Explore the Personal Investment & Advisor Researchers Audience
Below you'll find more information about the Personal Investment & Advisor Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Personal Investment & Advisor Researchers audience.
INTERESTS
The Personal Investment & Advisor Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Personal Investment & Advisor Researchers audience is Investment Management Professionals.
| Interest | Composition | Index |
| Investment Management Professionals | 63.54% | 28.40x |
| Finance Continuing Education Researchers | 41.53% | 21.14x |
| Online Investors | 35.33% | 18.28x |
| Financial News Readers | 27.03% | 18.22x |
| Market Intelligence Researchers | 31.40% | 17.33x |
| Personal Stock Portfolio Managers | 57.81% | 16.79x |
| Finance Industry | 29.02% | 16.55x |
| Personal Investment Researchers | 36.70% | 16.33x |
| Financial Investors | 63.74% | 15.72x |
| Insurance Professionals | 33.02% | 14.19x |
Composition Percentage:
The overlap percentage between the Personal Investment & Advisor Researchers audience and the Interest attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
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APPAREL RETAILERS
The Personal Investment & Advisor Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Personal Investment & Advisor Researchers audience is Ann Taylor.
| Location | Composition | Index |
| Ann Taylor | 0.02% | 1.98x |
| Armani | 0.02% | 1.71x |
| LOFT | 0.04% | 1.64x |
| Zara | 0.02% | 1.51x |
| Madewell | 0.01% | 1.50x |
| Columbia | 0.01% | 1.50x |
| Banana Republic | 0.03% | 1.45x |
| Chicos | 0.04% | 1.44x |
| Patagonia | 0.01% | 1.42x |
| Kate Spade | 0.02% | 1.41x |
Composition Percentage:
The overlap percentage between the Personal Investment & Advisor Researchers audience and the Location attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
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WEBSITES
The Personal Investment & Advisor Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Personal Investment & Advisor Researchers audience is nuveen.com.
| Website | Composition | Index |
| nuveen.com | 1.32% | 185.82x |
| nb.com | 0.98% | 179.55x |
| pershing.com | 0.64% | 173.36x |
| mfs.com | 1.74% | 167.28x |
| etf.com | 7.86% | 157.91x |
| msrb.org | 1.54% | 157.52x |
| advisorhub.com | 5.01% | 154.44x |
| jhinvestments.com | 4.06% | 153.14x |
| benefitspro.com | 1.69% | 151.93x |
| cfp.net | 6.03% | 148.69x |
Composition Percentage:
The overlap percentage between the Personal Investment & Advisor Researchers audience and the Web attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Personal Investment & Advisor Researchers audience is Institutional Investing.
| Content Affinity | Composition | Index |
| Institutional Investing | 6.30% | 44.32x |
| Personal Finance Researchers | 18.35% | 30.36x |
| Credit Unions & Consumer Protection | 0.94% | 21.04x |
| Accounting | 12.29% | 19.78x |
| Retail Industry News | 1.66% | 17.08x |
| Business News & Information Readers | 11.98% | 16.95x |
| Real Estate Cluster | 2.05% | 15.74x |
| Insurance Cluster | 5.47% | 15.51x |
| Human Resources & Employee Management | 1.71% | 14.48x |
| Stock Market Investing Researchers | 54.94% | 13.72x |
Composition Percentage:
The overlap percentage between the Personal Investment & Advisor Researchers audience and the Content Affinity attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
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DEMOGRAPHICS
The Personal Investment & Advisor Researchers audience resonates most for the following age and income brackets.
Age
18-24
Income
Under $25,000
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