Explore the Perfume, Makeup & Cosmetics Audience
Below you'll find more information about the Perfume, Makeup & Cosmetics audience, broken down in different categories based on their digital and physical behaviors. These are 145.4 thousand unique devices whose actions qualify for the Perfume, Makeup & Cosmetics audience.
INTERESTS
The Perfume, Makeup & Cosmetics audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Perfume, Makeup & Cosmetics audience is Fragrance Shoppers.
| Interest | Composition | Index |
| Fragrance Shoppers | 70.81% | 20.14x |
| Adult Acne Sufferers | 37.83% | 13.17x |
| Trendy Shoe Shoppers | 39.08% | 12.50x |
| Women's Fashion Magazine Readers | 34.40% | 12.43x |
| Hair Care Shoppers | 35.09% | 12.43x |
| Women's Fitness Enthusiasts | 33.26% | 12.32x |
| Women's Health Researchers | 32.80% | 11.78x |
| Leather Goods Shoppers | 34.48% | 11.60x |
| Gift Card Researchers | 37.91% | 11.45x |
| Womens Subscription Box Shoppers | 34.13% | 11.26x |
Composition Percentage:
The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Interest attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
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APPAREL RETAILERS
The Perfume, Makeup & Cosmetics audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Perfume, Makeup & Cosmetics audience is Supreme.
| Location | Composition | Index |
| Supreme | 0.04% | 5.73x |
| Saint Laurent Paris | 0.02% | 3.92x |
| Charlotte Russe | 0.01% | 3.35x |
| Abercrombie & Fitch | 0.01% | 3.04x |
| Lorna Jane | 0.01% | 2.94x |
| Madewell | 0.05% | 2.92x |
| Bonobos | 0.03% | 2.90x |
| Tommy Bahama | 0.03% | 2.71x |
| Club Monaco | 0.02% | 2.69x |
| Ralph Lauren | 0.03% | 2.60x |
Composition Percentage:
The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Location attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
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WEBSITES
The Perfume, Makeup & Cosmetics audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Perfume, Makeup & Cosmetics audience is basenotes.net.
| Website | Composition | Index |
| basenotes.net | 53.81% | 694.47x |
| perfumania.com | 27.91% | 350.69x |
| fragrantica.com | 88.23% | 292.71x |
| dapperconfidential.com | 4.39% | 107.02x |
| musingsofamuse.com | 4.61% | 92.55x |
| sixtyandme.com | 15.87% | 72.50x |
| truthinaging.com | 3.07% | 60.63x |
| beautifulwithbrains.com | 2.39% | 59.05x |
| temptalia.com | 7.16% | 56.95x |
| pixibeauty.com | 2.18% | 51.36x |
Composition Percentage:
The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Web attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Perfume, Makeup & Cosmetics audience is Beauty & Cosmetics.
| Content Affinity | Composition | Index |
| Beauty & Cosmetics | 8.01% | 51.70x |
| Dermatology | 5.71% | 36.82x |
| Men's Dress Shirt Shopping | 1.93% | 35.95x |
| Higher-End Fashion Brands | 1.04% | 27.53x |
| Instagram Management | 0.49% | 26.77x |
| Hair & Beauty | 4.18% | 26.14x |
| Organic Beauty & Skincare Products | 2.93% | 24.57x |
| Travel, Food, Fashion & Fitness | 4.43% | 23.83x |
| Beach & Intimate Wear | 0.75% | 23.23x |
| Vitamin Shoppers | 5.55% | 21.35x |
Composition Percentage:
The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Content Affinity attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
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DEMOGRAPHICS
The Perfume, Makeup & Cosmetics audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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