Dstillery Audiences

PERFUME, MAKEUP & COSMETICS

Audience Size: 149.5 Thousand Devices

Explore the Perfume, Makeup & Cosmetics Audience

Below you'll find more information about the Perfume, Makeup & Cosmetics audience, broken down in different categories based on their digital and physical behaviors. These are 149.5 thousand unique devices whose actions qualify for the Perfume, Makeup & Cosmetics audience.

Dstillery Crafted Audiences

INTERESTS

The Perfume, Makeup & Cosmetics audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Perfume, Makeup & Cosmetics audience is Fragrance Shoppers.

Interest Composition Index
Fragrance Shoppers 61.38% 39.50x
Trendy Shoe Shoppers 36.21% 27.27x
Adult Acne Sufferers 38.63% 24.31x
Hair Care Shoppers 31.28% 24.18x
Sun Protection Shoppers 34.92% 24.10x
Shoe Shoppers 36.68% 23.17x
Home Custom Bedroom Decorators 27.15% 23.15x
Custom Home Lighting Shoppers 27.17% 23.10x
Women's Fashion Magazine Readers 28.86% 22.80x
Soap Shoppers 32.88% 22.80x
Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Interest attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Perfume, Makeup & Cosmetics audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Perfume, Makeup & Cosmetics audience is Supreme.

Location Composition Index
Supreme 0.05% 4.89x
Uniqlo 0.06% 3.28x
Lorna Jane 0.01% 3.00x
Topshop 0.05% 2.70x
Calvin Klein 0.01% 2.43x
Express Outlets 0.03% 2.32x
Madewell 0.07% 2.19x
Everlane 0.01% 2.08x
Hugo Boss 0.06% 1.92x
Belk 0.03% 1.87x
Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Location attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
Dstillery Web Insights

WEBSITES

The Perfume, Makeup & Cosmetics audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Perfume, Makeup & Cosmetics audience is basenotes.net.

Website Composition Index
basenotes.net 32.10% 703.35x
perfumania.com 36.38% 317.92x
fragrantica.com 77.00% 243.45x
musingsofamuse.com 6.22% 101.05x
sixtyandme.com 21.56% 87.10x
philosophy.com 3.59% 83.89x
selfridges.com 8.09% 83.84x
temptalia.com 7.89% 78.72x
imabeautygeek.com 2.46% 73.81x
beautifulwithbrains.com 3.45% 71.08x
Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Web attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Perfume, Makeup & Cosmetics audience is Home Décor, Furniture, & Decorating.

Content Affinity Composition Index
Home Décor, Furniture, & Decorating 0.14% 69.26x
Watches & Jewelry 0.08% 59.65x
Beauty & Cosmetics 13.29% 56.94x
Higher-End Fashion Brands 4.51% 45.54x
Dermatology 16.36% 43.20x
Beach & Intimate Wear 2.83% 39.57x
Assorted Topics (Elderly, Europe, Viral Media) 0.10% 39.15x
Men's Dress Shirt Shopping 3.36% 33.37x
Organic Beauty & Skincare Products 6.32% 33.34x
Hair & Beauty 10.52% 32.01x
Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Content Affinity attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Perfume, Makeup & Cosmetics audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female