Dstillery Audiences

PERSONAL INVESTMENT & ADVISOR RESEARCHERS

Audience Size: 563.5 Thousand Devices

Explore the Personal Investment & Advisor Researchers Audience

Below you'll find more information about the Personal Investment & Advisor Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 563.5 thousand unique devices whose actions qualify for the Personal Investment & Advisor Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Personal Investment & Advisor Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Personal Investment & Advisor Researchers audience is Personal Stock Portfolio Managers.

Interest Composition Index
Personal Stock Portfolio Managers 58.98% 28.42x
Executive Travelers 53.25% 26.11x
Finance Continuing Education Researchers 56.16% 25.35x
Investment Management Professionals 68.16% 25.32x
Financial Investors 65.15% 22.08x
Financial News Readers 39.94% 19.78x
Personal Investment Researchers 44.82% 19.34x
Online Investors 47.22% 19.33x
Financial Advisors 46.86% 18.80x
Small Business COVID-19 Relief Researchers 0.19% 18.38x
Composition Percentage: The overlap percentage between the Personal Investment & Advisor Researchers audience and the Interest attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Personal Investment & Advisor Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Personal Investment & Advisor Researchers audience is Lululemon.

Location Composition Index
Lululemon 0.01% 5.61x
Banana Republic 0.01% 2.83x
Jos A. Bank Clothiers 0.01% 2.34x
White House Black Market 0.01% 2.28x
Mens Wearhouse 0.02% 1.96x
Chicos 0.01% 1.95x
Victoria's Secret 0.01% 1.81x
Old Navy 0.01% 1.45x
Carhartt 0.08% 0.71x
Composition Percentage: The overlap percentage between the Personal Investment & Advisor Researchers audience and the Location attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Personal Investment & Advisor Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Personal Investment & Advisor Researchers audience is cfp.net.

Website Composition Index
cfp.net 4.49% 282.48x
finra.org 3.47% 253.17x
advisorhub.com 7.74% 246.81x
pimco.com 8.10% 240.62x
investmentnews.com 27.59% 238.29x
soundmindinvesting.com 2.12% 224.13x
morningstar.com 3.03% 214.70x
nuveen.com 2.31% 209.24x
financial-planning.com 2.58% 196.60x
thecapitalideas.com 4.89% 195.83x
Composition Percentage: The overlap percentage between the Personal Investment & Advisor Researchers audience and the Web attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Personal Investment & Advisor Researchers audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 4.50% 80.07x
Personal Finance Researchers 13.08% 50.71x
Accounting 8.25% 33.92x
Business News & Information Readers 8.45% 30.13x
Retail Industry News 1.38% 29.87x
Insurance Cluster 2.55% 29.58x
Credit Unions & Consumer Protection 0.35% 27.98x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.06% 27.86x
Franchising 0.22% 22.89x
Real Estate Cluster 1.27% 22.48x
Composition Percentage: The overlap percentage between the Personal Investment & Advisor Researchers audience and the Content Affinity attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Personal Investment & Advisor Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male