Dstillery Audiences

PERFUME, MAKEUP & COSMETICS

Audience Size: 123.3 Thousand Devices

Explore the Perfume, Makeup & Cosmetics Audience

Below you'll find more information about the Perfume, Makeup & Cosmetics audience, broken down in different categories based on their digital and physical behaviors. These are 123.3 thousand unique devices whose actions qualify for the Perfume, Makeup & Cosmetics audience.

Dstillery Crafted Audiences

INTERESTS

The Perfume, Makeup & Cosmetics audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Perfume, Makeup & Cosmetics audience is Fragrance Shoppers.

Interest Composition Index
Fragrance Shoppers 63.99% 21.76x
Curly Hair Care Shoppers 39.20% 16.68x
Hair Care Shoppers 31.01% 15.27x
Trendy Shoe Shoppers 32.32% 15.23x
Women’s Fashion Blogs Readers 30.36% 14.64x
Adult Acne Sufferers 33.80% 14.63x
Women's Fitness Enthusiasts 28.40% 14.11x
Yogis 29.95% 13.86x
Women's Fashion Magazine Readers 28.97% 13.85x
Home Custom Bedroom Decorators 26.51% 13.71x
Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Interest attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Perfume, Makeup & Cosmetics audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Perfume, Makeup & Cosmetics audience is Supreme.

Location Composition Index
Supreme 0.04% 5.73x
The Childrens Place 0.02% 3.74x
Lane Bryant 0.02% 3.43x
Lorna Jane 0.01% 2.94x
Eddie Bauer 0.03% 2.56x
Armani 0.01% 2.55x
Buckle 0.01% 2.48x
Maurices 0.02% 1.90x
Carhartt 0.09% 0.80x
Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Location attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
Dstillery Web Insights

WEBSITES

The Perfume, Makeup & Cosmetics audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Perfume, Makeup & Cosmetics audience is basenotes.net.

Website Composition Index
basenotes.net 63.46% 726.46x
perfumania.com 18.81% 431.37x
fragrantica.com 91.40% 307.93x
musingsofamuse.com 4.89% 104.44x
dapperconfidential.com 7.28% 99.70x
sixtyandme.com 15.77% 71.60x
sephora.com 5.83% 63.31x
temptalia.com 8.41% 57.37x
beautifulwithbrains.com 2.65% 54.63x
makeupandbeauty.com 2.39% 43.20x
Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Web attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Perfume, Makeup & Cosmetics audience is Beauty & Cosmetics.

Content Affinity Composition Index
Beauty & Cosmetics 7.75% 72.74x
Men's Dress Shirt Shopping 1.40% 44.46x
Dermatology 3.26% 40.70x
Organic Beauty & Skincare Products 2.38% 30.58x
Cosmetics Business 0.55% 30.53x
Higher-End Fashion Brands 0.47% 30.03x
Hair & Beauty 2.57% 29.17x
Beach & Intimate Wear 0.53% 27.86x
Hipster Clothing 0.48% 27.85x
Cigars 0.32% 27.80x
Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Content Affinity attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Perfume, Makeup & Cosmetics audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female