Dstillery Audiences

PARTY PLANNING & INVITATIONS

Audience Size: 2.2 Million Devices

Explore the Party Planning & Invitations Audience

Below you'll find more information about the Party Planning & Invitations audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Party Planning & Invitations audience.

Dstillery Crafted Audiences

INTERESTS

The Party Planning & Invitations audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Party Planning & Invitations audience is Patriotic Party Decoration Shoppers.

Interest Composition Index
Patriotic Party Decoration Shoppers 33.07% 16.11x
Photo Memory Makers 27.67% 13.68x
Involved Parents 25.09% 13.30x
Parents with Kids 22.44% 12.96x
Home Goods Shoppers 22.37% 12.77x
Candy Shoppers 21.85% 12.66x
Trendy Shoe Shoppers 20.17% 12.53x
Teaching Resources Researchers 24.85% 12.44x
Womens Fashion Brands Shoppers 23.69% 12.22x
Brides & Wedding Planners 23.24% 12.01x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Interest attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Party Planning & Invitations audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Party Planning & Invitations audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 0.02% 1.69x
Ann Taylor 0.05% 1.63x
Jos A. Bank Clothiers 0.53% 1.60x
Topshop 0.02% 1.56x
Bonobos 0.10% 1.47x
Patagonia 0.02% 1.46x
Intermix 0.01% 1.44x
Johnston and Murphy 0.22% 1.44x
Madewell 0.05% 1.41x
Lululemon 0.08% 1.37x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Location attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Web Insights

WEBSITES

The Party Planning & Invitations audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Party Planning & Invitations audience is bigdotofhappiness.com.

Website Composition Index
bigdotofhappiness.com 1.10% 91.21x
partygameideas.com 1.41% 76.71x
peartree.com 1.39% 75.99x
coolest-kid-birthday-parties.com 1.25% 74.73x
punchbowl.com 43.05% 72.67x
diva-girl-parties-and-stuff.com 2.49% 71.76x
papersource.com 10.13% 63.88x
mymysteryparty.com 1.17% 60.33x
personalcreations.com 4.06% 46.96x
hwtm.com 1.51% 43.61x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Web attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Party Planning & Invitations audience is Cheerleading.

Content Affinity Composition Index
Cheerleading 1.76% 16.90x
Parenting & Children's Activities 4.33% 15.24x
Tattoos & Costumes 0.29% 14.47x
Cub & Girl Scouts 1.54% 14.26x
Toys Shopping 4.76% 13.95x
Party Suppliers 11.02% 13.81x
Washington D.C. Hotels 0.02% 13.26x
Scrapbooking & Home Art Projects 4.62% 12.26x
Quinceanera Planning 0.06% 12.18x
Children's Health 2.37% 12.06x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Content Affinity attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Party Planning & Invitations audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female