos A. Bank Clothiers | 0.38% | 1.50x |
| Mens Wearhouse | 0.51% | 1.24x |
Composition Percentage:
The overlap percentage between the Party Planning & Invitations audience and the Location attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
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WEBSITES
The Party Planning & Invitations audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Party Planning & Invitations audience is bigdotofhappiness.com.
| Website | Composition | Index |
| bigdotofhappiness.com | 1.53% | 107.64x |
| partygameideas.com | 1.94% | 89.43x |
| coolest-kid-birthday-parties.com | 1.35% | 87.42x |
| punchbowl.com | 44.03% | 84.10x |
| diva-girl-parties-and-stuff.com | 3.12% | 82.02x |
| peartree.com | 1.77% | 79.93x |
| papersource.com | 12.00% | 74.77x |
| mymysteryparty.com | 1.30% | 71.18x |
| personalcreations.com | 4.25% | 51.80x |
| hwtm.com | 1.57% | 49.59x |
Composition Percentage:
The overlap percentage between the Party Planning & Invitations audience and the Web attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Party Planning & Invitations audience is Cheerleading.
| Content Affinity | Composition | Index |
| Cheerleading | 1.96% | 18.02x |
| Parenting & Children's Activities | 5.04% | 16.38x |
| Toys Shopping | 5.28% | 14.84x |
| Cub & Girl Scouts | 1.67% | 14.46x |
| Party Suppliers | 11.55% | 14.38x |
| Higher-End Fashion Brands | 1.63% | 13.66x |
| Scrapbooking & Home Art Projects | 5.16% | 13.47x |
| Children's Health | 2.88% | 12.31x |
| Mommy Bloggers | 5.37% | 12.01x |
| Bridal Fashion | 2.00% | 11.99x |
Composition Percentage:
The overlap percentage between the Party Planning & Invitations audience and the Content Affinity attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
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DEMOGRAPHICS
The Party Planning & Invitations audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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