Dstillery Audiences

PERFUME, MAKEUP & COSMETICS

Audience Size: 16.8 Thousand Devices

Explore the Perfume, Makeup & Cosmetics Audience

Below you'll find more information about the Perfume, Makeup & Cosmetics audience, broken down in different categories based on their digital and physical behaviors. These are 16.8 thousand unique devices whose actions qualify for the Perfume, Makeup & Cosmetics audience.

Dstillery Crafted Audiences

INTERESTS

The Perfume, Makeup & Cosmetics audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Perfume, Makeup & Cosmetics audience is Grandparents.

Interest Composition Index
Grandparents 53.75% 41.90x
Women’s Lifestyle Blogs Researchers 41.25% 40.90x
Women's Fitness Enthusiasts 39.38% 40.76x
Young Boomers 48.75% 34.82x
Women’s Fashion Blogs Readers 47.50% 34.31x
Trendy Shoe Shoppers 30.63% 33.77x
Home Custom Bedroom Decorators 18.12% 33.71x
Custom Home Lighting Shoppers 18.12% 33.71x
Women's Fashion Magazine Readers 39.38% 33.54x
Women's Health Researchers 33.75% 33.50x
Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Interest attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Perfume, Makeup & Cosmetics audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Perfume, Makeup & Cosmetics audience is Supreme.

Location Composition Index
Supreme 0.04% 5.73x
Lorna Jane 0.01% 2.94x
Jos A. Bank Clothiers 0.01% 1.82x
Carhartt 0.06% 0.66x
Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Location attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
Dstillery Web Insights

WEBSITES

The Perfume, Makeup & Cosmetics audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Perfume, Makeup & Cosmetics audience is fragrantica.com.

Website Composition Index
fragrantica.com 97.77% 220.08x
camillestyles.com 24.47% 44.88x
theeverygirl.com 23.80% 40.00x
fashionista.com 16.70% 35.93x
wwd.com 27.38% 34.08x
womansworld.com 15.13% 31.13x
zeenews.india.com 12.41% 30.61x
whowhatwear.com 42.79% 30.55x
livingetc.com 10.17% 29.59x
domino.com 10.51% 27.65x
Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Web attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Perfume, Makeup & Cosmetics audience is Travel, Food, Fashion & Fitness.

Content Affinity Composition Index
Travel, Food, Fashion & Fitness 8.42% 70.01x
Canada Consumer Product Cluster 2.77% 43.45x
Fashion Cluster 19.01% 29.65x
DIY Decoration & Furniture 3.49% 22.64x
India Bollywood, Weddings & Gossip 18.77% 22.12x
Teen Hair 1.32% 21.54x
Canada Shopping - Lifestyle and Mommy Blogs 1.56% 21.30x
Psychics & Horoscopes 12.76% 19.88x
Dating & Relationships 9.63% 19.49x
Winnipeg Canada News 1.20% 19.05x
Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Content Affinity attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Perfume, Makeup & Cosmetics audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female