Explore the Personal Investment & Advisor Researchers Audience
Below you'll find more information about the Personal Investment & Advisor Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the Personal Investment & Advisor Researchers audience.
INTERESTS
The Personal Investment & Advisor Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Personal Investment & Advisor Researchers audience is Investment Management Professionals.
| Interest | Composition | Index |
| Investment Management Professionals | 67.88% | 29.01x |
| Finance Continuing Education Researchers | 48.72% | 21.97x |
| Financial News Readers | 32.09% | 20.05x |
| Online Investors | 41.26% | 19.15x |
| Market Intelligence Researchers | 36.23% | 18.31x |
| Personal Investment Researchers | 39.05% | 18.01x |
| Personal Stock Portfolio Managers | 63.52% | 17.10x |
| Financial Investors | 68.13% | 16.52x |
| Retired Budget Healthcare Shoppers | 27.61% | 16.12x |
| Financial Business Intelligence Researchers | 28.27% | 16.09x |
Composition Percentage:
The overlap percentage between the Personal Investment & Advisor Researchers audience and the Interest attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
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APPAREL RETAILERS
The Personal Investment & Advisor Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Personal Investment & Advisor Researchers audience is Uniqlo.
| Location | Composition | Index |
| Uniqlo | 0.02% | 1.97x |
| Zara | 0.04% | 1.94x |
| Intermix | 0.01% | 1.68x |
| Victoria's Secret | 0.11% | 1.65x |
| Patagonia | 0.02% | 1.64x |
| Saint Laurent Paris | 0.01% | 1.62x |
| Jos A. Bank Clothiers | 0.20% | 1.61x |
| H&M | 0.06% | 1.56x |
| LOFT | 0.07% | 1.54x |
| Armani | 0.03% | 1.53x |
Composition Percentage:
The overlap percentage between the Personal Investment & Advisor Researchers audience and the Location attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
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WEBSITES
The Personal Investment & Advisor Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Personal Investment & Advisor Researchers audience is nuveen.com.
| Website | Composition | Index |
| nuveen.com | 1.20% | 212.96x |
| nb.com | 1.07% | 194.77x |
| etf.com | 7.06% | 184.68x |
| mfs.com | 2.07% | 179.84x |
| cfp.net | 5.72% | 174.04x |
| fa-mag.com | 8.19% | 172.77x |
| proshares.com | 4.57% | 171.26x |
| benefitspro.com | 1.19% | 168.23x |
| jhinvestments.com | 4.00% | 167.23x |
| msrb.org | 1.56% | 163.46x |
Composition Percentage:
The overlap percentage between the Personal Investment & Advisor Researchers audience and the Web attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Personal Investment & Advisor Researchers audience is Institutional Investing.
| Content Affinity | Composition | Index |
| Institutional Investing | 6.57% | 49.29x |
| Personal Finance Researchers | 19.28% | 33.72x |
| Credit Unions & Consumer Protection | 0.89% | 24.59x |
| Accounting | 12.89% | 21.91x |
| Retail Industry News | 1.87% | 20.38x |
| Business News & Information Readers | 13.21% | 18.49x |
| Real Estate Cluster | 2.21% | 17.82x |
| Insurance Cluster | 5.70% | 17.76x |
| Mining & Natural Resources | 0.65% | 16.52x |
| Human Resources & Employee Management | 1.64% | 16.39x |
Composition Percentage:
The overlap percentage between the Personal Investment & Advisor Researchers audience and the Content Affinity attribute.
Index: A comparison of the Personal Investment & Advisor Researchers audience to the internet population.
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DEMOGRAPHICS
The Personal Investment & Advisor Researchers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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