Dstillery Audiences

PERFUME, MAKEUP & COSMETICS

Audience Size: 219.6 Thousand Devices

Explore the Perfume, Makeup & Cosmetics Audience

Below you'll find more information about the Perfume, Makeup & Cosmetics audience, broken down in different categories based on their digital and physical behaviors. These are 219.6 thousand unique devices whose actions qualify for the Perfume, Makeup & Cosmetics audience.

Dstillery Crafted Audiences

INTERESTS

The Perfume, Makeup & Cosmetics audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Perfume, Makeup & Cosmetics audience is Fragrance Shoppers.

Interest Composition Index
Fragrance Shoppers 70.62% 27.23x
Adult Acne Sufferers 36.72% 17.90x
Trendy Shoe Shoppers 34.28% 17.88x
Hair Care Shoppers 27.98% 17.83x
Sun Protection Shoppers 35.13% 17.24x
Women's Fashion Magazine Readers 26.36% 16.95x
Shoe Shoppers 34.67% 16.86x
Women's Fitness Enthusiasts 25.08% 16.12x
Soap Shoppers 31.30% 16.03x
Makeup Researchers 35.09% 15.92x
Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Interest attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Perfume, Makeup & Cosmetics audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Perfume, Makeup & Cosmetics audience is Supreme.

Location Composition Index
Supreme 0.04% 3.99x
Club Monaco 0.03% 3.56x
Saint Laurent Paris 0.03% 3.12x
Eddie Bauer 0.04% 2.99x
Hugo Boss 0.07% 2.81x
Armani 0.06% 2.43x
Uniqlo 0.03% 2.36x
Belk 0.03% 2.14x
The Childrens Place 0.11% 2.14x
Lane Bryant 0.10% 2.00x
Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Location attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
Dstillery Web Insights

WEBSITES

The Perfume, Makeup & Cosmetics audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Perfume, Makeup & Cosmetics audience is basenotes.net.

Website Composition Index
basenotes.net 39.95% 746.55x
fragrantica.com 71.64% 318.68x
perfumania.com 30.05% 318.52x
globalblue.com 4.15% 161.12x
musingsofamuse.com 5.13% 130.65x
temptalia.com 6.51% 111.41x
essentialdayspa.com 3.66% 103.82x
elfcosmetics.com 2.73% 101.63x
faveable.com 2.48% 99.19x
peachandlily.com 2.42% 95.51x
Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Web attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Perfume, Makeup & Cosmetics audience is Beauty & Cosmetics.

Content Affinity Composition Index
Beauty & Cosmetics 13.51% 53.51x
Higher-End Fashion Brands 5.80% 43.92x
Dermatology 16.81% 37.43x
Local & Travel England - East Midlands 0.41% 32.23x
Organic Beauty & Skincare Products 6.14% 31.88x
Beach & Intimate Wear 2.88% 30.57x
Men's Dress Shirt Shopping 3.68% 29.73x
Hair & Beauty 10.43% 27.54x
Travel, Food, Fashion & Fitness 5.12% 26.99x
Fashion Cluster 18.62% 25.25x
Composition Percentage: The overlap percentage between the Perfume, Makeup & Cosmetics audience and the Content Affinity attribute.
Index: A comparison of the Perfume, Makeup & Cosmetics audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Perfume, Makeup & Cosmetics audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female