Explore the Perfume, Makeup & Cosmetics Audience
Below you'll find more information about the Perfume, Makeup & Cosmetics audience, broken down in different categories based on their digital and physical behaviors. These are 59.6 thousand unique devices whose actions qualify for the Perfume, Makeup & Cosmetics audience.
INTERESTS
The Perfume, Makeup & Cosmetics audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Perfume, Makeup & Cosmetics audience is Curly Hair Care Shoppers.
| Interest | Composition | Index |
| Curly Hair Care Shoppers | 51.90% | 14.85x |
| Food Delivery Service Users | 1.32% | 14.61x |
| Trendy Shoe Shoppers | 41.32% | 14.04x |
| Women’s Fashion Blogs Readers | 41.98% | 13.86x |
| Women's Fashion Magazine Readers | 38.18% | 13.16x |
| Wellness Enthusiasts | 39.50% | 13.15x |
| Women's Health Researchers | 37.02% | 12.99x |
| Adult Acne Sufferers | 47.11% | 12.98x |
| Ivy League College Researchers | 35.87% | 12.93x |
| Women's Fitness Enthusiasts | 40.83% | 12.82x |
Composition Percentage:
The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Interest attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
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APPAREL RETAILERS
The Perfume, Makeup & Cosmetics audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Perfume, Makeup & Cosmetics audience is Supreme.
| Location | Composition | Index |
| Supreme | 0.04% | 5.73x |
| Aeropostale | 0.04% | 5.53x |
| Zumiez | 0.03% | 3.91x |
| Mens Wearhouse | 0.05% | 3.84x |
| Banana Republic | 0.03% | 3.70x |
| LOFT | 0.03% | 3.56x |
| Express | 0.03% | 3.18x |
| Lorna Jane | 0.01% | 2.94x |
| Armani | 0.01% | 2.55x |
| Victoria's Secret | 0.03% | 2.20x |
Composition Percentage:
The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Location attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
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WEBSITES
The Perfume, Makeup & Cosmetics audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Perfume, Makeup & Cosmetics audience is fragrantica.com.
| Website | Composition | Index |
| fragrantica.com | 92.46% | 348.18x |
| sixtyandme.com | 20.10% | 101.40x |
| dapperconfidential.com | 9.49% | 87.07x |
| temptalia.com | 9.48% | 71.52x |
| styleforum.net | 4.28% | 50.51x |
| thefashionspot.com | 5.04% | 48.26x |
| forum.purseblog.com | 3.79% | 43.27x |
| totalbeauty.com | 11.22% | 39.81x |
| theskincareedit.com | 7.31% | 39.03x |
| racked.com | 7.23% | 38.72x |
Composition Percentage:
The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Web attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Perfume, Makeup & Cosmetics audience is Beauty & Cosmetics.
| Content Affinity | Composition | Index |
| Beauty & Cosmetics | 7.02% | 81.48x |
| Dermatology | 2.32% | 51.66x |
| Men's Dress Shirt Shopping | 0.95% | 47.60x |
| Cosmetics Business | 0.67% | 40.21x |
| Organic Beauty & Skincare Products | 2.19% | 39.46x |
| Hair & Beauty | 1.68% | 35.09x |
| Vitamin Shoppers | 2.03% | 28.52x |
| Reproductive Health | 0.89% | 26.04x |
| Watches Retail | 2.73% | 25.66x |
| Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) | 0.64% | 24.44x |
Composition Percentage:
The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Content Affinity attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
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DEMOGRAPHICS
The Perfume, Makeup & Cosmetics audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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