Dstillery Audiences

PERSONAL INVESTMENT & ADVISOR RESEARCHERS

Audience Size: 396.8 Thousand Devices

Explore the Personal Investment & Advisor Researchers Audience

Below you'll find more information about the Personal Investment & Advisor Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 396.8 thousand unique devices whose actions qualify for the Personal Investment & Advisor Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Personal Investment & Advisor Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Personal Investment & Advisor Researchers audience is Personal Stock Portfolio Managers.

Interest Composition Index
Personal Stock Portfolio Managers 58.73% 24.64x
Executive Travelers 55.01% 22.64x
Finance Continuing Education Researchers 58.80% 21.47x
Investment Management Professionals 66.64% 20.43x
Financial Investors 64.88% 19.16x
Financial News Readers 38.84% 17.02x
Personal Investment Researchers 45.29% 16.66x
Market Intelligence Researchers 38.38% 15.93x
Online Investors 50.06% 15.87x
Retirement Planning Amid Covid-19 25.52% 15.53x
Composition Percentage: The overlap percentage between the Personal Investment & Advisor Researchers audience and the Interest attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Personal Investment & Advisor Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Personal Investment & Advisor Researchers audience is Lululemon.

Location Composition Index
Lululemon 0.01% 3.80x
Mens Wearhouse 0.02% 2.29x
Jos A. Bank Clothiers 0.01% 2.03x
Carhartt 0.09% 0.81x
Composition Percentage: The overlap percentage between the Personal Investment & Advisor Researchers audience and the Location attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Personal Investment & Advisor Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Personal Investment & Advisor Researchers audience is cfp.net.

Website Composition Index
cfp.net 3.99% 291.15x
advisorhub.com 7.28% 255.75x
pimco.com 6.91% 244.37x
investmentnews.com 29.07% 225.79x
thecapitalideas.com 3.97% 202.74x
etf.com 14.81% 198.12x
wealthmanagement.com 2.39% 182.17x
johnhancock.com 2.94% 176.62x
troweprice.com 3.98% 158.78x
fa-mag.com 17.00% 155.38x
Composition Percentage: The overlap percentage between the Personal Investment & Advisor Researchers audience and the Web attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Personal Investment & Advisor Researchers audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 3.84% 75.19x
Personal Finance Researchers 12.77% 47.21x
Accounting 7.59% 31.48x
Business News & Information Readers 7.38% 29.56x
Insurance Cluster 2.06% 27.70x
Retail Industry News 1.26% 27.04x
Credit Unions & Consumer Protection 0.32% 26.45x
Corporate Employment Pages 3.13% 21.26x
Real Estate Cluster 1.20% 20.87x
Human Resources & Employee Management 0.81% 20.83x
Composition Percentage: The overlap percentage between the Personal Investment & Advisor Researchers audience and the Content Affinity attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Personal Investment & Advisor Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male