Explore the Personal Investment & Advisor Researchers Audience
Below you'll find more information about the Personal Investment & Advisor Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Personal Investment & Advisor Researchers audience.
INTERESTS
The Personal Investment & Advisor Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Personal Investment & Advisor Researchers audience is Investment Management Professionals.
| Interest | Composition | Index |
| Investment Management Professionals | 67.82% | 34.61x |
| Personal Stock Portfolio Managers | 48.98% | 31.04x |
| Finance Continuing Education Researchers | 50.24% | 25.50x |
| Financial News Readers | 32.11% | 24.13x |
| Financial Advisors | 49.66% | 23.67x |
| Online Investors | 40.24% | 23.33x |
| Market Intelligence Researchers | 36.60% | 21.95x |
| Retired Budget Healthcare Shoppers | 28.02% | 19.93x |
| Financial Investors | 68.85% | 19.77x |
| Personal Investment Researchers | 37.82% | 19.75x |
Composition Percentage:
The overlap percentage between the Personal Investment & Advisor Researchers audience and the Interest attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
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APPAREL RETAILERS
The Personal Investment & Advisor Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Personal Investment & Advisor Researchers audience is LL Bean.
| Location | Composition | Index |
| LL Bean | 0.01% | 2.68x |
| Saint Laurent Paris | 0.01% | 2.20x |
| Bonobos | 0.06% | 2.13x |
| Ann Taylor | 0.02% | 1.86x |
| Ralph Lauren | 0.01% | 1.81x |
| Intermix | 0.01% | 1.63x |
| Kate Spade | 0.02% | 1.62x |
| Jos A. Bank Clothiers | 0.34% | 1.62x |
| Michael Kors | 0.02% | 1.58x |
| Brooks Brothers | 0.04% | 1.57x |
Composition Percentage:
The overlap percentage between the Personal Investment & Advisor Researchers audience and the Location attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
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WEBSITES
The Personal Investment & Advisor Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Personal Investment & Advisor Researchers audience is nuveen.com.
| Website | Composition | Index |
| nuveen.com | 1.04% | 193.07x |
| etf.com | 6.19% | 170.08x |
| nb.com | 1.19% | 167.71x |
| cfp.net | 4.97% | 160.36x |
| fa-mag.com | 7.10% | 159.61x |
| proshares.com | 4.11% | 158.31x |
| mfs.com | 2.33% | 156.45x |
| jhinvestments.com | 3.47% | 153.01x |
| plansponsor.com | 3.13% | 143.10x |
| planadviser.com | 1.44% | 141.24x |
Composition Percentage:
The overlap percentage between the Personal Investment & Advisor Researchers audience and the Web attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Personal Investment & Advisor Researchers audience is Institutional Investing.
| Content Affinity | Composition | Index |
| Institutional Investing | 6.87% | 47.98x |
| Personal Finance Researchers | 19.78% | 32.95x |
| Credit Unions & Consumer Protection | 0.86% | 25.26x |
| Accounting | 13.25% | 22.81x |
| Retail Industry News | 1.93% | 19.18x |
| Business News & Information Readers | 13.63% | 18.65x |
| Insurance Cluster | 5.75% | 18.03x |
| Mining & Natural Resources | 0.56% | 17.35x |
| Real Estate Cluster | 2.29% | 16.85x |
| Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) | 0.82% | 16.29x |
Composition Percentage:
The overlap percentage between the Personal Investment & Advisor Researchers audience and the Content Affinity attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
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DEMOGRAPHICS
The Personal Investment & Advisor Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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