PERSONAL INVESTMENT & ADVISOR RESEARCHERS

Audience Size: 426.4 Thousand Devices

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Explore the Personal Investment & Advisor Researchers Audience

Below you'll find more information about the Personal Investment & Advisor Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 426.4 thousand unique devices whose actions qualify for the Personal Investment & Advisor Researchers audience.

INTERESTS

The Personal Investment & Advisor Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Personal Investment & Advisor Researchers audience is Personal Stock Portfolio Managers.

Interest	Composition	Index
Personal Stock Portfolio Managers	56.13%	26.62x
Executive Travelers	47.45%	25.90x
Telemedicine Content Readers	33.33%	23.54x
Finance Continuing Education Researchers	55.74%	23.08x
Investment Management Professionals	64.36%	21.49x
Financial Investors	65.31%	21.19x
Small Business COVID-19 Relief Researchers	32.12%	20.62x
Financial News Readers	36.11%	19.97x
Retirement Planning Amid Covid-19	31.68%	19.95x
Market Intelligence Researchers	36.99%	17.42x

Composition Percentage: The overlap percentage between the Personal Investment & Advisor Researchers audience and the Interest attribute.

Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.

APPAREL RETAILERS

The Personal Investment & Advisor Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Personal Investment & Advisor Researchers audience is Chicos.

Location	Composition	Index
Chicos	0.03%	2.26x
White House Black Market	0.03%	2.23x
Jos A. Bank Clothiers	0.02%	2.02x
Banana Republic	0.02%	1.93x
Talbots	0.01%	1.84x
J. Crew	0.01%	1.79x
H&M	0.01%	1.79x
Gap	0.01%	1.52x
LOFT	0.01%	1.34x
Mens Wearhouse	0.02%	1.18x

Composition Percentage: The overlap percentage between the Personal Investment & Advisor Researchers audience and the Location attribute.

Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.

WEBSITES

The Personal Investment & Advisor Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Personal Investment & Advisor Researchers audience is investmentnews.com.

Website	Composition	Index
investmentnews.com	30.03%	346.72x
advisorhub.com	11.61%	320.80x
etf.com	22.91%	292.20x
fa-mag.com	24.27%	252.12x
jhinvestments.com	10.54%	221.46x
benefitspro.com	10.68%	211.37x
irahelp.com	4.33%	121.00x
askfinny.com	2.39%	96.18x
thereformedbroker.com	2.59%	94.53x
caniretireyet.com	1.36%	82.91x

Composition Percentage: The overlap percentage between the Personal Investment & Advisor Researchers audience and the Web attribute.

Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Personal Investment & Advisor Researchers audience is Institutional Investing.

Content Affinity	Composition	Index
Institutional Investing	0.65%	106.65x
Personal Finance Researchers	6.75%	45.38x
Business News & Information Readers	0.96%	33.66x
Accounting	3.68%	33.59x
Insurance Cluster	0.26%	29.71x
Retail Industry News	0.30%	28.60x
Corporate Employment Pages	1.31%	27.18x
Oil & Energy	0.57%	24.48x
Human Resources & Employee Management	0.31%	21.39x
Finance & Accounting Cluster	7.33%	20.63x

Composition Percentage: The overlap percentage between the Personal Investment & Advisor Researchers audience and the Content Affinity attribute.

Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.

DEMOGRAPHICS

The Personal Investment & Advisor Researchers audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male