Explore the Personal Investment & Advisor Researchers Audience
Below you'll find more information about the Personal Investment & Advisor Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 563.5 thousand unique devices whose actions qualify for the Personal Investment & Advisor Researchers audience.
INTERESTS
The Personal Investment & Advisor Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Personal Investment & Advisor Researchers audience is Personal Stock Portfolio Managers.
| Interest | Composition | Index |
| Personal Stock Portfolio Managers | 58.98% | 28.42x |
| Executive Travelers | 53.25% | 26.11x |
| Finance Continuing Education Researchers | 56.16% | 25.35x |
| Investment Management Professionals | 68.16% | 25.32x |
| Financial Investors | 65.15% | 22.08x |
| Financial News Readers | 39.94% | 19.78x |
| Personal Investment Researchers | 44.82% | 19.34x |
| Online Investors | 47.22% | 19.33x |
| Financial Advisors | 46.86% | 18.80x |
| Small Business COVID-19 Relief Researchers | 0.19% | 18.38x |
Composition Percentage:
The overlap percentage between the Personal Investment & Advisor Researchers audience and the Interest attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
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APPAREL RETAILERS
The Personal Investment & Advisor Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Personal Investment & Advisor Researchers audience is Lululemon.
| Location | Composition | Index |
| Lululemon | 0.01% | 5.61x |
| Banana Republic | 0.01% | 2.83x |
| Jos A. Bank Clothiers | 0.01% | 2.34x |
| White House Black Market | 0.01% | 2.28x |
| Mens Wearhouse | 0.02% | 1.96x |
| Chicos | 0.01% | 1.95x |
| Victoria's Secret | 0.01% | 1.81x |
| Old Navy | 0.01% | 1.45x |
| Carhartt | 0.08% | 0.71x |
Composition Percentage:
The overlap percentage between the Personal Investment & Advisor Researchers audience and the Location attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
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WEBSITES
The Personal Investment & Advisor Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Personal Investment & Advisor Researchers audience is cfp.net.
| Website | Composition | Index |
| cfp.net | 4.49% | 282.48x |
| finra.org | 3.47% | 253.17x |
| advisorhub.com | 7.74% | 246.81x |
| pimco.com | 8.10% | 240.62x |
| investmentnews.com | 27.59% | 238.29x |
| soundmindinvesting.com | 2.12% | 224.13x |
| morningstar.com | 3.03% | 214.70x |
| nuveen.com | 2.31% | 209.24x |
| financial-planning.com | 2.58% | 196.60x |
| thecapitalideas.com | 4.89% | 195.83x |
Composition Percentage:
The overlap percentage between the Personal Investment & Advisor Researchers audience and the Web attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Personal Investment & Advisor Researchers audience is Institutional Investing.
| Content Affinity | Composition | Index |
| Institutional Investing | 4.50% | 80.07x |
| Personal Finance Researchers | 13.08% | 50.71x |
| Accounting | 8.25% | 33.92x |
| Business News & Information Readers | 8.45% | 30.13x |
| Retail Industry News | 1.38% | 29.87x |
| Insurance Cluster | 2.55% | 29.58x |
| Credit Unions & Consumer Protection | 0.35% | 27.98x |
| Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) | 0.06% | 27.86x |
| Franchising | 0.22% | 22.89x |
| Real Estate Cluster | 1.27% | 22.48x |
Composition Percentage:
The overlap percentage between the Personal Investment & Advisor Researchers audience and the Content Affinity attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
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DEMOGRAPHICS
The Personal Investment & Advisor Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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