Explore the Party Planning & Invitations Audience
Below you'll find more information about the Party Planning & Invitations audience, broken down in different categories based on their digital and physical behaviors. These are 807.8 thousand unique devices whose actions qualify for the Party Planning & Invitations audience.
INTERESTS
The Party Planning & Invitations audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Party Planning & Invitations audience is Patriotic Party Decoration Shoppers.
| Interest | Composition | Index |
| Patriotic Party Decoration Shoppers | 50.67% | 19.91x |
| Involved Parents | 36.41% | 16.55x |
| Trendy Shoe Shoppers | 29.71% | 16.05x |
| Parents with Kids | 32.50% | 15.22x |
| Home Goods Shoppers | 41.83% | 15.20x |
| Teaching Resources Researchers | 41.20% | 14.91x |
| Apartment Furniture Shoppers | 29.20% | 14.77x |
| Fathers Day Celebrators | 23.21% | 13.97x |
| Recreational Sports Participants | 35.77% | 13.95x |
| Online Home Decor Shoppers | 24.97% | 13.74x |
Composition Percentage:
The overlap percentage between the Party Planning & Invitations audience and the Interest attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
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APPAREL RETAILERS
The Party Planning & Invitations audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Party Planning & Invitations audience is LOFT.
| Location | Composition | Index |
| LOFT | 0.02% | 2.05x |
| Hollister | 0.01% | 1.87x |
| Forever 21 | 0.01% | 1.80x |
| Victoria's Secret | 0.03% | 1.49x |
| Old Navy | 0.02% | 1.38x |
| Express | 0.01% | 1.35x |
| Mens Wearhouse | 0.02% | 1.33x |
| Chicos | 0.01% | 1.31x |
| Zumiez | 0.01% | 1.28x |
| Gap | 0.01% | 1.25x |
Composition Percentage:
The overlap percentage between the Party Planning & Invitations audience and the Location attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
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WEBSITES
The Party Planning & Invitations audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Party Planning & Invitations audience is partygameideas.com.
| Website | Composition | Index |
| partygameideas.com | 1.03% | 116.04x |
| bigdotofhappiness.com | 1.84% | 115.97x |
| diva-girl-parties-and-stuff.com | 2.11% | 99.51x |
| punchbowl.com | 48.21% | 94.46x |
| personalcreations.com | 1.35% | 84.99x |
| partycity.com | 62.74% | 76.26x |
| nyandcompany.com | 1.85% | 59.82x |
| weareteachers.com | 1.22% | 44.00x |
| evite.com | 84.52% | 41.85x |
| gracobaby.com | 1.11% | 41.59x |
Composition Percentage:
The overlap percentage between the Party Planning & Invitations audience and the Web attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Party Planning & Invitations audience is Cub & Girl Scouts.
| Content Affinity | Composition | Index |
| Cub & Girl Scouts | 0.20% | 51.99x |
| Illinois Education | 0.11% | 37.90x |
| Party Suppliers | 0.60% | 37.86x |
| Cheerleading | 0.11% | 36.17x |
| Toys Shopping | 0.77% | 27.12x |
| Christian Music | 0.09% | 26.69x |
| Custom Gifts | 0.24% | 22.96x |
| Illinois | 0.20% | 22.21x |
| Fashion & Retail | 0.83% | 20.95x |
| Parenting & Children's Activities | 1.23% | 20.90x |
Composition Percentage:
The overlap percentage between the Party Planning & Invitations audience and the Content Affinity attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
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DEMOGRAPHICS
The Party Planning & Invitations audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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