Dstillery Audiences

PERSONAL INVESTMENT & ADVISOR RESEARCHERS

Audience Size: 235.5 Thousand Devices

Explore the Personal Investment & Advisor Researchers Audience

Below you'll find more information about the Personal Investment & Advisor Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 235.5 thousand unique devices whose actions qualify for the Personal Investment & Advisor Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Personal Investment & Advisor Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Personal Investment & Advisor Researchers audience is Personal Stock Portfolio Managers.

Interest Composition Index
Personal Stock Portfolio Managers 57.35% 28.08x
Executive Travelers 50.06% 25.66x
Finance Continuing Education Researchers 55.12% 23.40x
Investment Management Professionals 69.79% 23.03x
Financial Investors 65.03% 21.45x
Telemedicine Content Readers 32.07% 21.23x
Financial News Readers 36.06% 20.40x
Retirement Planning Amid Covid-19 31.43% 20.17x
Small Business COVID-19 Relief Researchers 29.60% 19.14x
Personal Investment Researchers 38.01% 18.14x
Composition Percentage: The overlap percentage between the Personal Investment & Advisor Researchers audience and the Interest attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Personal Investment & Advisor Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Personal Investment & Advisor Researchers audience is Journeys.

Location Composition Index
Journeys 0.02% 3.83x
Express 0.02% 3.78x
White House Black Market 0.01% 3.03x
Dressbarn 0.01% 1.62x
Carhartt 0.06% 1.08x
Composition Percentage: The overlap percentage between the Personal Investment & Advisor Researchers audience and the Location attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Personal Investment & Advisor Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Personal Investment & Advisor Researchers audience is investmentnews.com.

Website Composition Index
investmentnews.com 30.18% 312.24x
advisorhub.com 11.01% 312.10x
etf.com 21.90% 278.20x
fa-mag.com 22.92% 249.51x
jhinvestments.com 9.08% 216.54x
benefitspro.com 7.72% 196.63x
irahelp.com 3.76% 130.59x
thereformedbroker.com 3.09% 105.03x
thewealthadvisor.com 2.26% 94.28x
awealthofcommonsense.com 4.95% 93.16x
Composition Percentage: The overlap percentage between the Personal Investment & Advisor Researchers audience and the Web attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Personal Investment & Advisor Researchers audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 1.51% 118.28x
Personal Finance Researchers 7.47% 53.27x
Business News & Information Readers 2.49% 38.68x
Retail Industry News 0.57% 37.15x
Credit Unions & Consumer Protection 0.16% 36.93x
Insurance Cluster 0.67% 34.87x
Accounting 4.28% 34.46x
Corporate Employment Pages 1.64% 32.67x
Finance & Accounting Cluster 10.28% 27.47x
Oil & Energy 0.98% 23.58x
Composition Percentage: The overlap percentage between the Personal Investment & Advisor Researchers audience and the Content Affinity attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Personal Investment & Advisor Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male