Dstillery Audiences

PARTY PLANNING & INVITATIONS

Audience Size: 2.1 Million Devices

Explore the Party Planning & Invitations Audience

Below you'll find more information about the Party Planning & Invitations audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Party Planning & Invitations audience.

Dstillery Crafted Audiences

INTERESTS

The Party Planning & Invitations audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Party Planning & Invitations audience is Patriotic Party Decoration Shoppers.

Interest Composition Index
Patriotic Party Decoration Shoppers 43.14% 13.56x
Involved Parents 33.29% 11.70x
Photo Memory Makers 35.57% 11.32x
Teaching Resources Researchers 33.68% 11.06x
Home Goods Shoppers 32.22% 11.05x
Parents with Kids 30.09% 10.90x
Trendy Shoe Shoppers 28.71% 10.77x
Dance Clothing Shoppers 31.91% 10.62x
Candy Shoppers 29.45% 10.61x
Womens Fashion Brands Shoppers 31.35% 10.36x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Interest attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Party Planning & Invitations audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Party Planning & Invitations audience is Bonobos.

Location Composition Index
Bonobos 0.15% 1.80x
Topshop 0.04% 1.78x
Jos A. Bank Clothiers 0.47% 1.62x
Uniqlo 0.03% 1.54x
Zara 0.03% 1.45x
White House Black Market 0.49% 1.44x
Free People 0.03% 1.43x
REI 0.02% 1.41x
Mens Wearhouse 0.65% 1.32x
Madewell 0.03% 1.31x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Location attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Web Insights

WEBSITES

The Party Planning & Invitations audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Party Planning & Invitations audience is partygameideas.com.

Website Composition Index
partygameideas.com 1.10% 76.53x
peartree.com 1.10% 75.25x
coolest-kid-birthday-parties.com 1.13% 74.43x
diva-girl-parties-and-stuff.com 2.17% 71.16x
punchbowl.com 42.58% 68.96x
papersource.com 8.46% 61.65x
mymysteryparty.com 1.15% 58.13x
personalcreations.com 3.88% 48.37x
hwtm.com 1.45% 43.75x
catchmyparty.com 6.76% 35.92x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Web attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Party Planning & Invitations audience is Cheerleading.

Content Affinity Composition Index
Cheerleading 1.55% 16.62x
Parenting & Children's Activities 3.60% 15.28x
Party Suppliers 10.38% 14.19x
Cub & Girl Scouts 1.44% 14.03x
Toys Shopping 4.15% 13.99x
Tattoos & Costumes 0.25% 12.69x
Washington D.C. Hotels 0.01% 12.56x
Bridal Fashion 1.53% 12.46x
Scrapbooking & Home Art Projects 4.47% 12.39x
Costumes 0.52% 12.30x
Composition Percentage: The overlap percentage between the Party Planning & Invitations audience and the Content Affinity attribute.
Index: A comparison of the Party Planning & Invitations audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Party Planning & Invitations audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female