Dstillery Audiences

PERSONAL INVESTMENT & ADVISOR RESEARCHERS

Audience Size: 295.8 Thousand Devices

Explore the Personal Investment & Advisor Researchers Audience

Below you'll find more information about the Personal Investment & Advisor Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 295.8 thousand unique devices whose actions qualify for the Personal Investment & Advisor Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Personal Investment & Advisor Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Personal Investment & Advisor Researchers audience is Personal Stock Portfolio Managers.

Interest Composition Index
Personal Stock Portfolio Managers 63.33% 25.95x
Executive Travelers 57.88% 24.19x
Finance Continuing Education Researchers 63.33% 22.32x
Investment Management Professionals 72.29% 19.70x
Financial News Readers 43.05% 19.50x
Financial Investors 70.79% 19.40x
Telemedicine Content Readers 34.12% 17.95x
Retirement Planning Amid Covid-19 32.84% 17.73x
Personal Investment Researchers 46.72% 17.64x
Market Intelligence Researchers 40.98% 16.71x
Composition Percentage: The overlap percentage between the Personal Investment & Advisor Researchers audience and the Interest attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Personal Investment & Advisor Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Personal Investment & Advisor Researchers audience is Michael Kors.

Location Composition Index
Michael Kors 0.02% 3.50x
Mens Wearhouse 0.02% 2.33x
Gap 0.02% 2.23x
Old Navy 0.02% 1.35x
Maurices 0.01% 0.97x
Carhartt 0.09% 0.83x
Composition Percentage: The overlap percentage between the Personal Investment & Advisor Researchers audience and the Location attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Personal Investment & Advisor Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Personal Investment & Advisor Researchers audience is investmentnews.com.

Website Composition Index
investmentnews.com 29.53% 374.79x
advisorhub.com 8.87% 366.61x
etf.com 16.75% 343.08x
fa-mag.com 21.46% 266.55x
letsmakeaplan.org 5.77% 253.50x
jhinvestments.com 8.92% 240.63x
benefitspro.com 7.28% 220.08x
irahelp.com 3.58% 185.62x
thetaxadviser.com 3.06% 158.71x
spindices.com 4.31% 153.25x
Composition Percentage: The overlap percentage between the Personal Investment & Advisor Researchers audience and the Web attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Personal Investment & Advisor Researchers audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 2.80% 106.07x
Personal Finance Researchers 10.58% 57.13x
Business News & Information Readers 5.08% 38.81x
Accounting 6.34% 38.24x
Retail Industry News 1.01% 37.56x
Insurance Cluster 1.37% 35.03x
Credit Unions & Consumer Protection 0.21% 29.96x
Corporate Employment Pages 2.46% 28.97x
Finance & Accounting Cluster 17.03% 27.24x
Human Resources & Employee Management 0.64% 26.30x
Composition Percentage: The overlap percentage between the Personal Investment & Advisor Researchers audience and the Content Affinity attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Personal Investment & Advisor Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male