Dstillery Audiences

PERFUME, MAKEUP & COSMETICS

Audience Size: 207.2 Thousand Devices

Explore the Perfume, Makeup & Cosmetics Audience

Below you'll find more information about the Perfume, Makeup & Cosmetics audience, broken down in different categories based on their digital and physical behaviors. These are 207.2 thousand unique devices whose actions qualify for the Perfume, Makeup & Cosmetics audience.

Dstillery Crafted Audiences

INTERESTS

The Perfume, Makeup & Cosmetics audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Perfume, Makeup & Cosmetics audience is Fragrance Shoppers.

Interest Composition Index
Fragrance Shoppers 70.98% 25.35x
Sun Protection Shoppers 41.72% 16.51x
Adult Acne Sufferers 39.41% 16.18x
Shoe Shoppers 39.47% 15.63x
Hair Care Shoppers 27.43% 15.31x
Makeup Researchers 38.87% 15.13x
Vitamin Shoppers 34.86% 14.93x
Soap Shoppers 32.82% 14.85x
Women's Fashion Magazine Readers 25.25% 14.73x
Jewelry & Watch Shoppers 30.54% 14.38x
Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Interest attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Perfume, Makeup & Cosmetics audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Perfume, Makeup & Cosmetics audience is Gap.

Location Composition Index
Gap 0.14% 1.97x
Coach 0.07% 1.84x
Forever 21 0.05% 1.59x
Dressbarn 0.05% 1.57x
Banana Republic 0.04% 1.36x
Chicos 0.04% 1.30x
Talbots 0.04% 1.27x
The Childrens Place 0.04% 1.23x
Lululemon 0.04% 1.23x
Carhartt 0.17% 1.03x
Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Location attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
Dstillery Web Insights

WEBSITES

The Perfume, Makeup & Cosmetics audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Perfume, Makeup & Cosmetics audience is basenotes.net.

Website Composition Index
basenotes.net 43.72% 678.27x
clarinsusa.com 10.15% 393.84x
fragrantica.com 64.84% 388.72x
perfumania.com 24.45% 304.72x
globalblue.com 3.94% 152.09x
musingsofamuse.com 4.96% 143.04x
temptalia.com 6.71% 116.53x
toofaced.com 3.32% 111.73x
beautifulwithbrains.com 2.57% 94.08x
elfcosmetics.com 4.06% 87.88x
Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Web attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Perfume, Makeup & Cosmetics audience is Beauty & Cosmetics.

Content Affinity Composition Index
Beauty & Cosmetics 14.91% 49.61x
Higher-End Fashion Brands 7.58% 40.27x
Dermatology 19.75% 32.60x
Organic Beauty & Skincare Products 6.24% 28.83x
Men's Dress Shirt Shopping 4.02% 26.99x
Fashion Cluster 19.01% 26.83x
Beach & Intimate Wear 3.36% 26.39x
Hair & Beauty 10.93% 26.11x
Travel, Food, Fashion & Fitness 4.39% 25.32x
Cosmetics Business 1.47% 24.03x
Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Content Affinity attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Perfume, Makeup & Cosmetics audience resonates most for the following age and income brackets.
Age
Income
$50,000-$74,999