PERFUME, MAKEUP & COSMETICS

Audience Size: 219.6 Thousand Devices

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Explore the Perfume, Makeup & Cosmetics Audience

Below you'll find more information about the Perfume, Makeup & Cosmetics audience, broken down in different categories based on their digital and physical behaviors. These are 219.6 thousand unique devices whose actions qualify for the Perfume, Makeup & Cosmetics audience.

INTERESTS

The Perfume, Makeup & Cosmetics audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Perfume, Makeup & Cosmetics audience is Fragrance Shoppers.

Interest	Composition	Index
Fragrance Shoppers	70.62%	27.23x
Adult Acne Sufferers	36.72%	17.90x
Trendy Shoe Shoppers	34.28%	17.88x
Hair Care Shoppers	27.98%	17.83x
Sun Protection Shoppers	35.13%	17.24x
Women's Fashion Magazine Readers	26.36%	16.95x
Shoe Shoppers	34.67%	16.86x
Women's Fitness Enthusiasts	25.08%	16.12x
Soap Shoppers	31.30%	16.03x
Makeup Researchers	35.09%	15.92x

Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Interest attribute.

Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.

APPAREL RETAILERS

The Perfume, Makeup & Cosmetics audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Perfume, Makeup & Cosmetics audience is Supreme.

Location	Composition	Index
Supreme	0.04%	3.99x
Club Monaco	0.03%	3.56x
Saint Laurent Paris	0.03%	3.12x
Eddie Bauer	0.04%	2.99x
Hugo Boss	0.07%	2.81x
Armani	0.06%	2.43x
Uniqlo	0.03%	2.36x
Belk	0.03%	2.14x
The Childrens Place	0.11%	2.14x
Lane Bryant	0.10%	2.00x

Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Location attribute.

Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.

WEBSITES

The Perfume, Makeup & Cosmetics audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Perfume, Makeup & Cosmetics audience is basenotes.net.

Website	Composition	Index
basenotes.net	39.95%	746.55x
fragrantica.com	71.64%	318.68x
perfumania.com	30.05%	318.52x
globalblue.com	4.15%	161.12x
musingsofamuse.com	5.13%	130.65x
temptalia.com	6.51%	111.41x
essentialdayspa.com	3.66%	103.82x
elfcosmetics.com	2.73%	101.63x
faveable.com	2.48%	99.19x
peachandlily.com	2.42%	95.51x

Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Web attribute.

Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Perfume, Makeup & Cosmetics audience is Beauty & Cosmetics.

Content Affinity	Composition	Index
Beauty & Cosmetics	13.51%	53.51x
Higher-End Fashion Brands	5.80%	43.92x
Dermatology	16.81%	37.43x
Local & Travel England - East Midlands	0.41%	32.23x
Organic Beauty & Skincare Products	6.14%	31.88x
Beach & Intimate Wear	2.88%	30.57x
Men's Dress Shirt Shopping	3.68%	29.73x
Hair & Beauty	10.43%	27.54x
Travel, Food, Fashion & Fitness	5.12%	26.99x
Fashion Cluster	18.62%	25.25x

Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Content Affinity attribute.

Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.

DEMOGRAPHICS

The Perfume, Makeup & Cosmetics audience resonates most for the following age bracket and gender.

Age

45-54

Gender

Female