Explore the Perfume, Makeup & Cosmetics Audience
Below you'll find more information about the Perfume, Makeup & Cosmetics audience, broken down in different categories based on their digital and physical behaviors. These are 16.8 thousand unique devices whose actions qualify for the Perfume, Makeup & Cosmetics audience.
INTERESTS
The Perfume, Makeup & Cosmetics audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Perfume, Makeup & Cosmetics audience is Grandparents.
| Interest | Composition | Index |
| Grandparents | 53.75% | 41.90x |
| Women’s Lifestyle Blogs Researchers | 41.25% | 40.90x |
| Women's Fitness Enthusiasts | 39.38% | 40.76x |
| Young Boomers | 48.75% | 34.82x |
| Women’s Fashion Blogs Readers | 47.50% | 34.31x |
| Trendy Shoe Shoppers | 30.63% | 33.77x |
| Home Custom Bedroom Decorators | 18.12% | 33.71x |
| Custom Home Lighting Shoppers | 18.12% | 33.71x |
| Women's Fashion Magazine Readers | 39.38% | 33.54x |
| Women's Health Researchers | 33.75% | 33.50x |
Composition Percentage:
The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Interest attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
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APPAREL RETAILERS
The Perfume, Makeup & Cosmetics audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Perfume, Makeup & Cosmetics audience is Supreme.
| Location | Composition | Index |
| Supreme | 0.04% | 5.73x |
| Lorna Jane | 0.01% | 2.94x |
| Jos A. Bank Clothiers | 0.01% | 1.82x |
| Carhartt | 0.06% | 0.66x |
Composition Percentage:
The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Location attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
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WEBSITES
The Perfume, Makeup & Cosmetics audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Perfume, Makeup & Cosmetics audience is fragrantica.com.
| Website | Composition | Index |
| fragrantica.com | 97.77% | 220.08x |
| camillestyles.com | 24.47% | 44.88x |
| theeverygirl.com | 23.80% | 40.00x |
| fashionista.com | 16.70% | 35.93x |
| wwd.com | 27.38% | 34.08x |
| womansworld.com | 15.13% | 31.13x |
| zeenews.india.com | 12.41% | 30.61x |
| whowhatwear.com | 42.79% | 30.55x |
| livingetc.com | 10.17% | 29.59x |
| domino.com | 10.51% | 27.65x |
Composition Percentage:
The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Web attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Perfume, Makeup & Cosmetics audience is Travel, Food, Fashion & Fitness.
| Content Affinity | Composition | Index |
| Travel, Food, Fashion & Fitness | 8.42% | 70.01x |
| Canada Consumer Product Cluster | 2.77% | 43.45x |
| Fashion Cluster | 19.01% | 29.65x |
| DIY Decoration & Furniture | 3.49% | 22.64x |
| India Bollywood, Weddings & Gossip | 18.77% | 22.12x |
| Teen Hair | 1.32% | 21.54x |
| Canada Shopping - Lifestyle and Mommy Blogs | 1.56% | 21.30x |
| Psychics & Horoscopes | 12.76% | 19.88x |
| Dating & Relationships | 9.63% | 19.49x |
| Winnipeg Canada News | 1.20% | 19.05x |
Composition Percentage:
The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Content Affinity attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
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DEMOGRAPHICS
The Perfume, Makeup & Cosmetics audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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