Dstillery Audiences

PARTY PLANNING & INVITATIONS

Audience Size: 1.9 Million Devices

Explore the Party Planning & Invitations Audience

Below you'll find more information about the Party Planning & Invitations audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Party Planning & Invitations audience.

Dstillery Crafted Audiences

INTERESTS

The Party Planning & Invitations audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Party Planning & Invitations audience is Patriotic Party Decoration Shoppers.

Interest Composition Index
Patriotic Party Decoration Shoppers 43.66% 17.33x
Trendy Shoe Shoppers 29.22% 14.19x
Involved Parents 34.53% 14.02x
Home Goods Shoppers 35.99% 13.72x
Teaching Resources Researchers 37.22% 13.60x
Dance Clothing Shoppers 35.77% 13.37x
Photo Memory Makers 33.96% 13.29x
Parents with Kids 29.17% 13.22x
Sleepwear Shoppers 34.70% 12.56x
Apartment Furniture Shoppers 26.57% 12.47x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Interest attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Party Planning & Invitations audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Party Planning & Invitations audience is LOFT.

Location Composition Index
LOFT 0.01% 1.66x
Old Navy 0.02% 1.58x
Dressbarn 0.01% 1.53x
The Childrens Place 0.01% 1.49x
Mens Wearhouse 0.01% 1.30x
Chicos 0.01% 1.29x
Victoria's Secret 0.01% 1.15x
Carhartt 0.11% 0.82x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Location attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Web Insights

WEBSITES

The Party Planning & Invitations audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Party Planning & Invitations audience is bigdotofhappiness.com.

Website Composition Index
bigdotofhappiness.com 1.30% 71.51x
papersource.com 4.34% 66.94x
punchbowl.com 39.02% 65.73x
partygameideas.com 1.07% 63.98x
personalcreations.com 2.49% 54.89x
diva-girl-parties-and-stuff.com 2.39% 49.19x
girlscoutshop.com 1.05% 37.78x
catchmyparty.com 4.57% 33.65x
shindigz.com 3.64% 33.36x
chasing-fireflies.com 2.60% 33.16x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Web attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Party Planning & Invitations audience is Cheerleading.

Content Affinity Composition Index
Cheerleading 0.79% 24.72x
Cub & Girl Scouts 0.85% 23.35x
Quinceanera Planning 0.04% 21.39x
Party Suppliers 4.82% 20.01x
Decoration & Fabric 0.01% 19.39x
Toys Shopping 2.06% 18.67x
Costumes 0.24% 17.49x
Illinois Education 0.44% 17.47x
Tattoos & Costumes 0.22% 17.08x
Higher-End Fashion Brands 0.23% 16.56x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Content Affinity attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Party Planning & Invitations audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female