Explore the Party Planning & Invitations Audience
Below you'll find more information about the Party Planning & Invitations audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Party Planning & Invitations audience.
INTERESTS
The Party Planning & Invitations audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Party Planning & Invitations audience is Patriotic Party Decoration Shoppers.
| Interest | Composition | Index |
| Patriotic Party Decoration Shoppers | 43.14% | 13.56x |
| Involved Parents | 33.29% | 11.70x |
| Photo Memory Makers | 35.57% | 11.32x |
| Teaching Resources Researchers | 33.68% | 11.06x |
| Home Goods Shoppers | 32.22% | 11.05x |
| Parents with Kids | 30.09% | 10.90x |
| Trendy Shoe Shoppers | 28.71% | 10.77x |
| Dance Clothing Shoppers | 31.91% | 10.62x |
| Candy Shoppers | 29.45% | 10.61x |
| Womens Fashion Brands Shoppers | 31.35% | 10.36x |
Composition Percentage:
The overlap percentage between the Party Planning & Invitations audience and the Interest attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
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APPAREL RETAILERS
The Party Planning & Invitations audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Party Planning & Invitations audience is Bonobos.
| Location | Composition | Index |
| Bonobos | 0.15% | 1.80x |
| Topshop | 0.04% | 1.78x |
| Jos A. Bank Clothiers | 0.47% | 1.62x |
| Uniqlo | 0.03% | 1.54x |
| Zara | 0.03% | 1.45x |
| White House Black Market | 0.49% | 1.44x |
| Free People | 0.03% | 1.43x |
| REI | 0.02% | 1.41x |
| Mens Wearhouse | 0.65% | 1.32x |
| Madewell | 0.03% | 1.31x |
Composition Percentage:
The overlap percentage between the Party Planning & Invitations audience and the Location attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
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WEBSITES
The Party Planning & Invitations audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Party Planning & Invitations audience is partygameideas.com.
| Website | Composition | Index |
| partygameideas.com | 1.10% | 76.53x |
| peartree.com | 1.10% | 75.25x |
| coolest-kid-birthday-parties.com | 1.13% | 74.43x |
| diva-girl-parties-and-stuff.com | 2.17% | 71.16x |
| punchbowl.com | 42.58% | 68.96x |
| papersource.com | 8.46% | 61.65x |
| mymysteryparty.com | 1.15% | 58.13x |
| personalcreations.com | 3.88% | 48.37x |
| hwtm.com | 1.45% | 43.75x |
| catchmyparty.com | 6.76% | 35.92x |
Composition Percentage:
The overlap percentage between the Party Planning & Invitations audience and the Web attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Party Planning & Invitations audience is Cheerleading.
| Content Affinity | Composition | Index |
| Cheerleading | 1.55% | 16.62x |
| Parenting & Children's Activities | 3.60% | 15.28x |
| Party Suppliers | 10.38% | 14.19x |
| Cub & Girl Scouts | 1.44% | 14.03x |
| Toys Shopping | 4.15% | 13.99x |
| Tattoos & Costumes | 0.25% | 12.69x |
| Washington D.C. Hotels | 0.01% | 12.56x |
| Bridal Fashion | 1.53% | 12.46x |
| Scrapbooking & Home Art Projects | 4.47% | 12.39x |
| Costumes | 0.52% | 12.30x |
Composition Percentage:
The overlap percentage between the Party Planning & Invitations audience and the Content Affinity attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
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DEMOGRAPHICS
The Party Planning & Invitations audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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