Explore the Party Planning & Invitations Audience
Below you'll find more information about the Party Planning & Invitations audience, broken down in different categories based on their digital and physical behaviors. These are 88.8 thousand unique devices whose actions qualify for the Party Planning & Invitations audience.
INTERESTS
The Party Planning & Invitations audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Party Planning & Invitations audience is Office Supply Shoppers.
| Interest | Composition | Index |
| Office Supply Shoppers | 21.63% | 20.43x |
| Luxury Retail Shoppers | 27.42% | 15.90x |
| Home Goods Supercenter Shoppers | 11.35% | 13.16x |
| Patriotic Party Decoration Shoppers | 37.00% | 13.06x |
| Home Lending Researchers | 14.54% | 13.02x |
| Apartment Furniture Shoppers | 7.33% | 12.33x |
| Discount Womens Shoes Shoppers | 10.64% | 12.22x |
| Photo Memory Makers | 18.56% | 11.80x |
| Home Goods Shoppers | 27.07% | 11.79x |
| Flower Delivery Shoppers | 8.27% | 11.72x |
Composition Percentage:
The overlap percentage between the Party Planning & Invitations audience and the Interest attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
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APPAREL RETAILERS
The Party Planning & Invitations audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Party Planning & Invitations audience is Buckle.
| Location | Composition | Index |
| Buckle | 0.02% | 3.64x |
| Express | 0.02% | 3.33x |
| Mens Wearhouse | 0.02% | 3.28x |
| H&M | 0.02% | 3.13x |
| Zumiez | 0.03% | 2.91x |
| Urban Outfitters | 0.03% | 2.54x |
| Forever 21 | 0.02% | 2.48x |
| American Eagle Outfitters | 0.02% | 2.45x |
| Talbots | 0.02% | 2.29x |
| Old Navy | 0.02% | 2.06x |
Composition Percentage:
The overlap percentage between the Party Planning & Invitations audience and the Location attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
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WEBSITES
The Party Planning & Invitations audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Party Planning & Invitations audience is punchbowl.com.
| Website | Composition | Index |
| punchbowl.com | 85.65% | 263.10x |
| evite.com | 91.50% | 95.10x |
| catchmyparty.com | 5.44% | 55.00x |
| greetingsisland.com | 4.12% | 44.96x |
| teamsnap.com | 4.41% | 31.55x |
| whatmomslove.com | 1.49% | 22.90x |
| tulamama.com | 1.53% | 22.48x |
| buybuybaby.com | 2.83% | 21.96x |
| wayfair.com | 2.44% | 21.36x |
| mommypoppins.com | 5.63% | 19.00x |
Composition Percentage:
The overlap percentage between the Party Planning & Invitations audience and the Web attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Party Planning & Invitations audience is Philanthropy - Charities & Fundraising.
| Content Affinity | Composition | Index |
| Philanthropy - Charities & Fundraising | 0.29% | 15.22x |
| US Soccer | 0.18% | 15.00x |
| Scrapbooking & Home Art Projects | 2.29% | 12.71x |
| Children's Health | 0.18% | 12.48x |
| Cakes & Sweets | 0.16% | 9.78x |
| Caribbean Vacation | 0.59% | 9.78x |
| Child Development | 0.32% | 9.38x |
| Canada Consumer Product Cluster | 0.36% | 9.35x |
| Assorted Topics (Life Hacks, Housekeeping, Health Tips) | 2.38% | 8.50x |
| School Curriculum | 0.54% | 8.47x |
Composition Percentage:
The overlap percentage between the Party Planning & Invitations audience and the Content Affinity attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
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DEMOGRAPHICS
The Party Planning & Invitations audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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