Explore the Perfume, Makeup & Cosmetics Audience
Below you'll find more information about the Perfume, Makeup & Cosmetics audience, broken down in different categories based on their digital and physical behaviors. These are 123.3 thousand unique devices whose actions qualify for the Perfume, Makeup & Cosmetics audience.
INTERESTS
The Perfume, Makeup & Cosmetics audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Perfume, Makeup & Cosmetics audience is Fragrance Shoppers.
| Interest | Composition | Index |
| Fragrance Shoppers | 63.99% | 21.76x |
| Curly Hair Care Shoppers | 39.20% | 16.68x |
| Hair Care Shoppers | 31.01% | 15.27x |
| Trendy Shoe Shoppers | 32.32% | 15.23x |
| Women’s Fashion Blogs Readers | 30.36% | 14.64x |
| Adult Acne Sufferers | 33.80% | 14.63x |
| Women's Fitness Enthusiasts | 28.40% | 14.11x |
| Yogis | 29.95% | 13.86x |
| Women's Fashion Magazine Readers | 28.97% | 13.85x |
| Home Custom Bedroom Decorators | 26.51% | 13.71x |
Composition Percentage:
The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Interest attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
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APPAREL RETAILERS
The Perfume, Makeup & Cosmetics audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Perfume, Makeup & Cosmetics audience is Supreme.
| Location | Composition | Index |
| Supreme | 0.04% | 5.73x |
| The Childrens Place | 0.02% | 3.74x |
| Lane Bryant | 0.02% | 3.43x |
| Lorna Jane | 0.01% | 2.94x |
| Eddie Bauer | 0.03% | 2.56x |
| Armani | 0.01% | 2.55x |
| Buckle | 0.01% | 2.48x |
| Maurices | 0.02% | 1.90x |
| Carhartt | 0.09% | 0.80x |
Composition Percentage:
The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Location attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
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WEBSITES
The Perfume, Makeup & Cosmetics audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Perfume, Makeup & Cosmetics audience is basenotes.net.
| Website | Composition | Index |
| basenotes.net | 63.46% | 726.46x |
| perfumania.com | 18.81% | 431.37x |
| fragrantica.com | 91.40% | 307.93x |
| musingsofamuse.com | 4.89% | 104.44x |
| dapperconfidential.com | 7.28% | 99.70x |
| sixtyandme.com | 15.77% | 71.60x |
| sephora.com | 5.83% | 63.31x |
| temptalia.com | 8.41% | 57.37x |
| beautifulwithbrains.com | 2.65% | 54.63x |
| makeupandbeauty.com | 2.39% | 43.20x |
Composition Percentage:
The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Web attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Perfume, Makeup & Cosmetics audience is Beauty & Cosmetics.
| Content Affinity | Composition | Index |
| Beauty & Cosmetics | 7.75% | 72.74x |
| Men's Dress Shirt Shopping | 1.40% | 44.46x |
| Dermatology | 3.26% | 40.70x |
| Organic Beauty & Skincare Products | 2.38% | 30.58x |
| Cosmetics Business | 0.55% | 30.53x |
| Higher-End Fashion Brands | 0.47% | 30.03x |
| Hair & Beauty | 2.57% | 29.17x |
| Beach & Intimate Wear | 0.53% | 27.86x |
| Hipster Clothing | 0.48% | 27.85x |
| Cigars | 0.32% | 27.80x |
Composition Percentage:
The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Content Affinity attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
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DEMOGRAPHICS
The Perfume, Makeup & Cosmetics audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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