Dstillery Audiences

PARTY PLANNING & INVITATIONS

Audience Size: 88.8 Thousand Devices

Explore the Party Planning & Invitations Audience

Below you'll find more information about the Party Planning & Invitations audience, broken down in different categories based on their digital and physical behaviors. These are 88.8 thousand unique devices whose actions qualify for the Party Planning & Invitations audience.

Dstillery Crafted Audiences

INTERESTS

The Party Planning & Invitations audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Party Planning & Invitations audience is Office Supply Shoppers.

Interest Composition Index
Office Supply Shoppers 21.63% 20.43x
Luxury Retail Shoppers 27.42% 15.90x
Home Goods Supercenter Shoppers 11.35% 13.16x
Patriotic Party Decoration Shoppers 37.00% 13.06x
Home Lending Researchers 14.54% 13.02x
Apartment Furniture Shoppers 7.33% 12.33x
Discount Womens Shoes Shoppers 10.64% 12.22x
Photo Memory Makers 18.56% 11.80x
Home Goods Shoppers 27.07% 11.79x
Flower Delivery Shoppers 8.27% 11.72x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Interest attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Party Planning & Invitations audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Party Planning & Invitations audience is Buckle.

Location Composition Index
Buckle 0.02% 3.64x
Express 0.02% 3.33x
Mens Wearhouse 0.02% 3.28x
H&M 0.02% 3.13x
Zumiez 0.03% 2.91x
Urban Outfitters 0.03% 2.54x
Forever 21 0.02% 2.48x
American Eagle Outfitters 0.02% 2.45x
Talbots 0.02% 2.29x
Old Navy 0.02% 2.06x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Location attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Web Insights

WEBSITES

The Party Planning & Invitations audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Party Planning & Invitations audience is punchbowl.com.

Website Composition Index
punchbowl.com 85.65% 263.10x
evite.com 91.50% 95.10x
catchmyparty.com 5.44% 55.00x
greetingsisland.com 4.12% 44.96x
teamsnap.com 4.41% 31.55x
whatmomslove.com 1.49% 22.90x
tulamama.com 1.53% 22.48x
buybuybaby.com 2.83% 21.96x
wayfair.com 2.44% 21.36x
mommypoppins.com 5.63% 19.00x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Web attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Party Planning & Invitations audience is Philanthropy - Charities & Fundraising.

Content Affinity Composition Index
Philanthropy - Charities & Fundraising 0.29% 15.22x
US Soccer 0.18% 15.00x
Scrapbooking & Home Art Projects 2.29% 12.71x
Children's Health 0.18% 12.48x
Cakes & Sweets 0.16% 9.78x
Caribbean Vacation 0.59% 9.78x
Child Development 0.32% 9.38x
Canada Consumer Product Cluster 0.36% 9.35x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 2.38% 8.50x
School Curriculum 0.54% 8.47x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Content Affinity attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Party Planning & Invitations audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female